Download or read book Social Learning from Broadcast Television written by Karen Swan and published by Hampton Press (NJ). This book was released on 1998 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, the issue of social learning from broadcast television has been of interest to a wide range of researchers and observers. The chapters in this volume employ a variety of research methodologies and focus on a variety of dimensions of the current broadcast television picture. Topics discussed range from content analyses of current programmes to an ethnographic study of how British children use television to gain power over parents and peers, to an examination of the historically contingent phenomena that surround the production and viewership of particular shows, to an analysis of American sitcoms that play a role in the second language learning processes of non-native speakers of English. The wide range of vantage points is provided to remain true to the notion that social realities as portrayed on, created by, or constructed behind the scenes of television, are negotiable, ever-changing and mutually influencing constructs. The chapters therefore represent not only different discussions about the issue of social learning from broadcast television, but also function as dialogues with the media scholar, communications media specialist, educational psychologist, classroom teacher or interested viewer.
Download or read book Social Learning from Broadcast Television written by Karen Swan and published by Hampton Press (NJ). This book was released on 1998 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, the issue of social learning from broadcast television has been of interest to a wide range of researchers and observers. The chapters in this volume employ a variety of research methodologies and focus on a variety of dimensions of the current broadcast television picture. Topics discussed range from content analyses of current programmes to an ethnographic study of how British children use television to gain power over parents and peers, to an examination of the historically contingent phenomena that surround the production and viewership of particular shows, to an analysis of American sitcoms that play a role in the second language learning processes of non-native speakers of English. The wide range of vantage points is provided to remain true to the notion that social realities as portrayed on, created by, or constructed behind the scenes of television, are negotiable, ever-changing and mutually influencing constructs. The chapters therefore represent not only different discussions about the issue of social learning from broadcast television, but also function as dialogues with the media scholar, communications media specialist, educational psychologist, classroom teacher or interested viewer.
Download or read book Social TV written by Mike Proulx and published by John Wiley & Sons. This book was released on 2012-01-26 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet didn’t kill TV! It has become its best friend. Americans are watching more television than ever before, and we’re engaging online at the same time we’re tuning in. Social media has created a new and powerful “backchannel”, fueling the renaissance of live broadcasts. Mobile and tablet devices allow us to watch and experience television whenever and wherever we want. And “connected TVs” blend web and television content into a unified big screen experience bringing us back into our living rooms. Social TV examines the changing (and complex) television landscape and helps brands navigate its many emerging and exciting marketing and advertising opportunities. Social TV topics include: Leveraging the “second screen” to drive synched and deeper brand engagement Using social ratings analytics tools to find and target lean-forward audiences Aligning brand messaging to content as it travels time-shifted across devices Determining the best strategy to approach marketing via connected TVs Employing addressable TV advertising to maximize content relevancy Testing and learning from the most cutting-edge emerging TV innovations The rise of one technology doesn’t always mean the end of another. Discover how this convergence has created new marketing opportunities for your brand.
Download or read book Television and Child Development written by Judith Page Van Evra and published by Routledge. This book was released on 1998 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: On the social, cognitive and emotional development of children and television
Download or read book Television and Social Behavior Television and social learning written by John P. Murray and published by . This book was released on 1972 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Television and Social Behavior written by John P. Murray and published by . This book was released on 1971 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Television Awareness Training written by Ben Logan and published by Abingdon Press. This book was released on 1979 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Teaching Machines written by Audrey Watters and published by MIT Press. This book was released on 2023-02-07 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: How ed tech was born: Twentieth-century teaching machines--from Sidney Pressey's mechanized test-giver to B. F. Skinner's behaviorist bell-ringing box. Contrary to popular belief, ed tech did not begin with videos on the internet. The idea of technology that would allow students to "go at their own pace" did not originate in Silicon Valley. In Teaching Machines, education writer Audrey Watters offers a lively history of predigital educational technology, from Sidney Pressey's mechanized positive-reinforcement provider to B. F. Skinner's behaviorist bell-ringing box. Watters shows that these machines and the pedagogy that accompanied them sprang from ideas--bite-sized content, individualized instruction--that had legs and were later picked up by textbook publishers and early advocates for computerized learning. Watters pays particular attention to the role of the media--newspapers, magazines, television, and film--in shaping people's perceptions of teaching machines as well as the psychological theories underpinning them. She considers these machines in the context of education reform, the political reverberations of Sputnik, and the rise of the testing and textbook industries. She chronicles Skinner's attempts to bring his teaching machines to market, culminating in the famous behaviorist's efforts to launch Didak 101, the "pre-verbal" machine that taught spelling. (Alternate names proposed by Skinner include "Autodidak," "Instructomat," and "Autostructor.") Telling these somewhat cautionary tales, Watters challenges what she calls "the teleology of ed tech"--the idea that not only is computerized education inevitable, but technological progress is the sole driver of events.
Download or read book Tuning In to Young Viewers written by Tannis M. MacBeth and published by SAGE. This book was released on 1996-05-07 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a much-needed overview of crucial topics concerning the uses and effects of television, including diversity on television, dependence, diagnosis and prevention, the socialisation of young children and children's fear.
Download or read book Television and the Self written by Kathleen M. Ryan and published by Lexington Books. This book was released on 2013-04-05 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sitting prominently at the hearth of our homes, television serves as a voice of our modern time. Given our media-saturated society and television’s prominent voice and place in the home, it is likely we learn about our society and selves through these stories. These narratives are not simply entertainment, but powerful socializing agents that shape and reflect the world and our role in it. Television and the Self: Knowledge, Identity, and Media Representation brings together a diverse group of scholars to investigate the role television plays in shaping our understanding of self and family. This edited collection’s rich and diverse research demonstrates how television plays an important role in negotiating self, and goes far beyond the treacly “very special” episodes found in family sit-coms in the 1980s. Instead, the authors show how television reflects our reality and helps us to sort out what it means to be a twenty-first-century man or woman.
Download or read book Television and Social Behavior written by Stephen B. Withey and published by Routledge. This book was released on 2013-07-24 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, published originally in 1980, addressed the needs for a profile of televised violence which considered the advantages and disadvantages of various measures and for a furthering of research directions beyond the then-popular emphasis on children. The Committee on Television and Social Behavior was formed in1972 and stimulated new research in order to provide a multidimensional profile of the social effects of television programming. Chapters here look at the effect of television on adults as well as children, particularly special audiences such as the elderly and minority groups. An excellent summary of the various conceptual, substantive and methodological issues around television’s influence.
Download or read book Research and the Constructive Aspects of Television in Children s Lives written by George A. Comstock and published by . This book was released on 1976 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Social Learning Theory as a Predictor of Television Entertainment Program Effects written by John Joseph Chalfa and published by . This book was released on 1976 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Modeling Behavior from Images of Reality in Television Narratives written by Tony Russell DeMars and published by Edwin Mellen Press. This book was released on 2000 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study shows that television narratives have the ability to create meanings which reinforce or refute dominant ideas and myths of the society. Examines such shows as Beavis and Butt-Head; Family Matters; Home Improvement; Jenny Jones; Married With Children; Mighty Morphin Power Rangers; Oprah; Roseanne; Sally Jesse Raphael; South Park, and The Simpsons.
Download or read book Life on Television written by Bradley S. Greenberg and published by Praeger. This book was released on 1980 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book identifies, documents, and analyzes the major dimensions of U.S. prime-time TV content. By exmining fictional TV series run in prime-time and on Saturday mornings over three seasons, the author and his research team have put together a fascinating study of American society according to television.
Download or read book Big World Small Screen written by Aletha C. Huston and published by . This book was released on 1992 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three themes guide this work. First, we are concerned with the uses by and influences of television on certain populations - children, the elderly, women, and minorities. Second, we attempt to go beyond the issues of violence and aggression to consider a wide range of topics. Third, we examine both the positive and negative influences of the medium as it is and as it might be.
Download or read book Understanding Audiences written by Robert H. Wicks and published by Routledge. This book was released on 2000-10-01 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding Audiences helps readers to recognize the important role that media plays in their lives and suggests ways in which they may use media constructively. Author Robert H. Wicks considers the relationship between the producers and the receivers of media information, focusing on how messages shape perceptions of social reality. He analyzes how contemporary media--including newspapers, film, television, and the Internet--vie for the attention of the audience members, and evaluates the importance of message structure and content in attracting and maintaining the attention of audiences. Wicks also examines the principles associated with persuasive communication and the ways in which professional communicators frame messages to help audiences construct meaning about the world around them. Among other features, this text: * describes the processes associated with human information processing; * presents an analysis of the principles associated with social learning in children and adults and explores the possibility that media messages may cultivate ideas, attitudes, and criticisms of this perspective; * explains how most media messages are framed to highlight or accentuate specific perspectives of individuals or organizations--challenging the notion of objectivity in media information messages; * considers the effects of media exposure, such as whether the contemporary media environment may be partially responsible for the recent rash of school violence among young people; * analyzes the Internet as an interactive medium and considers whether it has the potential to contribute to social and civic disengagement as it substitutes for human interaction; and * evaluates the principles of the uses and gratifications approach as they apply to the new media environment, including traditional media as well as popular genres like talk shows and developing media systems such as the Internet. Intended for upper-level undergraduate and graduate students who need to understand the nature of the media and how they interact with these messages, Understanding Audiences promotes the development of media literacy skills and helps readers to understand the processes associated with engaging them in media messages. It also offers them tools to apply toward the shaping of media in a socially constructive way.
