Download or read book Social Media Marketing eLearning Kit For Dummies written by Phyllis Khare and published by John Wiley & Sons. This book was released on 2012-02-07 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher's Note- The online training portion of this product is no longer available. Valuable kit teaches social media marketing to learners of all levels If you want to master social media marketing, this valuable eLearning kit is just the ticket. This integrated course includes a full-color printed book and a Dummies interactive eLearning course on CD. You'll find a wealth of information and multiple ways to learn, including practice labs, videos, animation, numerous examples, and a host of Dummies hints and tips that make everything easier. Follow the material in order or jump in and out as you wish—you can learn at your own pace. Helps self-motivated learners master social media marketing Includes an easy-to-follow, full-color book; an interactive Dummies eLearning Course on CD that corresponds with the book Highlights material with integrated audio and video instruction on CD that helps you learn via animations, screencasts, and more Allows you to follow the material sequentially or choose separate sections at your own time and pace Offers chapter summaries, practice exercises, discussions of concepts and essential terms, and much more Social media marketing is a big topic and essential to today's marketplace. Get the skills and knowledge you need with Social Media Marketing eLearning Kit For Dummies. CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.

Download or read book Facebook Marketing All in One For Dummies written by Amy Porterfield and published by John Wiley & Sons. This book was released on 2012-12-05 with total page 788 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great new edition covers what you need to know for successful Facebook marketing Facebook keeps evolving, and so does the social mediasphere. Even if you have a Facebook marketing strategy, have you taken into consideration Pinterest? Spotify? Foursquare? Facebook Marketing All-in-One For Dummies, 2nd Edition does. This detailed resource not only reveals how to create successful Facebook marketing strategies, it also shows you how to incorporate and use the entire social network to its full potential. Covers the tools, techniques, and apps you need to know to create successful Facebook marketing campaigns Nine minibooks cover the essentials: Joining the Facebook Marketing Revolution; Claiming Your Presence On Facebook; Adding the Basics; Building, Engaging, Retaining, and Selling; Understanding Facebook Applications; Making Facebook Come Alive; Advanced Facebook Marketing Tactics; Facebook Advertising; Measuring, Monitoring, and Analyzing Explores the new Timeline design for Pages, changes to Facebook Insights, new apps to incorporate into your strategy, and more Facebook Marketing All-in-One For Dummies, 2nd Edition is the perfect resource for any marketer who wants to build or refine a social media marketing presence that includes Facebook.

Download or read book Word 2013 ELearning Kit For Dummies written by Lois Lowe and published by John Wiley & Sons. This book was released on 2014-04-28 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you've used other versions of this popular program or never processed a single word, this guide will get you going with Word 2013.

Download or read book Java eLearning Kit For Dummies written by John Paul Mueller and published by John Wiley & Sons. This book was released on 2014-03-26 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher's Note- The online training portion of this product is no longer available. A complete book-and-online course package for learning Java! As a platform-independent, object-oriented programming language, Java helps developers write once and run anywhere. With this dynamic combination of a full-color printed book and a Dummies online interactive eLearning course, you'll find a wealth of information on the latest release of Java. Featuring both written and animated step-by-step how-tos, practice labs, helpful videos, numerous examples, and a host of Dummies hints and tips, this package makes your learning process easier. Follow the material sequentially or jump in and out as you wish—it's set up so you can learn at your own pace. Throughout, you will benefit from illustrations, animations, voiceover explanations, and the option of closed captioning if you find you learn better when you can read the instructions. Helps self-motivated learners master Java, the leading object-oriented programming language Includes an easy-to-follow, full-color book and an online interactive Dummies eLearning Course that corresponds with the book available via access code Allows you to follow the material sequentially or choose separate sections at your own time and pace Offers chapter summaries, practice exercises, discussions of concepts and essential terms, and much more Java eLearning Kit For Dummies helps you maximize the potential of this dynamic programming language so you can work more efficiently.

Download or read book Excel 2010 ELearning Kit For Dummies written by Faithe Wempen and published by John Wiley & Sons. This book was released on 2012-01-10 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the leading spreadsheet and data analysis tool with this book-and-CD package! Learn step by step to create worksheets, work with formulas and functions, format data, use financial functions, and more.

Download or read book Social Media Marketing For Dummies eLearning Course Digital Only 6 Month INCOMM written by Phyllis Khare and published by For Dummies. This book was released on 2013-05-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Office 2013 eLearning Kit For Dummies written by Faithe Wempen and published by John Wiley & Sons. This book was released on 2014-01-30 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock your new Office with this one-of-a-kind learning package! Whether you're meeting Office 2013 for the first time or upgrading your knowledge from an earlier version, this value-packed eLearning kit makes it easy to learn 2013 at your own pace. This complete learning package includes a full-color printed book and an access code for one year of online self-paced training. You'll learn the basics of the Office interface, how to navigate it, and how to use the features common to all Office programs. Then you'll get detailed instructions for working with Word, Excel, PowerPoint, and Outlook. Follow the material sequentially or jump in and out as you wish - it's set up so you can learn at your own pace. Throughout, you will benefit from illustrations, animations, voiceover explanations, and the option of closed captioning if you find you learn better when you can read the instructions. Helps self-motivated learners get going with Office 2013 and its new features Walk you through creating and formatting a Word document, setting up and working with an Excel spreadsheet, managing e-mail and calendars with Outlook, building a powerful PowerPoint presentation with graphics and sound, and more Includes an easy-to-follow, full-color book and an interactive Dummies eLearning Course that corresponds with book and is unlocked via online access code Allows you to follow the material sequentially or choose separate sections at your own time and pace Office 2013 eLearning Kit For Dummies is the key to unlocking all Office 2013 has to offer.

Download or read book Handbook of Research on Integrating Social Media into Strategic Marketing written by Hajli, Nick and published by IGI Global. This book was released on 2015-04-30 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: To survive in today’s competitive business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeholders. Web 2.0 provides a useful tool in developing the relationships between business and consumer. The Handbook of Research on Integrating Social Media into Strategic Marketing explores the use of social networking and other online media in marketing communications, including both best practices and common pitfalls to provide comprehensive coverage of the topic. This book is intended for marketing professionals, business managers, and anyone interested in how social media fits into today’s marketing environments.

Download or read book Facebook Marketing written by Chris Treadaway and published by John Wiley & Sons. This book was released on 2012-04-12 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling Sybex guide to marketing on Facebook, now fully updated As the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored stories, the Send button, and more. It explains how to develop a winning strategy, implement a campaign, measure results, and produce usable reports. Case studies, step-by-step directions, and hands-on tutorials in the popular Hour-a-Day format make this the perfect handbook for maximizing marketing efforts on Facebook. This revised guide fills you in on the latest Facebook conventions, tools, and demographics, and outlines the important strategic considerations for planning a campaign Takes you step by step through crafting an initial Facebook presence, developing an overall marketing strategy, setting goals, defining metrics, developing reports, and integrating your strategy with other marketing activities Covers using features such as events, applications, and pay-per-click advertising Includes case studies and directions for updating, monitoring, and maintaining your campaign This popular guide is packed with up-to-date information to help you develop, implement, measure, and maintain a successful Facebook marketing program.

Download or read book Digital SLR Photography eLearning Kit For Dummies written by Mark Holmes and published by John Wiley & Sons. This book was released on 2012-01-09 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher's Note- The online training portion of this product is no longer available. Understand and use digital SLR cameras with this complete photography course If you're making the switch from simple point-and-shoot cameras to more complex dSLRs and hoping to enhance your photography skills along the way, make your next purchase this value-packed eLearning kit. This complete dSLR photography course includes a full-color printed book and a Dummies interactive eLearning course on CD. You'll find a wealth of information on such topics as how to set your camera's exposure controls, composition do's and don't's, and how to apply what you're learning so you take better pictures. Follow the material sequentially or jump in and out as you wish?it's set up so you can learn at your own pace. Throughout, you will benefit from illustrations, animations, voiceover explanations, and the option of closed captioning if you find you learn better when you can read the instructions. Helps self-motivated learners master digital SLR photography equipment, concepts, terms, and picture-taking basics Includes an easy-to-follow, full-color book and an interactive Dummies eLearning Course that corresponds with the book on CD Allows you to follow the material sequentially or choose separate sections at your own time and pace Offers chapter summaries, practice exercises, discussions of concepts and essential terms, and much more Get the very most out of your dSLR camera and your photography with Digital SLR Photography eLearning Kit For Dummies. NOTE:CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.

Download or read book Ubiquitous Technologies for Human Development and Knowledge Management written by Rahman, Hakikur and published by IGI Global. This book was released on 2021-04-23 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent decades, digital technologies have permeated daily routines, whether at school, at work, or during personal engagements. Stakeholders in education are promoting innovative pedagogical practices, the business sector is utilizing updated processes. Even the public is improving their lifestyles by utilizing innovative technology. In a knowledge construction setting, technology becomes a tool to assist the user to access information, communicate information, and collaborate with others towards human development and knowledge management. In this context, ubiquitous computing has emerged to support humans in their daily life activities in a personal, unattended, and remote manner. Ubiquitous Technologies for Human Development and Knowledge Management serves as an authoritative reference source for the latest scholarly research on the widespread incorporation of technological innovations around the globe. It examines how the application of ubiquitous computing technologies affects various aspects of human lives, specifically in human development and knowledge management. The chapters demonstrate how these ubiquitous technologies, networks, and associated systems have proliferated and have woven themselves into the very framework of everyday life. It covers categorized investigations ranging from e-governance, knowledge management, ICTs, public services, innovation, and ethics. This book is essential for ICT specialists, technologists, teachers, instructional designers, practitioners, researchers, academicians, and students interested in the latest technologies and how they are impacting human development and knowledge management across different disciplines.

Download or read book Social Content Marketing for Entrepreneurs written by James M. Barry and published by Business Expert Press. This book was released on 2014-12-30 with total page 437 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will provide a practical overview of how digital content, social media, and search engine optimization work together in driving website traf c and sales leads. The goal is to educate readers on the new mindset and social tech-nologies required to drive this traffic in a timely and non-intrusive way. Readers will benefit from a comprehensive but succinct overview of how social networking, search friendly blogging, trustworthy content, contextually-targeted online campaigns, and mobile marketing techniques are trans-forming companies that embrace inbound marketing. Unlike books that cover social media one platform or technology at a time, Social Content Marketing for Entrepreneurs is organized for readers to master elements of strategy in the order of their implementation. In so doing, it will help order the steps of professionals in the midst of launching new digital marketing initiatives as well as students tasked with completing social media marketing plans.

Download or read book Computational Network Science written by Henry Hexmoor and published by Morgan Kaufmann. This book was released on 2014-09-23 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emerging field of network science represents a new style of research that can unify such traditionally-diverse fields as sociology, economics, physics, biology, and computer science. It is a powerful tool in analyzing both natural and man-made systems, using the relationships between players within these networks and between the networks themselves to gain insight into the nature of each field. Until now, studies in network science have been focused on particular relationships that require varied and sometimes-incompatible datasets, which has kept it from being a truly universal discipline. Computational Network Science seeks to unify the methods used to analyze these diverse fields. This book provides an introduction to the field of Network Science and provides the groundwork for a computational, algorithm-based approach to network and system analysis in a new and important way. This new approach would remove the need for tedious human-based analysis of different datasets and help researchers spend more time on the qualitative aspects of network science research. - Demystifies media hype regarding Network Science and serves as a fast-paced introduction to state-of-the-art concepts and systems related to network science - Comprehensive coverage of Network Science algorithms, methodologies, and common problems - Includes references to formative and updated developments in the field - Coverage spans mathematical sociology, economics, political science, and biological networks

Download or read book Social Media Marketing All in One For Dummies written by Michelle Krasniak and published by John Wiley & Sons. This book was released on 2021-04-06 with total page 791 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get social with the bestselling social media marketing book No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. Social Media Marketing All-in-One For Dummies helps you take a step back, make sense of the noise, and get your brand voice heard over the babble--in the way you want it to be. These nine mini-books in one give you essential, straightforward, and friendly guidance on how to use the major social platforms to promote your business, engage your customers, and use feedback to make your product or service the best that it can be. From evaluating the right social mix and planning your strategy to the really fun stuff--like creating videos on Snapchat and TikTok, diving deep on a podcast, or looking pretty on Pinterest--you'll find everything you need to get your social ducks in a row and say the right things. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach, before getting right back out there for an even bigger second bite. Keep up with the latest changes on Twitter, Facebook, LinkedIn, TikTok, and more Blend your social side with your traditional marketing presence Become more engaging and metric your success Get to know your fans with user data Wherever you're coming from--social media strategist, site manager, marketer, or something else--social media is where your customers are. This book shows you how to be there, too.

Download or read book Marketing to Millennials For Dummies written by Corey Padveen and published by John Wiley & Sons. This book was released on 2017-04-28 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market effectively to the millennial mindset Millennials make up the largest and most valuable market of consumers in the United States —but until you understand how to successfully market to them, you may as well kiss their colossal spending power away! Packed with powerful data, research, and case studies across a variety of industries, Marketing to Millennials For Dummies gives you a fail-proof road map for winning over this coveted crowd. Millennials are projected to have $200 billion buying power by 2017, and $10 trillion over their lifetimes — and yet industries across the board are struggling to garner their attention. Revealing what makes this darling demographic tick, this hands-on guide shows you how to adapt to new media, understand the 'sharing economy,' and build meaningful relationships that will keep your brand, product, or service at the forefront of the millennial mind. Identify key millennial characteristics and behaviors Grasp and adapt to millennial economic realities Reach your target audience with integrated strategies Build deep, lasting connections with millennials Get ready to crack the code —millennials are a mystery no more!

Download or read book Social Media Marketing For Dummies written by Shiv Singh and published by John Wiley & Sons. This book was released on 2014-12-15 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fast and easy way to get the most of out social media marketing Sharing the wisdom of social media voices Shiv Singh and Stephanie Diamond on the latest approaches to social media marketing, Social Media Marketing For Dummies presents the essence of planning, launching, managing, and assessing a social media marketing campaign. In an easy-to-read style that is perfect for time-pressed marketers, this essential guide covers all the newest and time-tested trends in social media, including reaching your audience via mainstream platforms; getting social with existing web properties like a company site, blog, mobile tools, and advertising; making the most of Facebook, Twitter, Google+, LinkedIn, and others; launching a campaign and developing a voice; reaching your audience on key and niche platforms, and embracing influencers; and much more. Social media marketing is a highly-effective way to make a big bang without spending big bucks—and it's an easy, way to enlarge your audience, reach your customers, and build your business. With the indispensable tools in this new edition of Social Media Marketing For Dummies, you'll find everything you need to make the most of low-cost, timely online marketing strategies that resonate with consumers and make your brand and business viable in a saturated market. Gives you an overview of your social media marketing choices Covers giving social license to employees and metrics Provides the latest trends in social media marketing Includes tips on creating a social media marketing campaign, avoiding common mistakes, and key resources If you're a busy marketer, small business owner, or entrepreneur looking to reach new markets with social media marketing initiatives, this hands-on, friendly guide has you covered.

Download or read book Small Business Marketing For Dummies written by Paul Lancaster and published by John Wiley & Sons. This book was released on 2013-11-12 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message - all at little or no cost. It shows you how to build your company’s profile, attract new customers and keep them coming back for more. Inside you will learn how to: Create an achievable marketing plan Use social media and the web to attract and keep customers Communicate with your customers through winning emails, newsletters, blogs and more Make use of affordable advertising solutions in print and other media Get great PR for your business