Download or read book Understanding Media written by Marshall McLuhan and published by Createspace Independent Publishing Platform. This book was released on 2016-09-04 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.
Download or read book Marshall McLuhan written by Douglas Coupland and published by Atlas and Company. This book was released on 2010-11-30 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Surveys the life and career of the social theorist best known for the quotation, "The medium is the message, " who helped shape the culture of the 1960s and predicted the future of television and the rise of the Internet.
Download or read book The Gutenberg Galaxy written by Marshall McLuhan and published by University of Toronto Press. This book was released on 1962-01-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its first appearance in 1962, the impact of The Gutenberg Galaxy has been felt around the world. It gave us the concept of the global village; that phrase has now been translated, along with the rest of the book, into twelve languages, from Japanese to Serbo-Croat. It helped establish Marshall McLuhan as the original 'media guru.' More than 200,000 copies are in print. The reissue of this landmark book reflects the continuing importance of McLuhan's work for contemporary readers.
Download or read book The Lost Tetrads of Marshall McLuhan written by Marshall McLuhan and published by OR Books. This book was released on 2017-05 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan was the visionary theorist best known for coining the phrase “the medium is the message.” His work prefigures and underlies the themes of writers and artists as disparate and essential as Andy Warhol, Nam June Paik, Neil Postman, Seth Godin, Barbara Kruger, and Douglas Rushkoff, among countless others. Shortly before his death, together with his media scholar son Eric, McLuhan worked on a new literary/visual code–almost a cross between hieroglyphics and poetry–that he called “the tetrads.” This was the ultimate theoretical framework for analyzing any new medium, a koan-like poetics that transcends traditional means of discourse. Some of the tetrads were published, but only a few. Now Eric McLuhan has recovered all the “lost” tetrads that he and his father developed, and accompanies them here with accessible explanations of how they function.
Download or read book The Book of Probes written by Marshall McLuhan and published by . This book was released on 2003 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: "'The Book of Probes' is a collection of Marshall McLuhan's finest words culled from his books, his more than 200 speeches, his classes at the University of Toronto ... and from nearly 700 shorter writings he published between 1945 and 1980"--Jacket.
Download or read book The Medium and the Light written by Michael McLuhan and published by Wipf and Stock Publishers. This book was released on 2010-03-01 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Say the name Marshall McLuhan and you think of the great discover's explorations of the media. But throughout his life, McLuhan never stopped reflecting profoundly on the nature of God and worship, and on the traditions of the Church. Often other intellectuals and artists would ask him incredulously, Are you really a Catholic? He would answer, Yes, I am a Catholic, the worst kind -- a convert, leaving them more baffled than before. Here, like a golden thread lining his public utterances on the media, are McLuhan's brilliant probes into the nature of conversion, the church's understanding of media, the shape of tomorrow's church, religion and youth, and the God-making machines of the modern world. This fascinating collection, gathered from his many and scattered remarks, essays, and other writings, shows the deeply Christian side of a man widely considered the most important thinker of our time, a man whose insights into media and culture have revolutionized the field of media study and the way we see the world.
Download or read book Reading McLuhan Reading written by Paula McDowell and published by Taylor & Francis. This book was released on 2023-02-21 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sixty years after Understanding Media, Marshall McLuhan remains one of the best known and most influential intellectuals of the twentieth century. Far beyond academia, readers (and non-readers) recognize his coinages, such as ‘the Gutenberg era’, the ‘global village’ and ‘the medium is the message'. A literary scholar by profession, McLuhan was one of the first academics to recognize the new opportunities offered by radio and television to reach audiences beyond the readerships of scholarly journals. His talks and appearances ushered in public intellectual debate concerning the ‘electronic age’. Although his reputation waned in the 1970s, the recent making-available to the public of his extraordinary personal library of some six thousand books enables new kinds of analyses of McLuhan as a reader, thinker, and cultural force. The essays here focus not so much on his media theory per se as on the habits and practices that animated his reading, and on the larger questions of what reading and not reading mean. We don’t need to agree with everything McLuhan says to make valuable use of his work. New resources offer us an unprecedented opportunity to revisit one fallible human reader whose texts and ideas are good to think with (and against). This book was originally published as a special issue of the journal, Textual Practice.
Download or read book Essential McLuhan written by Eric McLuhan and published by House of Anansi. This book was released on 1995 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan's insights are more applicable today than when he first announced them to a startled world in the 1960s. Here, in one concise volume, are McLuhan's key ideas, drawn from his books, articles, correspondence, and published speeches. This book is the essential archive of his constantly surprising vision.
Download or read book McLuhan For Beginners written by W. Terrence Gordon and published by Red Wheel/Weiser. This book was released on 2012-10-30 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan was one of the most brilliant and original thinkers of the 20th century. He was so far ahead of his time that he predicted the future and offered a critique of human behavior in a media saturated world that is perhaps more valuable in today’s Internet age than it was in his own time. McLuhan pioneered the study of Media, unified Art and Science, and warned us about the perils of a televised, computerized, famous-for-15-minutes, social media world. A world where we would live in each other’s faces, and become so alike, so isolated, so anonymous that violence would become a scream of identity, a way of saying, “I am not invisible.” McLuhan tried to teach us to guard against these dehumanizing, debasing effects of technology, and a thousand other things, but we got reality television anyway. The centennial celebration of McLuhan’s life and the re-release of his books has led to a surge of new interest in his thinking and teachings. McLuhan For Beginners provides an essential introduction that is clear, comprehensive, and easy to remember. It is full of wise and witty art by Susan Willmarth that is a perfect match to W. Terrence Gordon’s writing. McLuhan envisioned the media generated Global Village before it existed, and no one since McLuhan has described its allure and pitfalls better.
Download or read book The Medium is the Massage written by Marshall McLuhan and published by Penguin Modern Classics. This book was released on 2008 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan is the man who predicted the all-pervasive rise of the modern mass media. Blending text, image and photography, his 1960s classic The Medium is the Massage illustrates how the growth of technology utterly reshapes society, personal lives and sensory perceptions, so that we are effectively shaped by the means we use to communicate. This concept, and his ideas such as rolling, up-to-the-minute news broadcasts and the media 'global village' have proved decades ahead of their time.
Download or read book Culture Is Our Business written by Marshall McLuhan and published by Wipf and Stock Publishers. This book was released on 2015-02-12 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Culture Is Our Business is Marshall McLuhan's sequel to The Mechanical Bride: Folklore of Industrial Man. Returning to the subject of advertising newly armed with the electric sensibility that informed The Gutenberg Galaxy, Understanding Media, and The Medium Is the Massage, McLuhan takes on the mad men (a play on the ad men of Madison Avenue) of the sixties. Approaching commercial messages as unacknowledged art forms and cultural artifacts, McLuhan delivers a series of probes that pick apart their meanings and underlying values, their paradoxes and paralogisms, and their overt function as persuasion and propaganda. Through humor, satire, and a poetic sensibility, he provides us with a serious exploration of the consumer culture that emerged out of the electronic media environment. In keeping with the participatory ethos of the Internet that McLuhan so clearly anticipated, this is a book that is meant to open the door to further study, reflection, and discussion, and to encourage the development of critical reception on the part of the reader.
Download or read book Media Studies written by Sue Thornham and published by NYU Press. This book was released on 2009 with total page 913 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why are some people more capable than others? What are the reasons for someone gaining unusual abilities or special expertise, or being especially creative? What has to happen in order for a young person to become a child prodigy or genius? How can we help today's children to reach high levels of ability, and to shine in the arts or the sciences, in sports or games, or to excel in other fields of expertise? The Psychology of High Abilities explains how, when, and why people acquire such special expertise, and illuminates ways to make it possible for larger numbers of young people to extend their capabilities. Examining how and why people differ in their capabilities, it investigates the actual causes underlying impressive accomplishments and achievements. The volume reveals the kinds of influences that contribute to high abilities and provides practical insights into the most effective ways for extending the abilities of young people and creating higher levels of expertise.
Download or read book Thinking Like a Mountain written by Robert Bateman and published by Penguin. This book was released on 2018-10-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nature has been Robert Bateman's inspiration ever since he began painting birds from his bedroom window as a young boy. The wildlife he features in his paintings are expressions of his love and respect for the natural world. A passionate environmentalist who has devoted his life to documenting the awesome power of nature, Bateman is deeply worried about the state of our planet and the fate of our natural heritage. Whenever he talks about his paintings, he talks about the environmental messages they convey, and those who have heard him speak have clamoured for a book that encapsulates his philosophy. Thinking Like a Mountain is the result of many years of thinking, talking and writing about the world's growing environmental crisis. Beautifully designed and illustrated with original drawings, it is a gathering of questions, observations and ideas Robert Bateman has drawn from his own life experiences and gleaned from the writings of some of the visionaries who have influenced him. As Einstein said, "We cannot solve the problems of today with the same thinking that gave us the problems in the first place."Only a profound shift in philosophy, Bateman believes, can save our species from extinction. Thinking Like a Mountain is printed on 100 per cent ancient-forest-free paper that is 100 per cent post-consumer recycled and has been processed chlorine free.
Download or read book Virtual Marshall McLuhan written by Donald F. Theall and published by McGill-Queen's Press - MQUP. This book was released on 2001 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan was a satirist and prophetic poet who explored subjects from the occult and the esoteric to everyday popular culture and the emerging digital revolution. Written in an accessible, engaging manner, The Virtual Marshall McLuhan sheds new light on McLuhan's goals and the background to his influential writings.
Download or read book Understanding New Media written by Robert K. Logan and published by Peter Lang. This book was released on 2010 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a «Global Village», making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression «the medium is the message». These predictions form the genesis of this new volume by Robert Logan, a friend and colleague who worked with McLuhan. In Understanding New Media Logan expertly updates Understanding Media to analyze the «new media» McLuhan foreshadowed and yet was never able to analyze or experience. The book is designed to reach a new generation of readers as well as appealing to scholars and students who are familiar with Understanding Media. Visit the companion website, understandingnewmedia.org, for the latest updates on this book.
Download or read book What Tech Calls Thinking written by Adrian Daub and published by FSG Originals. This book was released on 2020-10-13 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times Book Review Editors' Choice "In Daub’s hands the founding concepts of Silicon Valley don’t make money; they fall apart." --The New York Times Book Review From FSGO x Logic: a Stanford professor's spirited dismantling of Silicon Valley's intellectual origins Adrian Daub’s What Tech Calls Thinking is a lively dismantling of the ideas that form the intellectual bedrock of Silicon Valley. Equally important to Silicon Valley’s world-altering innovation are the language and ideas it uses to explain and justify itself. And often, those fancy new ideas are simply old motifs playing dress-up in a hoodie. From the myth of dropping out to the war cry of “disruption,” Daub locates the Valley’s supposedly original, radical thinking in the ideas of Heidegger and Ayn Rand, the New Age Esalen Foundation in Big Sur, and American traditions from the tent revival to predestination. Written with verve and imagination, What Tech Calls Thinking is an intellectual refutation of Silicon Valley's ethos, pulling back the curtain on the self-aggrandizing myths the Valley tells about itself. FSG Originals × Logic dissects the way technology functions in everyday lives. The titans of Silicon Valley, for all their utopian imaginings, never really had our best interests at heart: recent threats to democracy, truth, privacy, and safety, as a result of tech’s reckless pursuit of progress, have shown as much. We present an alternate story, one that delights in capturing technology in all its contradictions and innovation, across borders and socioeconomic divisions, from history through the future, beyond platitudes and PR hype, and past doom and gloom. Our collaboration features four brief but provocative forays into the tech industry’s many worlds, and aspires to incite fresh conversations about technology focused on nuanced and accessible explorations of the emerging tools that reorganize and redefine life today.
Download or read book Marshall McLuhan written by Philip Marchand and published by MIT Press. This book was released on 1998 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new look at the man who gave us ideas "the medium is the message" and "global village".
