Download or read book Re ignite Your Business written by Dick Barnett and published by . This book was released on 1997 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: Apply the secrets you discover here and you'll overcome every obstacle with ease, lead with confidence and certainty, and achieve remarkable results. You'll take business to new levels of productivity and performance. You'll be the definition of 'cutting edge' in your industry.

Download or read book The Old Rules of Marketing are Dead 6 New Rules to Reinvent Your Brand and Reignite Your Business written by Timothy R. Pearson and published by McGraw Hill Professional. This book was released on 2011-04-29 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: 6 strategic principles for reinventing your products, your services—and your company's future The digital age has completely transformed business—and marketing has not kept up. From research frameworks and traditional concept development to planning to budgeting to distribution channels and media placement, marketing has not advanced—which may be why Chief Marketing Officers often don't get a seat at the table. In order to have a future, marketing must play a direct role in driving profitable sales and increasing revenues. The Old Rules of Marketing Are Dead offers the new rules for reinventing your brand, including: Defining the product's essence Creating metrics to ensure accountability Developing a core message Disseminating the brand Marketing needs to lead, not follow. The Old Rules of Marketing are Dead shows how to reinvent marketing and position it as a strategic business partner for any organization. Table of Contents Rule 1: The Core is Everything; Rule 2: You Have Nothing Without the Foundation; Rule 3: There are Many Choices But Only One Customer; Rule 4: Do the Right Things for the Right Reasons; Rule 5: Infrastructure is More Than Just Pipes; Rule 6: Lead and Others Will Follow

Download or read book Sweat Scale Sell written by Pavlo Phitidis and published by Pan MacMillan. This book was released on 2019-10 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An astonishing 94.6% of businesses fail to sell, closing at an enormous cost to the owner, their family, their staff and the economy. It’s a shocking realisation to many business owners that after all the courage it took to start, the creativity and care it took to build, every business faces only two possible ends: a sale or closure. So you’ve got to build to $ell. Sweat, Scale, $ell shares real business-building stories about how ordinary business owners changed their fate using the Asset of ValueTM method, a practical approach to building a winning business. With Pavlo Phitidis, they Sweated to reshape their business to be relevant to a changing world; they built a solid foundation for Scale; and then they pressed hard on the accelerator to ramp up growth in preparation for $ale to create a business any buyer would want. Phitidis draws on 25 years of direct experience in conceptualising and building businesses across four continents. He has developed and brought to market business assets in excess of US$300 million through a combination of business start-ups, turnarounds, sales and acquisitions. Phitidis started, built and sold 12 businesses in nine years and took the lessons from the two failures, two IPOs and eight sales to build a business that builds businesses. As a co-founder of Aurik he has worked with over 1 500 established businesses across most sectors in the economy, including family businesses, partnerships and lone business owners."--Back cover.

Download or read book Winfluence written by Jason Falls and published by Entrepreneur Press. This book was released on 2021-02-23 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winfluence by award-winning digital strategist Jason Falls, is THE authoritative book about influencer marketing from the perspective of businesses and brands. An invaluable guidebook for marketing managers, small business owners, marketing consultants and agencies alike, the book explains how influencers came to be, how they came to be so powerful, why so many brands are counting on influencer marketing for business success and how anyone who is not, now can. This book not only explains the who, what, when, where, and why of influencer marketing but then adds the how—more specifically and predictably than other books can hope for. It offers detailed guidelines, case studies, cutting-edge ideas, how-tos for measuring success, and more to help any business owner, marketer, agency account person, or digital strategist see and seize the opportunity to drive business results. Through a series of narrative stories, interviews, and case studies, the book illustrates how to take what many people consider good influencer marketing to a new level of success from a long-tail perspective—not short-term, one-off executions.

Download or read book Recruit Rockstars written by Jeff Hyman and published by . This book was released on 2017-11-06 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ninety percent of business problems are actually recruiting problems in disguise. If you're filling your company's vacant positions with B-Players, you're playing with fire. Instead, hire Rockstars to build an organization with limitless potential. Recruit Rockstars shows you how to find, hire, and keep the best of the best. Top-tier executive recruiter Jeff Hyman has hired more than three thousand people over the course of his career. Now, he reveals his bulletproof 10-step method for landing the very best talent, based on data instead of gut feel. From sourcing and interviewing to closing and onboarding, you'll learn how to attract winners like a magnet and avoid the mistakes that result in bad hires. Assembling a team of driven and innovative Rockstars is the most powerful competitive advantage you can have in today's ever-changing business world. Recruit Rockstars will help you nail your numbers, impress your investors, and crush your competitors.

Download or read book Fired Up or Burned Out written by Michael L. Stallard and published by HarperCollins Leadership. This book was released on 2009-03-22 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Indisputable evidence reveals that the greatest threat to America’s economy isn’t off-shoring labor, the need for downsizing, or unethical corporate practices--it’s employee disengagement. This widespread malady is the cause of billions of dollars lost, hours of dissatisfaction, and work lives lacking true value. In this game-changing guide, author Michael Stallard shares the three essential leadership actions necessary to transform even a lethargic, disconnected organization or office into an impassioned, innovative, and thriving workplace. By teaching readers what motivates their teams, providing essential tools for effective leadership, and analyzing the methods of twenty of the world’s greatest leaders, Fired Up or Burned Out offers everything you need to influence, motivate, and inspire your team to achieve greatness. Complete with a twenty-day learning plan and an assessment that will help you determine the health of your organization’s culture, this must-read book provides the key to establishing a happier, healthier workplace that’s not only good for business--it’s invigorating to the people who make it happen.

Download or read book Reignite How to Rekindle Your Passion for Selling written by Scott Anderson and published by Deblues Publishing. This book was released on 2012-11-27 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Reignite clearly defines the DNA of top-performing salespeople and provides an outstanding road map for sales performance improvement. This is a must-read for anyone in sales or sales leadership!" -Brian Tracy, Author, High Performance SellingDo You Have the Right Attitude to Be Successful?Top performers are made. They make themselves--finding their own unique ways of moving up the ladder of success by having the right attitude, being more motivated, practicing personal accountability, and treasuring integrity. This book will help you: * Focus on what really matters and increase your overall sales results. * Become more self-aware of what stands in the way of taking your performance to the next level. * Rediscover your passion for selling and develop a sense of purpose. * Understand the key attributes that drive sales success and make you a more effective and productive sales professional."Reignite is a great book for salespeople, sales managers, and sales executives. Scott and Chip compellingly present the case that attitude and passion are the foundation of successful selling . . . I've seen this process in action, and I know that it can be transformative for all levels of the sales team." -- Craig Evanich, Senior Vice President, Chief Sales & Marketing Officer, Andersen Windows"While many salespeople know what it takes to be successful, they aren't always willing to pay the price it takes to improve. In Reignite, Anderson and Kudrle clearly articulate the value proposition of 'paying the price' and provide a step-by-step guide for taking performance to the next level."-- David Cronk, Vice President, Inside Sales, Hewlett-Packard"Reignite does a great job of reminding us that if you want to 'make it happen', attitude is the first line of defense. This book provides excellent examples on how to rebuild your skill set, capture your motivation, and discover your personal purpose and passion for selling." - Shawn O'Grady, Senior Vice President, Consumer Foods Sales Division, General Mills, Inc.

Download or read book Ignite Your Champions written by Tracey Warren and published by Pacelli Publishing. This book was released on 2021-08-30 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you know you need to market your business to be successful, but you've tried everything and haven't seen the results you expected or were hoping for? Have you been taking a "do all the things" approach that has left you uninspired, exhausted, and feeling like a failure? Ignite Your Champions is your solution. It contains a simple four-step framework to build a community using social media, online marketing and in-person relationships. In workbook format, this book is full of practical ways to use social media, with explanations and examples of how to do it. It will be a reference you turn to again and again to help you maximize your time and strategically plan your success. You'll discover strategies for identifying and nurturing your squad, ideas for bringing easy and joy into your marketing activities and exactly how to build out your content calendar in ways that are simple and sustainable.

Download or read book Re Entrepreneuring written by Charles-Edouard Bouée and published by Bloomsbury Publishing. This book was released on 2018-11-01 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Re-entrepreneuring shows how organizations must re-invigorate entrepreneurial spirit at all levels to create new value and stay ahead in turbulent times. It has long been assumed that, in the development of any organization, the time for entrepreneurial activity is right at the beginning. Once an organization is established, qualities that were virtues in the organization's start-up and early stages can become vices, and the entrepreneurial founders must cede control to professional managers who can nurture the fruits of their original vision more efficiently. One unintended consequence of this assumption is that large, established organizations tend to be entrepreneur-free zones. Entrepreneurial thinking is tacitly discouraged because it can create novelty, and novelty is a threat to established organizations with large market shares. Re-entrepreneuring argues that organizations must revive the entrepreneurial out-look of their founders in order to survive in today's market. In an organization that encourages and nurtures an entrepreneurial outlook, everyone has the potential to unleash their inner entrepreneur and bring new and dynamic ways of thinking into their work environment. It has more to do with the ways of thinking encouraged by the organizational culture than by any inherent differences in talent or aptitude. The solution presented in this new book from ROLAND BERGER, edited by Charles-Edouard Bouée and Stefan Schaible, is piecemeal yet targeted 're-entrepreneuring'. With the help of international case studies and first-hand testimony from business leaders, the authors show how the entrepreneurial approach can be applied to any organization and at all levels, in order to spark innovation, remove operational obstacles and – ultimately – to create new value.

Download or read book Lifestyle Entrepreneur written by Jesse Krieger and published by Morgan James Publishing. This book was released on 2014-03-01 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find success, freedom, and adventure—outside the nine-to-five grind . . . Lifestyle Entrepreneur provides a step-by-step framework to turn your interests and passions into products and services that add value for others—while supporting a lifestyle of novelty and adventure. Interwoven with stories and strategies for success, Lifestyle Entrepreneur inspires and instructs aspiring entrepreneurs on how to gain clarity on their identity and a vision for greatness. From a successful entrepreneur who has traveled to and lived in over thirty countries—as well as toured with a rock band, learned new languages, and climbed a volcano—this book offers such frameworks as the Discover Your Identity process and the Vision-MAP, to help you start designing your ideal lifestyle and learn how to leverage these interests and passions to create online businesses that are reflective and complementary to your life and business goals. “Carries you over the most important threshold in an entrepreneur’s life: From ‘I can’t’ to ‘I can.’” —Bryan Franklin, cocreator of Mind Money Meaning

Download or read book Career Rehab written by Kanika Tolver and published by Entrepreneur Press. This book was released on 2020-01-21 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ditch the Job for the Dream If you don't love what you do, then it's time to re-think your daily grind and renovate your career. It's time for Career Rehab. This book has the tools you need to go from the job you're in to the career—and the life—you want. Professional career and life coach Kanika Tolver helps you strip away the fear and doubt holding you back from living your best life and get down to the "good bones" of your resume so you can build your dream career. Tolver outlines simple yet innovative ways to brand, market, and sell yourself into jobs that promote work-life balance, fair compensation, and continuous career development. You'll learn how to: Brand yourself like a product Fearlessly, but softly, resign from a job Identify the right career path for yourself Enhance your professional happiness Leverage your personal passions and purpose in life This collection of research, success stories, interviews, and case studies will give you a better understanding of how you can find professional and personal bliss. The time is NOW to build your personal brand, network like a hustler, and get the pay you deserve.

Download or read book Find the Fire written by Scott Mautz and published by AMACOM. This book was released on 2017-10-18 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wouldn’t you love to feel as engaged and energized as you were on day one? The key is to quit waiting for it to happen and take control of the process yourself. Once upon a time, you probably learned the thrill of a good day’s work and were inspired to work harder and accomplish more. Then the honeymoon ended, burnout set in, and you began going through the motions uninspired.? In Find the Fire, discover how you can shake off the malaise and dial up the motivation. Whether you're wrestling with fear, disconnectedness, boredom, lack of creative outlets, overwhelm, or other issues, you will find applicable insights, exercises, inspiring stories, checklists, and more as you learn about the nine forces that drain inspiration. In this compelling book, you will learn how to: reconnect with your coworkers and managers, boost your self-confidence and personal presence, and how to stay in control during tough times. Discover how to empower yourself, not waiting for others to fill that need, and how you can still produce work you’re proud of, even after many years of performing the same tasks. You’ve probably been asking yourself lately what inspires you now. But the more applicable question is, how did you lose the inspiration you once had in the first place? Learn to find that again.

Download or read book Write a Book and Ignite Your Business written by Cygnet Brown and published by Lulu.com. This book was released on 2017-10-17 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you a business owner looking for surefire way to get the edge over your competition? Thanks to social media, the advertising world is changing. People can connect with you and your products like never before. They want to see the face behind the product. In addition, people want to know what is in it for them. They don't care about the features so much as they want to know how what you do will benefit them. Writing a Book related to your business opens doors like nothing else can. Writing a book can help you: 1. Offer more than just your business card to your high end clients 2. Demonstrate to your clients that you are an expert in your industry 3. Go places you would never have dreamed of going 4. Provide numerous chances for free publicity and even publicity that pays you! 5. Create the ultimate marketing tool!

Download or read book Brave New Work written by Aaron Dignan and published by Penguin. This book was released on 2019-02-19 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: “This is the management book of the year. Clear, powerful and urgent, it's a must read for anyone who cares about where they work and how they work.” —Seth Godin, author of This is Marketing “This book is a breath of fresh air. Read it now, and make sure your boss does too.” —Adam Grant, New York Times bestselling author of Give and Take, Originals, and Option B with Sheryl Sandberg When fast-scaling startups and global organizations get stuck, they call Aaron Dignan. In this book, he reveals his proven approach for eliminating red tape, dissolving bureaucracy, and doing the best work of your life. He’s found that nearly everyone, from Wall Street to Silicon Valley, points to the same frustrations: lack of trust, bottlenecks in decision making, siloed functions and teams, meeting and email overload, tiresome budgeting, short-term thinking, and more. Is there any hope for a solution? Haven’t countless business gurus promised the answer, yet changed almost nothing about the way we work? That’s because we fail to recognize that organizations aren’t machines to be predicted and controlled. They’re complex human systems full of potential waiting to be released. Dignan says you can’t fix a team, department, or organization by tinkering around the edges. Over the years, he has helped his clients completely reinvent their operating systems—the fundamental principles and practices that shape their culture—with extraordinary success. Imagine a bank that abandoned traditional budgeting, only to outperform its competition for decades. An appliance manufacturer that divided itself into 2,000 autonomous teams, resulting not in chaos but rapid growth. A healthcare provider with an HQ of just 50 people supporting over 14,000 people in the field—that is named the “best place to work” year after year. And even a team that saved $3 million per year by cancelling one monthly meeting. Their stories may sound improbable, but in Brave New Work you’ll learn exactly how they and other organizations are inventing a smarter, healthier, and more effective way to work. Not through top down mandates, but through a groundswell of autonomy, trust, and transparency. Whether you lead a team of ten or ten thousand, improving your operating system is the single most powerful thing you can do. The only question is, are you ready?

Download or read book Content Rules written by Ann Handley and published by John Wiley & Sons. This book was released on 2010-11-11 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base. Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.

Download or read book Ignite Your Story written by Raina Kadavil and published by . This book was released on 2021-05-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Reset Rebuild Reignite written by Pavlo Phitidis and published by Pan Macmillan South africa. This book was released on 2020-08-01 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘This crisis has been an amazing catalyst for change for our business. Putting together our battle plan has allowed us not to be paralysed by the unknown and we have literally reset our entire business model.’ ‘The only way out of this crisis is to find the new normal. The tools, case studies and personal insights provided are so valuable to help keep your head straight and be reminded of the steps needed to reach your destination.’ Crises mean change. And for any business owner, change means opportunity. There is nothing new about a crisis stalling or wiping out a business. The COVID-19 pandemic that has hit businesses globally does not feel any more or less devastating to the business owner than if their business was affected by the sudden loss of a dominant client, a trade war, burst water pipes halting operations, intransient employees or their product no longer being relevant to the market. In Reset, Rebuild, Reignite, the second book from Pavlo Phitidis, his starting point is not how to avoid crises because some are inevitable. Instead, he shows how you can use any crisis to reset your business to get relevant, rebuild it to scale, and reignite it to accelerate growth by capitalising on the change and opportunities that any crisis brings with it. Stories of business owners who have successfully turned crisis to their advantage are underpinned by Pavlo’s practical, action-oriented insights, tactics and strategies that will have you reading with a highlighter in hand, and will equip you to tackle any crisis that affects your business.