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Book Handbook of Visual Communications

Download or read book Handbook of Visual Communications written by Hseuh-Ming Hang and published by Elsevier. This book was released on 2012-12-02 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume is the most comprehensive reference work on visual communications to date. An international group of well-known experts in the field provide up-to-date and in-depth contributions on topics such as fundamental theory, international standards for industrial applications, high definition television, optical communications networks, and VLSI design. The book includes information for learning about both the fundamentals of image/video compression as well as more advanced topics in visual communications research. In addition, the Handbook of Visual Communications explores the latest developments in the field, such as model-based image coding, and provides readers with insight into possible future developments. - Displays comprehensive coverage from fundamental theory to international standards and VLSI design - Includes 518 pages of contributions from well-known experts - Presents state-of-the-art knowledge--the most up-to-date and accurate information on various topics in the field - Provides an extensive overview of international standards for industrial applications

Book Semiotics and Visual Communication III

Download or read book Semiotics and Visual Communication III written by Evripides Zantides and published by Cambridge Scholars Publishing. This book was released on 2019-11-12 with total page 673 pages. Available in PDF, EPUB and Kindle. Book excerpt: The chapters in this book consist of selected papers that were presented at the 3rd International Conference and Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in November 2017. They investigate the theme of the third conference, “The Semiotics of Branding”, and look at branding and brand design as endorsing a reputation and inhabiting a status of almost mythical proportion that has triumphed over the past few decades. Emerging from its forerunner (corporate identity) to incorporate advertising, consumer lifestyles and attitudes, image-rights, market-research, customisation, global expansion, sound and semiotics, and “the consumer-as-the-brand”, the word “branding” currently appears to be bigger than its own umbrella definition. From tribal markers, such as totems, scarifications and tattoos, to emblems of power, language, fashion, architectural space, insignias of communal groups, heraldic devices, religious and political symbols, national flags and the like, a form of branding is at work that responds to the need to determine the presence and interaction of specific groups, persons or institutions through shared codes of meaning.

Book Selected Papers from the 6th F  bos Conference on Landscape and Greenway Planning

Download or read book Selected Papers from the 6th F bos Conference on Landscape and Greenway Planning written by Richard C. Smardon and published by MDPI. This book was released on 2021-06-03 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contains five research articles and one review article derived from the 6th Fabos Conference on Greenway Planning held at the University of Massachusetts, Amherst, in April of 2019. Specific topics covered include greenway planning and analysis for urban morphology, typology, climate change impact and recreational and health usage, in addition to historic greenway restoration. All the articles illustrate multidisciplinary approaches for analyzing urban greenway functions within expanding and contracting cities.

Book Semiotics and Visual Communication IV

Download or read book Semiotics and Visual Communication IV written by Evripides Zantides and published by Cambridge Scholars Publishing. This book was released on 2024-06-25 with total page 630 pages. Available in PDF, EPUB and Kindle. Book excerpt: The chapters in this book consist of selected papers which investigate the theme of ‘Myths Today’, paying homage to the notion of myth as defined by Roland Barthes in the late 1950’s which provided a theoretical framework under which daily habits, as well as consumer practices, can be examined as socially constructed signs, idealized through verbal narratives. While ‘myth is a type of speech’, it is also a type of image; typeface, cinema, photography, sports, online networks, politics, TV shows, sound, and fashion can all serve as groundwork for mythical discourses. Under this framework, the book explores myths today, in the context of global networks, globalisation, visuals and mass communication. The interdisciplinary nature of the book provides a platform for discussion and research, broadens the scope of semiotic and visual communication thinking, and challenges the boundaries of various disciplines.

Book Handbook of Visual Communication

Download or read book Handbook of Visual Communication written by Sheree Josephson and published by Routledge. This book was released on 2020-04-03 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook of Visual Communication explores the key theoretical areas and research methods of visual communication. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the discipline. The second edition of this already-classic text has been completely revised to reflect the metamorphosis of communication in the last 15 years and the ubiquity of visual communication in our modern mediated lifestyle. Thriteen major theories of communication are defined by the top experts in their fields: perception, cognition, aesthetics, visual rhetoric, semiotics, cultural studies, ethnography, narrative, media aesthetics, digital media, intertextuality, ethics, and visual literacy. Each of these theory chapters is followed by an exemplar study or two in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types. The Handbook of Visual Communication is a theoretical and methodological handbook for visual communication researchers and a compilation for much of the theoretical background necessary to understand visual communication. It is required reading for scholars, researchers, and advanced students in visual communication, and it will be influential in other disciplines such as advertising, persuasion, and media studies. The volume will also be essential to media practitioners seeking to understand the visual aspects of how audiences use media to contribute to more effective use of each specific medium.

Book Semiotics and Visual Communication II

Download or read book Semiotics and Visual Communication II written by Evripides Zantides and published by Cambridge Scholars Publishing. This book was released on 2018-04-18 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: The chapters in this book consist of selected papers that were presented at the 2nd International Conference and Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in October 2015. They investigate the theme of the Conference, Culture of Seduction [the seduction of culture] and look at Seduction as in “deception”, not sexual enticement, but as a mechanism of attraction and appeal which has often been the case in many communication strategies and approaches used by mass and popular culture. Seduction has historic and increasing agency in visual communication—the urgency to entice viewers is ever more powerful in difficult economic times, in an increasingly hyper-real world – and designers are led to become exceedingly complicit in its strategies. The contributions here cover a range of approaches from theoretical aspects of seduction in verbal and nonverbal communication, public spaces, design and meaning, seductive strategies, and advertising design, as well as fashion representations and packaging design.

Book Wondrous Difference

    Book Details:
  • Author : Alison Griffiths
  • Publisher : Columbia University Press
  • Release : 2002-02-27
  • ISBN : 9780231507776
  • Pages : 508 pages

Download or read book Wondrous Difference written by Alison Griffiths and published by Columbia University Press. This book was released on 2002-02-27 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ethical and ideological implications of cross-cultural image-making continue to stir debate among anthropologists, film scholars, and museum professionals. This innovative book focuses on the contested origins of ethnographic film from the late nineteenth century to the 1920s, vividly depicting the dynamic visual culture of the period as it collided with the emerging discipline of anthropology and the new technology of motion pictures. Featuring more than 100 illustrations, the book examines museums of natural history, world's fairs, scientific and popular photography, and the early filmmaking efforts of anthropologists and commercial producers to investigate how cinema came to assume the role of mediator of cultural difference at the beginning of the twentieth century.

Book New directions in telecollaborative research and practice  selected papers from the second conference on telecollaboration in higher education

Download or read book New directions in telecollaborative research and practice selected papers from the second conference on telecollaboration in higher education written by Sake Jager and published by Research-publishing.net. This book was released on 2016-11-28 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of papers, consisting of 39 delegate contributions and three keynote articles from “New directions in telecollaborative research and practice: the second conference on telecollaboration in higher education” hosted by Trinity College Dublin in April 2016, offers a window on a rapidly evolving form of learning. Telecollaboration is used in many formats and contexts, but has as a defining feature the ability to unite learners from classrooms around the world in meaningful computer-mediated tasks and activities. This cross-disciplinary overview discusses telecollaboration in support of language and culture, teacher training, student mobility, and other disciplines and skills from a range of analytical perspectives. It will be of interest to anyone working in HE as an educator, researcher, educational designer, mobility officer, decision maker or administrator.

Book Visual Communication

Download or read book Visual Communication written by Giorgia Aiello and published by SAGE. This book was released on 2019-10-28 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to students′ own work. The book: Illustrates a range of perspectives, from content analysis and semiotics, to multimodal and critical discourse analysis Explores the centrality of images to issues of identity and representation, politics and activism, and commodities and consumption Brings theory to life with a host of original case studies, from celebrity videos on Youtube and civil unrest on Twitter, to the lifestyle branding of Vice Media and Getty Images Shows students how to combine approaches and methods to best suit their own research questions and projects An invaluable guide to analysing contemporary media images, this is essential reading for students and researchers of visual communication and visual culture.

Book Modeling Communication with Robots and Virtual Humans

Download or read book Modeling Communication with Robots and Virtual Humans written by Ipke Wachsmuth and published by Springer Science & Business Media. This book was released on 2008-04-03 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Embodied agents play an increasingly important role in cognitive interaction technology. The two main types of embodied agents are virtual humans inhabiting simulated environments and humanoid robots inhabiting the real world. So far research on embodied communicative agents has mainly explored their potential for practical applications. However, the design of communicative artificial agents can also be of great heuristic value for the scientific study of communication. It allows researchers to isolate, implement, and test essential properties of inter-agent communications in operational models. Modeling communication with robots and virtual humans thus involves the vision of using communicative machines as research tools. Artificial systems that reproduce certain aspects of natural, multimodal communication help to elucidate the internal mechanisms that give rise to different aspects of communication. In short, constructing embodied agents who are able to communicate may help us to understand the principles of human communication. As a comprehensive theme, “Embodied Communication in Humans and Machines” was taken up by an international research group hosted by Bielefeld University’s Center for Interdisciplinary Research (ZiF – Zentrum für interdisziplinäre Forschung) from October 2005 through September 2006. The overarching goal of this research year was to develop an integrated perspective of embodiment in communication, establishing bridges between lower-level, sensorimotor functions and a range of higher-level, communicative functions involving language and bodily action. The present volume grew out of a workshop that took place during April 5–8, 2006 at the ZiF as a part of the research year on embodied communication.

Book The NURBS Book

    Book Details:
  • Author : Les Piegl
  • Publisher : Springer Science & Business Media
  • Release : 2012-12-06
  • ISBN : 3642592236
  • Pages : 650 pages

Download or read book The NURBS Book written by Les Piegl and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt: Until recently B-spline curves and surfaces (NURBS) were principally of interest to the computer aided design community, where they have become the standard for curve and surface description. Today we are seeing expanded use of NURBS in modeling objects for the visual arts, including the film and entertainment industries, art, and sculpture. NURBS are now also being used for modeling scenes for virtual reality applications. These applications are expected to increase. Consequently, it is quite appropriate for The.N'URBS Book to be part of the Monographs in Visual Communication Series. B-spline curves and surfaces have been an enduring element throughout my pro fessional life. The first edition of Mathematical Elements for Computer Graphics, published in 1972, was the first computer aided design/interactive computer graph ics textbook to contain material on B-splines. That material was obtained through the good graces of Bill Gordon and Louie Knapp while they were at Syracuse University. A paper of mine, presented during the Summer of 1977 at a Society of Naval Architects and Marine Engineers meeting on computer aided ship surface design, was arguably the first to examine the use of B-spline curves for ship design. For many, B-splines, rational B-splines, and NURBS have been a bit mysterious.

Book Select Effective Visuals

    Book Details:
  • Author : Dave Paradi
  • Publisher :
  • Release : 2015-05
  • ISBN : 9780988154919
  • Pages : pages

Download or read book Select Effective Visuals written by Dave Paradi and published by . This book was released on 2015-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book contains a three step approach to help business professionals create effective presentation visuals. Step 1 is writing a headline that summarizes the message you want the audience to understand and remember from that slide. Step 2 is to select and create an effective visual for the slide. The book focuses on this step because corporate presenters have said they need the most help with this area. The different messages in business presentations are broken down into six categories. The 66 visuals shown are organized into 30 groups and sub-groups under the six categories. Each visual is explained, examples are shown, and tips for creating the visual are given. Step 3 is to focus the audience during the delivery of the slide by using callouts, building the slide piece by piece, and by organizing complex information."--

Book Communication  Digital Media  and Popular Culture in Korea

Download or read book Communication Digital Media and Popular Culture in Korea written by Kyong Yoon Yong Jin and published by Lexington Books. This book was released on 2018-05-16 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent decades, Korean communication and media have substantially grown to become some of the most significant segments of Korean society. Since the early 1990s, Korea has experienced several distinctive changes in its politics, economy, and technology, which are directly related to the development of local media and culture. Korea has greatly developed several cutting-edge technologies, such as smartphones, video games, and mobile instant messengers to become the most networked society throughout the world. As the Korean Wave exemplifies, the once small and peripheral Korea has also created several unique local popular cultures, including television programs, movies, and popular music, known as K-pop, and these products have penetrated many parts of the world. As Korean media and popular culture have rapidly grown, the number of media scholars and topics covering these areas in academic discourses has increased. These scholars’ interests have expanded from traditional media, such as Korean journalism and cinema, to several new cutting-edge areas, like digital technologies, health communication, and LGBT-related issues. In celebrating the Korean American Communication Association’s fortieth anniversary in 2018, this book documents and historicizes the growth of growing scholarship in the realm of Korean media and communication.

Book The Third Eye

    Book Details:
  • Author : Fatimah Tobing Rony
  • Publisher : Duke University Press
  • Release : 1996
  • ISBN : 9780822318408
  • Pages : 324 pages

Download or read book The Third Eye written by Fatimah Tobing Rony and published by Duke University Press. This book was released on 1996 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Charting the intersection of technology and ideology, cultural production and social science, Fatimah Tobing Rony explores early-twentieth-century representations of non-Western indigenous peoples in films ranging from the documentary to the spectacular to the scientific. Turning the gaze of the ethnographic camera back onto itself, bringing the perspective of a third eye to bear on the invention of the primitive other, Rony reveals the collaboration of anthropology and popular culture in Western constructions of race, gender, nation, and empire. Her work demonstrates the significance of these constructions--and, more generally, of ethnographic cinema--for understanding issues of identity. In films as seemingly dissimilar as Nanook of the North, King Kong, and research footage of West Africans from an 1895 Paris ethnographic exposition, Rony exposes a shared fascination with--and anxiety over--race. She shows how photographic "realism" contributed to popular and scientific notions of evolution, race, and civilization, and how, in turn, anthropology understood and critiqued its own use of photographic technology. Looking beyond negative Western images of the Other, Rony considers performance strategies that disrupt these images--for example, the use of open resistance, recontextualization, and parody in the films of Katherine Dunham and Zora Neale Hurston, or the performances of Josephine Baker. She also draws on the work of contemporary artists such as Lorna Simpson and Victor Masayesva Jr., and writers such as Frantz Fanon and James Baldwin, who unveil the language of racialization in ethnographic cinema. Elegantly written and richly illustrated, innovative in theory and original in method, The Third Eye is a remarkable interdisciplinary contribution to critical thought in film studies, anthropology, cultural studies, art history, postcolonial studies, and women's studies.

Book SAGE Visual Methods

    Book Details:
  • Author : Jason Hughes
  • Publisher : SAGE
  • Release : 2012-07-23
  • ISBN : 1446275957
  • Pages : 1673 pages

Download or read book SAGE Visual Methods written by Jason Hughes and published by SAGE. This book was released on 2012-07-23 with total page 1673 pages. Available in PDF, EPUB and Kindle. Book excerpt: In contemporary Western societies, the visual domain has come to assume a hitherto unprecedented cultural centrality. Daily life is replete with a potentially endless stream of images and other visual messages: from the electronic and paper-based billboards of the street, to the TV and Internet feeds of the home. The visual has become imbued with a symbolic potency, a signifying power that seemingly eclipses that of all other sensory data. The central aim of this four-volume collection is to explore key approaches to visual research methods and to consider some of the core principles, issues, debates and controversies surrounding the use of visual techniques in relation to three key enterprises: 1) documentation and representation; 2) interpretation and classification and 3) elicitation and collaboration. Volume One: Principles, Issues, Debates and Controversies in Visual Research serves as a theoretical backdrop to the field as a whole. It introduces core epistemological, ethical and methodological debates that effectively cut across the four volume collection as a whole. Volume Two: Documentation and Representation illustrates approaches to visual documentation and representation, from classical documentaries to contemporary, state of the art modes of visual anthropology and ethnography. Volume Three: Interpretation and Classification examines core debates surrounding and approaches to visual analysis. Volume Four: Elicitation and Collaboration explores participative approaches to visual inquiry.

Book Information Dashboard Design

Download or read book Information Dashboard Design written by Stephen Few and published by . This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dashboards have become popular in recent years as uniquely powerful tools for communicating important information at a glance. Although dashboards are potentially powerful, this potential is rarely realized. The greatest display technology in the world won't solve this if you fail to use effective visual design. And if a dashboard fails to tell you precisely what you need to know in an instant, you'll never use it, even if it's filled with cute gauges, meters, and traffic lights. Don't let your investment in dashboard technology go to waste. This book will teach you the visual design skills you need to create dashboards that communicate clearly, rapidly, and compellingly. "Information Dashboard Design will explain how to: Avoid the thirteen mistakes common to dashboard design Provide viewers with the information they need quickly and clearly Apply what we now know about visual perception to the visual presentation of information Minimize distractions, cliches, and unnecessary embellishments that create confusion Organize business information to support meaning and usability Create an aesthetically pleasing viewing experience Maintain consistency of design to provide accurate interpretation Optimize the power of dashboard technology by pairing it with visual effectiveness Stephen Few has over 20 years of experience as an IT innovator, consultant, and educator. As Principal of the consultancy Perceptual Edge, Stephen focuses on data visualization for analyzing and communicating quantitative business information. He provides consulting and training services, speaks frequently at conferences, and teaches in the MBA program at the University ofCalifornia in Berkeley. He is also the author of "Show Me the Numbers: Designing Tables and Graphs to Enlighten. Visit his website at www.perceptualedge.com.

Book The Grierson Effect

    Book Details:
  • Author : Zoë Druick
  • Publisher : Bloomsbury Publishing
  • Release : 2014-11-20
  • ISBN : 1844578453
  • Pages : 265 pages

Download or read book The Grierson Effect written by Zoë Druick and published by Bloomsbury Publishing. This book was released on 2014-11-20 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This landmark collection of essays considers the global legacy of John Grierson, the father of British documentary. Featuring the work of leading scholars from around the world, The Grierson Effect explores the impact of Grierson's ideas about documentary and educational film in a wide range of cultural and national contexts – from Russia and Scandinavia, to Latin America, South Africa and New Zealand. In reconsidering Grierson's international infl uence, this major new study emphasises the material conditions of the production and circulation of documentary cinema, foregrounds core issues in documentary studies, and opens up expanded perspectives on transnational cinema cultures and histories.