Download or read book Putting Content Online written by Mark Jordan and published by Elsevier. This book was released on 2006-09-30 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on practical, standards-based approaches to planning, executing and managing projects in which libraries and other cultural institutions digitize material and make it available on the web (or make collections of born-digital material available). Topics include evaluating material for digitization, intellectual property issues, metadata standards, digital library content management systems, search and retrieval considerations, project management, project operations, proposal writing, and libraries’ emerging role as publishers. Highly practical. Explains complex processes, warns of potential challenges and provides advice for solving realistic problems Comprehensive: includes coverage of the range of techniques and strategies for digitizing and organizing material that practitioners can use to plan and implement digitization projects
Download or read book Internet Marketing Research Theory and Practice written by Lee, Ook and published by IGI Global. This book was released on 2000-07-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internet marketing has become an important issue for many businesses around the world which have any form of commercial presence on the net. It is often perceived that doing business on the Internet mostly requires competency in the technology area. However as many dot com companies are failing due to lack of revenue generation, which could be induced by the inadequate marketing and marketing research, practitioners and scholars of e-commerce are keen to obtain a better understanding of the whole phenomenon of Internet marketing. To understand what's working as an Internet marketing strategy or tactic, one needs to conduct marketing research using rigorous statistical methodology.
Download or read book Five Children and It written by E. Nesbit and published by Read Books Ltd. This book was released on 2019-06-17 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1902, “Five Children and It” is a children's novel by English writer and poet E. Nesbit. The story follows the five children Cyril, Anthea, Robert, Jane, and the “Lamb” and their adventures resulting from the discovery of a sand-fairy that has the ability to grant wishes. A charming tale of youth and innocence, “Five Children and It” would make for perfect bedtime reading and is not to be missed by fans and collectors of Nesbit's magical children's literature. Originally published in “Strand Magazine”, the tales were made into a full-length novel trilogy also including “The Phoenix and the Carpet” (1904)” and “The Story of the Amulet” (1906). Edith Nesbit (1858 – 1924) was a prolific writer of children's literature, publishing more than 60 such books under the name E. Nesbit. She was also a political activist and co-founded the Fabian Society, which had a significant influence on the Labour Party and British politics in general. Many vintage books such as this are becoming increasingly scarce and expensive. It is with this in mind that we are republishing this volume now in an affordable, modern, high-quality edition complete with a specially-commissioned new biography of the author.
Download or read book Creating Business Agility written by Rodney Heisterberg and published by John Wiley & Sons. This book was released on 2014-09-15 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage provides a game plan for integrating technology to build a smarter, more customer-centric business. Using a series of case studies as examples throughout, the book describes the agility that comes from collaborative commerce, and provides key decision makers the implementation roadmap they need to build a successful business ecosystem. The focus is on Business Agility Readiness in terms of the five major changes affecting the information technology landscape, and how data-driven delivery platforms and decision-making processes are being reinvented using digital relationships with a social business model as the consumer world of technology drives innovation and collaboration. Cloud computing, social media, next-gen mobility, streaming video, and big data with predictive analytics are major forces now for a competitive advantage, and Creating Business Agility provides leaders with a roadmap for readiness. Business leaders tasked with innovation and strategy will find that Creating Business Agility provides important insight from an informed perspective.
Download or read book Web Video written by Jennie Bourne and published by Pearson Education. This book was released on 2010-04-26 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: With millions of viewers looking to the Web as their source of entertainment and news, high-quality Web video is in demand like never before. Whether you’re an expert in video production or are just getting started, you need to know how to produce the best video possible for the Web and then make sure it gets seen by a wide audience. Here to guide you on everything about planning and shooting, editing, choosing a distributor, marketing your video, and making a profit, author and producer Jennie Bourne takes you through the steps to getting your video from concept to prominence on the Web. Web Video gives you practical, step-by-step instruction and advice from top experts in the field, with hands-on projects and footage available for download at the author’s Web site, www.webvideobook.tv. You’ll learn everything you need to know to create great video, get it noticed, and make it pay off, including: Web video production techniques for a variety of genres, including events, interviews, how-tos, video blogs, and news and dramatic shows What it takes to make your video a viral hit on the Web How to shoot high-quality video that stands out, with real-world tips from Web video professionals Editing techniques that draw in viewers and hold their attention Compression and formatting tips to make your video look great Advice on creating a distribution plan that fits your needs How to profit from advertising or selling your video
Download or read book Programming for TV Radio and the Internet written by Philippe Perebinossoff and published by Taylor & Francis. This book was released on 2005 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2005. Routledge is an imprint of Taylor & Francis, an informa company.
Download or read book Oxford Handbook of Digital Ethics written by Carissa Véliz and published by Oxford University Press. This book was released on 2024-01-16 with total page 817 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Oxford Handbook of Digital Ethics is a lively and authoritative guide to ethical issues related to digital technologies, with a special emphasis on AI. Philosophers with a wide range of expertise cover thirty-seven topics: from the right to have access to internet, to trolling and online shaming, speech on social media, fake news, sex robots and dating online, persuasive technology, value alignment, algorithmic bias, predictive policing, price discrimination online, medical AI, privacy and surveillance, automating democracy, the future of work, and AI and existential risk, among others. Each chapter gives a rigorous map of the ethical terrain, engaging critically with the most notable work in the area, and pointing directions for future research"--
Download or read book eHealth Solutions for Healthcare Disparities written by Michael Christopher Gibbons and published by Springer Science & Business Media. This book was released on 2007-09-08 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paralleling emerging trends in cyber-health technology, concerns are mounting about racial and ethnic disparities in health care utilization and outcomes. This book brings these themes together, challenging readers to use, promote, and develop new technology-based methods for closing these gaps. Edited by a leading urban health advocate and featuring 16 expert contributors, the book examines cyber-strategies with the greatest potential toward effective, equitable care, improved service delivery and better health outcomes for all. The rise of e-Patients and the transformation of the doctor-patient relationship are also discussed.
Download or read book Digital Marketing Expert Diploma Master s level City of London College of Economics 10 months 100 online self paced written by City of London College of Economics and published by City of London College of Economics. This book was released on with total page 2158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview In this course you will learn all you need to know to become a Digital Marketing Expert. As you surely know, Digital Marketing Specialists are in high demand and well paid. Content - Digital Marketing Strategy - Market Research - Crowdsourcing - Web Development and Design - Writing for the Web - Mobile Development - Email Marketing - Online Advertising - Affiliate Marketing - Search Engine Marketing - Search Engine Optimisation - PPC Advertising - And much more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Download or read book Spreadable Media written by Henry Jenkins and published by NYU Press. This book was released on 2018-04-03 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Spreadable Media" maps fundamental changes taking place in the contemporary media environment, a space where corporations no longer tightly control media distribution. This book challenges some of the prevailing frameworks used to describe contemporary media.
Download or read book Programmatic Advertising written by Oliver Busch and published by Springer. This book was released on 2015-11-26 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fundamental guide on programmatic advertising explains in detail how automated, data-driven advertising really works in practice and how the right adoption leads to a competitive advantage for advertisers, agencies and media. The new way of planning, steering and measuring marketing may still appear complex and threatening but promising at once to most decision makers. This collaborative compendium combines proven experience and best practice in 22 articles written by 45 renowned experts from all around the globe. Among them Dr. Florian Heinemann/Project-A, Peter Würtenberger/Axel-Springer, Deirdre McGlashan/MediaCom, Dr. Marc Grether/Xaxis, Michael Lamb/MediaMath, Carolin Owen/IPG, Stefan Bardega/Zenith, Arun Kumar/Cadreon, Dr. Ralf Strauss/Marketingverband, Jonathan Becher/SAP and many more great minds.
Download or read book How To Launch A Magazine In This Digital Age written by Mary Hogarth and published by A&C Black. This book was released on 2013-12-19 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: A team of internationally respected scholars identify and explore how philosophical reflections on travelling and landscapes have shaped East Asian aesthetics and religion.
Download or read book Transforming Scholarly Publishing With Blockchain Technologies and AI written by Gunter, Darrell Wayne and published by IGI Global. This book was released on 2021-06-18 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every industry will be positively affected by blockchain and AI technology at some point. However, blockchain is a misunderstood technology within the publishing realm. The scholarly publishing industry can significantly improve the flow of research, drive down costs, and introduce new efficiencies in the publishing industry with these new technologies. The scholarly publishing industry is in its early days of the digital transformation, and blockchain and AI technology could play a major role in this. However, the industry has been resistant to change. These reasons include but are not limited to staying with legacy systems, cost of new platforms, changing cultures, and understanding and adopting new technologies. With proper research and information provided, the publishing industry can adopt these technologies for beneficial advancements and the generation of a bright future. Transforming Scholarly Publishing With Blockchain Technologies and AI explores the changing landscape of scholarly publishing and how blockchain technologies and AI are slowly being integrated and used within the industry. This book covers both the benefits and challenges of implementing technology and provides both cases and new developments. Topics highlighted include business model developments, new efficiencies in scholarly publishing, blockchain in research libraries, knowledge discovery, and blockchain in academic publishing. This book is a valuable reference tool for publishers, IT specialists, technologists, publishing vendors, researchers, academicians, and students who are interested in how blockchain technologies and AI are transforming and developing a modern scholarly publishing industry.
Download or read book Learner Centered Theory and Practice in Distance Education written by Thomas M. Duffy and published by Routledge. This book was released on 2003-12-08 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learner-Centered Theory and Practice in Distance Education: Cases From Higher Education brings the voice of the learning sciences to the study and design of distance learning. The contributors examine critical issues in the design of theoretically and pedagogically based distance education programs. Eight distance education programs are described in enough detail to allow readers with different interests to understand the pedagogical approaches and the implications of implementing those approaches. Issues of theory, pedagogy, design, assessment, communities of practice, collaboration, and faculty development are discussed. Each section of the book includes: *a primary chapter written by an author or authors involved with a distance education program that reflects learner-centered principles; *a formal reaction to the chapter by a specialist from the learning sciences, educational evaluation and policy, administration, or the corporate sector with expertise in issues of distance learning; and *an edited transcript of the authors' discussion of the primary chapter held at a symposium at the Asilomar Conference Center. A final "summing up" section offers two perspectives--from leading scholars outside the fields of instructional design, evaluation, and the learning sciences--on the approaches and thinking reflected in the rest of the book. This book is essential for researchers, as well as all those engaged in delivering, supporting, or administrating distance education programs at the post-secondary level. The descriptions, strategies, and principles will inform the design of continuing education, as well as degree-based education and corporate education and training, and distance education programs for adults.
Download or read book Family Life Education written by Stephen F. Duncan and published by SAGE. This book was released on 2011 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on the best scholarship and their own years of professional experience, the authors of this thoroughly updated edition begin by discussing the foundations of family life education and encourage readers to develop their own outreach philosophies. The book then helps readers learn principles and methods for reaching out to the public and how to form and use community collaborations and use principles of social marketing to promote programs. The Second Edition contains five new chapters on education for personal well-being, marriage and relationship education, parenting education, sexuality education, and narratives of family life educators. The authors' practical, hands-on experience is used to demonstrate how readers can put principles from the latest and best scholarship into action and reinforced with the Interactive Explorations sections throughout.
Download or read book Don t be Evil written by Rana Foroohar and published by . This book was released on 2019 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: From an acclaimed Financial Times columnist and CNN analyst comes a penetrating indictment of how today's biggest tech companies are hijacking data, livelihoods, and people's minds.
Download or read book Total Journalism written by Jorge Vázquez-Herrero and published by Springer Nature. This book was released on 2022-01-20 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to explore the diverse landscape of journalism in the third decade of the twenty-first century, constantly changing and still dealing with the consequences of a global pandemic. ‘Total journalism’ is the concept that refers to the renewed and current journalism that employs all available techniques, technologies, and platforms. Authors discuss the innovative nature of journalism, the influence of big data and information disorders, models, professionals and audiences, as well as the challenges of artificial intelligence. The book gives an up-to-date overview of these perspectives on journalistic production and distribution. The effects of misinformation and the challenge of artificial intelligence are of specific relevance in this book. Readers can enjoy with contributions from prestigious experts and researchers who make this book an interesting resource for media professionals and researchers in media and communication studies.