Download or read book Prints and Visual Communication written by William M. Ivins, Jr. and published by MIT Press. This book was released on 1969-07-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sophistication of the photographic process has had two dramatic results—freeing the artist from the confines of journalistic reproductions and freeing the scientist from the unavoidable imprecision of the artist's prints. So released, both have prospered and produced their impressive nineteenth- and twentieth-century outputs. It is this premise that William M. Ivins, Jr., elaborates in Prints and Visual Communication, a history of printmaking from the crudest wood block, through engraving and lithography, to Talbot's discovery of the negative-positive photographic process and its far reaching consequences.
Download or read book Prints and Visual Communication written by William Mills jr Ivins and published by . This book was released on 1978 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Prints and Visual Communication written by William M. Jr Ivins and published by . This book was released on 1973 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Prints and Visual Communication written by William M. Ivins and published by . This book was released on 1989 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Prints in Visual Communication written by William Mills Ivins and published by . This book was released on 1982 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Visual Rhetoric written by Lester C. Olson and published by SAGE. This book was released on 2008-03-20 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual images, artifacts, and performances play a powerful part in shaping U.S. culture. To understand the dynamics of public persuasion, students must understand this "visual rhetoric." This rich anthology contains 20 exemplary studies of visual rhetoric, exploring an array of visual communication forms, from photographs, prints, television documentary, and film to stamps, advertisements, and tattoos. In material original to this volume, editors Lester C. Olson, Cara A. Finnegan, and Diane S. Hope present a critical perspective that links visuality and rhetoric, locates the study of visual rhetoric within the disciplinary framework of communication, and explores the role of the visual in the cultural space of the United States. Enhanced with these critical editorial perspectives, Visual Rhetoric: A Reader in Communication and American Culture provides a conceptual framework for students to understand and reflect on the role of visual communication in the cultural and public sphere of the United States. Key Features and Benefits Five broad pairs of rhetorical action—performing and seeing; remembering and memorializing; confronting and resisting; commodifying and consuming; governing and authorizing—introduce students to the ways visual images and artifacts become powerful tools of persuasion Each section opens with substantive editorial commentary to provide readers with a clear conceptual framework for understanding the rhetorical action in question, and closes with discussion questions to encourage reflection among the essays The collection includes a range of media, cultures, and time periods; covers a wide range of scholarly approaches and methods of handling primary materials; and attends to issues of gender, race, sexuality and class Contributors include: Thomas Benson; Barbara Biesecker; Carole Blair; Dan Brouwer; Dana Cloud; Kevin Michael DeLuca; Anne Teresa Demo; Janis L. Edwards; Keith V. Erickson; Cara A. Finnegan; Bruce Gronbeck; Robert Hariman; Christine Harold; Ekaterina Haskins; Diane S. Hope; Judith Lancioni; Margaret R. LaWare; John Louis Lucaites; Neil Michel; Charles E. Morris III; Lester C. Olson; Shawn J. Parry-Giles; Ronald Shields; John M. Sloop; Nathan Stormer; Reginald Twigg and Carol K. Winkler "This book significantly advances theory and method in the study of visual rhetoric through its comprehensive approach and wise separations of key conceptual components." —Julianne H. Newton, University of Oregon
Download or read book Prints and Visual Communication written by William Mills Ivins (Jr.) and published by . This book was released on 1953 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Prints and Visual Communication written by and published by . This book was released on 1973 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Prints and Visual Communication written by W. M. Irvins (jr.) and published by . This book was released on 1978 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Prints and Visual Communication written by W.M. Ivins (jr.) and published by . This book was released on 1978 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Visual Communication Design written by Meredith Davis and published by Bloomsbury Publishing. This book was released on 2017-09-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where do design principles come from? Are they abstract "rules" established by professionals or do they have roots in human experience? And if we encounter these visual phenomena in our everyday lives, how do designers use them to attract our attention, orient our behavior, and create compelling and memorable communication that stands out among the thousands of messages we confront each day? Today's work in visual communication design shifts emphasis from simply designing objects to designing experiences; to crafting form that acknowledges cognitive and cultural influences on interpretation. In response, Meredith Davis and Jamer Hunt provide a new slant on design basics from the perspective of audiences and users. Chapters break down our interactions with communication as a sequence of meaningful episodes, each with related visual concepts that shape the interpretive experience. Explanatory illustrations and professional design examples support definitions of visual concepts and discussions of context. Work spans print, screen, and environmental applications from around the world. This introduction to visual communication design demystifies the foundational concepts that underpin professional design decisions and shape our experiences in a complex visual world.
Download or read book Visual Communication and the Graphic Arts written by Estelle Jussim and published by . This book was released on 1983 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Visual Communication written by David Machin and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-04-30 with total page 705 pages. Available in PDF, EPUB and Kindle. Book excerpt: The primary goal of the volume on "Visual Communication" is to provide a collection of high quality, accessible papers that offer an overview of the different academic approaches to Visual Communication, the different theoretical perspectives on which they are based, the methods of analysis used and the different media and genre that have come under analysis. There is no such existing volume that draws together this range of closely related material generally found in much less related areas of research, including semiotics, art history, design, and new media theory. The volume has a total of 34 individual chapters that are organized into two sections: theories and methods, and areas of visual analysis. The chapters are all written by quality theorists and researchers, with a view that the research should be accessible to non-specialists in their own field while at the same time maintaining a high quality of work. The volume contains an introduction, which plots and locates the different approaches contained in it within broader developments and history of approaches to visual communication across different disciplines as each has attempted to define its terrain sometimes through unique concepts and methods sometimes through those borrowed and modified from others.
Download or read book Prints and Visual Communication written by William Mills IVINS (the Younger.) and published by . This book was released on 1953 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The New Medium of Print written by Frank Cost and published by RIT Cary Graphic Arts Press. This book was released on 2005 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Print is so familiar that it remains invisible to the average person. Frank Cost, associate dean of the College of Imaging Arts and Sciences at Rochester Institute of Technology and co-director of the RIT Printing Industry Center, has often wished for a small, fun-to-read book to give to people who were thinking about the world of print for the first time. Most of the available introductory books concentrate heavily on the technology, but say little about how people actually use print, let alone why. The New Medium of Print is a new kind of book: it provides an introduction to the underlying systems for the creation and distribution of print, as well as an exploration of its many and varied contemporary uses. This book is the first in the Printing Industry Center Series: a co-publication of RIT Cary Graphic Arts Press and RIT Printing Industry Center.
Download or read book Reinventing Print written by David Jury and published by Bloomsbury Publishing. This book was released on 2018-07-12 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the rise of digital technology as a design tool and its acceptance as simply part of the tool chest for today's design studios, there has been a re-evaluation and return to exploring pre-digital typography. Design studios no longer flaunt their digital hardware, in fact quite the opposite. This attitudinal change toward digital technology has coincided with a growing fascination and re-evaluation of those pre-digital skills and processes that had been considered in recent years to be irrelevant. Mapping the rise of digital technology and examining the infinite possibilities it offers and the profound cultural and technical influence it has had in all aspects of visual communication. This text also focuses on our current post-digital age, in which the technology itself has become sufficiently common-place for us to fully recognize what it excels at and what it does less well. Reinventing Print focuses on those skills and processes which have been re-appropriated and irreverently liberated by a new generation of typographers, designers, and artists, raised with digital technology in their pockets and forever at their fingertips. In this post-digital age, traditional typographic craft is new, different and therefore exciting, potent and culturally subversive.
Download or read book How Prints Look written by William Mills Ivins and published by Beacon Press. This book was released on 1987 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The most famous introduction to prints. Through a series of enlarged details of prints in various media, Ivins makes clear the stylistic qualities peculiar to each technique."- Choice
