Download or read book The Mathematics Teacher in the Digital Era written by Alison Clark-Wilson and published by Springer Science & Business Media. This book was released on 2013-12-08 with total page 419 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume addresses the key issue of the initial education and lifelong professional learning of teachers of mathematics to enable them to realize the affordances of educational technology for mathematics. With invited contributions from leading scholars in the field, this volume contains a blend of research articles and descriptive texts. In the opening chapter John Mason invites the reader to engage in a number of mathematics tasks that highlight important features of technology-mediated mathematical activity. This is followed by three main sections: An overview of current practices in teachers’ use of digital technologies in the classroom and explorations of the possibilities for developing more effective practices drawing on a range of research perspectives (including grounded theory, enactivism and Valsiner’s zone theory). A set of chapters that share many common constructs (such as instrumental orchestration, instrumental distance and double instrumental genesis) and research settings that have emerged from the French research community, but have also been taken up by other colleagues. Meta-level considerations of research in the domain by contrasting different approaches and proposing connecting or uniting elements

Download or read book Experiential Learning for Entrepreneurship written by Denis Hyams-Ssekasi and published by Springer. This book was released on 2018-06-30 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: This topical new book provides an illuminating overview of enterprise education, and poses the question as to whether current establishments have adequate systems in place to prepare students for the world of work. Addressing the increasing need for graduates with practical skills and expertise in the labour market, this collection of insightful chapters analyses the opportunities that are available for aspiring entrepreneurs to develop enterprise skills and experience key aspects of starting and running a business, whilst in a supported environment such as an educational program or incubator scheme. With comprehensive discussion of higher education initiatives and empirical examples of experiential learning in the workplace, this book is an important and timely read for those researching business enterprise, entrepreneurship and higher education more generally.

Download or read book Marketing Strategy and Tactics written by Alexander Chernev and published by Cerebellum Press. This book was released on with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: The success of an offering is defined by the company’s ability to design, communicate, and deliver market value. The particular way in which an offering creates value is determined by the company’s business model and its two building blocks: strategy and tactics. The key aspects of developing an offering’s strategy, designing its tactics, and crafting a market value map are the focus of this note. The discussion of marketing strategy and tactics is complemented by an in-depth overview of two additional topics: the 3-C, 4-P, and 5-Forces frameworks and the key aspects of analyzing the market context. This note is an excerpt (Chapter 2) from Strategic Marketing Management: Theory and Practice by Alexander Chernev (Cerebellum Press, 2019).

Download or read book Communicating Globally written by Don E Schultz and published by McGraw Hill Professional. This book was released on 2000-06-01 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can a company effectively communicate its message to customers and prospects all over the world? How can it ensure that its branding messages "travel"? Designed to help executives position and leverage marketing communication in the global arena and use it to their ongoing strategic advantage, Communicating Globally shows how to successfully strategize, select appropriate communication tactics, and then execute a global communication plan that encompasses all sources of communication, both internal and external. Based on the strong theoretical foundations of integrated marketing communication (IMC), Communicating Globally offers a practitioner's perspective on integrated global marketing communication (IGMC) in action through vignettes, four complete case studies of well-recognized multinational brands, and one study case. Praise for Communicating Globally "In the 21st century, the ability of ad agencies to provide worldwide, integrated marketing services for their clients will become essential. Only those marketers and agencies with the ability to brand products and services globally will thrive. Communicating Globally provides a roadmap on how to do it right." O. Butch Drake, president-CEO, American Association of Advertising Agencies "No one can provide a guaranteed formula for future success, but Communicating Globally comes awfully close. By combining an astute knowledge of the global marketplace, emerging trends and technologies, and good old common sense, Don Schultz and Philip Kitchen illuminate the path for successful brand building in the 21st century." Ed Faruolo, vice president, corporate marketing communications, CIGNA Corporation "Don Schultz has done it again! His unique and highly readable approach is a must for companies looking to market globally in the new century. Communicating Globally offers an important road map through the maze of global marketing communications." James R. Gregory, CEO, Corporate Branding, LLC "This book is important because it brings the concept of integrated marketing communications (IMC) into full international focus for the first time. This focus is maintained throughout the whole structure and it makes the book a truly conceptual work. The case studies that illustrate the practical ramification of international IMC yield significant general as well as specific lessons." John Philip Jones, Syracuse University "The 1990's introduced integrated marketing--understanding and communicating relevantly with customers by using information. Communicating Globally now takes the same principles and adapts them to today's dynamic global marketplace. Even better, it is written in a style that makes it easy for a non-marketer to fully understand the importance of managing a brand." John R Wallis, vice president of marketing, Hyatt International Corporation

Download or read book Digital Transformation Management for Agile Organizations written by Stefano Bresciani and published by Emerald Group Publishing. This book was released on 2021-06-10 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Transformation Management for Agile Organizations highlights and explores new dynamics regarding how current digital developments globally scale, by examining the threats, as well as the opportunities these innovations offer to organizations of all kinds.

Download or read book Beyond Strategy how to Compete in Dynamic Business Environments written by Gabriele Santoro and published by . This book was released on 2019 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Financial Calculus written by Martin Baxter and published by Cambridge University Press. This book was released on 1996-09-19 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rewards and dangers of speculating in the modern financial markets have come to the fore in recent times with the collapse of banks and bankruptcies of public corporations as a direct result of ill-judged investment. At the same time, individuals are paid huge sums to use their mathematical skills to make well-judged investment decisions. Here now is the first rigorous and accessible account of the mathematics behind the pricing, construction and hedging of derivative securities. Key concepts such as martingales, change of measure, and the Heath-Jarrow-Morton model are described with mathematical precision in a style tailored for market practitioners. Starting from discrete-time hedging on binary trees, continuous-time stock models (including Black-Scholes) are developed. Practicalities are stressed, including examples from stock, currency and interest rate markets, all accompanied by graphical illustrations with realistic data. A full glossary of probabilistic and financial terms is provided. This unique book will be an essential purchase for market practitioners, quantitative analysts, and derivatives traders.

Download or read book Strategic Brand Management written by Alexander Chernev and published by . This book was released on 2017-10-15 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Brand Management (2nd Edition) lays out a systematic approach to understanding the key principles of building enduring brands and presents an actionable framework for brand management. Clear, succinct, and practical, this is the definitive text on building strong brands.

Download or read book Smarter Greener More Inclusive written by Eurostat and published by . This book was released on 2016 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Matematica Finanziaria Manuale Operativo con applicazioni in Excel written by Luca Barzanti and published by Società Editrice Esculapio. This book was released on 2020-02-01 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Il Volume, rivolto agli studenti dei Corsi di Laurea in Economia, approfondisce i temi classici della Matematica Finanziaria ed alcuni argomenti più avanzati, affrontati nell’ambito dei mercati obbligazionari, con un approccio di tipo problem solving. L’attenzione all’aspetto modellistico è coniugata con lo sviluppo, dal lato risolutivo, di metodologie che utilizzano il foglio elettronico, in aggiunta alle tradizionali tecniche di calcolo. Risultano pertanto trattati in maniera più esplicita gli argomenti nei quali l’aspetto computazionale è decisivo. Numerosi sono gli Esempi e gli Esercizi svolti, nel corso di ciascun Capitolo, sia con i metodi usuali sia con l’utilizzo di Excel. Vi è poi una specifica Sezione dedicata allo sviluppo di problemi e casi reali, risolti anch’essi in parte con i metodi consueti e in parte tramite il foglio elettronico.