Download or read book Public Communication Campaigns Community Types and Health Information Acquisition written by Jung-Sook Lee and published by . This book was released on 1990 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Public Communication Campaigns written by Ronald E. Rice and published by SAGE Publications, Incorporated. This book was released on 1989-06 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this new, fully revised and expanded Third Edition, Rice and Katz provide readers with a comprehensive, up-to-date look into the field of public communication campaigns. Largely rewritten to reflect the latest theories and research, this text continues in the tradition of ongoing improvement and expansion into new areas. This Third Edition contains several new features. First, an expanded "sampler" section including more recent, intriguing and controversial campaigns has been added. Second, more attention is given to specific practical implications and evaluation of campaigns, using examples from both AIDS and anti-drug campaigns. Third, the book's final section introduces a variety of recent campaign dimensions including community-oriented campaigns, entertainment-education campaigns, and Internet/Web-based campaigns.This volume will be a valuable resource for both students and researchers in the fields of communication, journalism, public relations, mass media, advertising, and public health programs. Copyright © Libri GmbH. All rights reserved.
Download or read book Fundamentals of Public Communication Campaigns written by Jonathan Matusitz and published by John Wiley & Sons. This book was released on 2022-09-13 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most comprehensive and up-to-date textbook on public communication campaigns currently available Fundamentals of Public Communication Campaigns provides students and practitioners with the theoretical and practical knowledge needed to create and implement effective messaging campaigns for an array of real-world scenarios. Assuming no prior expertise in the subject, this easily accessible textbook clearly describes more than 700 essential concepts of public communication campaigns. Numerous case studies illustrate real-world media campaigns, such as those promoting COVID–19 vaccinations and social distancing, campaigns raising awareness of LGBTQ+ issues, entertainment and Hollywood celebrity campaigns, and social activist initiatives including the #MeToo movement and Black Lives Matter (BLM). Opening with a thorough introduction to the fundamentals of public communication campaigns, the text examines a wide array of different health communication campaigns, social justice and social change campaigns, and counter-radicalization campaigns. Readers learn about the theoretical foundations of public communication campaigns, the roles of persuasion and provocation, how people’s attitudes can be changed through fear appeals, the use of ethnographic research in designing campaigns, the ethical principles of public communication campaigns, the potential negative effects of public messaging, and much more. Describes each of the 10 steps of public communication campaigns, from defining the topic and setting objectives to developing optimal message content and updating the campaign with timely and relevant information Covers public communication campaigns from the United States as well as 25 other countries, including Australia, Brazil, Canada, China, Egypt, India, Israel, Singapore, South Korea, and the United Kingdom Offers a template for creating or adapting messages for advertising, public relations, health, safety, entertainment, social justice, animal rights, and many other scenarios Incorporates key theories such as the Diffusion of Innovations (DoI) theory, social judgment theory (SJT), the Health Belief Model (HBM), social cognitive theory (SCT), and self–determination theory (SDT) Includes in-depth case studies of communication campaigns of Islamophobia, antisemitism, white supremacism, and violent extremism. Fundamentals of Public Communication Campaigns is the perfect textbook for undergraduate students across the social sciences and the humanities, and a valuable resource for general readers with interest in the subject.
Download or read book Essentials of Public Health Communication written by Claudia Parvanta and published by Jones & Bartlett Learning. This book was released on 2011 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health Behavior, Education, & Promotion
Download or read book Communication and Health written by Eileen Berlin Ray and published by Routledge. This book was released on 2013-11-05 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume examines this rapidly growing and changing field by applying a unified framework that integrates both interpersonal and mass communication investigations into theoretical and applied issues. Using a systems perspective as the organizational framework, relevant issues in the communication of health care, ranging from micro to macro levels, are discussed. The contributors recognize communication as a major factor affecting health today and therefore go beyond examinations of health communication as simply a dissemination of information regarding diseases, diagnoses, and treatments to show it as a much larger and more complex field with applications to all levels and forms of communication. Communication and Health has as its three main objecties: * providing a comprehensive, detailed, and up to-date picture of health communication * applying an integrated, logical structure to the field * making a clear, strong statement regarding the state of health communication and examining its future prospects The contributors address such issues as provider-patient communication, health care teams, health care organizations, public health campaigns, and health education, and then discuss the factors that affect the processing of health information. Also included are examinations of changes in communication use within interpersonal, small group, and organizational health care contexts as well as the use of mass media and other sources for public health campaigns and for raising public awareness of health issues on a day-to-day basis. Communication and Health fills a void in current literature on this field by serving as both a reference for professionals and researchers and as a textbook for advanced undergraduate and graduate level students in a multitude of courses.
Download or read book Dissertation Abstracts International written by and published by . This book was released on 2009-08 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Theory at a Glance written by Karen Glanz and published by . This book was released on 1997 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Doctoral Degree Recipients written by University of Minnesota and published by . This book was released on 1989 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Future of the Public s Health in the 21st Century written by Institute of Medicine and published by National Academies Press. This book was released on 2003-02-01 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: The anthrax incidents following the 9/11 terrorist attacks put the spotlight on the nation's public health agencies, placing it under an unprecedented scrutiny that added new dimensions to the complex issues considered in this report. The Future of the Public's Health in the 21st Century reaffirms the vision of Healthy People 2010, and outlines a systems approach to assuring the nation's health in practice, research, and policy. This approach focuses on joining the unique resources and perspectives of diverse sectors and entities and challenges these groups to work in a concerted, strategic way to promote and protect the public's health. Focusing on diverse partnerships as the framework for public health, the book discusses: The need for a shift from an individual to a population-based approach in practice, research, policy, and community engagement. The status of the governmental public health infrastructure and what needs to be improved, including its interface with the health care delivery system. The roles nongovernment actors, such as academia, business, local communities and the media can play in creating a healthy nation. Providing an accessible analysis, this book will be important to public health policy-makers and practitioners, business and community leaders, health advocates, educators and journalists.
Download or read book Effective Dissemination of Health and Clinical Information to Consumers written by and published by . This book was released on 1995 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Graduate School Commencement written by University of Minnesota. Graduate School and published by . This book was released on 1990 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Communication Research on Health Disparities and Coping Strategies in COVID 19 Related Crises written by Rukhsana Ahmed and published by Taylor & Francis. This book was released on 2024-02-08 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents health communication scholarship from Chile, China, Colombia, Ecuador, Japan, New Zealand, Sweden, United States, and Venezuela, that recognizes the central role of communication in addressing and coping with health disparities across diverse populations. It thus advances understanding of the nuances of long standing, as well as emerging health disparities in our ever-changing social environment. The volume features eleven original, interdisciplinary research and evidence-based articles from scholars with distinct disciplinary backgrounds and unique positionalities who offer new and meaningful perspectives for scholars and practitioners in their diversity, equity, inclusion, and social justice efforts within domains such as health communication and public health. Contributions to the book facilitate meaningful dialogue and knowledge exchanges to address a wide range of key health disparities related to structural barriers and racial inequities. Featuring highly interdisciplinary research spanning from the Global South to the Global North, this book will be a key resource for researchers, scholars and practitioners in both communication studies and health sciences, as well as their respective allied fields such as media studies, telecommunications, journalism, sociology, anthropology, cultural studies, medical science, nursing, public health, psychology/psychiatry, and medical informatics. It was originally published as a special issue of Health Communication.
Download or read book Minority Health Issues for an Emerging Majority written by Shiriki Kumanyika and published by DIANE Publishing. This book was released on 1998-10 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This forum focused on the four major minority groups in the U.S. -- African Americans, Hispanics, Asians/Pacific Islanders, and American Indians and Alaskan Natives. It was attended by a wide range of health professionals, including those from local, State and Federal agencies; representatives of community and voluntary groups; physicians; nurses; dietitians; health educators; and others. Included tracks on research, health care policy, and community intervention. Topics covered: lowering blood cholesterol levels in children, lowering blood pressure, CVD and pulmonary disease, CVD risk factors in children, minority educ. opportunities, and much more.
Download or read book Building Communication Capacity to Counter Infectious Disease Threats written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2017-07-14 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building communication capacity is a critical piece of preparing for, detecting, and responding to infectious disease threats. The International Health Regulations (IHR) establish risk communicationâ€"the real-time exchange of information, advice, and opinions between experts or officials and people who face a threat to their survival, health, and economic or social well-beingâ€"as a core capacity that World Health Organization member states must fulfill to strengthen the fight against these threats. Despite global recognition of the importance of complying with IHR, 67 percent of signatory countries report themselves as not compliant. By investing in communication capacity, public health and government officials and civil society organizations facing health crises would be prepared to provide advice, information, and reassurance to the public as well as to rapidly develop messages and community engagement activities that are coordinated and take into account social and behavioral dynamics among all sectors. To learn about current national and international efforts to develop the capacity to communicate effectively during times of infectious disease outbreaks, and to explore gaps in the research agenda that may help address communication needs to advance the field, the Forum on Microbial Threats of the National Academies of Sciences, Engineering, and Medicine convened a 1.5 day workshop on December 13 and 14, 2016, in Washington, DC. Participants reviewed progress and needs in strengthening communication capacity for dealing with infectious disease threats for both outbreaks and routine challenges in the United States and abroad. This publication summarizes the presentations and discussions from the workshop.
Download or read book National Guide to Funding in Health written by Foundation Center and published by . This book was released on 2003 with total page 2736 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Health Informatics E Book written by Ramona Nelson and published by Elsevier Health Sciences. This book was released on 2016-12-08 with total page 691 pages. Available in PDF, EPUB and Kindle. Book excerpt: Awarded second place in the 2017 AJN Book of the Year Awards in the Information Technology category. See how information technology intersects with health care! Health Informatics: An Interprofessional Approach, 2nd Edition prepares you for success in today's technology-filled healthcare practice. Concise coverage includes information systems and applications such as electronic health records, clinical decision support, telehealth, ePatients, and social media tools, as well as system implementation. New to this edition are topics including data science and analytics, mHealth, principles of project management, and contract negotiations. Written by expert informatics educators Ramona Nelson and Nancy Staggers, this edition enhances the book that won a 2013 American Journal of Nursing Book of the Year award! - Experts from a wide range of health disciplines cover the latest on the interprofessional aspects of informatics — a key Quality and Safety Education for Nurses (QSEN) initiative and a growing specialty area in nursing. - Case studies encourage higher-level thinking about how concepts apply to real-world nursing practice. - Discussion questions challenge you to think critically and to visualize the future of health informatics. - Objectives, key terms and an abstract at the beginning of each chapter provide an overview of what you will learn. - Conclusion and Future Directions section at the end of each chapter describes how informatics will continue to evolve as healthcare moves to an interprofessional foundation. - NEW! Updated chapters reflect the current and evolving practice of health informatics, using real-life healthcare examples to show how informatics applies to a wide range of topics and issues. - NEW mHealth chapter discusses the use of mobile technology, a new method of health delivery — especially for urban or under-served populations — and describes the changing levels of responsibility for both patients and providers. - NEW Data Science and Analytics in Healthcare chapter shows how Big Data — as well as analytics using data mining and knowledge discovery techniques — applies to healthcare. - NEW Project Management Principles chapter discusses proven project management tools and techniques for coordinating all types of health informatics-related projects. - NEW Contract Negotiations chapter describes strategic methods and tips for negotiating a contract with a healthcare IT vendor. - NEW Legal Issues chapter explains how federal regulations and accreditation processes may impact the practice of health informatics. - NEW HITECH Act chapter explains the regulations relating to health informatics in the Health Information Technology for Education and Clinical Health Act as well as the Meaningful Use and Medicare Access & CHIP Reauthorization Act of 2015.
Download or read book Health Communication Message Design written by Hyunyi Cho and published by SAGE. This book was released on 2012 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This text illustrates the importance of effective communication in disease prevention and health promotion by building theory-based messages while being responsive to diverse audience needs. This book clearly explains core health communication principles and processes for designing effective messages for health communication interventions and campaigns while integrating perspectives from multiple areas including psychology, public health, and social marketing. Key features: &• theory-based message design links theory and practice by explaining how psychosocial theories of behaviour change can be used to design effective health communication messages &• audience-centered message design provides clarity on how diverse audiences' cultures, beliefs, barriers, and needs can be effectively addressed &• suggested further readings guide students through additional theory and research &• end-of-chapter discussion questions encourage critical thinking about the implication of each chapter on future theory, research, and practice relevant to health communication message design and evaluation "--Pubisher.
