Download or read book Not Just Numbers written by Lawrence D. Gibson and published by Maven House. This book was released on 2016-11-15 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this provocative and insightful book, highly regarded marketing research expert Lawrence Gibson argues that the multi-billion-dollar marketing research industry has largely failed. Not Just Numbers shows you exactly why it's failed – too much focus on gathering and analyzing data – and how it must change. Gibson asserts that businesses need a different way of looking at marketing research, both more scientific and more practical. Marketing research needs to take a stronger role in helping to solve marketing problems and capitalize on marketing opportunities and not merely be a source of data. The logical steps required to solve marketing problems and realize opportunities are simply and clearly explained in the book. Cases from the author's experience show you how this problem-solving approach has worked in real-world situations and demonstrate the dramatic sales and financial gains you can achieve when marketing research is properly designed and used. The book also provides you practical guidance to enhance your problem-solving and political skills to help corporate leaders identify more profitable actions and make more profitable decisions.

Download or read book What s Behind the Numbers A Guide to Exposing Financial Chicanery and Avoiding Huge Losses in Your Portfolio written by John Del Vecchio and published by McGraw Hill Professional. This book was released on 2012-08-17 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to detect any corporate sleight of hand—and gain the upper hand with smart investing Investing expert John Del Vecchio and “Motley Fool” Tom Jacobs offer a compelling arguement that the secret to stock-market success today isn’t finding the next Google or eBay, but avoiding the next AIG or Enron. To that end, they offer simple, clear techniques for detecting when and how legitimate companies make their numbers look better than they are. What's Behind the Numbers? offers seven rules for finding companies playing with—rather than by—the numbers and explains how to avoid losing money by determining exactly when a stock is about to head south. John Del Vecchio, CFA, serves as a Principal of Ranger Alternative Management and principal of Parabolix Research, Inc. Tom Jacobs is lead advisor for the Motley Fool Special Ops, a stock service where he manages a special situations and opportunistic portfolio. He is cofounder of Complete Growth Investor LLC.

Download or read book More Than a Numbers Game written by Thomas A. King and published by John Wiley & Sons. This book was released on 2011-02-17 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world certainly suffers no shortage of accounting texts. The many out there help readers prepare, audit, interpret and explain corporate financial statements. What has been missing is a book offering context and discussion for divisive issues such as taxes, debt, options, and earnings volatility. King addresses the why of accounting instead of the how, providing practitioners and students with a highly readable history of U.S. corporate accounting. More Than a Numbers Game: A Brief History of Accounting was inspired by Arthur Levitt's landmark 1998 speech delivered at New York University. The Securities and Exchange Commission chairman described the too-little challenged custom of earnings management and presaged the breakdown in the US corporate accounting three years later. Somehow, over a one-hundred year period, accounting morphed from a tool used by American railroad managers to communicate with absent British investors into an enabler of corporate fraud. How this happened makes for a good business story. This book is not another description of accounting scandals. Instead it offers a history of ideas. Each chapter covers a controversial topic that emerged over the past century. Historical background and discussion of people involved give relevance to concepts discussed. The author shows how economics, finance, law and business customs contributed to accounting's development. Ideas presented come from a career spent working with accounting information.

Download or read book Numbers Don t Lie written by Vaclav Smil and published by Penguin. This book was released on 2021-05-04 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Vaclav Smil is my favorite author… Numbers Don't Lie takes everything that makes his writing great and boils it down into an easy-to-read format. I unabashedly recommend this book to anyone who loves learning."--Bill Gates, GatesNotes From the author of How the World Really Works, an essential guide to understanding how numbers reveal the true state of our world--exploring a wide range of topics including energy, the environment, technology, transportation, and food production. Vaclav Smil's mission is to make facts matter. An environmental scientist, policy analyst, and a hugely prolific author, he is Bill Gates' go-to guy for making sense of our world. In Numbers Don't Lie, Smil answers questions such as: What's worse for the environment--your car or your phone? How much do the world's cows weigh (and what does it matter)? And what makes people happy? From data about our societies and populations, through measures of the fuels and foods that energize them, to the impact of transportation and inventions of our modern world--and how all of this affects the planet itself--in Numbers Don't Lie, Vaclav Smil takes us on a fact-finding adventure, using surprising statistics and illuminating graphs to challenge conventional thinking. Packed with fascinating information and memorable examples, Numbers Don't Lie reveals how the US is leading a rising worldwide trend in chicken consumption, that vaccination yields the best return on investment, and why electric cars aren't as great as we think (yet). Urgent and essential, with a mix of science, history, and wit--all in bite-sized chapters on a broad range of topics--Numbers Don't Lie inspires readers to interrogate what they take to be true.

Download or read book Just Six Numbers written by Martin Rees and published by Basic Books. This book was released on 2008-08-04 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did a single "genesis event" create billions of galaxies, black holes, stars and planets? How did atoms assemble -- here on earth, and perhaps on other worlds -- into living beings intricate enough to ponder their origins? What fundamental laws govern our universe?This book describes new discoveries and offers remarkable insights into these fundamental questions. There are deep connections between stars and atoms, between the cosmos and the microworld. Just six numbers, imprinted in the "big bang," determine the essential features of our entire physical world. Moreover, cosmic evolution is astonishingly sensitive to the values of these numbers. If any one of them were "untuned," there could be no stars and no life. This realization offers a radically new perspective on our universe, our place in it, and the nature of physical laws.

Download or read book The Most Amazing Hide and seek Numbers Book written by Robert Crowther and published by . This book was released on 2005-09-01 with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt: A brilliant pop-up numbers book by a master paper engineer. Pull the tabs, lift the flaps and one spider drops on its thread, five goldfish leap out of the water, ten butterflies rise into the sky...There are pop-up animals for every number from one to twenty, then all the tens to one hundred - each depicted in letters and numerals - in this truly amazing pop-up counting book.; Companion title to the internationally bestselling The Most Amazing Hide-and-Seek Alphabet Book.; The colourful and innovative mechanisms are perfect for helping early numeracy development.; This pop-up wonder has sold over 35,000 copies!

Download or read book Financial Intelligence Revised Edition written by Karen Berman and published by Harvard Business Review Press. This book was released on 2013-02-19 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains what business numbers mean and why they matter, and addresses issues that have become more important in recent years, including questions about the financial crisis and accounting literacy.

Download or read book Simple Numbers Straight Talk Big Profits written by Gregory Burges Crabtree and published by . This book was released on 2014-04-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simple Numbers can guide you to increased business profitability Take the mystery out of small business finance with this no-frills guide to understanding the numbers that will guide your business out of any financial black hole. Author Greg Crabtree, a successful accountant, small business advisor, and popular presenter, shows you how to use your firm's key financial indicators as a basis for smart business decisions as you grow your firm from startup to $5 million (and, more ) in annual revenue. Jargon free, and presented in an easy-to-follow, step-by-step format, with plenty of real-world examples, Crabtree's down-to-earth discussion highlights the most common financial errors committed by small businesses, and how to avoid them. You'll be fascinated to learn: Why your numbers are lying to you (and why you are the cause ) How labor productivity is the key to profitability and simplifying human resource decisions Why the amount of tax you pay is your #1 key performance indicator Take advantage of Crabtree's years of experience teaching clients how to build successful businesses by ''seeing beyond numbers'' with this step-by-step guide to increasing your businesses profitability.

Download or read book It s Not Just the Numbers written by Penny Breslin and published by CPA Trendlines. This book was released on 2022-02 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Are Numbers Real written by Brian Clegg and published by Macmillan. This book was released on 2016-12-06 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents an accessible, in-depth look at the history of numbers and their applications in life and science, from math's surreal presence in the virtual world to the debates about the role of math in science.

Download or read book Numbers and the Making of Us written by Caleb Everett and published by Harvard University Press. This book was released on 2017-03-13 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A fascinating book.” —James Ryerson, New York Times Book Review A Smithsonian Best Science Book of the Year Winner of the PROSE Award for Best Book in Language & Linguistics Carved into our past and woven into our present, numbers shape our perceptions of the world far more than we think. In this sweeping account of how the invention of numbers sparked a revolution in human thought and culture, Caleb Everett draws on new discoveries in psychology, anthropology, and linguistics to reveal the many things made possible by numbers, from the concept of time to writing, agriculture, and commerce. Numbers are a tool, like the wheel, developed and refined over millennia. They allow us to grasp quantities precisely, but recent research confirms that they are not innate—and without numbers, we could not fully grasp quantities greater than three. Everett considers the number systems that have developed in different societies as he shares insights from his fascinating work with indigenous Amazonians. “This is bold, heady stuff... The breadth of research Everett covers is impressive, and allows him to develop a narrative that is both global and compelling... Numbers is eye-opening, even eye-popping.” —New Scientist “A powerful and convincing case for Everett’s main thesis: that numbers are neither natural nor innate to humans.” —Wall Street Journal

Download or read book Rogerson s Book of Numbers written by Barnaby Rogerson and published by Picador. This book was released on 2014-10-28 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE STORIES BEHIND OUR ICONIC NUMBERS Rogerson's Book of Numbers is based on a numerical array of virtues, spiritual attributes, gods, devils, sacred cities, powers, calendars, heroes, saints, icons, and cultural symbols. It provides a dazzling mass of information for those intrigued by the many roles numbers play in folklore and popular culture, in music and poetry, and in the many religions, cultures, and belief systems of our world. The stories unfold from millions to zero: from the number of the beast (666) to the seven deadly sins; from the twelve signs of the zodiac to the four suits of a deck of cards. Along the way, author Barnaby Rogerson will show you why Genghis Khan built a city of 108 towers, how Dante forged his Divine Comedy on the number eleven, and why thirteen is so unlucky in the West whereas fourteen is the number to avoid in China.

Download or read book The Oxford Handbook of Numerical Cognition written by Roi Cohen Kadosh and published by Oxford Library of Psychology. This book was released on 2015 with total page 1217 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do we understand numbers? Do animals and babies have numerical abilities? Why do some people fail to grasp numbers, and how we can improve numerical understanding? Numbers are vital to so many areas of life: in science, economics, sports, education, and many aspects of everyday life from infancy onwards. Numerical cognition is a vibrant area that brings together scientists from different and diverse research areas (e.g., neuropsychology, cognitive psychology, developmental psychology, comparative psychology, anthropology, education, and neuroscience) using different methodological approaches (e.g., behavioral studies of healthy children and adults and of patients; electrophysiology and brain imaging studies in humans; single-cell neurophysiology in non-human primates, habituation studies in human infants and animals, and computer modeling). While the study of numerical cognition had been relatively neglected for a long time, during the last decade there has been an explosion of studies and new findings. This has resulted in an enormous advance in our understanding of the neural and cognitive mechanisms of numerical cognition. In addition, there has recently been increasing interest and concern about pupils' mathematical achievement in many countries, resulting in attempts to use research to guide mathematics instruction in schools, and to develop interventions for children with mathematical difficulties. This handbook brings together the different research areas that make up the field of numerical cognition in one comprehensive and authoritative volume. The chapters provide a broad and extensive review that is written in an accessible form for scholars and students, as well as educationalists, clinicians, and policy makers. The book covers the most important aspects of research on numerical cognition from the areas of development psychology, cognitive psychology, neuropsychology and rehabilitation, learning disabilities, human and animal cognition and neuroscience, computational modeling, education and individual differences, and philosophy. Containing more than 60 chapters by leading specialists in their fields, the Oxford Handbook of Numerical Cognition is a state-of-the-art review of the current literature.

Download or read book No Safety in Numbers written by Dayna Lorentz and published by Penguin. This book was released on 2013-04-04 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Think of the heart-racing chase of The Hunger Games, but a giant mall is your arena."--Seventeen.com A suspenseful survival story and modern day Lord of the Flies set in a mall that looks just like yours. A biological bomb has just been discovered in the air ducts of a busy suburban mall. At first nobody knows if it's even life threatening, but then the entire complex is quarantined, people start getting sick, supplies start running low, and there's no way out. Among the hundreds of trapped shoppers are four teens. These four different narrators, each with their own stories, must cope in unique, surprising manners, changing in ways they wouldn't have predicted, trying to find solace, safety, and escape at a time when the adults are behaving badly. This is a gripping look at people and how they can—and must—change under the most dire of circumstances. And not always for the better.

Download or read book CALCULUS written by Himanshu Verma and published by HImanshu Verma. This book was released on 2015-02-01 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: CONTENT -Review of limits, continuity, differentiability. Mean Value Theorem, Taylor Theorem, Maxima and Minima. Riemann integrals, Fundamental theorem of Calculus, Improper integrals, application to area, volume. Convergence of sequences and series, power series. Partial Derivatives, gradient and directional derivatives, chain rule, maxima and minima, Lagrange multipliers. Double and triple integration, Jacobians and change of variables formula. Parametrization of curves and surfaces, vector _elds, line and surface integrals. Divergence and curl, theorems of Green, Gauss, Stokes.

Download or read book Mathematics written by A. D. Aleksandrov and published by Courier Corporation. This book was released on 2012-05-07 with total page 1123 pages. Available in PDF, EPUB and Kindle. Book excerpt: Major survey offers comprehensive, coherent discussions of analytic geometry, algebra, differential equations, calculus of variations, functions of a complex variable, prime numbers, linear and non-Euclidean geometry, topology, functional analysis, more. 1963 edition.

Download or read book A Mind for Numbers written by Barbara A. Oakley and published by TarcherPerigee. This book was released on 2014-07-31 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Engineering professor Barbara Oakley knows firsthand how it feels to struggle with math. In her book, she offers you the tools needed to get a better grasp of that intimidating but inescapable field.