Download or read book Neighbourhoods in Transition written by Emmanuel Rey and published by Springer Nature. This book was released on 2021-09-25 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book is focused on the intersection between urban brownfields and the sustainability transitions of metreopolitan areas, cities and neighbourhoods. It provides both a theoretical and practical approach to the topic, offering a thorough introduction to urban brownfields and regeneration projects as well as an operational monitoring tool. Neighbourhoods in Transition begins with an overview of historic urban development and strategic areas in the hearts of towns to be developed. It then defines several key issues related to the topic, including urban brownfields, regeneration projects, and sustainability issues related to neighbourhood development. The second part of this book is focused on support tools, explaining the challenges faced, the steps involved in a regeneration process, and offering an operational monitoring tool. It applies the unique tool to case studies in three selected neighbourhoods and the outcomes of one case study are also presented and discussed, highlighting its benefits. The audience for this book will be both professional and academic. It will support researchers as an up-to-date reference book on urban brownfield regeneration projects, and also the work of architects, urban designers, urban planners and engineers involved in sustainability transitions of the built environment.

Download or read book Consuming Experience written by Antonella Carù and published by Routledge. This book was released on 2007 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume focuses on the consumption experience, the way it happens, and on the phenomenon of consumer experience. The authors highlight the need to let the consumers construct their own experiences.

Download or read book You Will Not Replace Us written by Renaud Camus and published by . This book was released on 2018 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Customer Experience Management written by Bernd H. Schmitt and published by John Wiley & Sons. This book was released on 2010-07-09 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Customer Experience Management, renowned consultant and marketing thinker Bernd Schmitt follows up on his groundbreaking book Experiential Marketing by introducing a new and visionary approach to marketing called customer experience management (CEM). In this book, Schmitt demonstrates how to put his CEM framework to work in any organization to spur growth, increase revenues, and transform the image of your company and its brands. From retail buying to telephone orders, from marketing communications to online shopping, every customer touch-point offers companies an opportunity to maximize the customer experience and establish a bond that will never be broken. Customer Experience Management introduces the five-step CEM process, a comprehensive tool for connecting with customers at every touch-point. This revolutionary marketing guide provides cases of successful CEM implementations in a wide variety of consumer and B2B industries, including pharmaceuticals, electronics, beauty and cosmetics, telecommunications, beverages, financial services, and even the nonprofit sector. A must-read for senior executives, marketing managers, and anyone who wants to drive growth, increase income, and spur organizational change, Customer Experience Management demonstrates the power of collecting truly relevant customer information, developing and implementing winning strategies, and measuring their results.

Download or read book Managers of the Arts written by Paul DiMaggio and published by . This book was released on 1987 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Research traditions in marketing written by Gilles Laurent and published by Springer Science & Business Media. This book was released on 1994-01-31 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: Divergence: A Source of Creative Thinking The outstanding job accomplished by Bernard, Gary, and Gilles is really praiseworthy: not only did they succeed in completing within a remark ably short span of time the editing of the contributions to the conference that marked the 20th Anniversary of the European Institute for Ad vanced Studies in Management; they have also managed to elicit numerous insightful comments from a host of dashing young scholars as well as from the fortunate few established authorities whose findings have long be come leading articles in the best academic journals, who now chair those journals' editorial boards, and after whom great scientific awards have been named. In so doing, our dedicated triumvirate has blended together pieces of diverse research traditions-some of them quite puzzling-and mixed significantly differentiated styles of expression. The controversial display of self-confidence by some distinguished colleagues, the amazingly emo tional "good old" memories revived by their peers, the scapegoat-finding and moralizing confessions produced by some of their disciples together with the detached systematic rigidity of some others all combine to pro duce a multivarious patchwork that may well prove the existence of a marketing scholar lifecycle. This cartoon-like four-class typology might even make it worth the reader's while to indulge in some guesswork to discover the sequence of the four stages as an exercise and then partition the author population accordingly.

Download or read book Consumption Matters written by Stephen Edgell and published by Wiley-Blackwell. This book was released on 1997-02-10 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This up-to-date selection of papers considers some of the key changes in the patterning and social significance of consumption.

Download or read book Consumers written by Eric J. Arnould and published by Irwin/McGraw-Hill. This book was released on 2004 with total page 912 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers, 2e presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Reviewers praised Consumers as the most current text in the field in the areas of technology, research, and illustrative examples.

Download or read book The Religion of Technology written by David F. Noble and published by Knopf. This book was released on 2013-01-23 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Arguing against the widely held belief that technology and religion are at war with each other, David F. Noble's groundbreaking book reveals the religious roots and spirit of Western technology. It links the technological enthusiasms of the present day with the ancient and enduring Christian expectation of recovering humankind's lost divinity. Covering a period of a thousand years, Noble traces the evolution of the Western idea of technological development from the ninth century, when the useful arts became connected to the concept of redemption, up to the twentieth, when humans began to exercise God-like knowledge and powers. Noble describes how technological advance accelerated at the very point when it was invested with spiritual significance. By examining the imaginings of monks, explorers, magi, scientists, Freemasons, and engineers, this historical account brings to light an other-worldly inspiration behind the apparently worldly endeavors by which we habitually define Western civilization. Thus we see that Isaac Newton devoted his lifetime to the interpretation of prophecy. Joseph Priestley was the discoverer of oxygen and a founder of Unitarianism. Freemasons were early advocates of industrialization and the fathers of the engineering profession. Wernher von Braun saw spaceflight as a millenarian new beginning for humankind. The narrative moves into our own time through the technological enterprises of the last half of the twentieth century: nuclear weapons, manned space exploration, Artificial Intelligence, and genetic engineering. Here the book suggests that the convergence of technology and religion has outlived its usefulness, that though it once contributed to human well-being, it has now become a threat to our survival. Viewed at the dawn of the new millennium, the technological means upon which we have come to rely for the preservation and enlargement of our lives betray an increasing impatience with life and a disdainful disregard for mortal needs. David F. Noble thus contends that we must collectively strive to disabuse ourselves of the inherited religion of technology and begin rigorously to re-examine our enchantment with unregulated technological advance.

Download or read book Anthropology Of China The China As Ethnographic And Theoretical Critique written by Stephan Feuchtwang and published by World Scientific Publishing Company. This book was released on 2016-07-13 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Putting China into the context of general anthropology offers novel insights into its history, culture and society. Studies in the anthropology of China need to look outwards, to other anthropological areas, while at the same time, anthropologists specialised elsewhere cannot afford to ignore contributions from China. This book introduces a number of key themes and in each case describes how the anthropology and ethnography of China relates to the surrounding theories and issues. The themes chosen include the anthropology of intimacy, of morality, of food and of feasting, as well as the anthropology of civilisation, modernity and the state.The Anthropology of China covers both long historical perspectives and ethnographies of the twenty-first century. For the first time, ethnographic perspectives on China are contextualised in comparison with general anthropological debates. Readers are invited to engage in and rethink China's place within the wider world, making it perfect for professional researchers and teachers of anthropology and Chinese history and society, and for advanced undergraduate and graduate study.

Download or read book Advances in Consumer Research written by Elizabeth C. Hirschman and published by . This book was released on 1985 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Services Challenge written by John A. Czepiel and published by . This book was released on 1987 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Emotion and the Arts written by Mette Hjort and published by Oxford University Press. This book was released on 1997-09-04 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only work of its kind, this exciting collection assembles a number of analytically minded philosophers, psychologists, and literary theorists, all of whom seek to provide fine-grained accounts of critical problems having to do with emotion and art. How best to explain emotions produced by works of art? What goes on when we feel emotion for an abstract art such as music? How is it that we can intelligibly feel emotion for persons and situations that we know are fictional? What is involved in our empathic experience of negative emotion through the art of tragedy? A strongly interdisciplinary volume that captures the richness of current debates about the role of agency in human emotional response, this collection also considers the influence of culture on emotion and demonstrates that cognitivist and social- constructivist perspectives need not be antagonistic and may actually work together in a complementary way. Essays cluster under four rubrics--"The Paradox of Fiction", "Emotion and its Expression through Art", "The Rationality of Emotional Responses to Art", and "The Value of Emotion"--and together they address questions of emotion in film, painting, music, dance, literature, and theater. With new work by leading thinkers in the field of aesthetics, and drawing upon state of the art scholarship from areas such as cognitive science, literary studies, and contemporary ethics, Emotion and the Arts is essential reading for those who study aesthetics, literature, theories of emotion, and the mind.

Download or read book Jookin written by Katrina Hazzard-Gordon and published by Temple University Press. This book was released on 2010-07-02 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first analysis of the development of the jook and other dance arenas in African-American culture.

Download or read book Servicescapes written by John F. Sherry and published by NTC/Contemporary Publishing Company. This book was released on 1998 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores a marketing and retailing idea that is as old as commerce itself and yet as new as tomorrow. The marketing leaders of our time explain the evolution of the servicescape as the transformation of the traditional selling environment from space to place, and from place to product. Servicescapes: The Concept of Place in Contemporary Markets analyzes contemporary developments in retail marketing around the world. Based on the experience and insight of the leading retailing and marketing experts of our time, Servicescapes points the way to the new markets and marketing environments of tomorrow. Its ideas will fuel the strategies and tactics of the marketplace in the new millennium.

Download or read book Symbolic Interactionism and Cultural Studies written by Norman K. Denzin and published by John Wiley & Sons. This book was released on 2008-04-30 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Symbolic interactionism is one of the most enduring - and certainly the most sociological - of all social psychologies. In this landmark work, Norman K. Denzin traces its tortured history from its roots in American pragmatism to its present-day encounter with poststructuralism and postmodernism. Arguing that if interactionism is to continue to thrive and grow it must incorporate elements of post structural and post-modern theory into its underlying views of history, culture and politics, the author develops a research agenda which merges the interactionist sociological imagination with the critical insights on contemporary feminism and cultural studies. Norman Denzin's programmatic analysis of symbolic interactionism, which develops a politics of interpretation merging theory and practice, will be welcomed by students and scholars in a wide range of disciplines, from sociology to cultural studies.

Download or read book Living It Up written by James B. Twitchell and published by Simon and Schuster. This book was released on 2003-07-02 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Luxury isn't just for the rich, says James B. Twitchell. Today you don't need a six-figure income to wear pashmina, drink a limited-edition coffee at Starbucks, or drive a Mercedes home to collapse on the couch in front of a flat-screen plasma TV. In Living It Up, sharp-eyed consumer anthropologist Twitchell takes a witty and insightful look at luxury -- what it is, who defines it, and why we can't seem to get enough of it. In recent years, says Twitchell, luxury spending has grown much faster than overall spending -- and it continues to grow despite the economic recession. Luxury has become such a powerful marketing force that it cuts across every layer of society, spawning a magazine devoted to spas, cashmere bedspreads on sale at Kmart, and a dazzling array of bottled waters. Twitchell says that the democratization of luxury has had a unifying effect on culture. Luxury items tell a story that we want to identify with, and more people than ever aspire to the story of Ralph Lauren's Polo or Patek Philippe. Shopping itself is no longer a chore but a transcendent experience in which we shop not so much for goods as for an identity. Sharply observed and wickedly funny, Living It Up is a revealing and entertaining examination of why we are all part of the cult of luxury.