Download or read book Subscribed written by Tien Tzuo and published by Penguin UK. This book was released on 2018-06-05 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: SHORTLISTED FOR THE CMI MANAGEMENT BOOK OF THE YEAR INNOVATION AND ENTREPRENEURSHIP AWARD Today's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services like Netflix and Spotify; even industrial firms like GE and Caterpillar are reinventing themselves as solutions providers. Whether you sell software, clothes, insurance, or industrial machines, you need to master the transition to the subscription model. Adapting to the subscription economy takes more than just deciding to sell subscriptions instead of products. You'll have to reinvent your company from the inside out -- from your accounting to your entire IT architecture. No matter how large or small your company, Subscribed gives you a practical, step-by-step framework to rebuild your business around a customer-centric, recurring revenue model.In ten years, we'll be subscribing to everything: information technology, transportation, retail, healthcare, even housing. Informed by insights straight from the servers of Zuora, the world's largest subscription finance platform, Subscribed is the book that explains how this shift really works -- and how business leaders can prepare and prosper.
Download or read book Designing Ecommerce Websites written by Matt Isherwood and published by Transmitter Press. This book was released on 2019-02-11 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does your ecommerce site attract visitors but fail to convert enough of them into paying customers? Are your sales numbers not where you want? Have you got an ecommerce site but not yet spent any time on improving the design? If it's time to upgrade your website's user experience then Designing Ecommerce Websites is the only book to tell you exactly how to do it. It provides you with 66 guidelines on how to best use every element on each page of an ecommerce website. This book contains the results of a decade's worth of UX design experience, and several years spent consulting with a wide range of different ecommerce startups. It is based on knowledge learned from user behaviour data and running many different usability tests. It tells you what works in reality, not in theory. The book itself was born from teaching the principles in workshops for over four years. These are principles that are useful to a range of job roles (not just designers) and no matter what your experience level. This book will take you step by step through the ecommerce funnel that applies to almost all ecommerce sites via scannable text and simple illustrations. It's a reference book that is designed to be easy to pick up and quickly learn from. Design LANDING pages that stop users from being confused and bouncing; Create LISTINGS that help your users find a product they actually want to buy; Design PRODUCT pages that don't leave the users with any fears about buying from you; Develop a CHECKOUT flow that results in more successful payments; And learn MORE advice about the other key pages on an ecommerce site. This is the second edition of the book and it features completely rewritten and updated advice for 2019, 15 totally new guidelines, and links to further reading for every guideline (so you can learn even more). The first edition was an Amazon Kindle bestseller in the ecommerce and technology business categories.
Download or read book E Commerce Growth Strategy written by Kunle Campbell and published by Kogan Page Publishers. This book was released on 2023-08-03 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increase visibility, customer engagement and conversion rates with the ultimate blueprint for e-commerce growth. E-commerce Growth Strategy shares valuable insights and practical strategies to help businesses thrive in the rapidly accelerating e-commerce landscape. By connecting e-commerce tools and metrics to broader brand-building and marketing strategies, this book guides readers through essential areas such as customer-centricity, cross-functional collaboration, consumer data and behaviour, acquisition and retention strategies, community building, search engine marketing, paid social advertising, product development, alternative growth routes and tracking success. Written by an experienced e-commerce growth advisor and operator, E-commerce Growth Strategy features bullet-pointed chapter summaries, interviews with industry leaders, case studies and online toolkits. E-commerce Growth Strategy is a vital resource for brands seeking to methodically plan, execute, and manage their e-commerce growth plans.
Download or read book Cross Border E Commerce Marketing and Management written by Hoque, Md. Rakibul and published by IGI Global. This book was released on 2020-10-30 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: The continued advancement of globalization, increases in internet connectivity, compatibility of international payment systems, and adaptability of logistics and shipping processes have combined to contribute to the rapid growth of the cross-border e-commerce market. Due to these advancements and the ubiquitous presence of smartphones, consumer use of cross-border e-commerce is increasingly simplified, and thus, sellers are hardly restricted to a specific country in terms of promoting, selling, and shipping goods worldwide. The burgeoning opportunities, habits, and trends of shopping on cross-border e-commerce platforms have expedited the prospect of becoming a presence in the global market. This is true for enterprises of all sizes, especially for small? and medium?sized enterprises (SMEs) that want to add their footprint in the international market for the first time. Like any other industry, cross-border e-commerce has its specific economics and driving forces, but has different scopes, challenges, and trends due to the geographic and cultural expanse of relevant environments. Cross-Border E-Commerce Marketing and Management was conceptualized by identifying the scope of new complementary information with a comprehensive understanding of the issues and potential of cross-border e-commerce businesses. The authors believe that this book will not only fill the void in the current research but will also provide far-sighted vision and strategies, as it covers big data, artificial intelligence, IoT, supply chain management, and more. This book provides the necessary knowledge to managers to compete with the competitive market structure and ultimately contribute to the sustainable economic growth of a country. It works as a guideline for existing cross-border e-commerce managers to formulate individual strategies that combine to optimize the industry while keeping the enterprise competitive. This book is useful in both developed and developing country contexts. This publication is an ideal resource for academicians, policy makers, stakeholders, and cross-border e-commerce managers, especially from SMEs.
Download or read book The Complete E Commerce Book written by Janice Reynolds and published by CRC Press. This book was released on 2004-03-30 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business.... Many of the chapters are filled with advice and information on how to incorporate current e-business principles o
Download or read book Social ECommerce written by Stephan Spencer and published by "O'Reilly Media, Inc.". This book was released on 2014-08 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to make money online? If done well, guerrilla social media marketing can help you persuade, command attention, establish dialogue, differentiate yourself, capture new markets, and outmaneuver the competition--all on a shoestring budget. Whether you're selling digital goods and services, physical goods, or local services, this book has the answers.
Download or read book A Complete Guide to Ensuring a Successful Business written by Dr Yubraj Giri and published by AuthorHouse. This book was released on 2019-12-02 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a well structured, comprehensive and clear overview of the core business components that helps readers especially those wishing to pursue a career in business. It begins with a general introduction of the business and identifies the process to establish, succeed, sustain and grow in the competitive market environment. It thoroughly guides a reader to be a successful entrepreneur. Also, it can be equally used in the academic sector by the business management students and professors as the reference book.
Download or read book Ecommerce Evolved written by Tanner Larsson and published by Createspace Independent Publishing Platform. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction -- The 12 core principles of ecommerce -- pt. I: Evolved strategy : Funnel-based ecommerce ; Recurring income core -- Think before you sell ; Conversion tricks, sales boosts, and profit maximizers -- pt. II: Evolved intelligence : Your target market ; Your competition ; Exploit your data -- pt. III: Evolved marketing : Advertising channels ; Front-end marketing ; Back-end marketing-- Final thoughts.
Download or read book Advanced Technologies and the Management of Disruptive Supply Chains written by Hassan Qudrat-Ullah and published by Springer Nature. This book was released on 2023-11-21 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book explores cost-effective and efficient supply chain management to achieve resilience in the post-COVID environment. Qualitative, quantitative, case studies, and systematic literature reviews are made in the book. The book follows a didactic approach through which it informs global researchers and practitioners to deal with the most significant insights on future supply chains with a more in-depth analysis of post-COVID opportunities and challenges. In particular, this book provides an in-depth assessment of disruptive supply chain management in certain industrial contexts and explores various Industry 4.0 and Industry 5.0 technologies to achieve resilience. The book is used as a supplemental textbook for study within university level programs, at late undergraduate and graduate levels, in faculties of business and management, engineering systems, information systems, education, and computing.
Download or read book Strategic Innovations of AI and ML for E Commerce Data Security written by Kaur, Gaganpreet and published by IGI Global. This book was released on 2024-09-13 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: As e-commerce continues to increase in usage and popularity, safeguarding consumers private data becomes critical. Strategic innovations in artificial intelligence and machine learning revolutionize data security by offering advanced tools for threat detection and mitigation. Integrating AI and machine learning into their security solutions will allow businesses to build customer trust and maintain a competitive edge throughout the growing digital landscapes. A thorough examination of cutting-edge innovations in e-commerce data security may ensure security measures keep up with current technological advancements in the industry. Strategic Innovations of AI and ML for E-Commerce Data Security explores practical applications in data security, algorithms, and modelling. It examines solutions for securing e-commerce data, utilizing AI and machine learning for modelling techniques, and navigating complex algorithms. This book covers topics such as data science, threat detection, and cybersecurity, and is a useful resource for computer engineers, data scientists, business owners, academicians, scientists, and researchers.
Download or read book The Complete Guide to Executive Compensation Fourth Edition written by Bruce R. Ellig and published by McGraw Hill Professional. This book was released on 2021-12-28 with total page 1248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive guide to executive compensation—fully updated and revised to reflect today’s business environment Executive pay is one of the most fluid, flexible, and important aspects of today’s corporate landscape, and an integral part of every company’s strategic business plan. The Complete Guide to Executive Compensation has long been considered the go-to guide to executive pay. Written by renowned compensation expert Bruce Ellig, the book is filled with winning strategies and techniques for structuring appropriate executive pay plans. This updated fourth edition addresses important changes that have occurred from 2013 to 2019 in designing and administering compensation packages. In detail, Ellig discusses executive pay elements, including salary, employee benefits, executive benefits, and long- and short term incentives. He also examines the role of the board of directors and its compensation committee, along with the influence of the major stakeholders (most notably the shareholder). The Complete Guide to Executive Compensation, Fourth Edition covers: New rulings and laws, such as the 2018 Tax Act and recent changes in proxy statements required by the SEC Changes in healthcare and pension requirements Executive pay elements and contributing factors The difference between current and deferred compensation, including statutory requirements Various performance measurements of the income statement, the balance sheet, and the cash flow statement that are used in incentive plan payouts The book also includes appendices of selected laws, Internal Revenue Code sections, IRS revenue rulings, SEC actions, accounting interpretations, U.S. Supreme Court decisions, selected books, history of CPI, DJIA, NASDAQ, S&P 500 Averages, and Social Security taxes, as well as a glossary with more than 2,000 definitions.The Complete Guide to Executive Compensation addresses a wide range of needs and readers. Consultants and in-house pay designers will find detailed examples (supplemented with over 400 charts and tables) to trigger their own creativity.Boards of directors and compensation committees will benefit from the definitions and descriptions of various pay plans and the conditions under which they would be appropriate. Executives will find valuable tools here to help them understand their own pay plans. This is an essential resource for consultants, legislators, in-house designers, approvers, shareholders, executives, and educators.Whether you’re an executive or a designer, approver, or administrator of executive pay plans, this welcome fourth edition of the classic guide thoroughly reframes the picture of executive compensation for the modern age.
Download or read book Effortless E Commerce with PHP and MySQL written by Larry Ullman and published by Pearson Education. This book was released on 2010-10-21 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this comprehensive guide to creating an e-commerce Web site using PHP and MySQL, renowned author Larry Ullman walks you through every step—designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order—always with security and best practices emphasized along the way. Even if you’re an experienced Web developer, you’re guaranteed to learn something new. The book uses two e-commerce site examples—one based on selling physical products that require shipping and delayed payment, and another that sells non-physical products to be purchased and delivered instantly—so you see the widest possible range of e-commerce scenarios. In 11 engaging, easy-to-follow chapters, Effortless E-Commerce with PHP and MySQL teaches you how to: • Think of the customer first, in order to maximize sales • Create a safe server environment and database • Use secure transactions and prevent common vulnerabilities • Incorporate different payment gateways • Design scalable sites that are easy to maintain • Build administrative interfaces • Extend both examples to match the needs of your own sites Larry Ullman is the president of Digital Media and Communications Insights, Inc., a firm specializing in information technology (www.dmcinsights.com). He is the author of several bestselling programming and Web development books, including PHP and MySQL for Dynamic Web Sites: Visual QuickPro Guide. Larry also writes articles on these subjects and teaches them in small and large group settings. Despite working with computers, programming languages, databases, and such since the early 1980s, Larry still claims he’s not a computer geek (but he admits he can speak their language).
Download or read book DSSSB TGT Recruitment Exam 2020 Exam Guide written by Disha Experts and published by Disha Publications. This book was released on 2020-02-04 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Exporting written by Laurel J. Delaney and published by Apress. This book was released on 2016-10-19 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Laurel Delaney writes in a tremendous spirit of service to entrepreneurial and small business leaders navigating the opportunities of globalization. Whether leading a fresh startup, a small business, or an entrepreneurial growth company seeking greatness, the question of whether—and how—to go global must be addressed. Delaney shows yet again her passionate dedication to serving her readers with deeply practical guidance.”—Jim Collins, author of Good to Great and co-author of Beyond Entrepreneurship Gain the knowledge you need to market, sell, and fulfill orders internationally, taking full advantage of the Internet and the opportunities it creates. This book is the bible for entrepreneurs and small business owners taking their US businesses to the next level of growth through exports. Exporting empowers readers with the can-do confidence to tackle the challenges and opportunities of exporting, leading to greater revenues, stability, and profitability for your business. With 70 percent of global buying power lying outside US borders, exporting is not just an option for ambitious entrepreneurs—it’s an absolute must for building and sustaining a successful future. Typically, exporting first appears on the radar of small businesses as unsolicited inquiries from foreign customers on the web via your email, website, blog, or Facebook page. People outside your country want your product, and they want it now. The problem is that most small business owners do not know how to service these inquiries. What's the best way to ship goods? Do I need a license? Should I sell through wholesalers in specific countries or directly to consumers? How will I get paid? Reflecting the rapid rate of change in national and global trade regulations and economic conditions, this second edition contains extensive updates and enhancements of the first edition’s data and citations; actual and prospective multilateral trade agreements, especially the TPP and TTIP; CFR, EAR, and BIS rules; interviews with trade and sector specialists; economic trends and shocks affecting export opportunities and risks in various regions and sectors; and the annotated selection of recommended exporting resource sites. Exporting: The Definitive Guide to Selling Abroad Profitably: Lays out simple steps and tips to conduct market research, find customers, open new markets, create an export business plan, get paid, and ship goods and services efficiently and profitably Shows you how to use the Internet and social media to mediate the exporting process and expand your international presence Details how the US government helps exporters and how to avoid foreign regulatory pitfalls
Download or read book Side Hustle written by Dale Carson and published by Dale Carson. This book was released on 2020-10-13 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does watching your paycheck make you want to quit the daily grind for good? Big bills to pay and you need that extra $1000 to make ends meet. Ever found yourself in a situation where you want to drive back home before you even reach your workplace? Tired and bored of the job you do; no passion and zero sense of fulfillment. Well, there is this one-stop solution for all those issues. If you have any spare time on you, stop wondering what to do and step into the world of SIDE HUSTLING! But WAIT! You still need ideas and guidance on what side hustle to do. Worry not! I perfectly understand your story since I have been there, too. I know the pain of working so hard from 9-5 and earning too little to pay the enormous bills stacking up at your face. What’s worse? When your remunerations don’t meet up with your inputs. I call it quits in the corporate world and started my own side business. Even though I earned very little initially, I was determined to make it work; thanks to my urge to attain financial freedom, and that’s what became my drive. The breakthrough came when I discovered how to turn my hobby and passion for money and make a living out of it. Guess what? It works! And anyone can do it with just the right guidance. This book will show you how to start a side hustle and make that extra $1000 per month even if you don’t intend to quit your 9-5 job. What You Will Learn · Side hustle ideas that can get you started. · How to use your positive attributes and strengths to create a Side Gig. · How to identify the most suitable Side Gig. · How to monetize your skills and passions. · How to take strategic steps to build a side business. · How to balance your Side Hustle with your 9-5 job. Who is this Book For? If you are that one person who has always been the curious kind and always wondering what "more" you could be doing with your talents and skills, then this is the book for you. If you're still not ready to quit your full-time job but have always wanted to get the ball rolling to see what else you're good at, or maybe you want MORE out of life, this book will 100% get you thinking more about yourself and your side hustle in a new and innovative way. The concepts in this book will help you get your side gig off the ground and rolling. Wait no more! Now is the time to turn your skills and passion into real dollar bills. Scroll up, hit the "Buy Now" button, and grab your copy now!
Download or read book Drivers and Barriers of Consumer Behavior Regarding New Technologies and Digital Channels written by Katja Wagner and published by Springer Nature. This book was released on 2021-08-06 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Katja Wagner investigates consumer behavioral intention and interactions with new technologies and digital channels. Due to the fact that the development, spread and sale of these new technologies and digital channels will have a continuous growth and influence in the following years regarding business activities, it is important to take a deeper look in the areas of artificial intelligence and e-commerce. Not only business is affected from these new shifts, but it also impacts consumers’ attitudes, motivation, and practices. So, the evaluation of anthropomorphism and in general, the expectation and motivation of successful acceptance are under review and offer explanations for consumers intentional usage of new technologies. Therefore, six essays address specific phenomena in central subareas of new technologies and digital channels for a more profound understanding of consumers in digital environments.
Download or read book From Startup to Exit written by Shirish Nadkarni and published by HarperCollins Leadership. This book was released on 2021-08-24 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tech entrepreneurs, make your startup dreams come true by utilizing this invaluable, founder-to-founder guide to successfully navigating all phases of the tech startup journey. With the advent of the internet, mobile computing, and now AI/Machine learning and cloud computing, the number of new startups has accelerated over the last decade across tech centers in Silicon Valley, Israel, India, and China. From Startup to Exit shares the knowledge that pioneering, serial entrepreneur Shirish Nadkarni has gained from over two decades of success, detailing the practical aspects of startup formation from founding, funding, management, and finding an exit. With successful tech entrepreneurs interviewed and featured throughout, From Startup to Exit will help you: Understand exactly what tech startups must do to succeed in all phases, from idea stage to IPO. Gain invaluable insights from the journeys of other successful tech founders that can be applied to your own situation. Learn how to raise millions of dollars of funding from angels and VCs to give your company the fuel it needs to take off and succeed.