Download or read book Secrets of the IPod written by Christopher Breen and published by . This book was released on 2002 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a columnist for "Macworld magazine, " this book includes tips and tricks for getting the most out of an iPod. Breen helps users make the most of the iPods many talents by revealing how to smoothly navigate the iPods interface, how to manage the music, and how to store more than names and addresses in the iPods contact manager.
Download or read book Secrets of the IPod and ITunes written by Christopher Breen and published by Peachpit Press. This book was released on 2005 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains how to use the portable music player with a Windows PC or a Macintosh computer to perform functions including play music, store personal contact and calendar information, and use as a portable FireWire drive.
Download or read book The One Device written by Brian Merchant and published by Random House. This book was released on 2017-06-22 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: The secret history of the invention that changed everything and became the most profitable product in the world. Odds are that as you read this, an iPhone is within reach. But before Steve Jobs introduced us to 'the one device', as he called it, a mobile phone was merely what you used to make calls on the go. How did the iPhone transform our world and turn Apple into the most valuable company ever? Veteran technology journalist Brian Merchant reveals the inside story you won't hear from Cupertino - based on his exclusive interviews with the engineers, inventors and developers who guided every stage of the iPhone's creation. This deep dive takes you from inside 1 Infinite Loop to nineteenth-century France to WWII America, from the driest place on earth to a Kenyan pit of toxic e-waste, and even deep inside Shenzhen's notorious 'suicide factories'. It's a first-hand look at how the cutting-edge tech that makes the world work - touch screens, motion trackers and even AI - made its way into our pockets. The One Device is a road map for design and engineering genius, an anthropology of the modern age and an unprecedented view into one of the most secretive companies in history. This is the untold account, ten years in the making, of the device that changed everything.
Download or read book The Perfect Thing written by Steven Levy and published by Simon and Schuster. This book was released on 2006-10-23 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: On October 23, 2001, Apple Computer, a company known for its chic, cutting-edge technology -- if not necessarily for its dominant market share -- launched a product with an enticing promise: You can carry an entire music collection in your pocket. It was called the iPod. What happened next exceeded the company's wildest dreams. Over 50 million people have inserted the device's distinctive white buds into their ears, and the iPod has become a global obsession. The Perfect Thing is the definitive account, from design and marketing to startling impact, of Apple's iPod, the signature device of our young century. Besides being one of the most successful consumer products in decades, the iPod has changed our behavior and even our society. It has transformed Apple from a computer company into a consumer electronics giant. It has remolded the music business, altering not only the means of distribution but even the ways in which people enjoy and think about music. Its ubiquity and its universally acknowledged coolness have made it a symbol for the digital age itself, with commentators remarking on "the iPod generation." Now the iPod is beginning to transform the broadcast industry, too, as podcasting becomes a way to access radio and television programming. Meanwhile millions of Podheads obsess about their gizmo, reveling in the personal soundtrack it offers them, basking in the social cachet it lends them, even wondering whether the device itself has its own musical preferences. Steven Levy, the chief technology correspondent for Newsweek magazine and a longtime Apple watcher, is the ideal writer to tell the iPod's tale. He has had access to all the key players in the iPod story, including Steve Jobs, Apple's charismatic cofounder and CEO, whom Levy has known for over twenty years. Detailing for the first time the complete story of the creation of the iPod, Levy explains why Apple succeeded brilliantly with its version of the MP3 player when other companies didn't get it right, and how Jobs was able to convince the bosses at the big record labels to license their music for Apple's groundbreaking iTunes Store. (We even learn why the iPod is white.) Besides his inside view of Apple, Levy draws on his experiences covering Napster and attending Supreme Court arguments on copyright (as well as his own travels on the iPod's click wheel) to address all of the fascinating issues -- technical, legal, social, and musical -- that the iPod raises. Borrowing one of the definitive qualities of the iPod itself, The Perfect Thing shuffles the book format. Each chapter of this book was written to stand on its own, a deeply researched, wittily observed take on a different aspect of the iPod. The sequence of the chapters in the book has been shuffled in different copies, with only the opening and concluding sections excepted. "Shuffle" is a hallmark of the digital age -- and The Perfect Thing, via sharp, insightful reporting, is the perfect guide to the deceptively diminutive gadget embodying our era.
Download or read book Inside Apple written by Adam Lashinsky and published by Business Plus. This book was released on 2012-01-25 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside Apple reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products. If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the "DRI" (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull & Bones for a secret retreat with company founder Steve Jobs). Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO. While Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.
Download or read book The Innovation Secrets of Steve Jobs Insanely Different Principles for Breakthrough Success written by Carmine Gallo and published by McGraw Hill Professional. This book was released on 2010-10-12 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: A "THINK DIFFERENT" APPROACH TO INNOVATION-- Based on the Seven Guiding Principles of Apple CEO Steve Jobs In his acclaimed bestseller The Presentation Secrets of Steve Jobs author Carmine Gallo laid out a simple step-by-step program of powerful tools and proven techniques inspired by Steve Jobs's legendary presentations. Now, he shares the Apple CEO's most famous, most original, and most effective strategies for sparking true creativity--and real innovation--in any workplace. THE INNOVATION SECRETS OF STEVE JOBS Learn how to RETHINK your business, REINVENT your products, and REVITALIZE your vision of success--the Steve Jobs way. When it comes to innovation, Apple CEO Steve Jobs is legendary. His company slogan "Think Different" is more than a marketing tool. It's a way of life--a powerful, positive, game-changing approach to innovation that anyone can apply to any field of endeavor. These are the Seven Principles of Innovation, inspired by the master himself: Do What You Love. Think differently about your career. Put a Dent in the Universe. Think differently about your vision. Kick Start Your Brain. Think differently about how you think. Sell Dreams, Not Products. Think differently about your customers. Say No to 1,000 Things. Think differently about design. Create Insanely Great Experiences. Think differently about your brand experience. Master the Message. Think differently about your story. By following Steve Jobs's visionary example, you'll discover exciting new ways to unlock your creative potential and to foster an environment that encourages innovation and allows it to flourish. You'll learn how to match—and beat—the most powerful competitors, develop the most revolutionary products, attract the most loyal customers, and thrive in the most challenging times. Bestselling business journalist Carmine Gallo has interviewed hundreds of successful professionals--from CEOs, managers, and entrepreneurs to teachers, consultants, and stay-at-home moms—to get to the core of Steve Jobs's innovative philosophies. These are the simple, meaningful, and attainable principles that drive us all to "Think Different." These are The Innovation Secrets of Steve Jobs. An enhanced ebook is now available with 10 demonstration videos of Jobs' sure-fire innovation secrets. Select the Kindle Edition with Audio/Video from the available formats.
Download or read book IPod and ITunes Hacks written by Hadley Stern and published by "O'Reilly Media, Inc.". This book was released on 2004-10-13 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to iPod and iTunes hacks that explains how to turn an iPod into an FM radio station, replace the batteries in an iPod, control iTunes from a mobile phone, and more
Download or read book Apple s Secret Of Success Traditional Marketing Vs Cult Marketing written by Sascha Schneiders and published by Diplomica Verlag. This book was released on 2011 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is possibly no other company which is so casual and at the same time so powerful as the computer and entertainment manufacturer Apple. The company controls the online-music market, the market for portable music players and is now capturing the high-tech mobile phone market. Apple moves into new electronic markets with strong competitors, in order to monopolise them just a short time later. The CEO, Steve Jobs, has brought a brand into being that is different and at the same time mainstream. A strong magnetic brand which yields more influence in people’s life than one would care to admit. This is absolutely the reason why every company in the world wishes for a strong magnetic brand which can be defined as a “CULT BRAND”. They get repeatedly chosen over the competition. They bring higher prices than the competition. And if they are a strong enough brand their customers not only use their products, but evangelize them to the world. This project aims to analyze Apple’s marketing activities in order to figure out, what makes this company so successful. It adds to the traditional marketing theory, the new theory of “cult marketing” because traditional marketing delivers no approach to explain the behavior of cult brands. The phenomena of a Cult Brand are comparable to the patterns of a religion and Apple as well has strong believers. When it comes to their favorite brand, they enjoy telling who ever will listen how great it is and why they love it so much. People are camping in front of Apple’s stores just to get their latest innovative product. And if their Messiah, Steve Jobs, enters the stage to introduce a new product to thousands of viewers, he brings the house down. This book discusses Apple‘s unique Marketing Strategy and delivers a guidline on the Example of Apple of the needed conditions to convert an ordinary brand into a „CULT BRAND“.
Download or read book The Secret Daily Teachings written by Rhonda Byrne and published by Simon and Schuster. This book was released on 2013-08-27 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: First time available in ebook! The Secret Daily Teachings, the much-loved companion guide for living The Secret day by day, is now available in a new ebook format. Take the next step with The Secret Daily Teachings—the much-loved companion guide for living The Secret day by day is now available in a new ebook format. The Secret contains clear principles on how to live your life in accordance with the natural laws of the Universe, but the important thing for every person is to LIVE IT. Now, with The Secret Daily Teachings, Rhonda Byrne takes you through a year of teachings, sharing wisdom and insights for living in harmony with the laws that govern all human beings, so that you may become the master of your life. Building upon The Secret’s powerful truths, your knowledge of the law of attraction is about to expand far beyond what you can imagine. More joy, more abundance, more magnificence—every single day of the year.
Download or read book The Presentation Secrets of Steve Jobs How to Be Insanely Great in Front of Any Audience written by Carmine Gallo and published by McGraw Hill Professional. This book was released on 2009-10-02 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Wall Street Journal Bestseller! Updated to include Steve Jobs's iPad and iPad2 launch presentations “The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences.” —Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience Former Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs's performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets in 18 "scenes," including: Develop a messianic sense of purpose Reveal the Conquering hero Channel your inner Zen Stage your presentation with props Make it look effortless With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way. “No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences.” —Rob Enderle, The Enderle Group “Now you can learn from the best there is—both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods." —David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave
Download or read book Options written by Daniel Lyons and published by Da Capo Press. This book was released on 2009-03-25 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the mind, to the world of Fake Steve Jobs. Fake Steve the counterintuitive management guru: "Obviously we can't literally put our employees' lives at risk. But we have to make them feel that way." Fake Steve the political hobnobber: "I can see why they keep Nancy Pelosi under wraps. Wacky as a dime watch." Fake Steve quoting friend/musician/philosopher Bono on road etiquette: "Tink about dat next toim yer cuttin off some bloke and you don't know who it is, right? Could be Jay-sus. Or Boutros Boutros-Ghali or sumfin." And on, yes, himself: "Geniuses have feelings, too." In the tradition of Thank You for Smoking and in the spirit of The Onion, Options is a novelistic sendup and takedown of Silicon Valley, Hollywood, and Washington, D.C., as viewed by a central character who exists, to his immense self-satisfaction, at the crossroads of all three worlds: "It's like in one of those movies where a guy realizes he's got telekinetic powers and it's just too bad if he doesn't want them, he's got them. Likewise, I have this gift. It's who I am."
Download or read book iPhone Secrets written by Darren Murph and published by John Wiley & Sons. This book was released on 2012-11-13 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: A top tech blogger takes you behind the scenes for an in-depth look at the iPhone The world’s love of the iPhone only continues to grow by leaps and bounds. Darren Murph, managing editor of Engadget and a Guinness World Record holder as the most prolific blogger, explores every amazing capability of the iPhone and shows you how to take full advantage of this remarkable mini-computer. He reveals secret shortcuts, best ways to boost your productivity, how to take advantage of iMessage and push notifications, international iPhone travel tips, how to maximize AirPlay, and so much more. Most iPhone users barely scratch the surface of what the device can do; the world's leading tech blogger shares little-known secrets that let you take your iPhone use to a new level Covers keeping the iPhone synced via iCloud, using mobile social networking and location-based platforms, multitasking, iMessage, making the most of Siri, and using all the video calling options Helps you maximize wireless convenience with AirPlay streaming media, Wi-Fi calling solutions for international travel, and the GameCenter Looks at troubleshooting and jailbreaking for peak performance Perfect for any gadget freak, even those with their first iPhone iPhone Secrets opens up a new dimension of productivity, convenience, and fun for iPhone users.
Download or read book Business Secrets of Steve Jobs written by and published by Joseph Kim. This book was released on with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book iOS 7 Guide Tips Tricks and all the Secret Features Exposed for your iPhone and iPod Touch written by Adam Smart and published by ScribeDigital.com. This book was released on 2013-09-09 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: So you want to know about all the cool new features Apple developed with iOS 7 for the iPhone? We at Scribe Digital have put together all the features for you to easily browse with screenshots depicting the feature; such as Photos Filters, Siri's Social Media Integration and much more in the following categories: + Apps + Maps + Media + Safari + Siri + Stores + Tweaks + User Interface + Weather The goal from the outset was to provide the reader with as many features as possible in a clear and concise manner, so you the user could go straight to benefiting from all the 100+ new features without having to dig deep. This clutter and jargon free approach is a winning formula enabling the user to quickly benefit from the iOS features and tricks, for both the novice and advanced user. We hope you enjoy this book as much as we have enjoyed putting it together for your benefit. Please email us with feedback at [email protected] We would really appreciate if you could take the time to leave a review also.
Download or read book 10 Simple Secrets of the World s Greatest Business Communicators written by Carmine Gallo and published by Sourcebooks, Inc.. This book was released on 2006 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Speak--and drive sales, increase market share and generate buzz.
Download or read book SUMMARY The One Device The Secret History Of The IPhone By Brian Merchant written by Shortcut Edition and published by Shortcut Edition. This book was released on 2021-06-07 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. By reading this summary, you will discover the true genesis and manufacturing secrets of the iPhone, the device that has revolutionized our lives. You will also discover that : Steve Jobs is not the true inventor of the iPhone; The iPhone is not the first smartphone and owes everything to earlier innovations; The manufacturing of this smartphone involves thousands of people around the world; The industrial revolution initiated by the iPhone also has harmful consequences. On January 9, 2007, Steve Jobs announced the launch of a revolutionary all-in-one device: the iPhone, a phone with a touch screen and connected to the Internet. Ten years later, it is the world's best-selling (one billion units) and most profitable product. This smartphone has become the indispensable object that replaces so many others and that we always keep with us. But who really knows how it was created? The iPhone is not magic, its story is not a fairy tale and Steve Jobs is not so much the genius as we think. Behind the myth lies a long series of technological innovations and a multitude of actors from one end of the chain to the other. *Buy now the summary of this book for the modest price of a cup of coffee!
Download or read book Windows 7 Secrets written by Paul Thurrott and published by John Wiley & Sons. This book was released on 2009-08-31 with total page 1082 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tips, tricks, treats, and secrets revealed on the latest operating system from Microsoft: Windows 7 You already know the ups and downs of Windows Vista-now it's time to learn the ins and outs of Windows 7! Internationally recognized Windows experts, Microsoft insiders, and authors Paul Thurrott and Rafael Rivera cut through the hype to pull away the curtain and reveal useful information not found anywhere else. Regardless of your level of knowledge, you'll discover little-known facts on how things work, what's new and different, and how you can modify Windows 7 to meet your own specific needs. A witty, conversational tone tells you what you need to know to go from Windows user to Windows expert and doesn't waste time with basic computer topics while point-by-point comparisons demonstrate the difference between Windows 7 features and functionality to those in Windows XP and Vista. Windows 7 is the exciting update to Microsoft's operating system Authors are internationally known Windows experts and Microsoft insiders Exposes tips, tricks, and secrets on the new features and functionality of Windows 7 Reveals best practices for customizing the system to work for you Investigates the differences between Windows 7 and previous versions of Windows No need to whisper! Window 7 Secrets is the ultimate insider's guide to Microsoft's most exciting Windows version in years.
