Download or read book Advanced App Store Optimization written by Moritz Daan and published by . This book was released on 2018-03-08 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does your business have an app? Then this book is your go-to resource for App Store Optimization (ASO) in the Apple App Store and Google Play Store. Maybe you need help identifying better keywords, or managing other factors to increase downloads. Or your app is already successful, but you're wondering how you might boost your efforts through conversion rate optimization.
Download or read book App Store Optimization written by Oliver Hoß and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Strategic Innovative Marketing and Tourism written by Androniki Kavoura and published by . This book was released on 2019 with total page 1330 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that promise to influence the future direction of marketing research and practice in a digital and innovational era. Among the areas covered are product and brand management, strategic marketing, B2B marketing and sales management, international marketing, business communication and advertising, digital and social marketing, tourism and hospitality marketing and management, destination branding and cultural management, and event marketing. The book comprises the proceedings of the International Conference on Strategic Innovative Marketing and Tourism (ICSIMAT) 2018, where researchers, academics, and government and industry practitioners from around the world came together to discuss best practices, the latest research, new paradigms, and advances in theory. It will be of interest to a wide audience, including members of the academic community, MSc and PhD students, and marketing and tourism professionals.
Download or read book App Empire written by Chad Mureta and published by John Wiley & Sons. This book was released on 2012-03-27 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to building wealth by designing, creating, and marketing a successful app across any platform Chad Mureta has made millions starting and running his own successful app business, and now he explains how you can do it, too, in this non-technical, easy-to-follow guide. App Empire provides the confidence and the tools necessary for taking the next step towards financial success and freedom. The book caters to many platforms including iPhone, iPad, Android, and BlackBerry. This book includes real-world examples to inspire those who are looking to cash in on the App gold rush. Learn how to set up your business so that it works while you don't, and turn a simple idea into a passive revenue stream. Discover marketing strategies that few developers know and/or use Learn the success formula for getting thousands of downloads a day for one App Learn the secret to why some Apps get visibility while others don't Get insights to help you understand the App store market App Empire delivers advice on the most essential things you must do in order to achieve success with an app. Turn your simple app idea into cash flow today!
Download or read book Mobile App Store Optimization written by Upendra Rana and published by BookRix. This book was released on 2016-05-23 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: App Store Optmization or ASO is the process of improving visibility of mobile apps to rank higher in app store searches. It is similar in principle to conventional search engine optimization, and you could do a lot of simple things to improve your mobile apps rankings.
Download or read book High Performance Mobile Web written by Maximiliano Firtman and published by "O'Reilly Media, Inc.". This book was released on 2016-09-13 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Optimize the performance of your mobile websites and webapps to the extreme. With this hands-on book, veteran mobile and web developer Maximiliano Firtman demonstrates which aspects of your site or app slow down the user’s experience, and what you can do to achieve lightning-fast performance. There’s much at stake: if you want to boost your app’s conversion rate, then tackling performance issues is the best way to start. Learn tools and techniques for working with responsive web design, images, the network layer, and many other ingredients—plus the metrics to check your progress. Ideal for web developers and web designers with HTML, CSS, JavaScript, and HTTP experience, this is your guide to superior mobile web performance. You’ll dive into: Emulators, simulators, and other tools for measuring performance Basic web performance concepts, including metrics, charts, and goals How to get real data from mobile browsers on your real networks APIs and specs for measuring, tracking and improving web performance Insights and tricks for optimizing the first view experience Ways to optimize post-loading experiences and future visits Responsive web design and its performance challenges Tips for extreme performance to achieve best conversion rates How to work with web views inside native apps
Download or read book High Performance IOS Apps written by Gaurav Vaish and published by "O'Reilly Media, Inc.". This book was released on 2016-06-16 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now that more people spend more time interacting with mobile apps than with their desktop counterparts, you need to think about your iOS app's performance the moment you write your first line of code. This practical hands-on guide shows you how. Through specific and concise tips for designing and optimizing your apps, author Gaurav Vaish provides solutions to many common performance scenarios, including reusable code that you can put to work right away.
Download or read book Missing Okalee written by Laura Ojeda Melchor and published by Shadow Mountain. This book was released on 2021-09-07 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: When compared to her nearly perfect little sister, Phoebe Paz Petersen feels she doesn't measure up in her parents' eyes. Okalee is smart and beloved for her sunny disposition, which makes it hard for Phoebe to stand out in their small town in Montana. But if she can get picked for the coveted solo in the school choir, she'll stop being a middle-school nobody and finally get her chance to shine. Despite her sister's annoying perfection, Phoebe actually loves spending time with Okalee. They have one very special, secret tradition: River Day--when they hold hands and make their way across the cold, rushing Grayling River, to celebrate the first hint of spring. This year's River Day crossing, however, goes horribly wrong, and Phoebe's world is suddenly turned upside down. Heartbroken and facing life without Okalee, Phoebe is more determined than ever to sing the solo in the school concert as a way of speaking to her sister one last time. But Phoebe's so traumatized by what happened, she's lost her beautiful singing voice. Kat Waters wants the choir solo for herself and is spreading a terrible rumor about what really happened to Okalee on River Day. If Phoebe tells the truth, she believes her family will never forgive her and she may never get to sing her goodbye to Okalee. Even worse, somebody is leaving Phoebe anonymous notes telling her they saw what really happened at the river. Missing Okalee is an empathy-building novel about the unbreakable bond between sisters and finding the courage to do what's right amid heartbreak and tragedy.
Download or read book Mobile App Marketing And Monetization written by Alex Genadinik and published by Createspace Independent Publishing Platform. This book was released on 2014-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a very to the point book with many actionable tips and strategies for how to promote your mobile app (iPhone or Android), make money from your smartphone applications, and generally treat it as a real business. Many of the strategies are simple and effective, and you can begin working on them as early as today.
Download or read book High Performance Android Apps written by Doug Sillars and published by "O'Reilly Media, Inc.". This book was released on 2015-09-09 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation In a virtual sea of Android apps, the key to survival in the form of user engagement, referrals and purchases is simple: performance and perceived speed. But building a high performance app isn't easy in a fast-paced and rapidly changing environment where new devices, platforms and development tools are announced almost daily. This practical guide provides tools and tips that will help you take app performance to a new level.
Download or read book App Accomplished written by Carl Brown and published by Pearson Education. This book was released on 2015 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, successful apps are complex software projects. You can't just knock them off in a weekend -- and, worse, many common programming habits don't work well in mobile. You need skills, processes, tools, management techniques, and best practices that are honed for mobile platforms and realities. In App Accomplished, top mobile developer Carl Brown provides all that -- so you can run your entire project effectively and get the answers you need right now. Whether you're writing your own code or contracting out, you'll find hard-won guidance for your entire app development life cycle. Brown guides you step-by-step from planning and design through testing and updates. Through case studies drawn from his immense experience, he reveals why so many app projects fail -- and how to avoid the mistakes that derailed them. When it comes to apps, a great idea isn't enough: You have to execute. This is the first book that shows you how. Understand mobile-specific issues that lead even experienced developers astray. Find developers who can do a great job with your unique app at a fair price. Define the requirements you need to create accurate schedules and budgets. Work with developers to get the best possible results. Manage and communicate effectively to avoid cost overruns. Solve problems before they get out of control. Develop wireframes and prototypes that clarify the user's core experience. Choose app components, from servers to data storage. Select tools for source control, testing, project tracking, and more. Identify and fill crucial skills gaps. Estimate the quality of the app you're building. Efficiently test and debug your app. Recover from App Store rejection. Leverage user feedback to help plan your next release. Determine when an existing project is too far off course to fix. - Publisher.
Download or read book Optimize written by Lee Odden and published by John Wiley & Sons. This book was released on 2012-04-17 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attract, engage, and inspire your customers with an "Optimize and Socialize" content marketing strategy Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this book that have been proven to increase online performance across marketing, public relations, and customer service. Learn to incorporate essential content optimization and social media engagement principles thereby increasing their ability to acquire and engage relevant customers online. Optimize provides insights from Lee Odden, one of the leading authorities on Content and Online Marketing. This book explains how to: Create a blueprint for integrated search, social media and content marketing strategy Determine which creative tactics will provide the best results for your company Implement search and social optimization holistically in the organization Measure the business value of optimized and socialized content marketing Develop guidelines, processes and training to scale online marketing success Optimize offers a tested approach for a customer-centric and adaptive online marketing strategy that incorporates the best of content, social media marketing, and search engine optimization tactics.
Download or read book Ultimate Guide to Optimizing Your Website written by Jon Rognerud and published by Entrepreneur Press. This book was released on 2014-02-18 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of the author's Ultimate guide to search engine optimization.
Download or read book Lean Mobile App Development written by Mike van Drongelen and published by Packt Publishing Ltd. This book was released on 2017-11-28 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop lean iOS and Android apps using industry standard techniques and lean development practices. About This Book Build ready-to-deploy apps with less iterations and shorter development times Adopt the lean startup methodologies to develop iOS and Android apps that shine in the App Store This hands-on guide puts continuous innovation into practice to develop successful mobile apps Who This Book Is For This book is for developers, CTOs, and architects working for a startup or another kind of lean startup environment, such as start-up within a cooperation. It is is ideal for any iOS and Android developer who wants to build successful mobile apps by adopting the lean startup methodology. What You Will Learn Apply the lean startup methodology to real Android and iOS development Define what your hypotheses are by creating an Minimal Viable Product Validate your idea against the Business Model Canvas Gather feedback through statistics and by getting user comments, learn from it, and adapt your app accordingly Develop skills and devise strategies to build versatile and flexible apps that meet changing business requirements Investigate the possibilities when you need to pivot your start-up idea whether in a startup or an established business. Create a successful app and get tips on how to boostconversion and how to optimize the on boardingprocess. In Detail Lean is the ultimate methodology for creating a startup that succeeds. Sounds great from a theoretical point of view, but what does that mean for you as an a technical co-founder or mobile developer? By applying the Lean Start-up methodology to your mobile App development, it will become so much easier to build apps that take Google Play or the App Store by storm. This book shows you how to bring together smarter business processes with technical know-how. It makes no sense to develop a brilliant app for six months or longer only to find out later that nobody is interested in it. Build a Minimum Viable Product (MVP) first. Validate your hypotheses early and often. Discover effective product development strategies that let you put Facebook's famous axiom "move fast and break things" into practice. A great app without visibility and marketing clout is nothing, so use this book to market your app, making use of effective metrics that help you track and iterate all aspects of project performance. Style and approach This book takes a hands-on approach to developing apps through the Lean Start-up Methodology. Following a 50% business and 50% tech approach, this book is filled with practical examples and real-world experiments.
Download or read book Every Day Spirit written by Mary Davis and published by Sourcebooks, Inc.. This book was released on 2024-09-03 with total page 794 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this uplifting and transformational book, spiritual teacher Mary Davis shares daily reflections, inspiring quotes, practices, prayers and meditations that fill your heart with encouragement, joy and inner peace. With a page for each day of the year, this gentle book will become a companion and a wise teacher that takes you on a spiritual journey of finding joy and gratitude in simple things, peace and comfort even in the midst of chaos, and a deeper love for others through kindness, compassion and service. Written during a year of solitude in the isolation of a cabin, Mary's poetic gift with words, loving guidance, humor and heart will feed your soul and have you looking forward to each day's reading. Every Day Spirit is packed with spiritual wisdom, making it a road map to a more meaningful and fulfilling life – and a reminder to slow down and notice the blessings. It's the perfect gift for yourself...and anyone in need of inspiration, hope, comfort and wisdom.
Download or read book The Art of SEO written by Eric Enge and published by "O'Reilly Media, Inc.". This book was released on 2015-08-17 with total page 1179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Examine the effects of Google’s Panda and Penguin algorithms Consider opportunities in mobile, local, and vertical SEO Build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit the book website (http://www.artofseobook.com) for FAQs and to post your own burning questions. You’ll have access to special offers and discounts on various SEO tools and services. You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to [email protected].
Download or read book App Savvy written by Ken Yarmosh and published by "O'Reilly Media, Inc.". This book was released on 2010-08-31 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your app, and launching it with a bang. Author Ken Yarmosh details a proven process for developing successful apps, and presents numerous interviews with the App Store's most prominent publishers. Learn about the App Store and how Apple's mobile devices function Follow guidelines for vetting and researching app ideas Validate your ideas with customers -- and create an app they’ll be passionate about Assemble your development team, understand costs, and establish a workable process Build your marketing plan while you develop your application Test your working app extensively before submitting it to the App Store Assess your app's performance and keep potential buyers engaged and enthusiastic
