Download or read book Streetwise Business Plans written by Michele Cagan and published by Simon and Schuster. This book was released on 2006-10-12 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every great business begins with a great business plan! Nearly half of all new businesses fail within the first to years. To beat these odds, your new business needs a plan. Streetwise Business Plans with CD shows you how to create a professional business plan in no time. This book explains how to use a business plan to establish a sound business, develop a complete marketing strategy, and forecast change. Streetwise Business Plans with CD features multiple samples of prewritten text for every part of your plan, as well as two complete sample business plans. Streetwise Business Plans with CD includes sample material to be used in creating the ultimate business plan. The CD walks you through all of the basics and includes important topics such as Your General Executive Summary, Company Summary, Services & Products Summary, Market Analysis, Strategic Summary, Management Summary, and a Financial Plan. Whether you're expanding an established enterprise or opening a one-person shop, the best way to get your new business off to a good start is with Streetwise Business Plan with CD!
Download or read book Streetwise Structuring Your Business written by Michele Cagan and published by BRILL. This book was released on 2004-10-15 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative work shows how to: - Decide on the best structure - Establish proper accounting methods - Handle taxes - Protect personal assets
Download or read book Streetwise Business Communication written by Joe LoCicero and published by Adams Media. This book was released on 2007-01-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: When mastered effectively, the art of business communication can build a lucrative, impressive, and respected company beyond imagination. A company that embraces solid communication saves and makes time and money--the two hottest commodities in the business world. In Streetwise Business Communications, communications expert Joe LoCicero answers your questions about communicating with clients and staff, dealing with technology and choosing the right medium.Streetwise Business Communications is the complete reference for all small business owners who struggle to come up with a clear and concise message, and the means with which to communicate that message. You too can communicate a message, retain, and win new business--even compete with the big boys. All you need is the proper the tools to speak, write, organize, and present their message effectively. Streetwise Business Communications will arm you with those tools!Includes crucial advice on: Good grammar and correct spellings of commonly misspelled words Proper phone and email etiquette Well-organized letters, memos, and e-mails Presentation skills In all its formats, communication must constantly, continually, and cleverly work to get--and keep--business. No matter the size of your business, Streetwise Business Communications will keep you and your company in contact, in command, and in control! The AuthorJoe LoCicero has been a marketing consultant and master of communication for the past fifteen years. He developed communication materials for Coca-Cola, Discovery Channel, Paramount, Disney, Marriott, Sony, Turner Broadcasting, Fox Sports Network, TimeWarner, and Hallmark. He has put his skills to work launching his own lifestyle brand company, PRACTICAL WHIMSY. He is the author of The Complete Idiot's Guide to Clear Thinking. He lives in Los Angeles, CA.
Download or read book Streetwise Complete Publicity Plans written by Sandra L. Beckwith and published by Adams Media. This book was released on 2003 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Award-winning publicist Beckwith goes beyond other PR primers to not only show the mechanics of writing pitch letters and publicity kits, but also how to strategically create a PR plan for a business. Includes sample forms, resources, and other great ideas.
Download or read book A Street Wise Managers Guide to Success in the Restaurant Business written by Matthew Lallo and published by Productive Publications. This book was released on 2014-05-14 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Streetwise 24 Hour Mba written by Alexander Hiam and published by Adams Media. This book was released on 2002-06-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The savvy approach that readers expect from the "Streetwise" series is applied to critical MBA skills that are crucial to businesses of all sizes. In an innovative, user-friendly format, the book offers five popular business workshops: communications, leadership, employee motivation, financial management, and sales and marketing. Two-color throughout.
Download or read book Streetwise written by Diego Gambetta and published by Russell Sage Foundation. This book was released on 2005-06-30 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: A taxi driver's life is dangerous work. Picking up a bad customer can leave the driver in a vulnerable position, and erring even once can prove fatal. To protect themselves, taxi drivers must quickly and accurately assess the trustworthiness of complete strangers. In Streetwise, Diego Gambetta and Heather Hamill take this predicament as a prototypical example of many trust decisions, where people must act on limited information and judge another person's trustworthiness based on signs that may or may not be honest indicators of that person's character or intent. Gambetta and Hamill analyze the behavior of cabbies in two cities where driving a taxi is especially perilous: New York City, where drivers have been the targets of frequent and violent robberies, and Belfast, Northern Ireland, a divided metropolis where drivers have been swept up in the region's sectarian violence. Based on in-depth ethnographic research, Streetwise lets drivers describe in their own words how they seek to determine the threat posed by each potential passenger. The drivers' decisions about whom to trust are treated in conjunction with the "sign-management" strategies of their prospective passengers—both genuine passengers who try to persuade drivers of their trustworthiness and the villains who mimic them. As the theory that guides this research suggests, drivers look for signs that correlate closely with trustworthiness but are difficult for an impostor to mimic. A smile, a business suit, or a skullcap alone do not reassure drivers, as any criminal could easily wear them. Only if attached to other signs—a middle-aged woman, a business address, or a synagogue—are they persuasive. Drivers are adept at deciphering deceitful signals, but trickery is occasionally undetectable, so they must adopt defensive strategies to minimize their exposure to harm. In Belfast, where drivers are locals and often have histories of paramilitary involvement, "macho" posturing often serves to deter would-be criminals, while New York cabbies, mostly immigrants who view themselves as outsiders, try simply to minimize the damage from attacks by appeasing robbers and carrying only small amounts of cash. For most people, erring in a trust decision leads to a broken heart or a few dollars lost. For cab drivers, such an error could mean losing their lives. The way drivers negotiate these high stakes offers us vivid insight into how to determine another person's trustworthiness. Written with clarity and color, Streetwise invites the reader to ride shotgun with cabbies as they grapple with a question of relevance to us all: which signs of trustworthiness can we really trust? A Volume in the Russell Sage Foundation Series on Trust
Download or read book Time Management written by Richard Walsh and published by Simon and Schuster. This book was released on 2008-05-01 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you a slave to your to-do list? At the end of the day, is your list longer than when you started? Are you awash in a sea of sticky notes and memos? Stop! Instead of listing your important tasks, schedule them with a start time and end time. This will help you create a mini-plan for each task, and a workable, productive agenda for your day. This is just one tip from Time Management, Second Edition. And there's more-a lot more. You'll learn how to: Distinguish between the important and the urgent Say "No" and avoid time-wasting tasks Delegate for greater productivity Communicate more effectively Understand the many time-management software programs available Cope with stress This book provides both a framework for building a personal time philosophy and the real-world tips and techniques for becoming more efficient and productive. You have more time than you think. Time Management, Second Edition will help you find it. Richard Walsh is a publishing professional who specializes in career books. He edits the annual National JobBank. He lives in Boston.
Download or read book Streetwise Guide To Freelance Design And Illustration written by Theo Stephan Williams and published by North Light Books. This book was released on 1998-03-01 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: A how to on setting up your own studio, promoting yourself, managing your time, negotiating a fair price, and getting clients and keeping them.
Download or read book Streetwise Project Management written by Michael Singer Dobson and published by Adams Media. This book was released on 2003-02-01 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Filled with a vast array of methods, tips, and advice, a comprehensive guide covers every aspect of project management, including resource allocation, quality control, and risk management, and discusses such important topics as working with teams and conflict resolution. Original.
Download or read book Lessons from a Street wise Professor written by Ramon Ricker and published by Soundown Inc. This book was released on 2011 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Lessons from a Street-Wise Professor" sheds light on what every successful musician knows but most music schools don't teach--that a musician, regardless of instrument or specialty, is a small business and with that comes the need for entrepreneurial savvy.
Download or read book Communicating at Work written by Tony Alessandra and published by Simon and Schuster. This book was released on 1993-08-16 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's competitive workplace, your ability to communicate is your most important business skill. This valuable handbook to better business communication can help you develop the skills you need to succeed. Using real-life examples, it offers practical, easy-to-use instruction in writing effective memos and reports, making memorable presentations, and leading productive meetings. It also introduces key telephone skills, shows you how to interpret body language and personal communication styles -- and teaches you the critical listening and questioning skills you need to get ahead. Whether you're a top manager trying to lead a large organization or one of the millions of people who actually get the work done, Communicating at Work can help you be more effective, get more of what you want out of work, and improve your chances for success.
Download or read book Managing A Nonprofit written by John Riddle and published by Adams Media. This book was released on 2002-06-01 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with information, illustrations, graphs, forms, and worksheets, the Streetwise "RM" books provide everything business-people need to get up and running in the fast lane. Readers benefit from the expert advice of seasoned professionals in all areas of business, from motivating employees to marketing, building web site traffic to financing.
Download or read book A Handbook of Corporate Communication and Public Relations written by Sandra Oliver and published by Routledge. This book was released on 2004-04-22 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: A bold addition to existing literature, this book provides an excellent overview of corporate communication. Taking a refreshing interdisciplinary approach, it is an essential reference, offering in-depth analysis and contemporary case studies.
Download or read book Corporate Communication written by Sandra Oliver and published by Kogan Page Publishers. This book was released on 1997 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Oliver presents an academic commentary and literature review on theoretical concepts of integrated corporate communication, stressing the importance of two way communication and of developing a better understanding of the priorities of others.
Download or read book Hard Sell written by Colin Clark and published by eBook Partnership. This book was released on 2014-08-01 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market pitchers routinely transform a patch of bare ground into a sea of eager purchasers using little more than their 'gift of the gab' and some homespun 'psychology' to convince passers-by to stop and buy their goods. Employing some of the world's most successful selling techniques, in one of the oldest and most difficult of all marketing situations, their rhetoric and social skills have to equal that employed by the most accomplished salespersons, politicians and professional persuaders. Between 1984 and 1994 sociologists Clark and Pinch recorded over 75 pitching routines on street markets and other sales sites throughout the UK, mainland Europe and the United States. Using examples of pitchers attracting a crowd, describing and demonstrating their goods, building bargains, cajoling the unconvinced to make a purchase and coping with problem customers, the authors reveal, for the very first time, the reasons for these traders' extraordinary success-both on and away from the markets. Comparing their findings with more orthodox sales situations-direct response TV home shopping and infomercials, as well as other forms of grass-roots selling (fly pitching, the mock auction sales con, street entertaining and urban 'hustling')-the authors highlight many important lessons that have relevance for everyone involved in all types of marketing, advertising and persuasion.In this revised, updated and extended edition the authors also reveal why, today, pitching on markets appears to have become a dying art. Original, authoritative and highly readable, The Hard Sell is an essential and often hilarious guide for anyone who wants to understand how real-life selling really works.
Download or read book Streetwise Spycraft written by Barry Davies and published by Carlton Books. This book was released on 2013-08-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Spies have kept the tricks of their trade secret--until now. Written by an elite British SAS agent, Streetwise Spycraft uncovers the truth about exactly what spies do and how they do it. And it's just in time, because skills that were once extreme have become essential for survival. Learn how to handle agents; encode messages; track, escape and evade; do surveillance, and more.
