Download or read book Presidential Communication and Character written by Stephen J. Farnsworth and published by Routledge. This book was released on 2018-03-09 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book traces the evolution of White House news management during America’s changing media environment over the past two decades. Comparing and contrasting the communication strategies of Bill Clinton, George W. Bush, Barack Obama, and Donald Trump, it demonstrates the difficulty that all presidents have in controlling their messages despite a seemingly endless array of new media outlets and the great advantages of the office. That difficulty is compounded by new media’s amplification of presidential character traits for good or ill. Facebook, Twitter, and YouTube notwithstanding, presidential power still resides in the "power to persuade," and that task remains a steep challenge. More than ever, presidential character matters, and the media presidents now employ report on the messenger as much as the message. The book also looks at the media strategies of candidates during the 2016 presidential campaign, puts presidential media use in global context, and covers the early phase of the Trump administration, the first true Twitter presidency.

Download or read book Presidents in Culture written by David Ryfe and published by Peter Lang. This book was released on 2005 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether writing from the perspective of rhetoric or political science, scholars of presidential communication often assume that the ultimate meaning of presidential rhetoric lies in whether it achieves policy success. In this book, David Michael Ryfe argues that although presidential rhetoric has many meanings, one of the most important is how it rhetorically constructs the practice of presidential communication itself. Drawing upon an examination of presidential rhetoric in the twentieth century - from Theodore Roosevelt to Franklin D. Roosevelt, from Ronald Reagan to Bill Clinton - Ryfe surveys the shifting meaning of presidential communication. In doing so, he reveals that the so-called public or rhetorical presidency is not one fixed entity, but rather a continuously negotiated discursive construct.

Download or read book Persuading the Public written by Anne C. Pluta and published by University Press of Kansas. This book was released on 2023-05-15 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Persuading the Public, Anne Pluta rethinks the established narrative of presidential communication and offers a bold new way of thinking about how presidents have reached the American public. Most presidential scholars claim that the “rhetorical presidency,” in which presidents seek to engage directly with the public and appeal to the nation as the basis for governance, emerged at the turn of the twentieth century, shifting away from the constitutional norms of the nineteenth century when presidential communication was purely ceremonial and exceedingly rare. Pluta challenges this head-on by arguing that even the earliest presidents understood their unique relationship with the public and sought to leverage this connection through popular communication. Pluta offers up her alternative theory of opportunistic communication in this comprehensive assessment of the popular communication practices of American presidents from 1789 to 2021. Her new argument of opportunistic communication explains the relationship between the president and the people in terms of a framework of opportunities structured by technology, the media environment, enfranchisement, and party politics—not constitutional norms. This fresh reassessment is based on Pluta’s unique dataset of thousands of presidential public speeches, including more than 3,000 instances of pre-1929 presidential rhetoric. While the nineteenth and early twentieth centuries have often been overlooked by political scientists, Pluta argues that it is an essential period to understanding presidential communication. Using a massive original dataset with a multimethod analysis, she offers a new theoretical approach to understanding how and why presidential communication has evolved.

Download or read book The Ubiquitous Presidency written by Joshua M. Scacco and published by Oxford University Press, USA. This book was released on 2021 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: "American democracy is in a period of striking tumult. The clash of a rapidly changing socio-technological environment and the traditional presidency has led to an upheaval in the scope and standards of executive leadership. Research on the presidency, although abundant, has been slow to adjust to changing realities associated with digital technologies, diverse audiences, and new political practices. Meanwhile, journalists and the public continue to encounter and shape emerging presidential efforts in deeply consequential ways. This book offers a comprehensive framework for understanding contemporary presidential communication: the ubiquitous presidency. Presidents harness new opportunities in the media environment to create a nearly constant and highly visible presence in political and nonpolitical arenas. They do this by trying to achieve longstanding presidential goals, namely visibility, adaptation, and control. However, in an environment where accessibility, personalization, and pluralism are omnipresent considerations, the strategies presidents use to achieve their goals are very different from what we once knew. Using this novel framework, the book undertakes one of the most expansive analyses of presidential communication to date. A wide variety of approaches-ranging from surveys and survey-experiments, to large-scale automated content and network analyses, to qualitative textual analysis-uncover new aspects of the intricate relationship between the president, news media, and the public. Focusing on the presidency since Ronald Reagan, and devoting particular attention to the cases of Barack Obama and Donald Trump, the book uncovers remarkable shifts in communication that test the institution of the presidency and, consequently, democratic governance itself"--

Download or read book The Sound of Leadership written by Roderick P. Hart and published by University of Chicago Press. This book was released on 1987 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why did Gerald Ford speak in public once every six hours during 1976? Why did no president spreak in Massachusetts during one ten-year period? Why did Jimmy Carter conduct public ceremonies four times more often than Harry Truman? Why are television viewers two-and-a-half times more likely to see a president speak on the nightly news than to hear him speak? The Sound of Leadership answers these questions and many more. Based on analysis of nearly 10,000 presidential speeches delivered between 1945 and 1985, this book is the first comprehensive examination of the ways in which presidents Truman through Reagan have used the powers of communication to advance their political goals. This communication revolution has produced, Roderick P. Hart argues, a new form of governance, one in which public speech has come to be taken as political action. Using a rhetorical appraoch, Hart details the features of this new American presidency by carefully examining when and where presidents spoke in public during the last four decades and what they said. Even though presidents have been speaking more and more, Hart reveals, they have been saying less and less. Rather than leading the nation, the modern president usually offers only the hollow "sound" of leadership. Written with great flair and acuteness, The Sound of Leadership will become a standard guide to the voices of modern presidential politics.

Download or read book Presidential Communication written by Robert E. Denton Jr. and published by Praeger. This book was released on 1986-08-13 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presidential Communication is the first book to combine a study of the American Presidency with communication theory. The book brings readers a new way of looking at the Chief Executive Office. First Presidential Communication builds a case for the "rhetorical presidency"--what it means and how it works--and why an approach based on an analysis of presidential rhetoric and persuasion works better than others to uncover the essential nature of the office. The authors also examine the presidency from the major areas of concentration traditionally found in communication scholarship.

Download or read book American President written by Colin Seymour-Ure and published by Springer. This book was released on 1982-06-18 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The First Presidential Communications Agency written by Mordecai Lee and published by State University of New York Press. This book was released on 2006-01-01 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores a forgotten chapter in modern U.S. history: the false dawn of the communications age in American politics. The Office of Government Reports (OGR) was created in 1939 by President Franklin D. Roosevelt, but after World War II Congress refused President Truman's request to continue funding it. OGR proved to be ahead of its time, a predecessor to the now-permanent White House Office of Communications. Mordecai Lee shows how OGR was only one round in the long battle between the executive and legislative branches to be the alpha branch of government. He illustrates how OGR was in the most important sense an effort to institutionalize public reporting. Given the diminished trust in government in the twenty-first century, the study of OGR could act as a model for reviving public reporting as one way to reinvigorate democracy.

Download or read book The Presidency and Rhetorical Leadership written by Leroy G. Dorsey and published by Texas A&M University Press. This book was released on 2008-03-26 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful presidential leadership depends upon words as well as deeds. In this multifaceted look at rhetorical leadership, twelve leading scholars in three different disciplines provide in-depth studies of how words have served or disserved American presidents. At the heart of rhetorical leadership lies the classical concept of prudence, practical wisdom that combines good sense with good character. From their disparate treatments of a range of presidencies, an underlying agreement emerges among the historians, political scientists, and communication scholars included in the volume. To be effective, they find, presidents must be able to articulate the common good in a particular situation and they must be credible on the basis of their own character. Who they are and what they can do are thus twin pillars of successful rhetorical leadership. Leroy G. Dorsey introduces these themes, and David Zarefsky picks them up in looking at the historical development of rhetorical leadership within the office of the presidency. Each succeeding chapter then examines the rhetorical leadership of a particular president, often within the context of a specific incident or challenge that marked his term in office. Chapters dealing with George Washington, John Adams, Thomas Jefferson, Theodore Roosevelt, Woodrow Wilson, Franklin Roosevelt, Dwight Eisenhower, Ronald Reagan, and Bill Clinton offer the specifics for a clearer understanding of how rhetoric serves leadership in the American presidency. This book provides an indispensable addition to the literature on the presidency and in leadership studies.

Download or read book Managing the President s Message written by Martha Joynt Kumar and published by JHU Press. This book was released on 2010-04-15 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner, 2008 Richard E. Neustadt Award, Presidency Research Group organized section of the American Political Science Association Political scientists are rarely able to study presidents from inside the White House while presidents are governing, campaigning, and delivering thousands of speeches. It’s even rarer to find one who manages to get officials such as political adviser Karl Rove or presidential counselor Dan Bartlett to discuss their strategies while those strategies are under construction. But that is exactly what Martha Joynt Kumar pulls off in her fascinating new book, which draws on her first-hand reporting, interviewing, and original scholarship to produce analyses of the media and communications operations of the past four administrations, including chapters on George W. Bush and Bill Clinton. Kumar describes how today’s White House communications and media operations can be at once in flux and remarkably stable over time. She describes how the presidential Press Office that was once manned by a single presidential advisor evolved into a multilayered communications machine that employs hundreds of people, what modern presidents seek to accomplish through their operations, and how presidents measure what they get for their considerable efforts. Laced throughout with in-depth statistics, historical insights, and you-are-there interviews with key White House staffers and journalists, this indispensable and comprehensive dissection of presidential communications operations will be key reading for scholars of the White House researching the presidency, political communications, journalism, and any other discipline where how and when one speaks is at least as important as what one says.

Download or read book Presidential Campaign Discourse written by Kathleen E. Kendall and published by SUNY Press. This book was released on 1995-08-10 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focuses on strategies for solving communication problems in presidential campaigns.

Download or read book The Prospect of Presidential Rhetoric written by Martin J. Medhurst and published by Texas A&M University Press. This book was released on 2008-01-17 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Culminating a decade of conferences that have explored presidential speech, The Prospect of Presidential Rhetoric assesses progress and suggests directions for both the practice of presidential speech and its study. In Part One, following an analytic review of the field by Martin Medhurst, contributors address the state of the art in their own areas of expertise. Roderick P. Hart then summarizes their work in the course of his rebuttal of an argument made by political scientist George Edwards: that presidential rhetoric lacks political impact. Part Two of the volume consists of the forward-looking reports of six task forces, comprising more than forty scholars, charged with outlining the likely future course of presidential rhetoric, as well as the major questions scholars should ask about it and the tools at their disposal. The Prospect of Presidential Rhetoric will serve as a pivotal work for students and scholars of public discourse and the presidency who seek to understand the shifting landscape of American political leadership.

Download or read book Woman President written by Kristina Horn Sheeler and published by Texas A&M University Press. This book was released on 2013-09-01 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: What elements of American political and rhetorical culture block the imagining—and thus, the electing—of a woman as president? Examining both major-party and third-party campaigns by women, including the 2008 campaigns of Hillary Clinton and Sarah Palin, the authors of Woman President: Confronting Postfeminist Political Culture identify the factors that limit electoral possibilities for women. Pundits have been predicting women’s political ascendency for years. And yet, although the 2008 presidential campaign featured Hillary Clinton as an early frontrunner for the Democratic presidential nomination and Sarah Palin as the first female Republican vice-presidential nominee, no woman has yet held either of the top two offices. The reasons for this are complex and varied, but the authors assert that the question certainly encompasses more than the shortcomings of women candidates or the demands of the particular political moment. Instead, the authors identify a pernicious backlash against women presidential candidates—one that is expressed in both political and popular culture. In Woman President: Confronting Postfeminist Political Culture, Kristina Horn Sheeler and Karrin Vasby Anderson provide a discussion of US presidentiality as a unique rhetorical role. Within that framework, they review women’s historical and contemporary presidential bids, placing special emphasis on the 2008 campaign. They also consider how presidentiality is framed in candidate oratory, campaign journalism, film and television, digital media, and political parody.

Download or read book The Reasoning Voter written by Samuel L. Popkin and published by University of Chicago Press. This book was released on 2020-05-15 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Reasoning Voter is an insider's look at campaigns, candidates, media, and voters that convincingly argues that voters make informed logical choices. Samuel L. Popkin analyzes three primary campaigns—Carter in 1976; Bush and Reagan in 1980; and Hart, Mondale, and Jackson in 1984—to arrive at a new model of the way voters sort through commercials and sound bites to choose a candidate. Drawing on insights from economics and cognitive psychology, he convincingly demonstrates that, as trivial as campaigns often appear, they provide voters with a surprising amount of information on a candidate's views and skills. For all their shortcomings, campaigns do matter. "Professor Popkin has brought V.O. Key's contention that voters are rational into the media age. This book is a useful rebuttal to the cynical view that politics is a wholly contrived business, in which unscrupulous operatives manipulate the emotions of distrustful but gullible citizens. The reality, he shows, is both more complex and more hopeful than that."—David S. Broder, The Washington Post

Download or read book Speaking with the People s Voice written by Jeffrey P. Mehltretter Drury and published by Texas A&M University Press. This book was released on 2014-03-03 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role of public opinion in American democracy has been a central concern of scholars who frequently examine how public opinion influences policy makers and how politicians, especially presidents, try to shape public opinion. But in Speaking with the People’s Voice: How Presidents Invoke Public Opinion, Jeffrey P. Mehltretter Drury asks a different question that adds an important new dimension to the study of public opinion: How do presidents rhetorically use public opinion in their speeches? In a careful analysis supported by case studies and discrete examples, Drury develops the concept of “invoked public opinion” to study the modern presidents’ use of public opinion as a rhetorical resource. He defines the term as “the rhetorical representation of the beliefs and values of US citizens.” Speaking with the People’s Voice considers both the strategic and democratic value of invoked public opinion by analyzing how modern presidents argumentatively deploy references to the beliefs and values of US citizens as persuasive appeals as well as acts of political representation in their nationally televised speeches.

Download or read book The American Presidency and Entertainment Media written by Thomas Gallagher and published by Lexington Books. This book was released on 2017-09-01 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: The need for American presidential candidates and sitting presidents to connect with citizens has led to the adoption of diverse media strategies that include traditional news initiatives with established journalists, face-to-face interaction with small groups of supporters, and visits to traditionally non-political entertainment-based venues. The American Presidency and Entertainment Media: How Technology Affects Political Communication examines the recent embrace of entertainment forums for political purposes. Featuring interviews with White House insiders and late night talk show veterans, this book analyzes the major moments in the presidency’s increasingly cozy relationship with entertainment-based television shows and the major factors leading individual administrations and campaigns to take chances to reach largely non-political audience. It offers a new theoretical underpinning for this phenomenon, predicts how future campaigns will operate in this regard as media technology and American political culture evolve, and connects the marriage of politics and televised entertainment to the ascension of Donald Trump to the presidency.

Download or read book The Twitter Presidency written by Brian L. Ott and published by Routledge. This book was released on 2019-01-24 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Twitter Presidency explores the rhetorical style of President Donald J. Trump, attending to both his general manner of speaking as well as to his preferred modality. Trump’s manner, the authors argue, reflects an aesthetics of white rage, and it is rooted in authoritarianism, narcissism, and demagoguery. His preferred modality of speaking, namely through Twitter, effectively channels and transmits the affective dimensions of white rage by taking advantage of the platform’s defining characteristics, which include simplicity, impulsivity, and incivility. There is, then, a structural homology between Trump’s general communication practices and the specific platform (Twitter) he uses to communicate with his base. This commonality between communication practices and communication platform (manner and modality) struck a powerful emotive chord with his followers, who feel aggrieved at the decentering of white masculinity. In addition to charting the defining characteristics of Trump’s discourse, The Twitter Presidency exposes how Trump’s rhetorical style threatens democratic norms, principles, and institutions.