Download or read book Perception in Visual Communication Evolution and Neurology of Vision written by Simon Valentin and published by GRIN Verlag. This book was released on 2015-05-06 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2015 in the subject Biology - Evolution, grade: 1,3, Karlsruhe Institute of Technology (KIT) (ZAK | Zentrum für Angewandte Kulturwissenschaft), course: Visual Communication and Culture, language: English, abstract: Today, in our fast moving, computer-driven lives we are exposed to a myriad of sensations every second and not only from the environment or nature around us but also from ceaseless attacks through our modern media, that is mostly based on visual stimulation. So the topic of perception is, although it has been dealt with throughout the centuries from the stoic philosophy of the Greeks to modern neurologists, a highly current one that affects us all and every day in an unprecedented way. Not least as a popular American crime drama television series with the title “Perception”, where an eccentric neuropsychiatrist uses his unique perception abilities to solve complex criminal cases and a modern theatre play “Molly Sweeney” by Brian Friel, on stage at the moment at Theater Lindenhof in Melchingen, Germany, where the protagonist, a young woman, regained her eyesight through an operation and could not cope with the overwhelming sensations, show the current fascination of the topic. In the following chapters I will draw attention to the basic principles of perception, especially visual perception as well as the evolution, concept and the functioning of our eyes to come to a better understanding of how we see things and the way our visual perception works.
Download or read book Visual Communication written by Diane S. Hope and published by RIT Cary Graphic Arts Press. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents published research on visual communication as a source of meaning, knowledge, and behavior in contemporary culture. This book reflects the increasing interest in visual communication from within and without the discipline. The major areas of research covered are visual perception, rhetoric, and the technologies of symbolic structures.
Download or read book Handbook of Visual Communication written by Kenneth L. Smith and published by Routledge. This book was released on 2004-12-13 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook of Visual Communication explores the key theoretical areas in visual communication, and presents the research methods utilized in exploring how people see and how visual communication occurs. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the visual communication discipline. The theory chapters included here define the twelve major theories in visual communication scholarship: aesthetics, perception, representation, visual rhetoric, cognition, semiotics, reception theory, narrative, media aesthetics, ethics, visual literacy, and cultural studies. Each of these theory chapters is followed by exemplar studies in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types. The Handbook serves as an invaluable reference for visual communication theory as well as a useful resource book of research methods in the discipline. It defines the current state of theory and research in visual communication, and serves as a foundation for future scholarship and study. As such, it is required reading for scholars, researchers, and advanced students in visual communication, and it will be influential in other disciplines in which the visual component is key, including advertising, persuasion, and media studies. The volume will also be useful to practitioners seeking to understand the visual aspects of their media and the visual processes used by their audiences.
Download or read book Visual Intelligence written by Ann Marie Barry and published by SUNY Press. This book was released on 1997-01-01 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cuts across perceptual psychology, art, television, film, literature, advertising, and political communication to give the reader critical insight into the holistic logic and emotional power of the images that dominate our lives.
Download or read book Psychology Around Us written by Nancy Ogden and published by John Wiley & Sons. This book was released on 2021-06-28 with total page 930 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychology Around Us, Fourth Canadian Edition offers students a wealth of tools and content in a structured learning environment that is designed to draw students in and hold their interest in the subject. Psychology Around Us is available with WileyPLUS, giving instructors the freedom and flexibility to tailor curated content and easily customize their course with their own material. It provides today's digital students with a wide array of media content — videos, interactive graphics, animations, adaptive practice — integrated at the learning objective level to provide students with a clear and engaging path through the material. Psychology Around Us is filled with interesting research and abundant opportunities to apply concepts in a real-life context. Students will become energized by the material as they realize that Psychology is "all around us."
Download or read book Visual Perception written by Lothar Spillmann and published by Elsevier. This book was released on 2012-12-02 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents an interdisciplinary overview of the main facts and theories that guide contemporary research on visual perception. While the chapters cover virtually all areas of visual science, from philosophical foundations to computational algorithms, and from photoreceptor processes to neuronal networks, no attempt has been made to provide an exhaustive treatment of these topics. Rather, researchers from such diverse disciplines as psychology, neurophysiology, anatomy, and clinical vision sciences have worked together to review some of the most important correlations between perceptual phenomena and the underlying neurophysiological processes and mechanisms. The book is thus intended to serve as an advanced text for graduate students and as a guide for all vision researchers to understanding current progress outside their specialized fields of interest. ï Examines parallel processing of visual informationï Discusses links between physiologically-measured receptive fields and psychophysically-measured perceptive fieldsï Presents a spatial sampling by the retina and cortical modulesï Covers signal transduction and the sites of adaptationï Describes a single-cell analysis of attentionï Discusses computational models of vision
Download or read book Research Principles and Practices in Visual Communication written by Aect and published by IAP. This book was released on 2000-09-01 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a whole, the book is a working reference manual. Editorial decisions have been based on criteria which emphasized convenience and usefulness. The editors hope that the book will open to the reader the whole range of research pertinent to visual communication, and that the bibliography will direct readers to interesting and fruitful areas of knowledge.
Download or read book Learning and Visual Communication written by David Sless and published by Routledge. This book was released on 2019-02-21 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1981, Learning and Visual Communication is about how to use visual communication in education. It offers visual forms of communication. In order to do this it draws on recent research - at the time of publication - in psychology, philosophy, semiotics, cultural analysis, education and media studies. Visual thinking, the key concept of the book, is defined in psychological and philosophical terms. It is placed in its cultural context and it is argued that it has not received the attention that it deserves in our educational system, which is dominated by literacy and numeracy. This is despite the increasing use of visual communication as an aid to learning and as a source of basic data in a whole range of disciplines such as physical science, geography, history and anthropology amongst others.
Download or read book Attention in Vision written by A.H.C. van der Heijden and published by Psychology Press. This book was released on 2004-03-01 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attention in Vision is an important work which aims to identify, address and solve some major problems and issues in the psychology of visual perception, attention and intentional control. The central aim is to investigate how people use their visual perception in the performance of tasks and to explore how the intentional control of action is achieved. Through an extensive review of the philosophy of psychology, the history of ideas and theories of intentional control, and an analysis of various tasks, a new theory is developed which argues that there is an important difference between report tasks and act tasks. The first section of the book introduces the issues of visual perception in a historical context and outlines van der Heijden's theory. The theory is developed in the second and third sections by analysing the findings from some of the main experimental paradigms of cognitive psychology and applying the theory to act tasks. Finally, the epilogue skilfully draws together the theory into an explanation of different historical and theoretical perspectives in psychology. This book will be invaluable to researchers and high-level undergraduates in the field of visual perception and attention.
Download or read book Brain and Visual Perception written by David H. Hubel M.D. and published by Oxford University Press. This book was released on 2004-10-14 with total page 739 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the story of a hugely successful and enjoyable 25-year collaboration between two scientists who set out to learn how the brain deals with the signals it receives from the two eyes. Their work opened up a new area of brain research that led to their receiving the Nobel Prize in 1981. The book contains their major papers from 1959 to 1981, each preceded and followed by comments telling how and why the authors went about the study, how the work was received, and what has happened since. It begins with short autobiographies of both men, and describes the state of the field when they started. It is intended not only for neurobiologists, but for anyone interested in how the brain works-biologists, psychologists, philosophers, physicists, historians of science, and students at all levels from high school to graduate level.
Download or read book Perceptual Organization in Vision written by Ruth Kimchi and published by Psychology Press. This book was released on 2003-09-12 with total page 904 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents an overview of different frameworks for understanding perceptual organization, and a state-of-the-art summary of the domain. It describes findings from visual search, illusory contours, and object recognition using electrophysiological measures.
Download or read book Vision and the Visual System written by Peter H. Schiller and published by Oxford University Press, USA. This book was released on 2015 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Vision and the Visual System' offers students, teachers and researchers a rigorous, yet accessible account of how the brain analyses the visual scene. Schiller and Tehovnik describe key aspects of visual perception such as colour, motion, pattern and depth while explaining the relationship between eye movements and neural structures in the brain.
Download or read book Handbook of Visual Communication written by Sheree Josephson and published by Routledge. This book was released on 2020-04-03 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook of Visual Communication explores the key theoretical areas and research methods of visual communication. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the discipline. The second edition of this already-classic text has been completely revised to reflect the metamorphosis of communication in the last 15 years and the ubiquity of visual communication in our modern mediated lifestyle. Thriteen major theories of communication are defined by the top experts in their fields: perception, cognition, aesthetics, visual rhetoric, semiotics, cultural studies, ethnography, narrative, media aesthetics, digital media, intertextuality, ethics, and visual literacy. Each of these theory chapters is followed by an exemplar study or two in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types. The Handbook of Visual Communication is a theoretical and methodological handbook for visual communication researchers and a compilation for much of the theoretical background necessary to understand visual communication. It is required reading for scholars, researchers, and advanced students in visual communication, and it will be influential in other disciplines such as advertising, persuasion, and media studies. The volume will also be essential to media practitioners seeking to understand the visual aspects of how audiences use media to contribute to more effective use of each specific medium.
Download or read book Sensation Perception and Action written by Johannes Zanker and published by Bloomsbury Publishing. This book was released on 2010-03-02 with total page 493 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a style that is both detailed and accessible, this new text from Johannes Zanker provides students with a solid understanding of how our sensory and perceptual systems operate, and interact with a dynamic world. It not only explains the scientific mechanisms involved, but discusses the costs and benefits of these mechanisms within an evolutionary, functional framework, to encourage important questions such as: What is a given sensory mechanism needed for? What kind of problem can it solve and what are its limitations? How does the environment determine how senses operate? How does action affect and facilitate perception? This unique, interdisciplinary framework allows students to see perceiving and acting as embedded in particular environments and directs them to think about the functional nature of these systems. The overall effect is an especially readable, authoritative text on Sensation, Perception and Action that really brings this fascinating topic to life.
Download or read book Visual Perception written by Steven Yantis and published by Psychology Press. This book was released on 2001 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2001. Routledge is an imprint of Taylor & Francis, an informa company.
Download or read book Neuropsychology of Visual Perception written by Jason W. Brown and published by Routledge. This book was released on 2017-03-27 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1989, this sourcebook for anatomic studies in the neuropsychology of visual perception contains chapters on disorders of visual agnosias, impaired object perception and spatial neglect, and abnormal visual imagery. The neurological basis of visual perception and the disorders that result from brain damage are discussed. At the time the chapters in this volume constituted a state of the art survey in this area and provided data that were essential for the development of models of normal image and object formation.
Download or read book Social Psychology of Visual Perception written by Emily Balcetis and published by Psychology Press. This book was released on 2010-05-31 with total page 780 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume takes a contemporary and novel look at how people see the world around them. We generally believe we see our surroundings and everything in it with complete accuracy. However, as the contributions to this volume argue, this assumption is wrong: people’s view of their world is cloudy at best. Social Psychology of Visual Perception is a thorough examination of the nature and determinants of visual perception, which integrates work on social psychology and vision. It is the first broad-based volume to integrate specific sub-areas into the study of vision, including goals and wishes, sex and gender, emotions, culture, race, and age. The volume tackles a range of engaging issues, such as what is happening in the brain when people look at attractive faces, or if the way our eyes move around influences how happy we are and could help us reduce stress. It reveals that sexual desire, our own sexual orientation, and our race affect what types of people capture our attention. It explores whether our brains and eyes work differently when we are scared or disgusted, or when we grow up in Asia rather than North America. The multiple perspectives in the book will appeal to researchers and students in range of disciplines, including social psychology, cognition, evolutionary psychology, and neuroscience.
