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Book The Moderns

    Book Details:
  • Author : Steven Heller
  • Publisher : Abrams
  • Release : 2017-09-19
  • ISBN : 168335012X
  • Pages : 2261 pages

Download or read book The Moderns written by Steven Heller and published by Abrams. This book was released on 2017-09-19 with total page 2261 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Moderns, we meet the men and women who invented and shaped Midcentury Modern graphic design in America. The book is made up of generously illustrated profiles, many based on interviews, of more than 60 designers whose magazine, book, and record covers; advertisements and package designs; posters; and other projects created the visual aesthetics of postwar modernity. Some were émigrés from Europe; others were homegrown—all were intoxicated by elemental typography, primary colors, photography, and geometric or biomorphic forms. Some are well-known, others are honored in this volume for the first time, and together they comprised a movement that changed our design world.

Book British Modern

    Book Details:
  • Author : Steven Heller
  • Publisher :
  • Release : 1998
  • ISBN :
  • Pages : 144 pages

Download or read book British Modern written by Steven Heller and published by . This book was released on 1998 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Mapping the Nation

Download or read book Mapping the Nation written by Susan Schulten and published by University of Chicago Press. This book was released on 2012-06-29 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A compelling read” that reveals how maps became informational tools charting everything from epidemics to slavery (Journal of American History). In the nineteenth century, Americans began to use maps in radically new ways. For the first time, medical men mapped diseases to understand and prevent epidemics, natural scientists mapped climate and rainfall to uncover weather patterns, educators mapped the past to foster national loyalty among students, and Northerners mapped slavery to assess the power of the South. After the Civil War, federal agencies embraced statistical and thematic mapping in order to profile the ethnic, racial, economic, moral, and physical attributes of a reunified nation. By the end of the century, Congress had authorized a national archive of maps, an explicit recognition that old maps were not relics to be discarded but unique records of the nation’s past. All of these experiments involved the realization that maps were not just illustrations of data, but visual tools that were uniquely equipped to convey complex ideas and information. In Mapping the Nation, Susan Schulten charts how maps of epidemic disease, slavery, census statistics, the environment, and the past demonstrated the analytical potential of cartography, and in the process transformed the very meaning of a map. Today, statistical and thematic maps are so ubiquitous that we take for granted that data will be arranged cartographically. Whether for urban planning, public health, marketing, or political strategy, maps have become everyday tools of social organization, governance, and economics. The world we inhabit—saturated with maps and graphic information—grew out of this sea change in spatial thought and representation in the nineteenth century, when Americans learned to see themselves and their nation in new dimensions.

Book Mid Century Modern Graphic Design

Download or read book Mid Century Modern Graphic Design written by Theo Inglis and published by Rizzoli Publications. This book was released on 2019-05-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visual and comprehensive guide to a hugely popular graphic style. The distinctive aesthetic of mid-century design captured the post-war zeitgeist of energy and progress, and remains hugely popular today. In Mid-Century Modern Graphic Design Theo Inglis takes an in-depth look at the innovative graphics of the period, writing about the work of artists and designers from all over the world. From book covers, record covers and posters to advertising, typography and illustration, the designs feature eye-popping colour palettes, experimental type and prints that buzz with kinetic energy. The book features artworks from a wide selection of international designers and illustrators whose work continues to inspire and influence today, including Ray Eames, Paul Rand, Alex Steinweiss, Joseph Low, Alvin Lustig, Elaine Lustig Cohen, Leo Lionni, Rudolph de Harak, Abram Games, Tom Eckersley, Ivan Chermayeff, Josef Albers, Corita Kent, Jim Flora, Ben Shahn, Herbert Bayer and Helen Borten. Theo draws from a broad range of sources including advertising, magazine covers, record sleeves, travel posters and children’s book illustration to show the development of the design style globally, and how this continues to influence design today. The book is packed with hundreds of colour illustrations, including classic designs, such as Saul Bass’ film posters and Miroslav Šašek’s children’s books, alongside lesser-known gems.

Book   Printing the Revolution

    Book Details:
  • Author : E. Carmen Ramos
  • Publisher : Princeton University Press
  • Release : 2020-12
  • ISBN : 0691210802
  • Pages : 326 pages

Download or read book Printing the Revolution written by E. Carmen Ramos and published by Princeton University Press. This book was released on 2020-12 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Printing and collecting the revolution : the rise and impact of Chicano graphics, 1965 to now / E. Carmen Ramos -- Aesthetics of the message : Chicana/o posters, 1965-1987 / Terezita Romo -- War at home : conceptual iconoclasm in American printmaking / Tatiana Reinoza -- Chicanx graphics in the digital age / Claudia E. Zapata.

Book Graphic Design and Architecture  A 20th Century History

Download or read book Graphic Design and Architecture A 20th Century History written by Richard Poulin and published by . This book was released on 2012-11 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative volume is the first to provide the design student, practitioner, and educator with an invaluable comprehensive reference of visual and narrative material that illustrates and evaluates the unique and important history surrounding graphic design and architecture. Graphic Design and Architecture, A 20th Century History closely examines the relationship between typography, image, symbolism, and the built environment by exploring principal themes, major technological developments, important manufacturers, and pioneering designers over the last 100 years. It is a complete resource that belongs on every designer’s bookshelf.

Book Graphic Icons

    Book Details:
  • Author : John Clifford
  • Publisher : Pearson Education
  • Release : 2014
  • ISBN : 0321887204
  • Pages : 241 pages

Download or read book Graphic Icons written by John Clifford and published by Pearson Education. This book was released on 2014 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who are history's most iconic graphic designers? Let the debate begin here. In this gorgeous, visual overview of the history of graphic design, students are introduced to 50 of the most important designers from the early 20th century to the present day. This fun-to-read, pretty-to-look-at graphic design history primer introduces them to the work and notable achievements of such industry luminaries as El Lissitzky, Alexander Rodchenko, A.M. Cassandre, Alvin Lustig, Cipe Pineles, Armin Hofmann, Paul Rand, Saul Bass, Herb Lubalin, Milton Glaser, Stefan Sagmeister, John Maeda, Paula Scher, and more. Who coined the term "graphic design"? Who designed the first album cover? Who was the first female art director of a mass-market American magazine? Who created the "I Want My MTV" ad campaign? Who created the first mail-order font shop? In Graphic Icons: Visionaries Who Shaped Modern Graphic Design, students start with the who and quickly learn the what, when, why, and where behind graphic design's most important breakthroughs and the impact they had, and continue to have, on the world we live in.

Book French Modern

    Book Details:
  • Author : Steven Heller
  • Publisher : Chronicle Books (CA)
  • Release : 1997
  • ISBN :
  • Pages : 144 pages

Download or read book French Modern written by Steven Heller and published by Chronicle Books (CA). This book was released on 1997 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: This strikingly designed volume presents French Modern commercial graphic design in all its glory. Every aspect of French life in the lively and turbulent decades of the '20s and '30s is displayed in this rich compendium of highly stylized design concepts, including magazines, posters, brochures, and retail packages. From exhibition affiches proclaiming the dawn of a new cultural era and symbolic advertisements celebrating the marriage of man and machine to seductive perfume packages and exquisitely chic cocktail paraphernalia, this stunning survey offers a wealth of original artifacts - some never before seen in the United States - making it an essential reference for industrial designers, graphic artists, and anyone with an interest in the history of fine design and advertising.

Book A People s History of American Empire

Download or read book A People s History of American Empire written by Howard Zinn and published by Macmillan. This book was released on 2008-04 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adapted from the critically acclaimed chronicle of U.S. history, a study of American expansionism around the world is told from a grassroots perspective and provides an analysis of important events from Wounded Knee to Iraq.

Book The Art of Graphic Design

    Book Details:
  • Author : Bradbury Thompson
  • Publisher : Yale University Press
  • Release : 2018-01-01
  • ISBN : 0300238576
  • Pages : 233 pages

Download or read book The Art of Graphic Design written by Bradbury Thompson and published by Yale University Press. This book was released on 2018-01-01 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revered classic of American design delights anew with the freshness and ingenuity of its approach Bradbury Thompson (1911-1995) remains one of the most admired and influential graphic designers of the twentieth century, having trained a generation of design students while on the faculty of the Yale School of Art for more than thirty years. The art director of Mademoiselle and design director of Art News and Art News Annual in the decades after World War II, Thompson was also a distinguished designer of limited-edition books, postage stamps, rationalized alphabets, corporate identification programs, trademarks, and sacred works (most notably the Washburn College Bible). Thompson also designed more than sixty issues of Westvaco Inspirations, a magazine that was published by the Westvaco Corporation and distributed to thousands of printers, designers, and teachers to show the range and versatility of printing papers. Thompson was especially revered for his ability to adapt classic typography for the modern world. Bradbury Thompson: The Art of Graphic Design is a landmark in the history of fine bookmaking. First published by Yale University Press in 1988 and designed by Thompson himself, it was praised by the New York Times as a book in which "art and design are gloriously and daringly mixed." Original texts by the author and other notable designers, critics, and art historians, including J. Carter Brown, Alvin Eisenman, and Steven Heller, explore Thompson's methods and design philosophy, and a newly commissioned afterword by Jessica Helfand attests to the enduring importance of his work. Both a retrospective and a manifesto, the book surveys Thompson's timeless contributions to American graphic design, including his experimental work and his work in magazines, typography, books, simplified alphabets, and contemporary postage stamps. Published for the first time in paperback, this classic text is now available for a new generation of designers and students.

Book WE HEREBY REFUSE

Download or read book WE HEREBY REFUSE written by Frank Abe and published by Chin Music Press. This book was released on 2021-07-16 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three voices. Three acts of defiance. One mass injustice. The story of camp as you’ve never seen it before. Japanese Americans complied when evicted from their homes in World War II -- but many refused to submit to imprisonment in American concentration camps without a fight. In this groundbreaking graphic novel, meet JIM AKUTSU, the inspiration for John Okada’s No-No Boy, who refuses to be drafted from the camp at Minidoka when classified as a non-citizen, an enemy alien; HIROSHI KASHIWAGI, who resists government pressure to sign a loyalty oath at Tule Lake, but yields to family pressure to renounce his U.S. citizenship; and MITSUYE ENDO, a reluctant recruit to a lawsuit contesting her imprisonment, who refuses a chance to leave the camp at Topaz so that her case could reach the U.S. Supreme Court. Based upon painstaking research, We Hereby Refuse presents an original vision of America’s past with disturbing links to the American present.

Book History of Modern Design

    Book Details:
  • Author : David Raizman
  • Publisher : Laurence King Publishing
  • Release : 2003
  • ISBN : 9781856693486
  • Pages : 406 pages

Download or read book History of Modern Design written by David Raizman and published by Laurence King Publishing. This book was released on 2003 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exploration of the parallel development of product and graphic design from the 18th century to the 21st. The effects of mass production and consumption, man-made industrial materials and extended lines of communication are also discussed.

Book A New Program for Graphic Design

Download or read book A New Program for Graphic Design written by David Reinfurt and published by Inventory Press. This book was released on 2019-09-17 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A toolkit for visual literacy in the 21st century A New Program for Graphic Design is the first communication-design textbook expressly of and for the 21st century. Three courses--Typography, Gestalt and Interface--provide the foundation of this book. Through a series of in-depth historical case studies (from Benjamin Franklin to the Macintosh computer) and assignments that progressively build in complexity, A New Program for Graphic Design serves as a practical guide both for designers and for undergraduate students coming from a range of other disciplines. Synthesizing the pragmatic with the experimental, and drawing on the work of Max Bill, György Kepes, Bruno Munari and Stewart Brand (among many others), it builds upon mid- to late-20th-century pedagogical models to convey contemporary design principles in an understandable form for students of all levels--treating graphic design as a liberal art that informs the dissemination of knowledge across all disciplines. For those seeking to understand and shape our increasingly networked world of information, this guide to visual literacy is an indispensable tool. David Reinfurt (born 1971), a graphic designer, writer and educator, reestablished the Typography Studio at Princeton University and introduced the study of graphic design. Previously, he held positions at Columbia University Graduate School of Architecture, Planning and Preservation, Rhode Island School of Design and Yale University School of Art. As a cofounder of O-R-G inc. (2000), Dexter Sinister (2006) and the Serving Library (2012), Reinfurt has been involved in several studios that have reimagined graphic design, publishing and archiving in the 21st century. He was the lead designer for the New York City MTA Metrocard vending machine interface, still in use today. His work is included in the collections of the Walker Art Center, Whitney Museum of American Art, Cooper Hewitt National Design Museum and the Museum of Modern Art. He is the co-author of Muriel Cooper (MIT Press, 2017), a book about the pioneering designer.

Book The Complete Graphic Work of Jack Levine

Download or read book The Complete Graphic Work of Jack Levine written by Jack Levine and published by Courier Corporation. This book was released on 1984-01-01 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume features the never-before-published prints of corrupt politicians, gangsters, Hebrew sages, fascist generals, mythological figures, and much more by the major American artist and social commentator, Jack Levine. Plate-by-plate commentaries. Introduction. Biographical Outline. 84 black-and-white illustrations.

Book Letters from the Avant Garde

    Book Details:
  • Author : Ellen Lupton
  • Publisher : Princeton Architectural Press
  • Release : 1996-03
  • ISBN : 9781568980522
  • Pages : 106 pages

Download or read book Letters from the Avant Garde written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 1996-03 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best letterhead designs from 1915 to 1950.

Book Mid Century Modernism and the American Body

Download or read book Mid Century Modernism and the American Body written by Kristina Wilson and published by Princeton University Press. This book was released on 2021-04-13 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first investigation of how race and gender shaped the presentation and marketing of Modernist decor in postwar America In the world of interior design, mid-century Modernism has left an indelible mark still seen and felt today in countless open-concept floor plans and spare, geometric furnishings. Yet despite our continued fascination, we rarely consider how this iconic design sensibility was marketed to the diverse audiences of its era. Examining advice manuals, advertisements in Life and Ebony, furniture, art, and more, Mid-Century Modernism and the American Body offers a powerful new look at how codes of race, gender, and identity influenced—and were influenced by—Modern design and shaped its presentation to consumers. Taking us to the booming suburban landscape of postwar America, Kristina Wilson demonstrates that the ideals defined by popular Modernist furnishings were far from neutral or race-blind. Advertisers offered this aesthetic to White audiences as a solution for keeping dirt and outsiders at bay, an approach that reinforced middle-class White privilege. By contrast, media arenas such as Ebony magazine presented African American readers with an image of Modernism as a style of comfort, security, and social confidence. Wilson shows how etiquette and home decorating manuals served to control women by associating them with the domestic sphere, and she considers how furniture by George Nelson and Charles and Ray Eames, as well as smaller-scale decorative accessories, empowered some users, even while constraining others. A striking counter-narrative to conventional histories of design, Mid-Century Modernism and the American Body unveils fresh perspectives on one of the most distinctive movements in American visual culture.

Book American Modernism

    Book Details:
  • Author : R. Roger Remington
  • Publisher : Yale University Press
  • Release : 2003-01-01
  • ISBN : 9780300098167
  • Pages : 202 pages

Download or read book American Modernism written by R. Roger Remington and published by Yale University Press. This book was released on 2003-01-01 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents an account of a key period in American graphic design as it manifested itself in various media, covering major historical influences and significant works.