Download or read book Complete Guide to Internet Publicity written by Steve O'Keefe and published by John Wiley & Sons. This book was released on 2002-10-15 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategies for grabbing-and holding-an audience's attention online The definitive resource for PR and marketing professionals, this sequel to Steve O'Keefe's best-selling classic Publicity on the Internet (0-471-16175-6) provides detailed, how-to instructions on planning, designing, implementing, troubleshooting, and measuring the results of online campaigns. Throughout the book, the author enlivens his coverage with inspiring and instructive vignettes and case studies of successful campaigns. Steve O'Keefe covers everything the reader will need to get up to speed on search engine optimization, newsletters, news rooms, e-mail marketing, e-mail merge software, syndication and affiliate programs, and building in-house publicity operations. Companion Web site features customizable Word and HTML templates, weekly live discussions groups, and valuable resource listings.
Download or read book The Online Community Blueprint A 9 Step Guide to Planning an Online Community for Your Customers Members or Partners written by Katie Bapple and published by Lulu.com. This book was released on 2015-05-15 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Online Community Blueprint is a practical guide to the plans and processes to put in place before launching a private and branded online community for your company.Branded online communities, where customers, members, or partners come together to share ideas, get support, and collaborate, are increasingly at the center of customer engagement operations. Both businesses and nonprofit membership organizations, like associations and user groups, are leveraging their communities to drive revenue, create more innovative products, and nurture their advocates.However, like any business initiative, online community strategies contain risk. What if nobody visits or contributes to your online community? What if your customers say something negative? What if your CEO asks how the user community fits into your bottom line?This book provides a foundation to address those questions before they become an issue for your organization. With advice ranging from getting buy-in from your executives to creating a content calendar, you'll get a proven framework for planning and launching a successful private online community.
Download or read book Online Community Management For Dummies written by Deborah Ng and published by John Wiley & Sons. This book was released on 2011-12-15 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn to manage, grow, and communicate with your online community Online community management is a growing profession and companies are investing in online communities in order to gain consumer insights into products and to test new products. An effective and dedicated community manager is essential to engage and manage a successful online consumer community. This straightforward-but-fun guide shows you how to effectively manage, grow, and communicate with your online community. Clear coverage shares tips for dealing with customers and fans through Twitter, Facebook, forums, and blogs. A practical approach shows you how to ensure that visitors to your site are satisfied, kept happy, and return. You'll explore the various types of online communities and benefit from learning an assortment of tips and tools that will help you stand out above the competition, attract more visitors and gain the attention of potential advertisers and investors. Aims at providing community managers the information they need to get a handle on their online communities and make them successful Addresses the role of the community manager, the core community management tasks, and how to create an online community Highlights ways to build relationships within your community, evaluate return on investment, and handle and respond to criticism Offers advice for establishing policies and transparency and encouraging community interaction Online Community Management For Dummies is the ideal introductory guide for making sure that visitors to your site have a good experience and return for more.
Download or read book Community Building on the Web written by Amy Jo Kim and published by Peachpit Press. This book was released on 2006-07-19 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt: What's the point of creating a great Web site if no one goes there-or worse, if people come but never return? How do some sites, such as America Online, EBay, and GeoCities, develop into Internet communities with loyal followings and regular repeat traffic? How can Web page designers and developers create sites that are vibrant and rewarding? Amy Jo Kim, author of Community Building on the Web and consultant to some of the most successful Internet communities, is an expert at teaching how to design sites that succeed by making new visitors feel welcome, rewarding member participation, and building a sense of their own history. She discusses important design strategies, interviews influential Web community-builders, and provides the reader with templates and questionnaires to use in building their own communities.
Download or read book The Complete Guide to Online Investing written by Michelle Hooper and published by Atlantic Publishing Company. This book was released on 2008 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The number of people investing online is increasing every year. This is due in large part to the advent of the necessary technology and the pervasiveness of computers. Online Investing: Everything You Need to Know Explained Simply will help you become one of the many people who have taken advantage of online investing and show you how to invest wisely. You will learn everything you need to know about market orders, limit orders, stop-loss orders, stop orders, day orders, good-till-cancelled orders, IPOs, DPOs, DRIPs, after hours trading, cash accounts, day trading, Electronic Communication Networks, liquidity, margins, margin accounts, margin calls, investment clubs, minimum maintenance requirements, and rates of return. We will provide you with links to investment resources and indispensable investing tools. In addition, you will learn how to develop a well-balanced portfolio, how to uncover hidden costs of online brokerage firms, how to conduct research, how to make carefully reasoned decisions, how to secure your information, how to avoid investment scams, how to set up stock screens, how to navigate financial Web sites, how to find your investment style, how to choose an online broker, and how to read financial charts. You will discover the truth about online investing, online broker ratings, and the advantages and disadvantages of online investing. You will also be presented with financial software options, such as Microsoft Quicken and Peachtree, to help you track your investments. Whether you are new to online investing or a seasoned pro, you will find valuable information and tips in this book. The easy to understand language makes reading this book not only highly informative but also enjoyable. In no time at all you will be making money through your online investments. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Download or read book The Complete Guide to Wiccan Magic written by Sabrina Cunningham and published by Benjamin Bautista. This book was released on 2024-05-30 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the secrets of Wiccan magic with The Complete Guide to Wiccan Magic, the essential handbook for modern practitioners seeking to harness the power of nature, the elements, and the divine. Written with clarity and depth by renowned author Sabrina Cunningham, this comprehensive guide offers step-by-step instructions, practical advice, and profound insights to empower you on your magical journey. Why You Need This Handbook: Foundational Knowledge: Dive deep into the rich history, beliefs, and practices of Wicca. From understanding the Wiccan Rede to exploring the Wheel of the Year, this handbook provides the foundational knowledge you need to embark on your magical path with confidence. Practical Techniques: Learn essential techniques for casting circles, invoking deities, and conducting rituals. With clear, step-by-step instructions and helpful tips, you'll master the art of spellcasting, divination, and energy work to manifest your desires and transform your life. Working with the Elements: Explore the elemental forces of Earth, Air, Fire, Water, and Spirit, and learn how to harness their energies in your magical practice. Discover correspondences, rituals, and spells that honor each element and deepen your connection to the natural world. Spellcrafting: Unlock the secrets of effective spellcrafting and learn how to create spells that work. Whether you're seeking love, prosperity, protection, or healing, this handbook provides a wealth of spell recipes, incantations, and charms to help you achieve your goals. Living the Wiccan Way: Embrace the Wiccan way of life and integrate magic into every aspect of your daily routine. From creating sacred space in your home to practicing mindfulness and gratitude, this handbook offers practical advice for living in harmony with the natural cycles of life. Empower Your Magical Journey: The Complete Guide to Wiccan Magic is more than just a handbook; it's your trusted companion on the path of the wise. With Sabrina Cunningham's guidance and wisdom, you'll unlock the full potential of Wiccan magic and awaken to the magic within yourself. Start Your Magical Transformation Today: Whether you're a beginner or an experienced practitioner, The Complete Guide to Wiccan Magic is your key to unlocking the mysteries of the Craft and creating a life filled with magic, joy, and empowerment. Get ready to embark on the adventure of a lifetime and discover the true magic that lies within you.
Download or read book 18 Rules of Community Engagement written by Angela Connor and published by Happy About. This book was released on 2009 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: Connor shares how she helped her online community surpass 11,000 members in 18 short months in this definitive guide for those seeking to facilitate and grow online communities and develop social media strategies for themselves or their organizations.
Download or read book Online Community Handbook written by Anna Buss and published by New Riders. This book was released on 2009-03-06 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful online communities don’t just happen by themselves. They’re the result of a carefully executed strategy, solid design, and patient nurturing. Though they may seem like a lot of work, the benefits an online community can bring to your brand make the efforts worthwhile. This book will provide you with the essential tools to build online communities. You’ll learn how to: • identify the business objectives for your online community • develop a community strategy to recruit and retain members • create brand loyalty, bring in new business, and offer value to customers that your competitors cannot imitate • take advantage of free advertising opportunities • use communities to gain market insights and establish a direct line to your customer base In addition, you’ll discover the risks and costs of an online community project, how it can end up saving your company money, and even how it can become an important new revenue source of its own. You’ll also be inspired by exclusive interviews, where the people who manage thriving online communities share the lessons they’ve learned and the secrets of their success.
Download or read book Design to Thrive written by Tharon Howard and published by Morgan Kaufmann. This book was released on 2009-12-08 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social networks and online communities are reshaping the way people communicate, both in their personal and professional lives. What makes some succeed and others fail? What draws a user in? What makes them join? What keeps them coming back? Entrepreneurs and businesses are turning to user experience practitioners to figure this out. Though they are well-equipped to evaluate and create a variety of interfaces, social networks require a different set of design principles and ways of thinking about the user in order to be successful. Design to Thrive presents tried and tested design methodologies, based on the author’s decades of research, to ensure successful and sustainable online communities -- whether a wiki for employees to share procedures and best practices or for the next Facebook. The book describes four criteria, called "RIBS," which are necessary to the design of a successful and sustainable online community. These concepts provide designers with the tools they need to generate informed creative and productive design ideas, to think proactively about the communities they are building or maintaining, and to design communities that encourage users to actively contribute. Provides essential tools to create thriving social networks, helping designers to avoid common pitfalls, avoid costly mistakes, and to ensure that communities meet client needs Contains real world stories from popular, well known communities to illustrate how the concepts work Features a companion online network that employs the techniques outlined in the boo
Download or read book The Complete Guide To Writing Your Dissertation written by Steve Ball and published by How To Books. This book was released on 2012-11-06 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are studying at undergraduate or masters level it's likely that you will have to write a dissertation, critical essay or project report before you can graduate. Unfortunately, many good pieces of student research and inquiry are devalued - and sometimes even fail - because they are badly planned, structured or written. Make all that hard work count! This new guide looks directly at the processes, techniques and objectives of writing the dissertation itself. It covers longer term aspects - such as planning, scheduling, structuring - and more immediate ones - such as style, detail and managing the length. - Learn how to understand and decode the academic language of research questions, learning outcomes, objectives and assessment criteria, and translate them into the right form of words. - Discover how to maintain that essential focus on your objectives and research question or hypothesis, and their connection to your discussion and eventual conclusions. - Develop a schedule, identifying the tasks and milestones that will keep you on track, and update the plan as you go. - Find a style and structure that will help shape your writing to satisfy the examiners. - Manage the overall length and chapter lengths, and learn how to cut excess content and avoid repetition. - Master the technicalities of dissertation writing, such as methodologies, literature reviews, note systems, referencing...- Learn to how to transform an adequate dissertation into a good one by attending to fluency and detail - grammar, accuracy, consistency, punctuation - and the controlled use of aids such as spellcheckers and style checkers. - Avoid plagiarism and other evils. How can you avoid falling into cheating, either by accident or by carelessness under pressure? With examples and self-checking exercises to help you to stay on the right track, this essential guide will also serve as a valuable aid to all types of academic writing.
Download or read book The Ultimate Online Customer Service Guide written by Marsha Collier and published by John Wiley & Sons. This book was released on 2010-12-15 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make your online customers happy—and create new ones—with this winning guide Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers "happy birthday." They grow their brands by involving themselves in communities. The Ultimate Online Customer Service Guide gives you the keys to authentic and engaged service to customers through social media. Using a blend of case studies, a primer on classic online customer service, and instructions on how to execute quality customer service, this book enables you to access the opportunities that social media presents as a means of serving customers. Authentically use social media to connect with customers to boost your bottom line Attract new customers through your online presence Achieve higher GMS (Gross Merchandise Sales) with quality customer service Social media gives you a new and growing realm to distinguish your business. Create a productive presence in this interactive space with The Ultimate Online Customer Service Guide.
Download or read book Online community A Complete Guide written by Gerardus Blokdyk and published by . This book was released on with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Online Community a Complete Guide written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2018-04-13 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: What vendors make products that address the Online community needs? Are there Online community Models? Are there recognized Online community problems? What sources do you use to gather information for a Online community study? Who is the main stakeholder, with ultimate responsibility for driving Online community forward? This limited edition Online community self-assessment will make you the reliable Online community domain visionary by revealing just what you need to know to be fluent and ready for any Online community challenge. How do I reduce the effort in the Online community work to be done to get problems solved? How can I ensure that plans of action include every Online community task and that every Online community outcome is in place? How will I save time investigating strategic and tactical options and ensuring Online community costs are low? How can I deliver tailored Online community advice instantly with structured going-forward plans? There's no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Online community essentials are covered, from every angle: the Online community self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Online community outcomes are achieved. Contains extensive criteria grounded in past and current successful projects and activities by experienced Online community practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Online community are maximized with professional results. Your purchase includes access details to the Online community self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book.
Download or read book The Complete Guide to Service Learning written by Cathryn Berger Kaye and published by Free Spirit Publishing. This book was released on 2010-03-18 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This project-based guide is a blueprint for service learning—from getting started to assessing the experience—and integrates the K–12 Service-Learning Standards for Quality Practice. It provides ideas for incorporating literacy into service learning and suggestions for creating a culture of service. An award-winning treasury of activities, ideas, annotated book recommendations, author interviews, and expert essays—all presented within a curricular context and organized by theme. Digital Content contains all of the planning and tracking forms from the book plus bonus service learning plans, and more.
Download or read book Overthinking Unveiled A Complete Guide written by Harshwardhan Soni and published by Harsh Wardhan Soni. This book was released on 2024-09-08 with total page 493 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book Theme: "Overthinking Unveiled: A Complete Guide" offers a comprehensive exploration of overthinking, delving into its various facets, from understanding its psychological mechanisms to identifying triggers and providing strategies for managing it. With chapters dedicated to dissecting the impact of overthinking on different aspects of life, from mental health to decision-making and relationships, the book aims to shed light on this common yet often misunderstood phenomenon. Through personal stories, case studies, and practical techniques, readers are guided on a journey towards greater self-awareness, empowerment, and ultimately, peace of mind.
Download or read book Online Communities Handbook written by Anna Buss and published by New Riders Publishing. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful online communities don't just happen by themselves. They're the result of a carefully executed strategy, solid design, and patient nurturing. Though they may seem like a lot of work, the benefits an online community can bring to your brand make the efforts worthwhile. This book will provide you with the essential tools to build online communities. You'll learn how to: · identify the business objectives for your online community · develop a community strategy to recruit and retain members · create brand loyalty, bring in new business, and offer value to customers that your competitors cannot imitate · take advantage of free advertising opportunities · use communities to gain market insights and establish a direct line to your customer base In addition, you'll discover the risks and costs of an online community project, how it can end up saving your company money, and even how it can become an important new revenue source of its own. You'll also be inspired by exclusive interviews, where the people who manage thriving online communities share the lessons they've learned and the secrets of their success.
Download or read book The Complete Guide to Successful Event Planning written by Shannon Kilkenny and published by Atlantic Publishing Company. This book was released on 2011 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book & CD-ROM. This is the most thorough, concise, and easy-to-follow event planning book available. From the initial concept of the event to ongoing management, this book provides techniques to increase your chances of success and systems to avoid many common mistakes. It shows you dozens of ways to save time and money and introduces you to every facet of the planning process. This ultimate guidebook equips readers with new ideas, support, and creative problem-solving skills. The chapters follow the dynamics of the actual event planning process and are supported by extensive checklists and timelines. As readers undertake the complexities of daily responsibilities and tasks, the guide inspires efficiency and confidence and makes it possible to stay on track. This revised 2nd edition includes information on timely practices such as planning environmentally friendly parties, using technology applications and gadgets to orchestrate a modern event, and generating enthusiasm for your events using social media and social networking. The companion CD-ROM included with the book contains helpful checklists, worksheets, and contracts and agreements to help you co-ordinate an organised event. On the CD-ROM, you will find sample speaker agreements, timelines for planning your event, status reports, budget sheets, site selection checklists, and much more.
