Download or read book Corporate Innovation Strategies written by Nacer Gasmi and published by John Wiley & Sons. This book was released on 2021-03-03 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate social responsibility (CSR) is simply the maximization of a companys value over time, undertaken because, in the long run, social and environmental problems ultimately become financial problems. The justification for CSR is therefore associated with representing the nature and role of the company, as well as its purpose. Companies therefore regard CSR as a strategic investment that is part of a proactive, resilient, inclusive approach, based on the creation of shared value. This approach is capable of reducing negative societal impacts of their activities, or inducing positive impacts if they sustain a hybrid culture, all the while improving their competitive advantage. This book presents a theoretical development that analyzes the challenges of CSR strategies based on the creation of shared value. Two case studies are presented, analyzing the different forms of social innovation strategies capable of inducing this shared value creation.
Download or read book Pratiquer la strat gie en 11 cas d entreprises written by Isabelle Calmé and published by Dunod. This book was released on 2021-04-07 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: La Caisse d'Epargne, Ethiquable, AB Inbev, Orchestra, Ramsay, La Ruche qui dit oui... Cet ouvrage permet de plonger très concrètement au coeur de la stratégie de 11 entreprises de tailles et de secteurs d'activité variés. Chaque cas propose de manière claire et structurée : une fiche pédagogique avec la problématique, la synthèse du cas, les objectifs d’apprentissage ainsi que les outils mobilisés ; un énoncé fournissant les données importantes sur l’entreprise et sur son environnement ; une série de questions aidant à structurer la réponse ; un corrigé détaillé exposant la méthodologie d'analyse et proposant des recommandations stratégiques. Issues de situations réelles rencontrées dans les entreprises, ces 11 études de cas permettent de mettre en pratique les fondamentaux et les outils de la stratégie : analyse de l'environnement, ressources et compétences, avantage concurrentiel, diversification, innovation, internationalisation, alliance, business model, RSE... L'apprentissage de la stratégie par la pratique ! En complément réservé aux enseignants : des supports d'animation à télécharger.
Download or read book Strat gies pour les entreprises written by Jacob Carter and published by Independently Published. This book was released on 2022-09-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: La question stratégique est résolue dans le top management de l'entreprise. Il semble normal que la haute direction s'occupe de cette question cruciale, prenne des décisions claires et, si elle le souhaite, les communique de manière convaincante. Toutes les autres unités organisationnelles doivent alors s'orienter sur ce point. Un soi-disant "alignement" peut alors se produire sans qu'on le demande. Cependant, la pratique montre que cette compréhension hiérarchique de l'orientation stratégique ne s'applique qu'aux petites entreprises, voire pas du tout. Dans les grandes entreprises avec différentes unités organisationnelles, une stratégie globale réussie est l'interaction réussie entre les stratégies des unités individuelles. C'est plus facile à dire qu'à faire. S'il est déjà assez difficile pour la haute direction de se désengager des activités d'exploitation urgentes et de s'attaquer aux questions importantes mais non urgentes d'orientation stratégique, c'est plus difficile pour les cadres intermédiaires. La vie quotidienne exige toute votre attention, les responsabilités doivent être respectées et défendues, des questions, des problèmes ou des instructions inattendus se présentent à vous, les règles et réglementations doivent être respectées, les employés doivent être mis au défi et encouragés, les processus doivent être conçus et fermés organiser ou configurer et contrôler projets. Et maintenant le positionnement stratégique. Ce qui était traité dans l'atelier stratégique annuel doit désormais devenir l'une des tâches centrales du niveau intermédiaire. Et qui vous donne la liberté dont vous avez besoin, ou devez-vous la prendre vous-même ? Quelles étapes pratiques sont nécessaires, quelle procédure est nécessaire, quelles méthodes doivent être utilisées ? Cela signifie que le processus stratégique comporte trois sections essentielles, à savoir l'élaboration de la stratégie, la planification de la mise en oeuvre et enfin le contrôle de la mise en oeuvre. Cela semble beaucoup de temps, mais ce n'est pas le cas si vous gardez à l'esprit qu'il ne s'agit que des objectifs stratégiques et des mesures qui sont causalement liées à la mise en oeuvre de la stratégie. La planification et la gestion courantes des activités ne sont que partiellement affectées par ce processus. C'est là que le livre entre en jeu. Il veut montrer que la stratégie n'est pas simplement une question descendante, les domaines prenant simplement des mesures décidées. Au lieu de cela, il veut encourager la volonté entrepreneuriale à être exigée à tous les niveaux. L'entrepreneur et l'entrepreneur sont en demande lorsqu'il s'agit d'une orientation d'entreprise réussie. l'objectif du livre dans ce contexte, il se concentre sur le positionnement stratégique. D'une part, les méthodes et procédures nécessaires sont présentées, d'autre part, plusieurs exemples pratiques donnent des suggestions sur la façon dont cela peut fonctionner dans la pratique. Le livre ne sera certainement pas lu dans l'ordre. Cela devrait encourager les gens à le faire pour eux-mêmes; n'est pas une recette toute faite, mais ils fournissent des idées qui montrent au lecteur des solutions possibles. Sachant que le portefeuille de projets dans son ensemble est plus que la somme de projets individuels, sachant que la complexité initiale conduira bientôt à une direction claire, et avec la possibilité à l'esprit d'aligner la puissance d'innovation d'une manière méta-orientée, ou c'est-à-dire d'allouer ressources de manière optimale, si la gestion du portefeuille de projets ne fait pas défaut. maintenant je vous souhaite une Bonne Lecture !!
Download or read book Strategies for Sustainable Technologies and Innovations written by John R. McIntyre and published by Edward Elgar Publishing. This book was released on 2013 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: ÔThere is no debate about the fact that a Òbusiness as usualÓ approach is an environmentally unsustainable one. Given the magnitude of the environmental challenges the world faces today, extensive changes in corporate strategies and significant innovation advances are absolutely necessary if we are to avoid substantial decreases in our quality of living. This set of internationally recognized authors provides some fresh and informative perspectives on this topic along with a path for a more sustainable future.Õ Ð Mark Ferguson, University of South Carolina, US Corporations across the world are becoming increasingly aware of the threat of environmental degradation and the growing importance of sustainable business practices. This raises a vital question: How can for-profit firms (and other profit-conscious enterprises such as government organizations) implement more environmentally friendly policies without sacrificing profitability? This innovative volume tackles that complex question, offering detailed recommendations for making strategic technological choices that are economically advantageous, ecologically sustainable and socially responsible. Expert contributions examine the contextual factors that affect implementation of more sustainable technology and innovation practices, offering a number of empirical methodologies to describe and explain these multidimensional influences. What emerges is a compelling argument in favor of balanced strategies that merge profitability concerns with ecological consciousness, allowing for controlled sustainable development and stable, long-term economic success. Discussion of companies in both developed and emerging countries makes this book useful on a truly global scale. Students and professors of business, management studies and economics will find much to admire in this path-breaking volume. Managers, policymakers and other practitioners will also benefit greatly from this bookÕs timely and insightful recommendations.
Download or read book Strategies for International Industrial Marketing RLE International Business written by Peter W Turnbull and published by Routledge. This book was released on 2013-05-07 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study considers the key strategic issues of the management of customer relationships in international industrial marketing. It is based on extensive original research by the International Marketing and Purchase Group. The book reports on that research, in particular pointing out the differences in approach by different national groups in Europe.
Download or read book Marketing Et Services written by Jean-Claude Dufour and published by Presses Université Laval. This book was released on 1997 with total page 604 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Handbook of Sustainability Driven Business Strategies in Practice written by Markovic, Stefan and published by Edward Elgar Publishing. This book was released on 2021-12-07 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainability is a top priority for organizations and a key strategy in corporate agendas, but the effective deployment of any strategy demands that the strategy is consistent, functional, and aligned. This Handbook advocates sustainability strategies that encompass environmental, social, and economic dimensions at department-level.
Download or read book Ecosyst mes d affaires et PME written by JAOUEN Annabelle and published by Lavoisier. This book was released on 2012-06-07 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Les écosystèmes d'affaires représentent des enjeux à la fois économiques et territoriaux. Plusieurs dimensions les caractérisent : une grande hétérogénéité des acteurs, un destin commun, un standard ou un savoir-faire utilisé par plusieurs entreprises, un ou plusieurs leaders dont le rôle est crucial pour l'écosystème, une vision partagée par les autres membres de l'écosystème d'affaires et des processus de coopétition. À partir d'études de cas, mais aussi de points de vue théoriques structurants, cet ouvrage propose un état des lieux des connaissances actuelles des écosystèmes d'affaires. Il examine plus particulièrement le rôle des PME dans ces coalitions. Comment les différencier des autres formes de réseaux ? Quel cadrage théorique utiliser pour bien appréhender les écosystèmes ? Quelles stratégies mettre en oeuvre ? Comment coordonner l'écosystème ?
Download or read book The Organization and Management of Construction written by David Langford and published by Routledge. This book was released on 2012-10-12 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: The proceedings of the CIB W65 Symposium on the Organization and Management of Construction conference are presented here and in the companion volumes as state-of-the-art papers documenting research and innovative practice in the field of construction. The volumes cover four broad themes: business management, project management, risk management, IT development and applications. Each volume is organized to provide easy reference so that the practitioner can speedily extract up to date information and knowledge about the global construction industry. Managing the Construction Enterprise (Volume One): Covers the firm and its business environment, markets and marketing, human resource management strategic planning, and quality management. Managing the Construction Project (Volume Two): focuses upon productivity, procurement, international projects and human issues in relation to management performance of construction organisations. Managing Risk (Volume Two): incorporates discussion of risk away from regulation by government and those safety risks inherent in the construction process. Managing Construction Information (Volume Three, published in conjunction with Construct IT Centre of Excellence): incorporates material on information systems and methods, application of IT to the design and construction processes and how IT theory and applications are best transmitted to students and practitioners. The work represents a collation of wide ranging ideas and theory about construction and how research has contributed to the development of the industry on a global application of research to the problems of the construction industry.
Download or read book SME Internationalization Strategies written by Noémie Dominguez and published by John Wiley & Sons. This book was released on 2018-03-15 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internationalization is a strategic issue for companies as it is today the central axis for the development of small and medium-sized enterprises (SMEs). Market expansion and the growing importance of emerging markets offer new development opportunities for SMEs to use innovative strategies - such as head-deck strategies - to effectively penetrate these markets. This book focuses on understanding these new strategies. Why do SMEs use head-of-bridge strategies in order to internationalize? How do they deploy such strategies abroad? Based on the example of five manufacturing SMEs, which are at different stages of internationalization, this book highlights the main motivations, stages of deployment but also difficulties encountered in this direction. This book is a tool for assessing potential locations and provide managers with a new alternative in terms of internationalization, enabling rapid identification of key stakeholders, adapting their international development plan and anticipating potential pitfalls.
Download or read book Knowledge Management 2 0 Organizational Models and Enterprise Strategies written by Boughzala, Imed and published by IGI Global. This book was released on 2011-09-30 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last few years, knowledge management practices have evolved in organizations. The introduction of Web 2.0 technologies has encouraged new methods of information usage and knowledge sharing, which are frequently used by employees who already rely on these Web 2.0 technologies in their personal lives. Knowledge Management 2.0: Organizational Models and Enterprise Strategies provides an overview of theoretical and empirical research on knowledge management generation in the Web 2.0 age. Research in this book highlights knowledge management evolution with a global focus and investigates the impact knowledge management 2.0 has on business models, enterprise governance and strategies, human resources, and IT design, implementation, and appropriation in organizations.
Download or read book Intellectual Property Rights and the Protection of Traditional Knowledge written by Dewani, Nisha Dhanraj and published by IGI Global. This book was released on 2019-12-27 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditional knowledge is largely oral collective of knowledge, beliefs, and practices of indigenous people on sustainable use and management of resources. The survival of this knowledge is at risk due to various difficulties faced by the holders of this knowledge, the threat to the cultural survival of many communities, and the international lack of respect and appreciation of traditional knowledge. However, the greatest threat is that of appropriation by commercial entities in derogation of the rights of the original holders. Though this practice is morally questionable, in the absence of specific legal provisions, it cannot be regarded as a crime. Intellectual Property Rights and the Protection of Traditional Knowledge is a collection of innovative research on methods for protecting indigenous knowledge including studies on intellectual property rights and sovereignty rights. It also analyzes the contrasting interests of developing and developed countries in the protection of traditional knowledge as an asset. While highlighting topics including biopiracy, dispute resolution, and patent law, this book is ideally designed for legal experts, students, industry professionals, and practitioners seeking current research on the development and enforcement of intellectual property rights in relation to traditional knowledge.
Download or read book Firm strategies and public policy in integrated Europe 1950 1980 written by Marine Moguen-Toursel and published by Peter Lang. This book was released on 2007 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ce livre collectif s'appuie sur l'atelier pluridisciplinaire de jeunes chercheurs qui s'est tenu à Louvain-la-Neuve les 11-13 juin 2003. Il se penche sur des cas concrets dans les secteurs du transport routier, de l'informatique et des télécommunications des années 1950 aux années 1980. Il étudie la naissance difficile et conflictuelle d'une « expertise » des acteurs sur le terrain nouveau de l'Europe intégrée. Tandis que les entreprises découvrent l'importance d'agir sur le processus de décision en marche, elles se voient attribuer une place dans cette concertation participative. Ce nouveau rôle nécessite l'accumulation de compétences techniques élargies et la multiplication de contacts avec les autres acteurs. Ensemble, ils participent à la délimitation du cadre communautaire (à travers l'élaboration des normes techniques, l'harmonisation de la fiscalité, la régulation des aides d'État, etc.) et entendent y défendre au mieux leurs intérêts. Cela peut être l'occasion d'oppositions frontales, souvent difficiles à contourner. De nouveaux apprentissages sont alors nécessaires pour tâcher d'avancer dans l'harmonisation communautaire. This collection of papers derives from the multidisciplinary workshop of young researchers which took place in Louvain-la-Neuve on 11-13 June 2003. It is based on actual case studies in the sectors of transport, data-processing and telecommunications between the 1950s and the 1980s. It analyses the long and difficult process for those involved in building «expertise» in the new field of an integrated Europe. At the same time as firms discovered the importance of influencing the decision-making process at work, they were given a place in this participative process. This new role implies the accumulation of enlarged technical competencies and the multiplication of contacts with other economic actors. Together, they have taken part in the demarcation of the Community framework, through the elaboration of technical standards, tax harmonisation, state aids regulation, and so on, and have defended their interests in this framework as best they could. This could provoke strong opposition, which was difficult to overcome. In this case, a process of learning and understanding was necessary on both sides in order to advance Community harmonisation.
Download or read book La vie priv e l re du num rique written by REY Bénédicte and published by Lavoisier. This book was released on 2012-09-05 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: La démocratisation de l'informatique, puis des usages de l'internet, de la téléphonie mobile, ou plus récemment d'autres objets communicants génèrent une profusion de traces numériques gardant en mémoire les actions des usagers. Approuvé par certains qui y voient l'opportunité d'améliorer la sécurité publique, la relation marchande ou encore leur propre confort quotidien, ce constat fait craindre à d'autres l'avènement d'une société de la surveillance érodant le respect de la vie privée. Cet ouvrage étudie la notion d'espace privé à l'ère du numérique. Il montre comment les changements technologiques, de services et d'usages redéfinissent l'acceptation traditionnelle de la vie privée fondée sur des normes, et comment, en complément du dispositif normatif existant, des modalités de régulation appropriables par les individus sont envisagées.
Download or read book Regional Innovation Strategies written by Kevin Morgan and published by Psychology Press. This book was released on 1999 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Regional Innovation Strategies offers the first comprehensive analysis of the new wave of innovation-oriented regional policies. It draws conclusions from the European Regional Technology Plans and Regional Innovation Strategies, both in old industrialised areas and in regions where development is slow, and compares this with US and Canadian experiences. Anticipating the enlargement of the EU, Regional Innovation Strategies also assesses the growing interest in the subject within policy, academic and practitioner circles in Central and Eastern European countries. This book aims to provide information on the new regional innovation polices and gives the first assessment of this promising pool of regional experiences.
Download or read book Corporate Governance and CSR Strategies for Sustainability written by Pucelj, Maja and published by IGI Global. This book was released on 2024-04-09 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fundamental link between human rights and sustainability still needs to be more adequately understood in a world grappling with a complex social environment that needs to be challenged. This knowledge gap has far-reaching repercussions, leading to unsustainable practices, social inequality, and environmental degradation. Addressing this pressing issue requires a comprehensive understanding of how human rights principles can underpin sustainable development and socially responsible behavior. Corporate Governance and CSR Strategies for Sustainability offers a transformative solution by providing a deep and interdisciplinary exploration of the nexus between human rights, sustainability, and social responsibility. Drawing from diverse fields such as law, social sciences, economics, and environmental studies, it illuminates the foundational role of human rights in shaping sustainable and socially responsible societies. By dissecting topics like the rights of marginalized groups, business impacts on human rights, and policy frameworks for sustainability, it provides a roadmap for scholars, policymakers, and practitioners seeking to navigate these complex issues.
