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Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book Dissertation Abstracts International

Download or read book Dissertation Abstracts International written by and published by . This book was released on 2003 with total page 776 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book American Doctoral Dissertations

Download or read book American Doctoral Dissertations written by and published by . This book was released on 2002 with total page 776 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Digital and Social Media Marketing

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Book Approaches to Economic Development

Download or read book Approaches to Economic Development written by John P. Blair and published by SAGE. This book was released on 1999 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Reader presents a selection of articles from Economic Development Quarterly, the premier journal for practitioners and academics of local economic development. The pieces chosen cover both the breadth and the cutting edge of real world economic development practices.

Book Handbook of Consumer Psychology

Download or read book Handbook of Consumer Psychology written by Curtis P. Haugtvedt and published by Psychology Press. This book was released on 2018-12-07 with total page 1892 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.

Book IEEE WIC International Conference on Web Intelligence

Download or read book IEEE WIC International Conference on Web Intelligence written by Jiming Liu and published by . This book was released on 2003 with total page 758 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Global Trends 2040

    Book Details:
  • Author : National Intelligence Council
  • Publisher : Cosimo Reports
  • Release : 2021-03
  • ISBN : 9781646794973
  • Pages : 158 pages

Download or read book Global Trends 2040 written by National Intelligence Council and published by Cosimo Reports. This book was released on 2021-03 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The ongoing COVID-19 pandemic marks the most significant, singular global disruption since World War II, with health, economic, political, and security implications that will ripple for years to come." -Global Trends 2040 (2021) Global Trends 2040-A More Contested World (2021), released by the US National Intelligence Council, is the latest report in its series of reports starting in 1997 about megatrends and the world's future. This report, strongly influenced by the COVID-19 pandemic, paints a bleak picture of the future and describes a contested, fragmented and turbulent world. It specifically discusses the four main trends that will shape tomorrow's world: - Demographics-by 2040, 1.4 billion people will be added mostly in Africa and South Asia. - Economics-increased government debt and concentrated economic power will escalate problems for the poor and middleclass. - Climate-a hotter world will increase water, food, and health insecurity. - Technology-the emergence of new technologies could both solve and cause problems for human life. Students of trends, policymakers, entrepreneurs, academics, journalists and anyone eager for a glimpse into the next decades, will find this report, with colored graphs, essential reading.

Book Consumer Behavior

Download or read book Consumer Behavior written by Delbert I. Hawkins and published by McGraw-Hill/Irwin. This book was released on 2003-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer Behavior, 9/e, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.

Book Varieties of Capitalism

Download or read book Varieties of Capitalism written by Peter A. Hall and published by Oxford University Press. This book was released on 2001 with total page 557 pages. Available in PDF, EPUB and Kindle. Book excerpt: Applying the new economics of organisation and relational theories of the firm to the problem of understanding cross-national variation in the political economy, this volume elaborates a new understanding of the institutional differences that characterise the 'varieties of capitalism' worldwide.

Book Artificial Intelligence in Healthcare

Download or read book Artificial Intelligence in Healthcare written by Adam Bohr and published by Academic Press. This book was released on 2020-06-21 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence (AI) in Healthcare is more than a comprehensive introduction to artificial intelligence as a tool in the generation and analysis of healthcare data. The book is split into two sections where the first section describes the current healthcare challenges and the rise of AI in this arena. The ten following chapters are written by specialists in each area, covering the whole healthcare ecosystem. First, the AI applications in drug design and drug development are presented followed by its applications in the field of cancer diagnostics, treatment and medical imaging. Subsequently, the application of AI in medical devices and surgery are covered as well as remote patient monitoring. Finally, the book dives into the topics of security, privacy, information sharing, health insurances and legal aspects of AI in healthcare. Highlights different data techniques in healthcare data analysis, including machine learning and data mining Illustrates different applications and challenges across the design, implementation and management of intelligent systems and healthcare data networks Includes applications and case studies across all areas of AI in healthcare data

Book Markets for Schooling

Download or read book Markets for Schooling written by Nick Adnett and published by Routledge. This book was released on 2002-01-10 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: An economic analysis of schooling markets is developed, emphasizing both the strengths and weaknesses of orthodox analyses. This publication is designed to be accessible to all those concerned with education and economics.

Book Knowledge Integration Strategies for Entrepreneurship and Sustainability

Download or read book Knowledge Integration Strategies for Entrepreneurship and Sustainability written by Baporikar, Neeta and published by IGI Global. This book was released on 2017-12-01 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information is considered essential in every business model. Effective usage of this information to direct goals and drive missions can lead to successful enterprises. Knowledge Integration Strategies for Entrepreneurship and Sustainability is a critical reference source that expounds upon the critical methods in which new information is integrated into existing models for starting new companies and the ways in which these models interact and affect each other. Featuring coverage on a broad range of topics, such as tacit knowledge utilization, knowledge retention in small and medium-sized enterprises (SMEs), and knowledge dynamics in supply chain management, this book is geared toward academicians, researchers, and students seeking current research on the effect of information management in the interdisciplinary world of business creation as well as enterprise stability and longevity.

Book Bulletin of the Atomic Scientists

Download or read book Bulletin of the Atomic Scientists written by and published by . This book was released on 1972-09 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.

Book Disruptive Technology  Concepts  Methodologies  Tools  and Applications

Download or read book Disruptive Technology Concepts Methodologies Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2019-07-05 with total page 2186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The proliferation of entrepreneurship, technological and business innovations, emerging social trends and lifestyles, employment patterns, and other developments in the global context involve creative destruction that transcends geographic and political boundaries and economic sectors and industries. This creates a need for an interdisciplinary exploration of disruptive technologies, their impacts, and their implications for various stakeholders widely ranging from government agencies to major corporations to consumer groups and individuals. Disruptive Technology: Concepts, Methodologies, Tools, and Applications is a vital reference source that examines innovation, imitation, and creative destruction as critical factors and agents of socio-economic growth and progress in the context of emerging challenges and opportunities for business development and strategic advantage. Highlighting a range of topics such as IT innovation, business strategy, and sustainability, this multi-volume book is ideally designed for entrepreneurs, business executives, business professionals, academicians, and researchers interested in strategic decision making using innovations and competitiveness.

Book The New Economics of Sustainable Consumption

Download or read book The New Economics of Sustainable Consumption written by G. Seyfang and published by Springer. This book was released on 2008-12-11 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a fresh look at sustainable consumption, exploring how grassroots community action can spread ideas in society. It presents a 'New Economics' approach based on alternative measures of wealth and value, examining how these are put into practice through local organic food systems, low-impact eco-housing, and complementary currencies.

Book Lifelong Learning in the Global Knowledge Economy

Download or read book Lifelong Learning in the Global Knowledge Economy written by and published by World Bank Publications. This book was released on 2003 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growth of the global knowledge economy is transforming the demands of the labour market in economies worldwide. It will require workers to develop new skills and knowledge, whilst education systems will need to adapt to the challenges of lifelong learning, and these changes will be as crucial in transition and developing economies as it is in the developed world. This publication explores how lifelong learning systems can encourage growth, discusses the changing nature of learning and the expanding role of the private sector in education, and considers the policy and financing options available to governments to address the challenges of the global knowledge economy.