Download or read book The Lifetime Learner s Guide to Reading and Learning written by Gary Hoover and published by . This book was released on 2017-07-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Museum Innovation and Social Entrepreneurship written by Haitham Eid and published by Routledge. This book was released on 2020-12-18 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Museum Innovation and Social Entrepreneurship makes a contribution towards building a museum perspective of innovation that takes into consideration the unique role of museums in society. Beginning and ending with the idea of museum innovation in a wider sense, the book takes digital innovation as a particular focus. Drawing on innovation theories from business studies and case studies from national museums in the US and the UK, as well as numerous examples of innovative museum projects around the globe, the author unpacks, in practical terms, what it means for museums to be innovative and socially enterprising. As a result, Eid presents a research-based model of innovation in museums, which is flexible enough to be fully or partially adopted by any museum, regardless of size, location, mission or nature of the collections it houses. As such, this model makes innovation in museums scalable, replicable and feasible to start and operate. Supplying the museum studies field with essential terminologies and conceptual frameworks related to innovation, Museum Innovation and Social Entrepreneurship helps to forge new ideas and create common ground with other disciplines. Therefore, the book should be essential reading for academics, researchers and graduate students working in the fields of museum and heritage studies, digital humanities and business studies. It should also be of great interest to practitioners working in museums around the globe.
Download or read book Museum Marketization written by Karin M. Ekström and published by Routledge. This book was released on 2019-12-06 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: This wide-ranging book explores the impact of marketization on the creative industries. With critical perspectives from a variety of disciplines and global experts, numerous examples from international cultural institutions are employed to illuminate the topic. Culture and business have become increasingly intertwined, and cultural institutions need to be aware of their place in the market. Commercial awareness, which was previously disparaged, is now seen as a legitimate and necessary response to increased competition, enhancing experience, increasing accessibility, broadening inclusivity and sustainable futures with diminishing funding. The contributions to this book highlight that marketing, public relations, sponsorship and fundraising have become integral to the survival of many museums, galleries and events. Of interest to students and scholars across topics such as arts marketing, arts administration, heritage marketing and museum studies, the book is also insightful for reflective practitioners in the creative sector.
Download or read book Museum Marketing and Strategy written by Neil G. Kotler and published by John Wiley & Sons. This book was released on 2016-08-25 with total page 535 pages. Available in PDF, EPUB and Kindle. Book excerpt: This newly revised and updated edition of the classic resource on museum marketing and strategy provides a proven framework for examining marketing and strategic goals in relation to a museum's mission, resources, opportunities, and challenges. Museum Marketing and Strategy examines the full range of marketing techniques and includes the most current information on positioning, branding, and e-marketing. The book addresses the issues of most importance to the museum community and shows how to Define the exchange process between a museum's offerings and consumer value Differentiate a museum and communicate its unique value in a competitive marketplace Find, create, and retain consumers and convert visitors to members and members to volunteers and donors Plan strategically and maximize marketing's value Achieve financial stability Develop a consumer-centered museum
Download or read book Museum Marketing written by Ruth Rentschler and published by Routledge. This book was released on 2009-11-04 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Museums have moved from a product to a marketing focus within the last ten years. This has entailed a painful reorientation of approaches to understanding visitors as ‘customers’; new ways of fundraising and sponsorship as government funding decreases; and grappling with using the internet for marketing. This book brings the latest in marketing thinking to bear on the museum sector taking into account both the commercial issues and social mission it involves. Carefully structured to be highly accessible the book offers: * A contemporary and relevant and global approach to museum marketing written by authors in Britain, Australia, the United States, and Asia * An approach that reflects the particular challenges museums of varying sizes face when seeking to market an experience to a diverse set of stakeholders: audience; funders; sponsors and government. * A particular focus on museum marketing in the 'Information Age' * Major case studies at the beginning and end of each section of the book, and smaller case studies within chapters The hugely experienced author team, includes both leading academics and practitioners to ensure the book has broad appeal and is both relevant, innovative and progressive in approach. It will be essential reading for students in museum studies, non-profit marketing, and arts management and marketing. It will also be equally relevant for professionals working in and managing museums and galleries, heritage attractions and ministries of arts.
Download or read book The Personalization of the Museum Visit written by Seph Rodney and published by Routledge. This book was released on 2019-05-13 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Personalization of the Museum Visit examines a fundamental shift in institutional behavior in museums located in the United States and the United Kingdom. Contending that art museums have moved toward a new paradigm of public engagement, it posits that modern museum visitors are treated as self-directed "clients", with the agency to make meaning for themselves. The book then considers how this change has come about, examining factors such as the onset of a new museology, an experience economy, and a marketing revolution. Drawing on extensive research undertaken at Britain’s Tate Modern, the book examines a range of issues, including visitor engagement, curatorial practice, and museum management. A visit experience that is customizable to the individual visitor, in which curators and marketers work together with visitor-clients to create an experience of personalized meaning, is, Rodney argues, rising in prevalence in the art museum field, but it is also being stymied by certain structural impediments. This book examines such obstacles, including institutional division of labor, long-standing conceptions, or misconceptions, of the museum’s mission, and the orientation of museums toward a certain conceptual model of their visitors. The Personalization of the Museum Visit is essential reading for scholars and students engaging with issues of visitor engagement, curatorial practice, and museum management. With a particular focus on the role of business interests and public policy, the book should also be of interest to those undertaking research in fields outside of museum and visitor studies.
Download or read book The Business of Art written by Lee Evan Caplin and published by Prentice Hall. This book was released on 1989 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers guidance for artists in financial planning, copyright protection, the preparation of a portfolio, and sale of works to art dealers, museums, and other markets.
Download or read book Museums and Entrepreneurship written by Eve Kalyva and published by Taylor & Francis. This book was released on 2024-07-22 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Museums and Entrepreneurship: The Effects of Capitalising on Culture in the 21st Century addresses the largely under-examined impact that different entrepreneurial endeavours have on museum practices today. It identifies an entrepreneurial turn in today’s neoliberal context and critically evaluates how this turn redefines museums in organisational, conceptual and empirical terms. It assesses the challenges that different types of museums face, examining how they are conceptualised, managed and experienced in order to remain financially viable while also remaining relevant to the communities they should serve. It brings to the fore the dynamic relationships formed across corporate sponsors, private collectors, cultural administrators and local communities that shape today’s museum practices in a global context. Evidence-based in its approach and with case studies from Europe, the United States, South America and China, this volume engages with entrepreneurship across theory and practice and combines perspectives from museum studies, curating, exhibition design, business and management. Shedding new light on discussions around cultural branding, sponsorship, the politics of display and experience economy, and highlighting the importance of resilience, decolonisation and social responsibility, Museums and Entrepreneurship is essential reading for students and researchers in museum and heritage studies, curatorial studies, arts and heritage management and business.
Download or read book Museum Innovation and Social Entrepreneurship written by Haitham Eid and published by Routledge. This book was released on 2019-03-14 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: Museum Innovation and Social Entrepreneurship makes a contribution towards building a museum perspective of innovation that takes into consideration the unique role of museums in society. Beginning and ending with the idea of museum innovation in a wider sense, the book takes digital innovation as a particular focus. Drawing on innovation theories from business studies and case studies from national museums in the US and the UK, as well as numerous examples of innovative museum projects around the globe, the author unpacks, in practical terms, what it means for museums to be innovative and socially enterprising. As a result, Eid presents a research-based model of innovation in museums, which is flexible enough to be fully or partially adopted by any museum, regardless of size, location, mission or nature of the collections it houses. As such, this model makes innovation in museums scalable, replicable and feasible to start and operate. Supplying the museum studies field with essential terminologies and conceptual frameworks related to innovation, Museum Innovation and Social Entrepreneurship helps to forge new ideas and create common ground with other disciplines. Therefore, the book should be essential reading for academics, researchers and graduate students working in the fields of museum and heritage studies, digital humanities and business studies. It should also be of great interest to practitioners working in museums around the globe.
Download or read book Managing the Cultural Business written by Michela Addis and published by Routledge. This book was released on 2020-11-24 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: The arts and cultural sector has always been a challenging area in which to find business success; the advent of the global health crisis due to COVID-19 has greatly amplified these challenges. Thanks to the expertise of 22 scholars, this text elaborates on the most common key strategic mistakes and misunderstandings to help arts and cultural organizations finding success. This book starts by looking at the evolution of competition in those industries. Several new and challenging drivers shape the competitive environments of arts and cultural organizations. A customer-centric approach helps in identifying ten crucial managerial processes in which strategic mistakes are commonly made. This book proposes a revised managerial vision of the key processes that constitute every arts and cultural organization. Each chapter offers an innovative analysis of a classic managerial problem, describing popular mistakes and providing case-based insights derived from real world important examples. Specifically, each chapter elaborates on two illuminating examples, one of which is always chosen among the Italian arts and cultural organizations, thus belonging to the world’s leading cultural sector. Speaking to current and student arts managers, this insightful book channels national and supranational cultural heritage to provide essential reading for managers of present and future arts and cultural organizations.
Download or read book Museum Work written by and published by . This book was released on 1921 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: List of members in v. 3, 4, and 8.
Download or read book The Anatomy of a Museum written by Steven Miller and published by John Wiley & Sons. This book was released on 2017-10-02 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a museum professional and based on a course taught for many years, The Anatomy of a Museum is an engaging and accessible volume that provides a unique insider’s guide to what museums are and how they operate. An insider’s view of the rarefied world of the museum that provides a refreshing and unique account of the reality of the workings of museum life The material has been successfully tested in a course that the author has taught for 14 years Miller has extensive experience at all levels of museum work, from painting walls for exhibitions to museum directorship Clearly and engagingly written, the book covers all the component parts and various disciplines of museum operations, and opinions and perspectives are drawn from a deep knowledge of the field Includes useful pedagogical material, including questions, discussion topics, and a range of anecdotes
Download or read book Museums A Place to Work written by Jane R. Glaser and published by Routledge. This book was released on 2013-04-15 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Surveying over thirty different positions in the museum profession, this is the essential guide for anyone considering entering the field, or a career change within it. From exhibition designer to shop manager, this comprehensive survey views the latest trends in museum work and the broad-ranging technological advances that have been made. For any professional in the field, this is a crucially useful book for how to prepare, look for and find jobs in the museum profession.
Download or read book National Standards and Best Practices for U S Museums written by Elizabeth E. Merritt and published by Rowman & Littlefield. This book was released on 2023-09-12 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the first time, the U.S. museum profession's current operating standards in areas from public accountability to facilities and risk management are available in a single publication. This guide is an essential reference work for the museum community, presenting the ideals that should be upheld by every museum striving to maintain excellence in its operations. An introductory section explains how virtually anyone associated with museums will find the book valuable, from trustees to staff to funders and the media. It is followed by a full outline of the standards, including the overarching Characteristics of Excellence and the seven areas of performance they address. Throughout the book is commentary by Elizabeth E. Merritt, former director of AAM's Museum Advancement and Excellence Department and founding director of AAM's Center for the Future of Museums. "Insightful commentary by Elizabeth Merritt rings loud and clear and accompanies a concise compilation of policies, practices and plans for managing museums in the twenty-first century. Every museum professional should look to National Standards and Best Practices for U.S. Museums for direction in museum administration and collection stewardship, education programs and exhibitions." — Tim White, assistant director for collections and operations, Yale Peabody Museum; president, Society for the Preservation of Natural History Collections Also available from Amazon as a Kindle e-Book: National Standards & Best Practices for U.S. Museums
Download or read book What Every Museum Director Should Know about Working with Boards written by Edward M. Luby and published by Rowman & Littlefield. This book was released on 2024-09-16 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: While new directors learn how to manage and lead museums as part of their professional training and career development, the skills and knowledge required to work with boards—which are instrumental to a museum director’s work—must somehow be acquired on the job as one’s career progresses. What Every Museum Director Should Know about Working with Boards is designed to empower new and aspiring museum directors by equipping them with the skills and knowledge to work with boards. What Every Museum Director Should Know about Working with Boards uses museum-based vignettes of all-too-true situations encountered by new museum directors to illustrate what museum directors need to understand about their work with museum boards, so that they have the skills and knowledge to identify, assess, and successfully navigate the common issues they will inevitably encounter as a director. Following the vignette, analysis of the situation and strategic guidance are offered. A new director’s understanding of how boards are structured and operate, how they will interact with the board, and what areas they will work on with the board are all critical to a new museum leader’s success. However, busy new directors often do not have time to access the many widely dispersed resources about working with boards or to ascertain what parts of board operations will most affect their daily work. Consequently, What Every Museum Director Should Know about Working with Boards outlines how boards are organized, discusses the common points of contact between the director and the museum’s board, and examines the kinds of challenges museum directors will likely encounter in working with their boards. Given the importance of museum boards to the success of museums and a director’s understanding of boards to their own career development, What Every Museum Director Should Know about Working with Boards is an essential resource for new and aspiring museum directors.
Download or read book Monthly Consular and Trade Reports written by and published by . This book was released on 1907 with total page 1494 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Manual of Strategic Planning for Museums written by Gail Dexter Lord and published by AltaMira Press. This book was released on 2007-04-16 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: While some view strategic planning with trepidation, it is one of a museum's strongest tools for improving quality, motivating staff and board members, adapting to environmental changes, and preparing the groundwork for future initiatives. The Manual of Strategic Planning for Museums offers proven methods for successful strategic planning in museums from two experienced leaders in the field.