Download or read book Rethinking Your Content written by Mohit Rajhans and published by Think Start Inc.. This book was released on with total page 47 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are having a content crisis! Our attention isn't the same anymore and we the 'content' people have to rethink our approach. We've spent over a decade feeding these massive companies with content and it's more important than ever to own your content footprint. This book was written prior to the boom in AI and the Social Media Shift we are seeing, anticipating the need for people to reclaim the content that they own without losing it to the digital abyss. My goal with this book is to bring new life, ideas and synergies to people who've wanted to get back to understanding the value of content in their organization, vertical or for their brand. What soon became clear to me after March 2020 was that it will never be the content that we create that is actually king, it will always be the connection. Platforms, trends, channels, apps, services and groups will always evolve into many forms, but your hard value will be your only factor that you can control. I've worked in content from beta tape to cloud AI Strategy, from Big brands to local brands, and the only thing I see consistently is a plea for a content strategy solution. I've struggled with the idea of content strategy for a while. I find it to be an umbrella term for multiple inputs which leaves a lot of un accountabilityContent doesn't live and die on social platforms and in marketing campaigns, it is often a purpose-driven initiative that we've lost sight of, simply because we often don't take the time to evaluate what our multiple KPIs are. It's time for the worlds of creators, brand managers and producers to stop to consider where the real value is coming from. Content doesn't live and die on social platforms and in marketing campaigns, it is often a purpose-driven initiative that we've lost sight of, simply because we often don't take the time to evaluate what our multiple KPIs are. It's time for the worlds of creators, brand managers and producers to stop to consider where the real value is coming from. Let's start to Rethink this.
Download or read book The New Teacher Book written by Terry Burant and published by Rethinking Schools. This book was released on 2010 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaching is a lifelong challenge, but the first few years in the classroom are typically a teacher's hardest. This expanded collection of writings and reflections offers practical guidance on how to navigate the school system, form rewarding relationships with colleagues, and connect in meaningful ways with students and families from all cultures and backgrounds.
Download or read book Rethinking Media Change written by David Thorburn and published by MIT Press. This book was released on 2004-09-17 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essays in Rethinking Media Change center on a variety of media forms at moments of disruption and cultural transformation. The editors' introduction sketches an aesthetics of media transition—patterns of development and social dispersion that operate across eras, media forms, and cultures. The book includes case studies of such earlier media as the book, the phonograph, early cinema, and television. It also examines contemporary digital forms, exploring their promise and strangeness. A final section probes aspects of visual culture in such environments as the evolving museum, movie spectaculars, and "the virtual window." The contributors reject apocalyptic scenarios of media revolution, demonstrating instead that media transition is always a mix of tradition and innovation, an accretive process in which emerging and established systems interact, shift, and collude with one another.
Download or read book Rethinking the Children s Television Act for a Digital Media Age written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation and published by . This book was released on 2010 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Rethinking the Media Audience written by Pertti Alasuutari and published by SAGE. This book was released on 1999-08-31 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pertti Alasuutari provides a state-of-the-art summary of the field of audience research. With contributions from Ann Gray, Joke Hermes, John Tulloch and David Morley, a case is presented for a new agenda to account for the role of the media in everyday life.
Download or read book Rethinking Preparation for Content Area Teaching written by Jane Braunger and published by Jossey-Bass. This book was released on 2005 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher Description
Download or read book Rethinking Reputation written by Fraser P. Seitel and published by Macmillan. This book was released on 2012-08-21 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good public relations is no longer just icing-it's a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you're a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at Johnson & Johnson, examine a fascinating new set of case studies-including the BP oil spill and the launch of CitySlips-to glean the PR dos and don'ts for the new media world, covering both standard reputation maintenance and crisis management. They also show start-up companies and entrenched organizations how to use the power of word-of-mouth to jump-start business like never before. This is a wake-up call from two industry legends-for public relations professionals as well as entrepreneurs, CEOs, and anyone else tasked with representing their organization to the world. These new media lessons include: * Remember that research is cheaper, and more critical, than ever. * Don't let the perfect be the enemy of the good-launch your idea before someone else does. * Don't get so excited about social media that you forget about traditional media. * In a crisis, you are never offstage. * Never lie, never whine, and never try to predict the future!
Download or read book Rethinking Popular Culture and Media written by Elizabeth Marshall and published by Rethinking Schools. This book was released on 2011 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: A provocative collection of articles that begins with the idea that the "popular" in classrooms and in the everyday lives of teachers and students is fundamentally political. This anthology includes articles by elementary and secondary public school teachers, scholars and activists who examine how and what popular toys, books, films, music and other media "teach." The essays offer strong critiques and practical pedagogical strategies for educators at every level to engage with the popular.
Download or read book The Content and Context of Hate Speech written by Michael Herz and published by Cambridge University Press. This book was released on 2012-04-09 with total page 569 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributors to this volume consider whether it is possible to establish carefully tailored hate speech policies that are cognizant of the varying traditions, histories and values of different countries. Throughout, there is a strong comparative emphasis, with examples (and authors) drawn from around the world. All the authors explore whether or when different cultural and historical settings justify different substantive rules given that such cultural relativism can be used to justify content-based restrictions and so endanger freedom of expression. Essays address the following questions, among others: is hate speech in fact so dangerous or harmful to vulnerable minorities or communities as to justify a lower standard of constitutional protection? What harms and benefits accrue from laws that criminalize hate speech in particular contexts? Are there circumstances in which everyone would agree that hate speech should be criminally punished? What lessons can be learned from international case law?
Download or read book Rethinking Media Research for Changing Societies written by Matthew Powers and published by Cambridge University Press. This book was released on 2020-08-20 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading scholars of media and public life grapple with how to make sense of major transformations rocking media and politics.
Download or read book Rethinking the Fifth Discipline written by Robert Louis Flood and published by Routledge. This book was released on 2002-01-04 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Fifth Discipline' is one of the very few approaches to management that has attained position on the International Hall of Fame. Professor Flood's book explains and critiques the ideas in straight forward terms. This book makes significant and fundamental improvements to the core discipline - systemic thinking. It establishes crucial developments in systemic thinking in the context of the learning organisation, including creativity and organisational transformation. It is therefore a very important text for strategic planners, organisational change agents and consultants. The main features of the book include: * a review and critique of 'Fifth Discipline' and systemic thinking * an introduction to the gurus of systemic thinking - Senge, Bertalanffy, Beer, Ackoff, Checkland, and Churchman *a redefinition of management through systemic thinking *a guide to choosing, implementing and evaluating improvement strategies *Practical illustrations. Robert Flood is a renowned and authoritative expert in the field of management. He has implemented systemic management in a wide range of organisations in many continents and lectured by invitation in 25 countries, including Japan and the USA. Professor Flood has featured on many radio and TV programs. His book Beyond TQM was nominated for the 'IMC Management Book of the Year 1993'.
Download or read book Rethinking Life at the Margins written by Michele Lancione and published by Routledge. This book was released on 2016-04-20 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experimenting with new ways of looking at the contexts, subjects, processes and multiple political stances that make up life at the margins, this book provides a novel source for a critical rethinking of marginalisation. Drawing on post-colonialism and critical assemblage thinking, the rich ethnographic works presented in the book trace the assemblage of marginality in multiple case-studies encompassing the Global North and South. These works are united by the approach developed in the book, characterised by the refusal of a priori definitions and by a post-human and grounded take on the assemblage of life. The result is a nuanced attention to the potential expressed by everyday articulations and a commitment to produce a processual, vitalist and non-normative cultural politics of the margins. The reader will find in this book unique challenges to accepted and authoritative thinking, and provides new insights into researching life at the margins.
Download or read book Rethinking Media Religion and Culture written by Stewart M. Hoover and published by SAGE. This book was released on 1997-01-31 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book links the growing connections between media, culture and religion into a coherent theoretical whole. It examines, amongst others, the effect on cultural practices and the increasing autonomy and individualized practice of religion.
Download or read book Get Social written by Michelle Carvill and published by Kogan Page Publishers. This book was released on 2018-05-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: FINALIST: Business Book Awards 2019 - Leadership Category Business leaders' audiences - their customers, competitors and employees alike - live and breathe social media. In our hyperconnected culture, social media is the glue that allows us to stay connected to communities, products and brands. If your customers are on social media, along with your competition, then shouldn't you be there too? Get Social untangles the social media folklore and gets to the point of how business leaders and aspiring leaders can personally use social media to get real business results. Leaders who use social media platforms right have been shown to be more connected to their customers and employees, they gather major market research advantage by being part of the social conversation and they embody their brand message thus connecting with people on an authentic level. Get Social guides you through what you need to know about social media, and how it connects to your wider business strategy and the bottom line. Michelle Carvill helps you to identify how you can find your voice through all the different platforms and consistently be the leader you want to be. Along with a social CEO health check, Get Social offers invaluable templates, content plans and profiles of successful social media savvy CEOs. This book will give you all the tools you need to successfully launch yourself in the social conversation and see immediate results for your career and business.
Download or read book Web Content Management written by Deane Barker and published by "O'Reilly Media, Inc.". This book was released on 2016-03-22 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking to select a web content management system (CMS), but confused about the promises, terminology, and buzzwords? Do you want to understand content management without having to dive into the underlying programming? This book provides a clear, unbiased overview of the entire CMS ecosystem—from platforms to implementations—in a language- and platform-agnostic manner for project managers, executives, and new developers alike. Author Deane Barker, a CMS consultant with almost two decades of experience, helps you explore many different systems, technologies, and platforms. By the end of the book, you’ll have the knowledge necessary to make decisions about features, architectures, and implementation methods to ensure that your project solves the right problems. Learn what content is, how to compare different systems, and what the roles of a CMS team are Understand how a modern CMS models and aggregates content, coordinates workflow, and manages assets Explore the scope and structure of a CMS implementation project Learn the process and best practices for successfully running your CMS implementation Examine the practice of migrating web content, and learn how to work with an external CMS integrator
Download or read book Rethinking Columbus written by Bill Bigelow and published by Rethinking Schools. This book was released on 1998 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides resources for teaching elementary and secondary school students about Christopher Columbus and the discovery of America.
Download or read book Rethinking Comparison written by Erica S. Simmons and published by Cambridge University Press. This book was released on 2021-10-07 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Qualitative comparative methods – and specifically controlled qualitative comparisons – are central to the study of politics. They are not the only kind of comparison, though, that can help us better understand political processes and outcomes. Yet there are few guides for how to conduct non-controlled comparative research. This volume brings together chapters from more than a dozen leading methods scholars from across the discipline of political science, including positivist and interpretivist scholars, qualitative methodologists, mixed-methods researchers, ethnographers, historians, and statisticians. Their work revolutionizes qualitative research design by diversifying the repertoire of comparative methods available to students of politics, offering readers clear suggestions for what kinds of comparisons might be possible, why they are useful, and how to execute them. By systematically thinking through how we engage in qualitative comparisons and the kinds of insights those comparisons produce, these collected essays create new possibilities to advance what we know about politics.
