Download or read book Soft Selling in a Hard World written by Jerry Vass and published by Running Press Book Publishers. This book was released on 1993 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in paperback, this innovative guide to the art of selling is a hands-on how-to book about fulfilling your selling potential and enjoying it. Written in an easy-to-read, breezy style, this informative book can be opened to any page to find practical pointers and outstanding advice.
Download or read book Soft Selling in a Hard World written by Jerry Vass and published by . This book was released on 1991 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Soft Sell written by Tim Connor and published by . This book was released on 1994 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over 150,000 copies of this classic sales title sold, Soft Sell combines pragmatic, real-world advice with helpful hints & sales strategies.
Download or read book Sell Or Be Sold written by Grant Cardone and published by Greenleaf Book Group. This book was released on 2011 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shows that knowing the principles of selling is a prerequisite for success of any kind, and explains how to put those principles to use. This title includes tools and techniques for mastering persuasion and closing the sale.
Download or read book Charm Offensive written by Joshua Kurlantzick and published by Yale University Press. This book was released on 2007-01-01 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the beginning of the twenty-first century, China is poised to become a major global power. And though much has been written of China's rise, a crucial aspect of this transformation has gone largely unnoticed: the way that China is using soft power to appeal to its neighbours and to distant countries alike. This original book is the first to examine the significance of China's recent focus on soft power, that is, diplomacy, trade incentives, cultural and educational exchange opportunities, and other techniques, to project a benign national image, pose as a model of social and economic success, and develop stronger international alliances. Drawing on years of experience tracking China's policies in Southeast Asia, Latin America, and Africa, Joshua Kurlantzick reveals how China has wooed the world with a charm offensive that has largely escaped the attention of American policymakers. Beijing's new diplomacy has altered the political landscape in Southeast Asia and far beyond, changing the dynamics of China's relationships with other countries. China also has worked to take advantage of American policy mistakes, the author contends. In a provocative conclusion, he considers a future in which China may be the first nation since the Soviet Union to rival the U.S. in international influence.
Download or read book How the World Works written by Noam Chomsky and published by Catapult. This book was released on 2011-09-20 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: An eye-opening introduction to the timelessly relevant ideas of Noam Chomsky, this book is a penetrating, illusion-shattering look at how things really work from the man The New York Times called “arguably the most important intellectual alive.” Offering something not found anywhere else: How the World Works is pure Chomsky, but tailored for those unfamiliar to his work. Made up of meticulously edited speeches and interviews, every dazzling idea and penetrating insight is kept intact and delivered in clear, accessible, reader-friendly prose. Originally published as four short books in the famous Real Story series—What Uncle Sam Really Wants; The Prosperous Few and the Restless Many; Secrets, Lies and Democracy; and The Common Good—they’ve collectively sold almost 600,000 copies. And they continue to sell year after year after year because Chomsky’s ideas become, if anything, more relevant as time goes by. For example, it was decades ago when he pointed out that “in 1970, about 90% of international capital was used for trade and long-term investment—more or less productive things—and 10% for speculation. By 1990, those figures had reversed.” As we know, high-risk speculation continues to increase exponentially as corporations continue to push the free market economy—but only for the power they offer to the wealthy, not to benefit all people. We’re paying the price now for not heeding him them.
Download or read book The Psychology of Selling written by Brian Tracy and published by Thomas Nelson Inc. This book was released on 2006-06-20 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.
Download or read book SPIN Selling written by Neil Rackham and published by Routledge. This book was released on 2020-04-28 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.
Download or read book Emotional Intelligence for Managing Results in a Diverse World written by Lee Gardenswartz and published by Nicholas Brealey. This book was released on 2010-10-16 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of emotions - so you can leverage differences, build engaged teams, and create healthier organizations Whether you work group stretches from here to Dubai or can easily meet in a conference room down the hall, anger and frustration are easy to come by when others don't do things your way, follow directions, or respond the way you think they should. But when emotions manage workplace relationships, the result is conflict, disengagement, and low morale. Emotional Intelligence for Managing Results in a Diverse World delivers a novel prescription for managing effectively in today's workplace: Use the dynamic principles of EQ plus insights from the author's pioneering diversity work to increase your competence in managing emotions and enhance your effectiveness in work, relationships, and life. The book also gives you the know-how to use this approach in coaching and developing others to help them be more successful on the job.
Download or read book An Immense World written by Ed Yong and published by Random House. This book was released on 2022-06-21 with total page 485 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • A “thrilling” (The New York Times), “dazzling” (The Wall Street Journal) tour of the radically different ways that animals perceive the world that will fill you with wonder and forever alter your perspective, by Pulitzer Prize–winning science journalist Ed Yong “One of this year’s finest works of narrative nonfiction.”—Oprah Daily ONE OF THE TEN BEST BOOKS OF THE YEAR: The Wall Street Journal, The New York Times, Time, People, The Philadelphia Inquirer, Slate, Reader’s Digest, Chicago Public Library, Outside, Publishers Weekly, BookPage ONE OF THE BEST BOOKS OF THE YEAR: Oprah Daily, The New Yorker, The Washington Post, The Guardian, The Economist, Smithsonian Magazine, Prospect (UK), Globe & Mail, Esquire, Mental Floss, Marginalian, She Reads, Kirkus Reviews, Library Journal The Earth teems with sights and textures, sounds and vibrations, smells and tastes, electric and magnetic fields. But every kind of animal, including humans, is enclosed within its own unique sensory bubble, perceiving but a tiny sliver of our immense world. In An Immense World, Ed Yong coaxes us beyond the confines of our own senses, allowing us to perceive the skeins of scent, waves of electromagnetism, and pulses of pressure that surround us. We encounter beetles that are drawn to fires, turtles that can track the Earth’s magnetic fields, fish that fill rivers with electrical messages, and even humans who wield sonar like bats. We discover that a crocodile’s scaly face is as sensitive as a lover’s fingertips, that the eyes of a giant squid evolved to see sparkling whales, that plants thrum with the inaudible songs of courting bugs, and that even simple scallops have complex vision. We learn what bees see in flowers, what songbirds hear in their tunes, and what dogs smell on the street. We listen to stories of pivotal discoveries in the field, while looking ahead at the many mysteries that remain unsolved. Funny, rigorous, and suffused with the joy of discovery, An Immense World takes us on what Marcel Proust called “the only true voyage . . . not to visit strange lands, but to possess other eyes.” WINNER OF THE ANDREW CARNEGIE MEDAL • FINALIST FOR THE KIRKUS PRIZE • FINALIST FOR THE NATIONAL BOOK CRITICS CIRCLE AWARD • LONGLISTED FOR THE PEN/E.O. WILSON AWARD
Download or read book A Soft Voice in a Noisy World written by Karl Robb and published by RobbWorks LLC. This book was released on 2012-11 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compilation of insights, practical tools and inspirational suggestions for improving mind-body connection and empowering healing.
Download or read book Hard Diplomacy and Soft Coercion written by James Sherr and published by Brookings Institution Press. This book was released on 2013-10-11 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the Cold War, Soviet influence and Leninist ideology were inseparable. But the collapse of both systems threw Russian influence into limbo. In this book, James Sherr draws on his in-depth study of the country over many years to explain and analyse the factors that have brought Russian influence back into play. Today, Tsarist, Soviet and contemporary approaches combine in creative and discordant ways. The result is a policy based on a mixture of strategy, improvisation and habit. The novelty of this policy and its apparent successes pose possible dangers for Russia's neighbours, the West and Russia itself.
Download or read book Time Was Soft There written by Jeremy Mercer and published by St. Martin's Press. This book was released on 2006-09-19 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Some bookstores are filled with stories both inside and outside the bindings. These are places of sanctuary, even redemption---and Jeremy Mercer has found both amid the stacks of Shakespeare & Co." ---Paul Collins, author of Sixpence House: Lost in a Town of Books In a small square on the left bank of the Seine, the door to a green-fronted bookshop beckoned. . . . With gangsters on his tail and his meager savings in hand, crime reporter Jeremy Mercer fled Canada in 1999 and ended up in Paris. Broke and almost homeless, he found himself invited to a tea party amongst the riffraff of the timeless Left Bank fantasy known as Shakespeare & Co. In its present incarnation, Shakespeare & Co. has become a destination for writers and readers the world over, trying to reclaim the lost world of literary Paris in the 1920s. Having been inspired by Sylvia Beach's original store, the present owner, George Whitman, invites writers who are down and out in Paris to live and dream amid the bookshelves in return for work. Jeremy Mercer tumbled into this literary rabbit hole and found a life of camaraderie with the other eccentric residents, and became, for a time, George Whitman's confidante and right-hand man. Time Was Soft There is one of the great stories of bohemian Paris and recalls the work of many writers who were bewitched by the City of Light in their youth. Jeremy's comrades include Simon, the eccentric British poet who refuses to give up his bed in the antiquarian book room, beautiful blonde Pia, who contributes the elegant spirit of Parisian couture to the store, the handsome American Kurt, who flirts with beautiful women looking for copies of Tropic of Cancer, and George himself, the man who holds the key to it all. As Time Was Soft There winds in and around the streets of Paris, the staff fall in and out of love, straighten bookshelves, host tea parties, drink in the more down-at-the-heels cafés, sell a few books, and help George find a way to keep his endangered bookstore open. Spend a few days with Jeremy Mercer at 37 Rue de la Bucherie, and discover the bohemian world of Paris that still bustles in the shadow of Notre Dame. "Jeremy Mercer has captured Shakespeare & Co. and its complicated owner, George Whitman, with remarkable insight. Time Was Soft There is a charming memoir about living in Whitman's Shakespeare & Co. and the strange, broken, lost, and occasionally talented, eccentrics and residents of this Tumblewood Hotel." ---Noel Riley Fitch, author of Sylvia Beach and the Lost Generation: A History of Literary Paris in the Twenties & Thirties "There does seem to be something about the odd ducks that work at bookstores. Jeremy Mercer has captured the story of a wonderful, unique store that could only be born out of a love for books and the written word." --- Liz Schlegel, the Book Revue bookshop, Huntington, New York
Download or read book Hard America Soft America written by Michael Barone and published by Forum Books. This book was released on 2004-05-04 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: A peculiar feature of our country today, says Michael Barone, is that we seem to produce incompetent eighteen-year-olds but remarkably competent thirty-year-olds. Indeed, American students lag behind their peers in other nations, but America remains on the leading edge economically, scientifically, technologically, and militarily. The reason for this paradox, explains Barone in this brilliant essay, is that “from ages six to eighteen Americans live mostly in what I call Soft America—the parts of our country where there is little competition and accountability. But from ages eighteen to thirty Americans live mostly in Hard America—the parts of American life subject to competition and accountability.” While Soft America coddles, Hard America plays for keeps. Educators, for example, protect children from the rigors of testing, ban dodgeball, and promote just about any student who shows up. But most adults quickly figure out that how they do depends on what they produce. Barone sweeps readers along, showing how we came to the current divide—for things weren’t always this way. In fact, no part of our society is all Hard or all Soft, and the boundary between Hard America and Soft America often moves back and forth. Barone also shows where America is headed—or should be headed. We don’t want to subject kindergartners to the rigors of the Marine Corps or leave old people uncared for. But Soft America lives off the productivity, creativity, and competence of Hard America, and we have the luxury of keeping part of our society Soft only if we keep most of it Hard. Hard America, Soft America reveals: • How the American situation is unique: In Europe, schooling is competitive and demanding, but adult life is Soft, with generous welfare benefits, short work hours, long vacations, and state pensions • How the American military has reclaimed the Hard goals and programs it abandoned in the Vietnam era • How Hardness drives America’s economy—an economy that businesses and economists nearly destroyed in the 1970s by spurning competition • How America’s schools have failed because they are bastions of Softness—but how they are finally showing signs of Hardening • The benefits of Softness: How government programs like Social Security were necessary in what was a harsh and unforgiving America • Hard America, Soft America is a stunningly original and provocative work of social commentary from one of this country’s most respected political analysts.
Download or read book To Sell Is Human written by Daniel H. Pink and published by Penguin. This book was released on 2012-12-31 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Look out for Daniel Pink’s new book, When: The Scientific Secrets of Perfect Timing #1 New York Times Business Bestseller #1 Wall Street Journal Business Bestseller #1 Washington Post bestseller From the bestselling author of Drive and A Whole New Mind, and teacher of the popular MasterClass on Sales and Persuasion, comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now. To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds. Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.
Download or read book Sophie s World written by Jostein Gaarder and published by Farrar, Straus and Giroux. This book was released on 2007-03-20 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: One day Sophie comes home from school to find two questions in her mail: "Who are you?" and "Where does the world come from?" Before she knows it she is enrolled in a correspondence course with a mysterious philosopher. Thus begins Jostein Gaarder's unique novel, which is not only a mystery, but also a complete and entertaining history of philosophy.
Download or read book The Sellout written by Paul Beatty and published by Farrar, Straus and Giroux. This book was released on 2015-03-03 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Man Booker Prize Winner of the National Book Critics Circle Award in Fiction Winner of the John Dos Passos Prize for Literature New York Times Bestseller Los Angeles Times Bestseller Named One of the 10 Best Books of the Year by The New York Times Book Review Named a Best Book of the Year by Newsweek, The Denver Post, BuzzFeed, Kirkus Reviews, and Publishers Weekly Named a "Must-Read" by Flavorwire and New York Magazine's "Vulture" Blog A biting satire about a young man's isolated upbringing and the race trial that sends him to the Supreme Court, Paul Beatty's The Sellout showcases a comic genius at the top of his game. It challenges the sacred tenets of the United States Constitution, urban life, the civil rights movement, the father-son relationship, and the holy grail of racial equality—the black Chinese restaurant. Born in the "agrarian ghetto" of Dickens—on the southern outskirts of Los Angeles—the narrator of The Sellout resigns himself to the fate of lower-middle-class Californians: "I'd die in the same bedroom I'd grown up in, looking up at the cracks in the stucco ceiling that've been there since '68 quake." Raised by a single father, a controversial sociologist, he spent his childhood as the subject in racially charged psychological studies. He is led to believe that his father's pioneering work will result in a memoir that will solve his family's financial woes. But when his father is killed in a police shoot-out, he realizes there never was a memoir. All that's left is the bill for a drive-thru funeral. Fueled by this deceit and the general disrepair of his hometown, the narrator sets out to right another wrong: Dickens has literally been removed from the map to save California from further embarrassment. Enlisting the help of the town's most famous resident—the last surviving Little Rascal, Hominy Jenkins—he initiates the most outrageous action conceivable: reinstating slavery and segregating the local high school, which lands him in the Supreme Court.
