Download or read book Encyclopedia of Sports Management and Marketing written by Linda E. Swayne and published by SAGE Publications. This book was released on 2011-08-08 with total page 1960 pages. Available in PDF, EPUB and Kindle. Book excerpt: This four-volume set introduces, on the management side, principles and procedures of economics, budgeting and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference resource explores two broad streams: marketing of sport and of sport-related products (promoting a particular team or selling team- and sport-related merchandise, for example), and using sports as a platform for marketing non-sports products, such as celebrity endorsements of a particular brand of watch or the corporate sponsorship of a tennis tournament. Together, these four volumes offer a comprehensive and authoritative overview of the state of sports management and marketing today, providing an invaluable print or online resource for student researchers.
Download or read book Sport Leadership in the 21st Century written by Laura J. Burton and published by Jones & Bartlett Learning. This book was released on 2019-01-10 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Second Edition of Sport Leadership in the 21st Century provides students with the most current and comprehensive understanding of leadership in sport management. Authored and contributed by leading sport management researchers and practitioners, this text immerses students in the learning process through case studies, interviews with leaders in the sport industry, critical thinking questions, and rich content.
Download or read book Every Town Is a Sports Town written by George Bodenheimer and published by Grand Central Publishing. This book was released on 2015-05-05 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: ESPN's rise is one of the most remarkable stories about business and sports in our time, and nobody can tell it better than George Bodenheimer. It may be hard to believe, but not long ago, getting sports updates was difficult and frustrating. ESPN changed everything. George Bodenheimer knows. Initially hired to work in the mailroom, one of Bodenheimer's first jobs was to pick up sportscaster Dick Vitale at the Hartford airport and drive him to ESPN's main campus--a couple of trailers in a dirt parking lot. But as ESPN grew, so did George's status in the company. In fact, Bodenheimer played a major part in making ESPN a daily presence not just here, but all over the world. In this business leadership memoir--written with bestselling author Donald T. Phillips--Bodenheimer lays out ESPN's meteoric rise. This is a book for business readers and sports fans alike. A Best Business Book of 2015, Strategy Business
Download or read book Sports Management and Administration written by David Watt and published by Routledge. This book was released on 2004-04-28 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport is a growing industry with enormous numbers of people now involved in the management and administration of sports, fitness and exercise. Whether voluntary, public or commercial sectors, all can benefit by improving the practice and delivery of the management of sport and its organisations. This text is designed to help all those delivering sport to deliver it better and includes: · What's different and special about sports management? · The voluntary sector · Event management and marketing · Marketing, fundraising and sponsorship · Managing staff and volunteers · Organisational management principles · Legal issues including health and safety · Case studies - both local and national. Full of practical examples this book reveals sports management in action, showing how good management helps us to deliver better sports participation, at all levels. This book is a must for undergraduates as well as an invaluable tool for professionals in sport management and administration in the private public and voluntary sectors.
Download or read book Ethics and Morality in Sport Management written by Joy Theresa DeSensi and published by . This book was released on 2022-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ethics and morality are generally viewed as critical areas in contemporary sport and need not be limited to such topics as sportsmanship, the use of performance-enhancing drugs, violence and cheating. Those in sport management are responsible for addressing ethical and moral questions pertaining to professionalism, equity, legal and financial management, personnel concerns, governance and policies, league and franchise issues, and matters of social justice associated with all aspects of sport. Sport managers must also be aware of and approach these queries logically, rationally and with sensitivity to ensure the integrity of sport, the sport community and society at large. This 4th edition, presents concepts and theories in ethics and morality and demonstrates their applicability in sport management. While addressed primarily to undergraduate and graduate students interested in the organisation and administration of sport, this text is also a practical guide and reference for professionals already in the field, as well as athletes, coaches, franchise owners, journalists, spectators, governmental agencies and others associated with sport. Sport managers must be aware of and concerned about their own obligations, rights and responsibilities, as well as those they influence. As such, nothing short of sound ethical and moral reasoning must inform their managerial decisions and actions. This text aims to make clear the nature of ethics and morality, introducing readers to several major ethical theories, and discussing and analysing the practical ramifications of these precepts in several sport management contexts.
Download or read book Sports Ethics for Sports Management Professionals written by Walter T. Champion Jr. and published by Jones & Bartlett Learning. This book was released on 2019-03-19 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sports Ethics for Sports Management Professionals provides students with the necessary tools to make ethical decisions in the sports management field. It presents several ethical models that the sports management professional can use as a guide to making ethical decisions. The text contains numerous case studies which allow students to apply the ethical decision-making process to a sports-related ethical dispute.
Download or read book Principles and Practice of Sport Management written by Lisa Pike Masteralexis and published by Jones & Bartlett Learning. This book was released on 2009 with total page 543 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Updated and expanded, Principles and Practice of Sport Management, Third Edition offers a comprehensive introduction to the sport management industry. From the basic knowledge and skill sets of a sport manager to the current trends and issues of the sport management industry, this text provides the foundation for students as they study and prepare for a variety of sport management careers. Many well-known sport industry professionals contribute chapters that show students how to apply their new knowledge and skills. These experts provide firsthand advice on sport industry segments ranging from high school to the international arena. Students gain a solid understanding of sport management structures and learn to apply principles such as sport ethics to the many segments and support systems of the industry."--Book Jacket.
Download or read book International Sport Management written by Eric W. MacIntosh and published by Human Kinetics Publishers. This book was released on 2019 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Sport Management, Second Edition, serves as an invaluable guide for students as they build careers that require an understanding of the relationships, influences, and responsibilities of sport management in a global context.
Download or read book Encyclopedia of Sports Management and Marketing written by Linda E. Swayne and published by SAGE. This book was released on 2011-08-08 with total page 1960 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first reference resource to bring both sports management and sports marketing all together in one place.
Download or read book Sports Analytics written by Benjamin C. Alamar and published by Columbia University Press. This book was released on 2024-05-28 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data and analytics have the potential to provide sports organizations with a competitive advantage both on and off the field. Yet even as the use of analytics in sports has become commonplace, teams regularly find themselves making big investments without significant payoff. This book is a practical, nontechnical guide to incorporating sports data into decision making, giving leaders the knowledge they need to maximize their organization’s investment in analytics. Benjamin C. Alamar—a leading expert who has built high-performing analytics groups—surveys the current state of the use of data in sports, including both specifics around the tools and how to deploy them most effectively. Sports Analytics offers a clear, easily digestible overview of data management, statistical models, and information systems and a detailed understanding of their vast possibilities. It walks readers through the essentials of understanding the value of different types of data and strategies for building and managing an analytics team. Throughout, Alamar illustrates the value of analytics with real-world examples and case studies from both the sports and business sides. Sports Analytics has guided a range of sports professionals to success since its original publication in 2013. This second edition adds examples and strategies that focus on using data on the business side of a sports organization, provides concrete strategies for incorporating different types of data into decision making, and updates all discussions for the rapid technological developments of the last decade.
Download or read book Sport and the Pandemic written by Paul M. Pedersen and published by Routledge. This book was released on 2020-09-28 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a close look at how the sport industry has been impacted by the global Coronavirus pandemic, as entire seasons have been cut short, events have been cancelled, athletes have been infected, and sport studies programs have moved online. Crucially, the book also asks how the industry might move forward. With contributions from sport studies researchers across the world, the book offers commentaries, cases, and informed analysis across a wide range of topics and practical areas within sport business and management, from crisis communication and marketing to event management and finance. While Covid-19 will inevitably cast a long shadow over sport for years to come, and although the situation is fast-evolving and the future is uncertain, this book offers some important early perspectives and reflections that will inform debate and influence policy and practice. A timely addition to the body of knowledge regarding the pandemic, this is an important resource for researchers, students, practitioners, the media, policy-makers, and anybody who cares about the future of sport.
Download or read book Sport Management The Basics written by Rob Wilson and published by Routledge. This book was released on 2015-09-16 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport Management: The Basics is an engaging and accessible introduction to sport management which considers a range of contemporary philosophical, social, cultural and political matters as they impact on this growing field. Drawing links between academic theory and practice, it explores the current challenges facing managers in the sport industry, addressing topics including: the history of sport management the role of the manager levels of management the public, private and voluntary sectors sport management in the global marketplace With suggestions for further reading throughout the text, a comprehensive chapter on employment and employability, and case studies which explore both theory and practice, Sport Management: The Basics offers a clear and concise introduction for anyone seeking to study or work in sport management.
Download or read book Strategic Sports Event Management written by Guy Masterman and published by Routledge. This book was released on 2014-05-16 with total page 437 pages. Available in PDF, EPUB and Kindle. Book excerpt: The hosting of sports events – whether large international events, or smaller niche events – can have a significant and long-lasting impact on the local environment, economy and society. Strategic Sports Event Management provides students and event managers with an insight into the strategic management of sports events of all scales and types, from international mega-events to school sports. Combining a unique conceptual framework with a practical, step-by-step guide to planning, organising, managing and evaluating events, the book explains the importance of adopting a strategic approach, showing how to implement strategies that lead to successful outcomes over the short and long-term. This fully revised and updated third edition uses international case studies in every chapter, from the NBA and NFL to Formula One and the English Premier League, offering real-world insight into both larger and smaller events. In addition, woven throughout the book are a series of in-depth studies of the London Olympic Games, the ultimate sporting event and an important point of reference for all practising and aspiring event managers. The book covers every key aspect of the sports event management process, including sports organizations, such as the IOC, FIFA and IAAF, and their interactions with event partners, the media and promoters short-term and long-term benefits of the planning process event impact and legacy operational functions including finance, ticketing, transport, venues, IT, human resources, and security marketing and communications, including social networking and new media the bidding process research and evaluation. Strategic Sports Event Management is the leading sports event management textbook and is now accompanied by a companion website containing a range of additional teaching and learning features. The book is important reading for all students of sport management or event management, and all practising event managers looking to develop their professional skills..
Download or read book Sports Business Management written by George Foster and published by Routledge. This book was released on 2020-08-09 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition of a widely adopted textbook equips students with a comprehensive understanding of the sport industry. With a focus on management, strategy, marketing and finance, the decision-making approach of the book emphasizes key concepts while translating them into practice. Content specific to each of the vital stakeholders in the sport business is included. Foster, O’Reilly and Dávila present a set of modular chapters supported with international examples. Supplementary materials available to instructors include mini-cases, full case studies, activities, in-class lecture materials and exercises to help students apply the decision-making approach to real-world situations. The book includes content about sport organizations, such as the Olympic Games, FIFA World Cup, the European Premier Leagues and Major North American Professional Sport Leagues. Stanford cases are updated for the second edition and entirely new chapters cover the latest topics, including esports, sports gambling, fantasy sports and crisis management. This is an ideal textbook for upper-level undergraduate and postgraduate students of sports business and management.
Download or read book The Business of Sports written by George Foster and published by South Western Educational Publishing. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the business casebook that scores on all levels! THE BUSINESS OF SPORTS: CASES AND TEXT ON STRATEGY AND MANAGEMENT shows you how off-the-field business interests change the dynamics of play. Cases include: cases on major league soccer, the Boston Red Sox's Fenway Park, the pros and cons of hiring a sports agent, Magic Johnson's endorsement deals and the Women's NBA. And after every case is a discussion section, so you'll know you're learning what you need to know for the test.
Download or read book Women in Sport Leadership written by Laura J. Burton and published by Taylor & Francis. This book was released on 2017-06-26 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although women and girls participate in sport in greater numbers than ever before, research shows there has been no significant increase in women leading sport organizations. This book takes an international, evidence-based perspective in examining women in sport leadership and offers future directions for improving gender equity. With contributions from leading international sport scholars and practitioners, it explores the opportunities and challenges women face while exercising leadership in sport organizations and evaluates leadership development practices. While positional leadership is crucial, this book argues that some women may choose to exercise leadership in non-positional ways, challenging readers to consider their personal values and passions. The chapters not only discuss key topics such as gender bias, intersectionality, quotas, networking, mentoring and sponsoring, but also present a variety of strategies to develop and support the next generation of women leaders in sport. A new model of how to achieve gender equity in sport leadership is also introduced. Women in Sport Leadership: Research and Practice for Change is important reading for all students, scholars, leaders, administrators, and coaches with an interest in sport business, policy and management, as well as women’s sport and gender studies.
Download or read book The Business of Sports written by Scott Rosner and published by Jones & Bartlett Publishers. This book was released on 2011 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by todays sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories. The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed. This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.
