Download or read book Positioning Yourself as an Expert How Savvy Entrepreneurs Become Credible Authorities written by Connie Ragen Green and published by . This book was released on 2014-05 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Is an Expert? Is it simply someone who knows more than someone else about a given topic? Is it someone who has studied deeply and taught others? Is it someone who is recognized by others as knowledgeable? Connie Ragen Green says that you are an expert in at least one area, and it is up to you to position yourself that way when you are building your online business. In Positioning Yourself as an Expert, you will learn how experts in many fields define what an expert is, how they became experts in their fields and how you can use what they discovered to position yourself as the expert in your own area of knowledge in order to expand your influence and increase your income. Gathered in this book are experts in the fields of real estate, online business, corporate business, health, martial arts, creativity, innovation, accountability and much, much more. Contributors to the book include Connie Ragen Green, Ed Manske, Maria Lassila, Susan Guiher, Dr. Jeanette Cates, Debbie O'Grady, Eleanor Prior, Cheryl Major, Steve Sponseller, Adrienne Dupree, Boots Gibson, Al Bargen, Leslie Ann Cardinal and Geoff Hoff.
Download or read book Expert to Influencer written by Divya Parekh and published by DP Group, LLC. This book was released on 2019-09-13 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In-demand Business Leadership Coach and Influence Building Advisor, Divya Parekh is back with a bold and revolutionary playbook that will take you from the backseat, get your hand on the wheels of your life, and drive you to the desired destination. There is nowhere you can hide. You daily face an uncomfortable truth - if you are not living an extraordinary life, you are living with mediocrity. If you are not an influencer, your message will be limited to a few. The masses that need could benefit are left to deal with their struggle on their own. Have you been curious to know how people around you get all the opportunities you desire? Do you find it hard to speak the words, solve problems, and build the personal character that will make you seamlessly attract people and resources? So, what is an influencer doing that you aren't?In the book, Divya Parekh dives deep into why certain people can win the heart of others with ease, create a compelling message that people can relate and be the solution that they are thirsty for. Regardless of your chosen career path, you desire to achieve success. With this book by your side, you will be able to claim your authority, helping others succeed and be in the spotlight as an influencer. The book consists of three major sections peppered with practical exercises. When you implement strategies systematically, and with exceptional commitment, you will break every single barrier to becoming a leading influencer. The first part is the Design Phase - This is the secret sauce that you need to walk through the foundational blocks to building a lifetime of impact. You will not only connect with the real you in this section and possibly, for the first time, but also discover the hidden golden truths to living your best life. The second part is the Build Phase - you are a unique breed, and your untapped potential exists, waiting for you to realize it. You will learn to amplify your unique voice with powerful strategies that will take it to every part of the world? The tools to unravel that possible is what you get here. The last part is the Live It Phase - several generations to come are eager to hear about you - your experiences, your thoughts, solutions, dreams, pain, adventures, and breakthroughs. Would you like to know how to inject a lifetime of legacy into every minute of your life, going forward? Divya Parekh has loaded the last section with the full dose of living your messages that last into the future. It's time to begin the journey! Let's get started!
Download or read book Instant Authority written by Drew Laughlin and published by . This book was released on 2019-10 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: There's a little-known strategy that smart coaches, consultants, professional service providers and other entrepreneurs are using to position themselves as the obvious go-to expert in their marketplace. The ever-increasing gap between running a successful, growing business and a failing one comes down to this one harsh truth: If you aren't the one standing out and being noticed chances are you look just like all your competitors. You are not unique. There is no reason for people to work with you over others. This is a death sentence to most businesses. But there's a better way. In this industry changing book, bestselling author Drew Laughlin shows you how to become an Instant Authority in your marketplace allowing you to be seen as the go-to expert separating yourself for the competition while at the same time charging higher prices. To succeed in today's changing world, you have to do something that your competition isn't willing to do. You need to stand out, be noticed and provide value to the people most interested in your product or service. The good news you can do all this in as little as six-weeks. Instant Authority shows you how.
Download or read book The Authority Mindset written by Brian Horn and published by CreateSpace. This book was released on 2014-08-09 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: You are living in one of the most exciting times for Entrepreneurs and Professionals to take advantage of the huge opportunities available to access the same Secret Strategies used by national business gurus to establish INSTANT CREDIBILITY AND TRUST! So why are so many business owners, speakers, coaches, and consultants struggling to gain attention while others, perhaps even less qualified or deserving, are being recognized as the expert… the AUTHORITY in their industry? The Authority Mindset was compiled from conversations, mastermind sessions and the experience of top marketing consultants around the world to answer this question by focusing on the specific and powerful topic of Authority Positioning. Each contributing author has spent years helping entrepreneurs, business owners and professionals, not just with marketing tactics, but with developing “The Authority Mindset” that is required to gain the expert recognition from prospects, customers and even national media.
Download or read book Authorpreneur written by Jesse Tevelow and published by Createspace Independent Publishing Platform. This book was released on 2018-01-05 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you tired of your job? Looking for something more rewarding and profitable? Have you ever thought, or been told, "You should write a book, or start a business!" Well, it's time to give it a shot. Jesse Tevelow has self-published two books (Authorpreneur is his third), which are both #1 bestsellers on track to generate $30,000 per year in passive income. And that's just for starters. He also used his books to launch a business that banked over six figures in its first year. Other part-time authors are doing far better, earning six, or even seven figures per year. Many have leveraged their books to build fulltime business ventures. This wasn't possible ten years ago, but the publishing industry has changed. People are finding unparalleled freedom and wealth through writing, and you can too. Authorpreneur will show you how.
Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Download or read book Launch written by Michael A. Stelzner and published by John Wiley & Sons. This book was released on 2011-05-23 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you've been let down by the undelivered promises of marketing, this book is for you. Launch reveals a new way to grow your business that involves focusing on the needs of others, giving gifts, working with outsiders, and restraining your marketing messages. These principles are precisely the opposite of traditional marketing. Yet they work. And they are the future. If you follow the formula outlined in this book, you can attract countless customers and prospects, resulting in amazing business growth. This book will show you how to: Create highly sharable content that meets people's needs Identify and work with outside experts, many of whom will gladly promote your content Attract and retain raving fans that will help your business grow Creatively market and sell to people who will gladly purchase your products and services Launch isn't like other marketing books. Rather than making keen observations about others who’ve achieved success, the ideas and principles in this book were developed, refined, and practiced by the author to great success. Pick up a copy for yourself and one for a friend.
Download or read book The Brand Mapping Strategy written by Karen Tiber Leland and published by Entrepreneur Press. This book was released on 2016-06-20 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: If You Don’t Define Your Brand, Someone Else Will Define It for You Your small business is a brand. You as a business person are a brand! Imagine using a time-tested,strategic method to build your brandwith best practices for online marketing and more! Brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategy uses proven strategies, best practices and anecdotes from real life brand-building successes to give readers the tools they need to design, build, and accelerate a successful brand. Readers will be able to: Develop an overall blueprint for their brand using the Brand Mapping Process® Determine which online tactics (and in what combination) will work for their brand Expand the current brand outreach and contribution to a bigger audience in their industry, community, or the world at large Become a thought or industry leader, using clear positioning, a specific strategy for brand building, and a method for implementation Leverage content effectively and efficiently to build their brand Develop a marketing and social media strategy using the right platform
Download or read book The Clever Connector written by and published by . This book was released on 2020-09-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ali Scarlett's book explores the art of networking by answering questions such as: How can I build relationships with the powerful decision-makers I need to advance my career? How can I achieve all of my goals without having to spend a single dollar? How can I attract billionaires, executives, and celebrities into my social circle when I'm broke? Explained in a way we can all understand, The Clever Connector encourages the idea that there is no telling what we could achieve with billionaires for parents. With that concept in mind, this book teaches us how to build a robust network of powerful relationships and connections that can change our lives and transform our careers (without needing a high net worth, status, or billionaire parents to do so). In the networking world-where the possibilities are wondrous and the opportunities are boundless-Ali Scarlett uses exciting wisdom and profound stories to bring us to the ultimate secrets of powerful networking.
Download or read book Own Your Niche written by Stephanie Chandler and published by . This book was released on 2012-01-31 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself. Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises. If internet marketing sounds intimidating to you, or you've gotten started but need more guidance, this book can remove the fear and give you the solutions you need to achieve your goals. Own Your Niche is ideal for consultants, coaches, freelancers, health and wellness professionals, attorneys, doctors, authors, professional speakers, financial advisers, and other service-based businesses.
Download or read book The Sticking Point Solution written by Jay Abraham and published by ReadHowYouWant.com. This book was released on 2010-06 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Businesses can plateau, stall, OR stagnatewithout the owners or key executives even realizing it. A business might be achieving incremental year-on-year growth and yet still be in a situation of stagnation or stall. Why? Because entrepreneurs and ...
Download or read book Small Town Rules written by Barry J. Moltz and published by Que Publishing. This book was released on 2012-03-26 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology and economics are transforming business in a completely unexpected way: suddenly, even the largest companies must compete as if they were small, local businesses. Suddenly, your customers can talk to everyone else across the nation, and people listen to them, not your carefully crafted advertising or branding. It's just like doing business in a small town, where "reputation is forever." Suddenly, communities and personal connections are critical to your success - just as they've always been in small towns. The best small-town and rural entrepreneurs have been successfully overcoming these challenges for centuries. Their lessons and techniques are suddenly intensely valuable to even the largest companies, most dominant brands, and most cosmopolitan businesses. Small Town Rules adapts these lessons and techniques for today's new "global small town": one knitted together through the Web, Facebook, and Twitter. Two pioneering entrepreneurs and social media experts show how to: * Survive seasonal cycles and year-to-year fluctuations the way rural farmers and businesses do * Use "small town entrepreneur secrets" for coping with limited access to people and capital * Reduce risk by "piecing together" multiple income sources * Start using customer-driven communication to your advantage * Interact with customers on a more human scale, no matter how big you are * Rediscover your company's local roots, and more
Download or read book Getting Clients and Keeping Clients for Your Service Business written by M. D. Weems and published by Atlantic Publishing Company. This book was released on 2007-04 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many books are written on how to attract more business for retail stores or new products, but this is the only book written for the small business service provider. Whether you are an attorney, doctor, accountant, consultant, personal trainer, insurance agent, Web or computer consultant, graphic designer, dentist, landscape or pool caretaker, professional cleaner, wedding planner, tree trimmer, caterer, or pet sitter, this book is for you. The truth is unless you keep a steady stream of clients coming through your doors, you will never be as successful as you would really like to be. If you're great at working with clients and you do an excellent job of providing your services, you have the capability to turn your service business into a highly profitable firm, easily. If you are like most small business service providers, getting and keeping new clients is hard work and takes up most of your time. And it is a big challenge. Yet this was not the reason you went into business. You went into business to assist your customers and make a financially rewarding business for yourself. This new book will guide you back to your original goals for going into business while making your life easier. Developing a low-cost proven marketing system doesn't have to be difficult or time consuming. This book details the principles and practices of marketing for the professional service business. In 30 days or less, you will be so successful in attracting all the business you will ever need that you can select the clients you want to serve. This specialized book will demonstrate methodically how to market and promote your services easily, inexpensively, and most important profitably. You will learn how to find new business clients quickly and keep existing ones satisfied by selling client based solutions and services by putting technology and low-cost marketing devices into place that take little or no time on your part. You will learn to develop a marketing plan with hundreds of practical marketing ideas to help successful service providers attract new clients and increase business with existing ones. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Download or read book Shameless Marketing for Brazen Hussies written by Marilyn Heimberg Ross and published by . This book was released on 2000 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hundreds of awesome, outrageous money-making strategies for savvy entrepreneurs.
Download or read book Smarter Faster Cheaper written by David Siteman Garland and published by John Wiley & Sons. This book was released on 2010-11-18 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Save time and money in building, marketing and promoting your business With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke. Smarter, Faster, Cheaper gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques. Draws from author David Siteman Garland's extensive experiences as a successful entrepreneur Based on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and small Strategies and ideas are easy to understand, digest, and immediately put to use From learning when to skimp and when to splurge to mastering the art of online schmoozing, Smarter, Faster, Cheaper will save you time, money, and aggravation whether you're building your tenth business or your first.
Download or read book Small Business Big Money written by Akin Alabi and published by Createspace Independent Publishing Platform. This book was released on 2017-09-30 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Give Me Just 3 Hours And I Will Show You How To Start, Grow And Turn Your Small Business Into Your Personal ATM That Will Give You Money On A Daily Basis! Are you planning to start a business? Do you have a small business but you are not making enough money to cover your bills and live the kind of life you want? If you answered YES to any of those questions, this is the most important book you will ever read. Here's why; In this book, I shared the exact business and marketing techniques I used in starting my business from scratch and turning it into an empire that it has become today. You will discover valuable lessons like... 1. How to decide on the kind of business you should do 2. Why it can be a bad idea to sell what people NEED to buy 3. 7 commandments you must follow before you spend any money on advertising 4. How to get others to promote your business for you for FREE 5 How to price your products and services for maximum profitability 6. 10 factors you should consider before you quit your job to start a business 7.The full story of how I started NairaBET.com And lots more. Read this book, apply the lessons in it and watch your business transform into a cash minting venture. See you at the bank.
Download or read book Social Boom written by Jeffrey Gitomer and published by FT Press. This book was released on 2011 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What's your company's social media policy? Probably shortsighted. Business social media, or, social networking, has become more than a global phenomenon. When combined with your online presence and online outreach, it's a global business phenomenon and a revenue generating phenomenon..."--Dust jacket flap.
