Download or read book Nine Principles for Inspired Action written by Ronald Finklestein and published by AKRIS LLC. This book was released on 2008 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on extensive research on successful small businesses, this work detailsnine principles that help create a new definition of success.

Download or read book Good Is the New Cool written by Afdhel Aziz and published by Simon and Schuster. This book was released on 2016-10-25 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: “We are at a crossroads: either we can try to prop up the old, broken marketing model, or we can create a new model, one that is fit for the unique challenges of today.” —From Good Is the New Cool Marketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still insisting on cutting-edge products with on-trend design. As always, brands need to be cool—but now they need to be good, too. It’s a tall order, and with new technology empowering consumers to bypass advertisements altogether, it won’t be long before the old, advertising-based marketing model goes the way of the major label. If only there was a new model, one that allowed companies to address environmental, civic, and economic issues in a way that grew their brand and business, while giving back to society, and re-branding branding as a powerful force for good. Enter Good is The New Cool, a bold new manifesto from marketing experts Afdhel Aziz and Bobby Jones. In provocative, whip-smart, and streetwise style, they take aim at conventional marketing, posing the questions few have had the vision and courage to ask: If the system is broken, how can we fix it? Rather than sinking money into advertising, why not create a new model, in which great marketing optimizes life? With seven revolutionary new principles—from “Treat People as Citizens, Not Consumers,” to “Lead with the Cool”—and insights and interviews from a new generation of marketers, social entrepreneurs, and leaders of such brands as Zappos, Citibank, The Honest Company, as well as the culture creators working with artists like Lady Gaga, Pharrell, and Justin Bieber, this rule-breaking book is the new business model for the twenty-first century, and a call to action for anyone committed to building a better tomorrow. This visionary book won’t just change your business—it will change the world.

Download or read book Emergent Strategy written by adrienne maree brown and published by AK Press. This book was released on 2017-03-20 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the tradition of Octavia Butler, here is radical self-help, society-help, and planet-help to shape the futures we want. Change is constant. The world, our bodies, and our minds are in a constant state of flux. They are a stream of ever-mutating, emergent patterns. Rather than steel ourselves against such change, Emergent Strategy teaches us to map and assess the swirling structures and to read them as they happen, all the better to shape that which ultimately shapes us, personally and politically. A resolutely materialist spirituality based equally on science and science fiction: a wild feminist and afro-futurist ride! adrienne maree brown, co-editor of Octavia’s Brood: Science Fiction from Social Justice Movements, is a social justice facilitator, healer, and doula living in Detroit.

Download or read book about Centering Possibility in Black Education written by Chezare A. Warren and published by Teachers College Press. This book was released on 2021 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Improving education outcomes for Black students begins with resisting racist characterizations of blackness. Chezare A. Warren, a nationally recognized scholar of race and education equity, emphasizes the imperative that possibility drive efforts aimed at transforming education for Black learners. Inspired by the “freedom dreaming” of activists in the Black radical tradition, the book is comprised of nine principles that clarify how centering possibility actively refuses limitations for what Black people can create, accomplish, and achieve. This interdisciplinary volume also features over 30 original images, poems, and lyrics by Black artists from around the United States, each helping to breathe new life into the concept of possibility and its relevance to remaking Black children’s experience of school. Warren draws on research in history, cultural studies, and sociology to cast a vision of Black education futures unencumbered by antiblackness and white supremacy. This justice-oriented text will inspire innovative solutions to eliminating harm and generating education alternatives Black students desire and deserve. Book Features: Describes practical, antideficit approaches to educating Black children, youth, and young adults.Focuses on productively reorienting visions, philosophies, and rationales guiding contemporary Black education transformation work.Includes relatable stories and anecdotes written in a conversational style.Filled with provocative pieces of original art by Black artists, such as paintings, drawings, photographs, mixed media, spoken word, poems, and song lyrics.

Download or read book Natural Resources and Violent Conflict written by Ian Bannon and published by World Bank Publications. This book was released on 2003-01-01 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research carried out by the World Bank on the root causes of conflict and civil war finds that a developing country's economic dependence on natural resources or other primary commodities is strongly associated with the risk level for violent conflict. This book brings together a collection of reports and case studies that explore what the international community in particular can do to reduce this risk.; The text explains the links between natural resources and conflict and examines the impact of resource dependence on economic performance, governance, secessionist movements and revel financing. It then explores avenues for international action - from financial and resource reporting procedures and policy recommendations to commodity tracking systems and enforcement instruments, including sanctions, certification requirements, aid conditionality, legislative and judicial instruments.

Download or read book Essential texts on international and European criminal law 9th edition written by Gert Vermeulen and published by Maklu. This book was released on 2017-02-15 with total page 931 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume comprises the principal policy documents and multilateral legal instruments on international and European criminal law, with a special focus on Europol and Eurojust as well as on initiatives aimed at combating international or organized crime or terrorism. The texts have been ordered according to the multilateral co-operation level within which they were drawn up: either Prüm, the European Union (comprising also Schengen-related texts), the Council of Europe or the United Nations. It is meant to provide students as well as practitioners (judicial and law enforcement authorities, lawyers, researchers, ...) throughout Europe with an accurate, up-to-date edition of essential texts on these matters.

Download or read book Action Contemplation and Happiness written by C. D. C. Reeve and published by Harvard University Press. This book was released on 2012-03-12 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: The notion of practical wisdom is one of Aristotle's greatest inventions. It has inspired philosophers as diverse as Martin Heidegger, Hans-Georg Gadamer, Elizabeth Anscombe, Michael Thompson, and John McDowell. Now a leading scholar of ancient philosophy offers a challenge to received accounts of practical wisdom by situating it in the larger context of Aristotle's views on knowledge and reality. That happiness is the end pursued by practical wisdom is commonly agreed. What is disputed is whether happiness is to be found in the practical life of political action, in which we exhibit courage, temperance, and other virtues of character, or in the contemplative life, where theoretical wisdom is the essential virtue. C. D. C. Reeve argues that the dichotomy is bogus, that these lives are in fact parts of a single life, which is the best human one. In support of this view, he develops innovative accounts of many of the central notions in Aristotle's metaphysics, epistemology, and psychology, including matter and form, scientific knowledge, dialectic, educatedness, perception, understanding, political science, practical truth, deliberation, and deliberate choice. These accounts are based directly on freshly translated passages from many of Aristotle's writings. Action, Contemplation, and Happiness is an accessible essay not just on practical wisdom but on Aristotle's philosophy as a whole.

Download or read book Marketing and Sustainability written by Pia A. Albinsson and published by John Wiley & Sons. This book was released on 2024-01-11 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: In-depth, authoritative overview of sustainability issues and how sustainability is integrated into management and marketing theory and practices Marketing and Sustainability equips readers in the fields of management and marketing with an in-depth understanding of sustainability issues and how sustainability is integrated into business. Examples from across the globe are included on topics such as how businesses use services, sharing practices, and sustainable business models in their operations to face increasing demands to reduce greenhouse gas emissions, limited resources, and increased global competition. This book is concerned with consumer and business markets, considering marketing practices as part of business administration. Up-to-date and topical areas of research such as the sharing economy, are thoroughly discussed and illustrated with supporting models, figures, and vignettes. The book is accompanied by a companion site for instructors and faculty, which includes PowerPoint slides and exam Q&A’s. Videos introducing each chapter’s content are also available via YouTube. Written by a team of highly qualified academics, Marketing and Sustainability includes information on: Factors influencing consumers and their choices, sustainable marketing practices and their effectiveness, and how to communicate sustainability initiatives through marketing campaigns Strategies to be heard in a crowded, branded world, and sustainability business models including product-service systems, social enterprises, and sharing and circular economy models Sustainable marketing strategies including chapters on sustainable marketing channels, sustainable pricing, sustainability oriented marketing communication and branding Greenwashing, the process of conveying a false impression or misleading information about how a company’s products are environmentally sound, and why it’s bound to backfire Marketing and Sustainability is an essential reference for undergraduate, graduate, and post-graduate students as well as managers in companies, the public sector, and civil society—all of whom are under increasing pressure to deal with marketing and sustainability for strategic purposes as well as in everyday practices.

Download or read book Business Resilience written by David Roberts and published by Kogan Page Publishers. This book was released on 2022-04-03 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an increasingly VUCA (volatile, uncertain, complex and ambiguous) business world, it is more important than ever for organizations to build resilience into their everyday practice. Business Resilience is a practical guide to making organizations more resilient and improving current practices by building on what the organization does well. It explains how managers should constantly monitor their business environment and adapt their priorities depending on the level of disruption - from gradual innovation and improvement in good times to swarming on a single problem during a crisis. Based on the authors' new models for resilience and progress, this book includes frameworks and tools which can be tailored to any organization and used as stand-alone improvements or combined across teams and departments. These practices avoid unnecessary change but enable rapid and sustainable improvements in product development, service delivery and customer value. Learn how to survive and thrive in any environment with this actionable approach to making progress at pace and effectively embedding business resilience.

Download or read book A Manual for Evidence Based CBT Supervision written by Derek L. Milne and published by John Wiley & Sons. This book was released on 2017-05-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The effectiveness of CBT depends on the quality of the supervision and training that is provided to its practitioners. A Manual for Evidence-Based CBT Supervision is intended to significantly strengthen the available resources for training and supporting CBT supervisors. The authors drew on the insights of many accredited CBT supervisors to develop the guidance, and the work is built firmly on an evidence-based approach. This manual will also be useful for individual supervisors and to those who support and guide trainers and supervisors (e.g., peer groups, consultants, managers, administrators, training directors), as the authors include training supervision guidelines and training materials (e.g., video clips, guidelines and PowerPoint slides). In summary, this manual provides critical guidance in a number of areas: Training resources and evidence based guidance to individual supervisors in a continuing education/professional development workshop format Criteria and guidance (including measurement tools and competence standards) to support the certification of supervisors Assisting in a “train the trainers” approach suitable for agency or organization-based training of supervisors Coaching and training supervisors and supervisees remotely, through supplementary materials and an interactive website

Download or read book Good Strategy Bad Strategy written by Richard Rumelt and published by Currency. This book was released on 2011-07-19 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.

Download or read book The Commercial and Financial Chronicle written by and published by . This book was released on 1921 with total page 986 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The SAGE Handbook of Advertising written by Gerard J Tellis and published by SAGE. This book was released on 2007-10-24 with total page 755 pages. Available in PDF, EPUB and Kindle. Book excerpt: ′In this era of ′snackable′ content which satisfies only in the moment, it′s great to have a comprehensive Advertising Handbook which one can consult repeatedly. The references are comprehensive and the Handbook opens up many key areas for practitioners′ - Hamish Pringle, Director General, IPA ′Finally, a Handbook of Advertising that brings the field up-to-date. I am impressed with its comprehensive coverage of topics and the distinguished specialists who have shared their key findings with us′ - Philip Kotler, Kellogg School of Management ′When trying to make sense of the mystifying world of advertising, academics and practitioners often seem to inhabit separate universes. Not in this Handbook. For once, the best brains from each side genuinely collude – with constructive results. Wise agencies will read it before their clients do′ - Sir Martin Sorrell, CEO, WPP ′This mighty tome brings together a vast range of views of advertising based on deep experience and scholarship. For practitioners and academics alike, it will be a voyage of discovery and enlightenment′ - Lord (Maurice) Saatchi, Chairman, M&C Saatchi ′This magnificent volume captures all we need to know about how advertising works and its context′ - Baroness (Peta) Buscombe, Director General, Advertising Association, London Advertising is a field that has attracted a great deal of academic attention, but to date there has been no summarising of the state of the art of research. This far reaching and scholarly Handbook is edited by two highly respected and trusted thinkers in the field and includes contributions from leading academics based in both the UK and the USA. Tim Ambler and Gerald J Tellis archive their aim of setting advertising and the theory that underpins it in its historical and societal context, show-casing the most significant advertising research questions of our time and pointing readers in the direction of future avenues for fruitful investigation. The SAGE Handbook of Advertising would be a welcome addition to any marketing academics bookshelf.

Download or read book The Church of England Magazine written by and published by . This book was released on 1853 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Report and speeches at the [third] annual meeting of the Church Pastoral-aid Society, May 8, 1838.

Download or read book The Commercial Financial Chronicle written by and published by . This book was released on 1921 with total page 1626 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Power of Intent written by B.A. Christopher and published by B.A. Christopher. This book was released on 2024-10-26 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Power of Intent How to Use Intent as a Strategic Tool to Manifest What You Want, Faster... Crack the code on the secrets to more rapidly achieving your goals and transforming your life with "The Power of Intent." This powerful guide provides you with the essential tools to harness your inner focus and manifest your desires with with a deep study into the concept of strategically and purposely using intention, focusing it like a laser beam on what you want, what you want to manifest to make that thing happen more rapidly for you. Drawing on a blend of ancient wisdom and modern strategies, author B.A. Christopher takes you on a journey through the intricacies of intent. This book offers practical insights and actionable steps to help you: Clarify Your Vision: Discover the importance of having a crystal-clear understanding of your goals. Learn how to articulate your desires and set meaningful intentions that resonate with your true self. Align Your Mindsets: Understand the power of unifying your thinking and belief systems into ONE to powerfully target goals, wants and abilities. This book provides techniques to shift your mindset, overcome limiting beliefs, and align your thoughts with your intentions. Take Inspired Action: Intent alone is not enough. "The Power of Intent" teaches you how to take deliberate steps that align with your intentions, leading to meaningful and accelerated results. Cultivate Resilience: Harness the strength of intention to navigate challenges and setbacks with grace. This book equips you with the mental fortitude to stay committed to your goals, even in the face of adversity. Who Should Read This Book? Whether you're a student seeking academic achievement, a professional aiming for career advancement, or an individual seeking personal growth and fulfillment, "The Power of Intent" is designed for anyone ready to reclaim their power and manifest their dreams. Why Choose "The Power of Intent?" Proven Techniques: Based on extensive research and real-world applications, the strategies in this book are tried and tested by individuals who have successfully manifested their desires. Easy to Follow: The book is structured with clear, step-by-step instructions that make it easy to incorporate these teachings into your daily life. Inspirational Stories: Infused with examples and stories that motivate and inspire you to take action toward your dreams. Embrace the transformative power of intent today! Begin your journey toward a life filled with purpose, passion, and manifestation. Order your copy of "The Power of Intent" now and start manifesting your desires faster than you ever thought possible!

Download or read book The Secret of Positive Thinking written by Kingsley C. Njoku and published by Strategic Book Publishing. This book was released on 2011-05 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Upon completing a law degree at the University of Kent in Canterbury, England, Nigerian Kingsley C. Njoku found himself far from home and facing a dramatic crossroads in his life. Looking for a way to boost his confidence and gain all the rewards that go along with a strong sense of self, he stumbled upon a centuries-old hidden secret that brought him courage: the power of positive thinking and faith. In The Secret of Positive Thinking, Kingsley C. Njoku shares the website and home business opportunity he discovered that changed his life. This enlightening and inspiring book will help you find your own successful path. Author Bio: Kingsley C. Njoku grew up in Nigeria, in a family of twelve siblings. He currently resides in Singapore, with his wife, Siti. His goal in writing The Secret of Positive Thinking is to encourage and motivate young people to think well of themselves and reach for their goals. Along with Siti, he would like to thank his older brother, Emmanuel Chukwunyere Njoku, for being the foundation of his inspiration. Mr. Njoku has completed four other books, including My Wife and iPhone, a work based on the true events surrounding his meeting and falling in love with Siti. Publisher's website: http: //sbpra.com/kingsleycnjoku