Download or read book Selling Naked written by Jesse Horwitz and published by Currency. This book was released on 2020-02-18 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A candid, behind-the-scenes look at how successful direct-to-consumer brands such as Hubble are launching their businesses on platforms like Facebook and Google.”—Lisa Sherman, president and CEO, the Ad Council LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD • “A must-read for anyone interested in starting a new business.”—Moiz Ali, CEO, Native E-commerce startups have exploded in the marketplace, selling merchandise and services directly to consumers, often through mobile phones. They skip the middlemen, avoid the lower margins of retail channels of distribution, strike deals directly with manufacturers and suppliers, and, in doing so, save consumers money. Among the companies that are part of this e-commerce revolution are Dollar Shave Club, Casper, Quip, Peloton, and Hubble Contacts. In Selling Naked, Hubble Contacts co-founder and co-CEO Jesse Horwitz shows entrepreneurs and enterprise companies alike precisely how to conceive, launch, and grow an e-commerce brand by using paid marketing social media channels. Horwitz shows entrepreneurs how to test consumer interest before spending a dime by placing mock ads on Facebook and other social media. Using this method, Hubble Contacts got an astonishing two thousand signups in four days, and as a result, raised $3.5 million in seed money. Hubble ran a second experiment to see if consumers would actually sign up for the service, which led to a second multimillion-dollar investment. Horwitz shows how startups can cut through the metrics bullshit to focus on the one metric that really matters; how to use third-party tools rather than build everything from scratch; and how to tell a great story to investors and frame your digital offering. In addition to running Hubble, Jesse Horwitz now works with established Fortune 500 enterprises to help build their e-commerce brands within the landscape of a larger retail environment. Selling Naked is the definitive playbook on how to start up a successful direct-to-consumer business.
Download or read book Naked Forex written by Alex Nekritin and published by John Wiley & Sons. This book was released on 2012-03-06 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: A streamlined and highly effective approach to trading without indicators Most forex traders rely on technical analysis books written for stock, futures, and option traders. However, long before computers and calculators, traders were trading naked. Naked trading is the simplest (and oldest) trading method. It's simply trading without technical indicators, and that is exactly what this book is about. Traders who use standard technical indicators focus on the indicators. Traders using naked trading techniques focus on the price chart. Naked trading is a simple and superior way to trade and is suited to those traders looking to quickly achieve expertise with a trading method. Offers a simpler way for traders to make effective decisions using the price chart Based on coauthor Walter Peters method of trading and managing money almost exclusively without indicators Coauthor Alexander Nekritin is the CEO and President of TradersChoiceFX, one of the largest Forex introducing brokers in the world Naked Forex teaches traders how to profit the simple naked way!
Download or read book Sell Naked written by RYAN. FREDERICK and published by . This book was released on 2021-02-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Becoming a successful business-person and running a successful services firm associated to a craft is a challenge for many because the business aspects can be seen as an anchor to the craft. Many crafts-people just want to design beautiful homes, write code, help clients with legal matters, create award-winning user interfaces, and so on. Running successful services firms doesn't mean the crafts-people have to run away from their craft to be successful. But they do have to embrace, understand, and get good at the business-person side of it, or they will end up working for someone else who has figured it out. Between the covers of this book, you will find scores of insights, tips, and strategies gleaned from the author's decades of experience in managing and selling for services firms. From team dynamics, to cash-flow management, from growth strategies to finding the right client fit, and from forming partnerships to the best exit strategy, this book's eight sections will help you understand the art and skill-sets required to manage a successful services firm. Much of the focus of this book is on growing a services firm. Many firms get marketing and sales wrong across the board. Some firms get pieces of it right, but it is rare to see a firm that is executing well across the entire marketing and sales continuum. In addition to explaining why he recommends that you should "sell naked," author Ryan Frederick covers a range of marketing and sales strategies and activities to help services firms of all types become business-development juggernauts. Most of these marketing and sales strategies are not epiphanies. Some are counter-intuitive and challenge preconceived ideas of how things should be done around business development for a services firm, but none of them are out of reach for any services firm.Services firms that choose to become intentional and disciplined about becoming great marketing and sales firms will get there over time. The best advice is to START now.
Download or read book Getting Naked written by Patrick M. Lencioni and published by John Wiley & Sons. This book was released on 2010-02-02 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Another extraordinary business fable from the New York Times bestselling author Patrick Lencioni Written in the same dynamic style as his previous bestsellers including The Five Dysfunctions of a Team, Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients. Offers a key resource for gaining competitive advantage in tough times Shows why the quality of vulnerability is so important in business Includes ideas for inspiring customer and client loyalty Written by the highly successful consultant and business writer Patrick Lencioni This new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.
Download or read book Naked Sales written by Ashley Welch and published by . This book was released on 2017-09-26 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: You've worked hard to make your sales operation a success, and you've achieved results. But in an age of ever-changing technologies and increasing customer demands, if you're selling like you always have, you're leaving deals on the table-and reducing potential. You can reinvigorate your sales organization, create new opportunities, and build competition-proof customer relationships when you start thinking like a designer. Design Thinking is a customer-centric innovation process that transforms the way one sells, whether it's an inside sales team or a group of field reps with multimillion-dollar portfolios. Welch and Jones's proven Sell by Design methodology will reduce the time it takes to get a first call, build pipeline, and increase deal size. And it reestablishes a deeper human connection in an era of automated response. Naked Sales will show you how firms like Salesforce, Hyland Software, and Ellie Mae are using this approach to stay customer-centric and increase revenue. Learn more at www.somersaultinnovation.com.
Download or read book Naked Statistics Stripping the Dread from the Data written by Charles Wheelan and published by W. W. Norton & Company. This book was released on 2013-01-07 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times bestseller "Brilliant, funny…the best math teacher you never had." —San Francisco Chronicle Once considered tedious, the field of statistics is rapidly evolving into a discipline Hal Varian, chief economist at Google, has actually called "sexy." From batting averages and political polls to game shows and medical research, the real-world application of statistics continues to grow by leaps and bounds. How can we catch schools that cheat on standardized tests? How does Netflix know which movies you’ll like? What is causing the rising incidence of autism? As best-selling author Charles Wheelan shows us in Naked Statistics, the right data and a few well-chosen statistical tools can help us answer these questions and more. For those who slept through Stats 101, this book is a lifesaver. Wheelan strips away the arcane and technical details and focuses on the underlying intuition that drives statistical analysis. He clarifies key concepts such as inference, correlation, and regression analysis, reveals how biased or careless parties can manipulate or misrepresent data, and shows us how brilliant and creative researchers are exploiting the valuable data from natural experiments to tackle thorny questions. And in Wheelan’s trademark style, there’s not a dull page in sight. You’ll encounter clever Schlitz Beer marketers leveraging basic probability, an International Sausage Festival illuminating the tenets of the central limit theorem, and a head-scratching choice from the famous game show Let’s Make a Deal—and you’ll come away with insights each time. With the wit, accessibility, and sheer fun that turned Naked Economics into a bestseller, Wheelan defies the odds yet again by bringing another essential, formerly unglamorous discipline to life.
Download or read book Naked Puts written by Ernie Zerenner and published by Marketplace Books. This book was released on 2008-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready for the secrets of a reliable, income-generating strategy in stock options? Then you are ready to learn about selling naked puts -- a conservative strategy that allows investors to earn premium on bullish and neutral stocks and acquire stock at a discount. You may have heard rumors that trading naked puts is risky, but these rumors are outdated; the reality is that naked puts have the same risk-reward tolerance as covered calls, one of the most conservative of strategies. The naked put position allows an investor to take advantage of a neutral to bullish market sentiment without actually buying shares of stock.
Download or read book The Bare Naked Book written by Kathy Stinson and published by Annick Press. This book was released on 2021-03-30 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bodies, bodies! Big and small, short and tall, young and old—Every BODY is different! The Bare Naked Book has been a beloved fixture in libraries, classrooms, and at-home story times since its original publication in 1986. Now, this revised edition is ready to meet a new generation of readers. The text has been updated to reflect current understandings of gender and inclusion, which are also showcased in the brand-new, vibrant illustrations by Melissa Cho. Featuring a note from the author explaining the history of the book and the importance of this updated edition, readers will delight in this celebration of all kinds of bodies.
Download or read book Naked Option written by Joe Kolman and published by Harriman House Limited. This book was released on 2007 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dave Ackerman, the narrator of Naked Option, is a brilliant trader but one day, recklessly trying to one-up his firm's superstar,he goes naked on anoption trade and loses $112 million in two hours. His career is over. Thenhe hears about an auditing job at an investment bank. He knows within minutes that something is very wrong, but he's so desperate, he takes the job. His new partner is Susanna Cassuto, an attractive young auditor he tags as a rich party girl.yut on the couch with the lights off, she becomes something else - awkward and inexperienced. What is going on? Together, they discover the elegant embezzlement scheme going on: one trader is workinginside with a partner outside. When somebody turns up dead, Dave and Susanna race to put the pieces together - but the bank drops the case. They're fired. Furious, Dave goes out on his own to find the killer. But the killer finds him first.
Download or read book Sleeping Naked Is Green written by Vanessa Farquharson and published by John Wiley & Sons. This book was released on 2009-08-06 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: No one likes listening to smug hippies bragging about how they don't use toilet paper, or worse yet, lecturing about the evils of plastic bags and SUVs. But most of us do want to lessen our ecological footprint. With this in mind, Farquharson takes on the intense personal challenge of making one green change to her lifestyle every single day for a year to ultimately figure out what's doable and what's too hardcore. Vanessa goes to the extremes of selling her car, unplugging the fridge, and washing her hair with vinegar, but she also does easy things like switching to an all-natural lip balm. All the while, she is forced to reflect on what it truly means to be green. Whether confronting her environmental hypocrisy or figuring out the best place in her living room for a compost bin full of worms and rotting cabbage, Vanessa writes about her foray into the green world with self-deprecating, humorous, and accessible insight. This isn't a how-to book of tips, it's not about being eco-chic; it's an honest look at what happens when an average girl throws herself into the murkiest depths of the green movement. Reviews “A humorous, self-deprecating tale of the crazy things that happen to normal people when they take the green plunge. Vanessa Farquharson will have you wanting to try your own experiments, too, because she shows how easy some of these planet-saving changes can be.” —Alisa Smith, co-author of The 100-Mile Diet: A Year of Local Eating “By spending a year putting the planet’s needs as a top priority, Vanessa Farquharson’s search for love and connection leads her to happiness she never thought she could know. An entertaining approach to ‘greenlightenment,’ Sleeping Naked Is Green will surely inspire other skeptics to find their inner environmentalist.” —Gillian Deacon, author of Green for Life “One step a day doesn't seem like much, but over the course of a whole year it adds up to a world of difference. This isn't just a well-written and fun book about going green, it is about watching a personal transformation. Being inspired was never so entertaining.” —Lloyd Alter, TreeHugger.com
Download or read book The Naked Trader written by Robbie Burns and published by Harriman House. This book was released on 2005-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this revealing new book, top trader Robbie Burns cuts through the jargon to give you the low-down on the strategies you need to make money from share dealing. Robbie, aka the Naked Trader, is an expert and highly entertaining guide to the sometimes baffling world of the stock market.. The book kicks off with the basics such as: the best websites, magazines and newspapers to look at; the kit you need to get cracking; and some key tips for choosing a broker. Robbie, then, gives you the essential techniques for picking the good shares and, just as importantly, avoiding the bad ones, and finishes up with some more advanced topics like how to make money even when shares fall. Packed with practical advice and delivered in a down-to-earth style, this book is all you need to get started. So, grab your laptop and get trading - your naked future awaits!
Download or read book Naked Short and Greedy written by Susanne Trimbath and published by Spiramus Press Ltd. This book was released on 2019-12-02 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rigged financial markets and hopeless under-regulation on Wall Street are not new problems. In this book, Susanne Trimbath gives a sobering account of naked short selling, the failure to settle, and her efforts over decades, trying to get this fixed. Twenty-five years ago, Trimbath was working “backstage at Wall Street” when a group of corporate trust specialists told her about a problem in shareholder voting rights. When she went to senior management at Depository Trust Company (DTC), then and still the largest securities depository in the world, they brushed it off saying, “You can’t balance the world.” Ten years later, a lawyer from Texas would tell her that the same problem was about to blow up the financial markets: Wall Street brokers are using short sales and fails to deliver to grab the assets of American entrepreneurs. This is a cautionary tale. What started as a regulatory failure turned into a regulatory crisis. Shareholder democracy is in shambles. The institutions that were established to correct a problem of trade settlement failures have instead exacerbated the problem. Global financial markets may not survive what comes next.
Download or read book Naked written by David Sedaris and published by Back Bay Books. This book was released on 2009-05-04 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Naked, David Sedaris's message alternately rendered in Fakespeare, Italian, Spanish, and pidgin Greek is the same: pay attention to me. Whether he's taking to the road with a thieving quadriplegic, sorting out the fancy from the extra-fancy in a bleak fruit-packing factory, or celebrating Christmas in the company of a recently paroled prostitute, this collection of memoirs creates a wickedly incisive portrait of an all-too-familiar world. It takes Sedaris from his humiliating bout with obsessive behavior in A Plague of Tics to the title story, where he is finally forced to face his naked self in the mirrored sunglasses of a lunatic. At this soulful and moving moment, he picks potato chip crumbs from his pubic hair and wonders what it all means. This remarkable journey into his own life follows a path of self-effacement and a lifelong search for identity, leaving him both under suspicion and overdressed.
Download or read book Summary of Jesse Horwitz s Selling Naked written by Everest Media and published by Everest Media LLC. This book was released on 2022-02-24T14:21:00Z with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Please note: This is a companion version & not the original book. Sample Book Insights: #1 The author, John, was a college dropout who was always interested in entrepreneurship. He had an idea for a weighted blanket that helped people sleep better. He launched the Kickstarter campaign and raised $4. 7 million within a month. #2 The success of John, a. k. a. the guy who sold a $3 billion company in 24 hours, seems to suggest that selling naked is a fast and easy path to riches. But this is an extreme case, and not the norm. Most new businesses selling naked are selling commodity products. #3 Despite the challenges and uncertainties, launching an e-commerce business is still a viable option for small brands and retailers that lack the funding to operate a traditional brick and mortar store. #4 The hidden downside of selling direct is that it is extremely difficult to make a profit. Because of the intense competition in most industries, entrepreneurs must be better than the other sellers if they want to make a profit."
Download or read book Strong Looks Better Naked written by Khloé Kardashian and published by Simon and Schuster. This book was released on 2015-11-03 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: The reality television celebrity talks about her childhood and relationship with her sisters and provides advice about keeping fit, eating the right foods, and maintaining a positive outlook on life.
Download or read book Profit With Options written by Lawrence G. McMillan and published by John Wiley & Sons. This book was released on 2002-10-22 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide for beginners by the leading authority on options Whether the markets are moving up or down, options remain one of the most attractive instruments for all investors. Profit with Options is a beginner's guide to trading options, delivered in clear and engaging manner by options guru Lawrence McMillan. Starting with a basic explanation of terminology, McMillan explains complete trading methodologies with chapters on direct and contrary indicators, protecting a stock portfolio, and trading volatility. The "Q&A" section in each chapter offers readers a chance to test their knowledge in real life trading situations. Whether you are looking for new investment sources in a bear market or seeking hedge protection in a bull, Profit with Options is a lively, one-stop reference and vital tool. Lawrence C. McMillan is the President of McMillan Analysis Corporation. He publishes the newsletter The Option Strategist and the innovative fax service "Daily Volume Alerts," updating investors on unusual increases in equity option volume. He is the author of the bestselling Options as a Strategic Investment and McMillan on Options (Wiley: 0-471-11960-1).
Download or read book This Naked Mind written by Annie Grace and published by Penguin. This book was released on 2018-01-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Naked Mind has ignited a movement across the country, helping thousands of people forever change their relationship with alcohol. Many people question whether drinking has become too big a part of their lives, and worry that it may even be affecting their health. But, they resist change because they fear losing the pleasure and stress-relief associated with alcohol, and assume giving it up will involve deprivation and misery. This Naked Mind offers a new, positive solution. Here, Annie Grace clearly presents the psychological and neurological components of alcohol use based on the latest science, and reveals the cultural, social, and industry factors that support alcohol dependence in all of us. Packed with surprising insight into the reasons we drink, this book will open your eyes to the startling role of alcohol in our culture, and how the stigma of alcoholism and recovery keeps people from getting the help they need. With Annie’s own extraordinary and candid personal story at its heart, this book is a must-read for anyone who drinks. This Naked Mind will give you freedom from alcohol. It removes the psychological dependence so that you will not crave alcohol, allowing you to easily drink less (or stop drinking). With clarity, humor, and a unique blend of science and storytelling, This Naked Mind will open the door to the life you have been waiting for. “You have given me my live back.” —Katy F., Albuquerque, New Mexico “This is an inspiring and groundbreaking must-read. I am forever inspired and changed.” —Kate S., Los Angeles, California “The most selfless and amazing book that I have ever read.” —Bernie M., Dublin, Ireland
