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Book Nutrition Science  Marketing Nutrition  Health Claims  and Public Policy

Download or read book Nutrition Science Marketing Nutrition Health Claims and Public Policy written by Dilip Ghosh and published by Academic Press. This book was released on 2022-10-15 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy explains strategies to guide consumers toward making informed food purchases. The book begins with coverage of nutrition science before moving into nutrition marketing, social marketing and responsibility, consumer perception and insight, public health policy and regulation, case studies, and coverage on how to integrate holistic health into mainstream brand marketing. Intended for food and nutrition scientists who work in marketing, manufacturing, packaging, as well as clinical nutritionists, health care policymakers, and graduate and post graduate students in nutrition and business-related studies, this book will be a welcomed resource. Includes case studies, points-of-view, literature reviews, recent developments, data and methods Explores intrinsic and extrinsic motivators for consumer purchasing behaviors Covers each aspect of "Seed to Patient” pathway

Book Nutrition Science  Marketing Nutrition  Health Claims  and Public Policy

Download or read book Nutrition Science Marketing Nutrition Health Claims and Public Policy written by Dilip Ghosh and published by Academic Press. This book was released on 2023-04-12 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nutrition Science, Marketing Nutrition, Health Claims, and Public Policy explains strategies to guide consumers toward making informed food purchases. The book begins with coverage of nutrition science before moving into nutrition marketing, social marketing and responsibility, consumer perception and insight, public health policy and regulation, case studies, and coverage on how to integrate holistic health into mainstream brand marketing. Intended for food and nutrition scientists who work in marketing, manufacturing, packaging, as well as clinical nutritionists, health care policymakers, and graduate and post graduate students in nutrition and business-related studies, this book will be a welcomed resource. - Includes case studies, points-of-view, literature reviews, recent developments, data and methods - Explores intrinsic and extrinsic motivators for consumer purchasing behaviors - Covers each aspect of "Seed to Patient" pathway

Book Advertising Nutrition   Health

Download or read book Advertising Nutrition Health written by Pauline M. Ippolito and published by . This book was released on 2002 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Nutrition in Promoting the Public s Health

Download or read book Nutrition in Promoting the Public s Health written by Mildred Kaufman and published by Jones & Bartlett Learning. This book was released on 2007 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt: Continuing advances in the science of nutrition and the study of infectious disease require that nutritionists be skilled in the behavioral sciences and social marketing in order to impact the preventable etiologies of obesity and chronic diseases. Add to that a new understanding of the social and environmental effects on health and illness that will further require nutritionists to expand their expertise and assume new roles in the generation of public policy affecting all areas of society. This important new book covers all aspects of developing and delivering nutrition related services in the community. Grounded in the science of nutrition, it offers simple, practical guidance and tools for nutritionists--whether working in clinical or public health venues--to develop and implement effective public nutrition programs. Each chapter begins with reader objectives and ends with "Points to Ponder" and a listing of helpful websites.

Book Advertising nutrition   health   evidence from food advertising  1977 1997

Download or read book Advertising nutrition health evidence from food advertising 1977 1997 written by Pauline M. Ippolito and published by DIANE Publishing. This book was released on 2002 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing Nutrition

Download or read book Marketing Nutrition written by Brian Wansink and published by University of Illinois Press. This book was released on 2010-10-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although encouraging people to eat more nutritiously can promote better health, most efforts by companies, health professionals, and even parents are disappointingly ineffective. Brian Wansink’s Marketing Nutrition focuses on why people eat the foods they do, and what can be done to improve their nutrition. Wansink argues that the true challenge in marketing nutrition lies in leveraging new tools of consumer psychology (which he specifically demonstrates) and by applying lessons from other products’ failures and successes. The key problem with marketing nutrition remains, after all, marketing.

Book Nutrition Controversies and Advances in Autoimmune Disease

Download or read book Nutrition Controversies and Advances in Autoimmune Disease written by Patnaik, Srikanta and published by IGI Global. This book was released on 2024-08-09 with total page 851 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding the complex interplay between food safety, nutrition, bioscience, and data algorithms is crucial for effectively managing autoimmune diseases. However, the current literature often needs a comprehensive resource that integrates these disciplines, leaving researchers, clinicians, and industry professionals needing a clearer understanding of how to apply these concepts in practice. This gap in knowledge hinders the development of personalized nutrition plans and precision health interventions, ultimately limiting the effectiveness of autoimmune disease management strategies. Nutrition Controversies and Advances in Autoimmune Disease brings to the table more than a mere theoretical guide. It offers practical applications and case studies that bring to life the latest research and developments in the fields of food safety, nutrition, bioscience, and data algorithms. By integrating these disciplines, the book provides readers with the knowledge and tools to develop personalized nutrition plans and implement precision health interventions for autoimmune diseases, making it a valuable resource for anyone in the field.

Book Food Politics

    Book Details:
  • Author : Marion Nestle
  • Publisher : Univ of California Press
  • Release : 2013-05-14
  • ISBN : 0520275969
  • Pages : 536 pages

Download or read book Food Politics written by Marion Nestle and published by Univ of California Press. This book was released on 2013-05-14 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: We all witness, in advertising and on supermarket shelves, the fierce competition for our food dollars. In this title, the author reveals how the competition really works and how it affects our health. It illustrates food politics in action: watered-down government dietary advice, diet supplements promoted as if they were First Amendment rights.

Book Journal of Public Policy and Marketing

Download or read book Journal of Public Policy and Marketing written by Thomas C. Kinnear and published by American Marketing Association. This book was released on 1984-05 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Nutrition in Public Health

Download or read book Nutrition in Public Health written by Arlene Spark and published by CRC Press. This book was released on 2015-09-22 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of a bestseller, Nutrition in Public Health: Principles, Policies, and Practice focuses on the role of the federal government in determining nutrition policy and influencing practice. Beginning with an overview of public health principles, the book examines the application of nutritional policy to dietary guidance, health promot

Book Foods  Nutrients and Food Ingredients with Authorised EU Health Claims

Download or read book Foods Nutrients and Food Ingredients with Authorised EU Health Claims written by Michele Jeanne Sadler and published by Elsevier. This book was released on 2014-04-21 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foods, Nutrients and Food Ingredients with Authorised EU Health Claims provides an overview of how health claims are regulated in the European Union, as well as detailed scientific and regulatory information about permitted health claims for particular types of foods and ingredients. Part one provides a background to the regulation of health claims in Europe. Part two focuses on authorised disease risk reduction claims, claims relating to children's development, and health and proprietary claims. Part three sets out ingredients with permitted "general function claims, including choline, creatine, sweeteners, dietary lactase supplements, and polyphenols in olive oil. Part four outlines foods and nutrients with permitted health claims, with chapters on vitamins and minerals, proteins, meat, fish, water, and the replacement of saturated fats. Foods, Nutrients and Food Ingredients with Authorised EU Health Claims is the go-to resource for R&D managers and technical managers in the food, and beverage and dietary supplements industry, product development managers, health professionals and academic researchers in the field. - Provides a comprehensive overview of foods and food substances that have achieved approved health claims in Europe under Regulation EC 1924/2006 - Covers properties and applications of each ingredient, as well as evidence for the health claim and how it benefits consumers - Outlines the importance of each claim in product development and marketing and regulatory issues such as conditions of use

Book Nutritionism

    Book Details:
  • Author : Gyorgy Scrinis
  • Publisher : Columbia University Press
  • Release : 2013-06-18
  • ISBN : 0231527144
  • Pages : 363 pages

Download or read book Nutritionism written by Gyorgy Scrinis and published by Columbia University Press. This book was released on 2013-06-18 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Popularized by Michael Pollan in his best-selling In Defense of Food, Gyorgy Scrinis's concept of nutritionism refers to the reductive understanding of nutrients as the key indicators of healthy food—an approach that has dominated nutrition science, dietary advice, and food marketing. Scrinis argues this ideology has narrowed and in some cases distorted our appreciation of food quality, such that even highly processed foods may be perceived as healthful depending on their content of "good" or "bad" nutrients. Investigating the butter versus margarine debate, the battle between low-fat, low-carb, and other weight-loss diets, and the food industry's strategic promotion of nutritionally enhanced foods, Scrinis reveals the scientific, social, and economic factors driving our modern fascination with nutrition. Scrinis develops an original framework and terminology for analyzing the characteristics and consequences of nutritionism since the late nineteenth century. He begins with the era of quantification, in which the idea of protective nutrients, caloric reductionism, and vitamins' curative effects took shape. He follows with the era of good and bad nutritionism, which set nutricentric dietary guidelines and defined the parameters of unhealthy nutrients; and concludes with our current era of functional nutritionism, in which the focus has shifted to targeted nutrients, superfoods, and optimal diets. Scrinis's research underscores the critical role of nutrition science and dietary advice in shaping our relationship to food and our bodies and in heightening our nutritional anxieties. He ultimately shows how nutritionism has aligned the demands and perceived needs of consumers with the commercial interests of food manufacturers and corporations. Scrinis also offers an alternative paradigm for assessing the healthfulness of foods—the food quality paradigm—that privileges food production and processing quality, cultural-traditional knowledge, and sensual-practical experience, and promotes less reductive forms of nutrition research and dietary advice.

Book Forum on Health Claims in Food Marketing   the Imminent Challenges

Download or read book Forum on Health Claims in Food Marketing the Imminent Challenges written by Canada. Agriculture Canada and published by . This book was released on 1990* with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Transformative Consumer Research for Personal and Collective Well being

Download or read book Transformative Consumer Research for Personal and Collective Well being written by David Glen Mick and published by Routledge. This book was released on 2012 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt: Daily existence is more interconnected to consumer behaviours than ever before, encompassing many issues of well-being. This edited volume includes 33 chapters on a wide range of topics by expert international authors, including unhealthy eating, credit card mismanagement, alcohol, tobacco, and much more.

Book Innovation in Healthy and Functional Foods

Download or read book Innovation in Healthy and Functional Foods written by Dilip Ghosh and published by CRC Press. This book was released on 2016-04-19 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus of food science and technology has shifted from previous goals of improving food safety and enhancing food taste toward providing healthy and functional foods. Today's consumers desire foods that go beyond basic nutrition-foods capable of promoting better health, or even playing a disease-prevention role. To meet this need for innovation,

Book Fat Economics

    Book Details:
  • Author : Mario Mazzocchi
  • Publisher : Oxford University Press
  • Release : 2009-03-26
  • ISBN : 0199213852
  • Pages : 198 pages

Download or read book Fat Economics written by Mario Mazzocchi and published by Oxford University Press. This book was released on 2009-03-26 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: The obesity epidemic and the growing debate about what, if any, public health policy should be adopted is the subject of endless debates within the media and in governments around the world. Whilst much has been written on the subject, this book takes a unique approach by looking at the obesity epidemic from an economic perspective. Written in a language accessible to non-specialists, the authors provide a timely discussion of evolving nutrition policies in both the developing and developed world, discuss the factors influencing supply and demand of food supply, and review the evidence for various factors which may explain recent trends in diets, weight, and health. The traditional economic model assumes people choose to be overweight as part of a utility maximisation process that involves choices about what to eat and drink, how much time to spend on leisure, food preparation, and exercise, and choices about appearance and health. Market and behavioural failures, however, such as time available to a person, education, costs imposed on the health system and economic productivity provide the economic rationale for government intervention. The authors explore various policy measures designed to deal with the epidemic and examine their effectiveness within a cost-benefit analysis framework. While providing a sound economic basis for analysing policy decisions, the book also aims to show the underlying limits of the economic framework in quantifying changes in public well-being.

Book Consumer Driven Innovation in Food and Personal Care Products

Download or read book Consumer Driven Innovation in Food and Personal Care Products written by S R Jaeger and published by Elsevier. This book was released on 2010-08-30 with total page 697 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experts from around the world present changes in the global marketplace and developments in research methodologies underpinning new product development (NPD) in this essential collection. The business and marketing aspects of NPD, sometimes neglected in books of this type, are addressed alongside methods for product testing.Trends, processes and perspectives in consumer-driven NPD in the food and personal care product industries are addressed in the opening chapters of the book. Specific topics include evolution in food retailing and advances in concept research. Hedonic testing is the focus of the next section. Different viewpoints on consumer research methods and statistics for NPD are reviewed in later chapters. The final part of the book looks towards the future of innovation, covering the implications for NPD of topics such as human genetic variation in taste perception and neuroimaging.Several chapters are not standard scientific articles. Rather they are written records of conversations between two people on a particular topic related to consumer-driven innovation in foods and personal care products. In them the interviewees speak freely about their views and experiences in NPD, providing unique insights.Consumer-driven innovation in food and personal care products will broaden readers' understanding of the many approaches available to NPD personnel and ways in which they can be used to support innovation activities. - Provides expert insight into the changes in the global market place and developments in research methodologies underpinning NPD - Examines the business and marketing aspects of NPD, sometimes neglected in books of this type, are addressed alongside methods for product testing - Chapters review the different viewpoints on consumer research methods and statistics for NPD