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Book Membership Recruitment

    Book Details:
  • Author : Tony Rossell
  • Publisher :
  • Release : 2021-01-05
  • ISBN : 9781736249307
  • Pages : 125 pages

Download or read book Membership Recruitment written by Tony Rossell and published by . This book was released on 2021-01-05 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: An effective membership recruitment program is the road to growth, financial health, and mission success for an association. In Membership Recruitment, Tony Rossell shows how you can grow your membership year after year, in good times and bad. You will find the book filled with his practical guidance based on Rossell's thirty years of consulting with hundreds of membership groups and a decade of benchmarking research with thousands of associations. By reading Membership Recruitment, you'll learn:?How to make a case for supporting membership growth in your association?The compelling economics of membership compared to any other product offering?The five stages of a member's relationship journey with an association?How to define your target markets and reach top prospects?Techniques to build a compelling value proposition and marketing message?How to test, track, and analyze membership campaigns for optimal results?The top innovations that support continued membership growth and resiliencyProviding numerous real-world examples along with practical insights, you'll discover what works and what doesn't from the experiences of many associations that have both succeeded and made mistakes as they have pursued membership growth. You can build a membership growth engine for your association. This book shows you how.

Book Membership Essentials

    Book Details:
  • Author : The American Society of Association Executives (ASAE)
  • Publisher : John Wiley & Sons
  • Release : 2016-02-18
  • ISBN : 1118976258
  • Pages : 337 pages

Download or read book Membership Essentials written by The American Society of Association Executives (ASAE) and published by John Wiley & Sons. This book was released on 2016-02-18 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: The updated and expanded ASAE guide to membership fundamentals Membership Essentials is the American Society of Association Executives' flagship guide to all aspects of membership development, recruitment, and retention. One of the five core topics for CAE preparation, membership is a fundamental area central to the role of membership director and association leader. This book is a comprehensive exploration of all aspects of membership, from engagement theory, to membership functions, to infrastructure, and much more. This new second edition has been updated with the most current practices, and includes expanded coverage of value proposition, strategic planning, model development, staff leadership, legal considerations, and other important topics that have come to the fore since the book's initial publication. Environmental factors and sustainability, governance, globalization, online communities, and the role of volunteers are discussed in greater depth, alongside foundational concepts that association leaders must understand to fill the role effectively. This book reflects the experience and expertise of thought leaders from a range of associations—small, large, local, regional, national, and global—and represents the ASAE's fundamental body of knowledge on membership topics, and provides an invaluable resource for those preparing for or already in association leadership positions. Engage members more fully in the evolving membership environment Develop models and strategies for relationships, engagement, and affiliation Explore ways in which the web and social media can benefit your membership Examine the implications of globalization and the related relational models The ASAE is comprised of over 21,000 association executives and industry partners from more than 10,000 organizations from around the world. The concepts presented in this book have been proven time and time again, and serve as a global template for membership management. Whether you're preparing for the CAE or striving to provide better association leadership, Membership Essentials is the resource you need at the ready.

Book Promotion  Recruitment and Retention of Members in Nonprofit Organizations

Download or read book Promotion Recruitment and Retention of Members in Nonprofit Organizations written by Cecilia Isabel Calderón Valencia and published by Emerald Group Publishing. This book was released on 2021-02-08 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although research on the value of membership of Nonprofit Organizations (NPOs) is increasing, there remain few theoretical and empirical advances in this area. Addressing this gap, this book offers a fresh perspective, exploring how NPOs’ survival is linked to the promotion, recruitment and retention of members.

Book Membership Recruitment

    Book Details:
  • Author : Tony Rossell
  • Publisher :
  • Release : 2021-01-05
  • ISBN : 9781736249321
  • Pages : pages

Download or read book Membership Recruitment written by Tony Rossell and published by . This book was released on 2021-01-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: An effective membership recruitment program is the road to growth, financial health, and mission success for an association. In Membership Recruitment, Tony Rossell shows how you can grow your membership year after year. You will find the book filled with his practical guidance based on Rossell's thirty years of consulting with hundreds of membership groups and a decade of benchmarking research with thousands of associations.By reading Membership Recruitment, you'll learn:?How to make a case for supporting membership growth in your association?The compelling economics of membership compared to any other product offering?The five stages of a member's relationship journey with an association?How to define your target markets and reach top prospects?Techniques to build a compelling value proposition and marketing message?How to test, track, and analyze membership campaigns for optimal results?The top innovations that support continued membership growth and resiliency.Providing numerous real-world examples along with practical insights, you'll discover what works and what doesn't from the experiences of many associations that have both succeeded and made mistakes as they have pursued membership growth.You can build a membership growth engine for your association. This book shows you how.

Book Membership Essentials

    Book Details:
  • Author : The American Society of Association Executives (ASAE)
  • Publisher : John Wiley & Sons
  • Release : 2016-03-21
  • ISBN : 111897624X
  • Pages : 311 pages

Download or read book Membership Essentials written by The American Society of Association Executives (ASAE) and published by John Wiley & Sons. This book was released on 2016-03-21 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: The updated and expanded ASAE guide to membership fundamentals Membership Essentials is the American Society of Association Executives' flagship guide to all aspects of membership development, recruitment, and retention. One of the five core topics for CAE preparation, membership is a fundamental area central to the role of membership director and association leader. This book is a comprehensive exploration of all aspects of membership, from engagement theory, to membership functions, to infrastructure, and much more. This new second edition has been updated with the most current practices, and includes expanded coverage of value proposition, strategic planning, model development, staff leadership, legal considerations, and other important topics that have come to the fore since the book's initial publication. Environmental factors and sustainability, governance, globalization, online communities, and the role of volunteers are discussed in greater depth, alongside foundational concepts that association leaders must understand to fill the role effectively. This book reflects the experience and expertise of thought leaders from a range of associations—small, large, local, regional, national, and global—and represents the ASAE's fundamental body of knowledge on membership topics, and provides an invaluable resource for those preparing for or already in association leadership positions. Engage members more fully in the evolving membership environment Develop models and strategies for relationships, engagement, and affiliation Explore ways in which the web and social media can benefit your membership Examine the implications of globalization and the related relational models The ASAE is comprised of over 21,000 association executives and industry partners from more than 10,000 organizations from around the world. The concepts presented in this book have been proven time and time again, and serve as a global template for membership management. Whether you're preparing for the CAE or striving to provide better association leadership, Membership Essentials is the resource you need at the ready.

Book The Art of Membership

Download or read book The Art of Membership written by Sheri Jacobs and published by John Wiley & Sons. This book was released on 2014-01-06 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Member engagement, recruitment, and retention are fundamental activities that all membership organizations must master to ensure the growth and viability of their organizations over the long term. The Art of Membership by Sheri Jacobs, CAE, provides associations and membership organizations with the practical tools they need to build a loyal and diverse membership base over the long term. Readers will be able to put the tools to work immediately regardless organization size, budget, culture, type, or environment. The recommendations are concrete, irrefutable and backed by data derived from ASAE research, the author's own more than 40 Market Research Studies conducted with her team encompassing members and nonmembers from organizations of all types and sizes and her more than 15 years of experience developing and executing membership recruitment and retention plans for more than 100 associations. The book contains ample cases and examples from associations, nonprofits and for-profits (pricing strategies, value propositions, and marketing tactics) in addition to chapter-by-chapter "how-to" guides with checklists and worksheets that break down the concepts from goal to strategy to tactics culminating in an actionable "to-do" list.

Book The Volunteer Recruitment  and Membership Development  Book

Download or read book The Volunteer Recruitment and Membership Development Book written by Susan J. Ellis and published by . This book was released on 2002 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book first shows how to design the best assignments for volunteers as the initial step to recruit the most qualified people. It then discusses recruitment strategies, including how your organization's image affects your success in recruitment and where to look for new volunteers, including your own backyard. The final section addresses issues in membership development for all-volunteer organizations, including how to get current members "off the rolls and on their feet." The 2002 Appendix updates "Outreach in Cyberspace," explaining the Internet as a powerful recruitment tool. Learn how to make your own agency's Web site attract applicants, utilize online registries of volunteer opportunities well, and incorporate e-mail, listservs, and other Internet capabilities to target your search.

Book ASAE Handbook of Professional Practices in Association Management

Download or read book ASAE Handbook of Professional Practices in Association Management written by John B. Cox and published by John Wiley & Sons. This book was released on 2015-01-27 with total page 674 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new edition of one of the flagship books for CAE preparation The ASAE Handbook of Professional Practices in Association Management covers the core functions of association management at a high but practical level, making it a go-to resource for professionals who are leading and managing membership organizations and those preparing for the Certified Association Executive (CAE) credential. Now in its third edition, this core text in the ASAE association literature offers practical, experience-based insights, strategies, and techniques for managing every aspect of an association or membership organization. Organized into 35 chapters and presenting information based on experience and proven research into the skills and knowledge required for successfully managing an organization of any size, this book covers governance and structure, leadership processes, management and administration (including finance and human resources), internal and external relations, programs and services, and much more. This new edition incorporates increased emphasis on the c-level judgment required of Certified Association Executives and CEO-aspirants, as well as more comprehensive coverage of essential functions such as planning. Covers the range of functions essential to managing an association Serves as a flagship handbook for CAE prep and is one of only five designated "CAE Core Resources"; new edition is applicable to prep beginning with the May 2015 CAE exam Information is relevant and applicable to students and professionals alike Edited by the founding editor of Professional Practices in Association Management and a CAE instructor with more than 30 years of experience in preparing CAEs Put the experts to work for you with this essential resource—written by association professionals and experts with 300 years of cumulative experience!

Book Authority and Benevolence

Download or read book Authority and Benevolence written by Joe C. B. Leung and published by Chinese University Press. This book was released on 1995 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides the first comprehensive account of social welfare developments in the People's Republic of China, from the 'iron rice bowl' social security system established as an intrinsic part of the Chinese Communist regime to fundamental welfare changes brought about by current efforts to modernise China.

Book Lodge of the Double headed Eagle  c

Download or read book Lodge of the Double headed Eagle c written by William L. Fox and published by University of Arkansas Press. This book was released on 1997 with total page 606 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book UK Directory of Executive Recruitment

    Book Details:
  • Author : Executive Grapevine International Limited
  • Publisher : Executive Grapevine Int. Ltd.
  • Release : 2004-07
  • ISBN : 1903550319
  • Pages : 379 pages

Download or read book UK Directory of Executive Recruitment written by Executive Grapevine International Limited and published by Executive Grapevine Int. Ltd.. This book was released on 2004-07 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: The UK Directory of Executive Recruitment is a comprehensive source of information on the UK's executive search and selection consultancies.

Book Emergency Medical Services  EMS  Recruitment and Retention Manual

Download or read book Emergency Medical Services EMS Recruitment and Retention Manual written by U. S. Fire Administration and published by FEMA. This book was released on 2013-03-09 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: This manual presents guidance for the managers of emergency medical services (EMS) organizations in the recruitment and retention of volunteer personnel.

Book Online Terrorist Propaganda  Recruitment  and Radicalization

Download or read book Online Terrorist Propaganda Recruitment and Radicalization written by John R. Vacca and published by CRC Press. This book was released on 2019-07-30 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online Terrorist Propaganda, Recruitment, and Radicalization is most complete treatment of the rapidly growing phenomenon of how terrorists’ online presence is utilized for terrorism funding, communication, and recruitment purposes. The book offers an in-depth coverage of the history and development of online "footprints" to target new converts, broaden their messaging, and increase their influence. Chapters present the emergence of various groups; the advancement of terrorist groups’ online presences; their utilization of video, chat room, and social media; and the current capability for propaganda, training, and recruitment. With contributions from leading experts in the field—including practitioners and terrorism researchers—the coverage moves from general factors to specific groups practices as relate to Islamic State of Iraq and the Levant (ISIL), and numerous other groups. Chapters also examine the lone wolf phenomenon as a part of the disturbing trend of self-radicalization. A functional, real-world approach is used regarding the classification of the means and methods by which an online presence is often utilized to promote and support acts of terrorism. Online Terrorist Propaganda, Recruitment, and Radicalization examines practical solutions in identifying the threat posed by terrorist propaganda and U.S. government efforts to counter it, with a particular focus on ISIS, the Dark Web, national and international measures to identify, thwart, and prosecute terrorist activities online. As such, it will be an invaluable resources for intelligence professionals, terrorism and counterterrorism professionals, those researching terrorism funding, and policy makers looking to restrict the spread of terrorism propaganda online.

Book Calming America

Download or read book Calming America written by Dennis S. O’Leary MD and published by iUniverse. This book was released on 2022-09-16 with total page 882 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pot Luck Spokesman? The information void in the hours following the shooting of US President Ronald Reagan late Monday afternoon, March 30, 1981, spawned many false rumors and misinformation, which White House political adviser Lyn Nofziger understood threatened the credibility of the White House. He therefore took the podium before the 200 plus assembled press in Ross Hall to tell them that he would be bringing with him a credible physician to brief them once the president was out of surgery. However, he didn’t have many options to draw from for that credible physician. At the hospital, the surgeons tending the three shooting victims had first-hand information about the afternoon’s events, but each surgeon knew only about his own injured patient. White House physician Dan Ruge meanwhile had been at the president’s side throughout the afternoon and was a possible candidate, but his White House association made his credibility suspect according to White House aides. The job became the drafting of the most logical person to be spokesman. That would have been the seasoned physician CEO of the George Washington University Medical Center Ron Kaufman, but he was out of town. Next up was Dennis O’Leary, the physician dean for clinical affairs, as the preferred spokesman. To the White House, O’Leary was a total unknown, but a review of his credentials would hardly have been reassuring. He had originally been recruited to George Washington University as a blood specialist. Reticent by nature, he had minimal public-relations and public-speaking experience, save two years as a member of his hometown high school debate team. He had no surgical or trauma training or experience. But beggars can’t be choosers, as the saying goes. Kindly stated, O’Leary was probably the least bad choice to serve as White House/hospital spokesman to inform the world of the status of the wounded President Reagan, special agent Tim McCarthy, and press secretary Jim Brady. Yet, with a little bit of luck, it might all work out. And it did.

Book Handbook of Research on Pedagogical Innovations for Sustainable Development

Download or read book Handbook of Research on Pedagogical Innovations for Sustainable Development written by Thomas, Ken D. and published by IGI Global. This book was released on 2014-03-31 with total page 848 pages. Available in PDF, EPUB and Kindle. Book excerpt: Summary: "This book brings together case study examples in the fields of sustainability, sustainable development, and education for sustainable development"--

Book Countering Terrorist Recruitment in the Context of Armed Counter Terrorism Operations

Download or read book Countering Terrorist Recruitment in the Context of Armed Counter Terrorism Operations written by S. Ekici and published by IOS Press. This book was released on 2016-02-23 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Terrorism is not a new phenomenon, but almost all communities, regardless of ethnicity, religion, social status or location, are now increasingly facing the challenge of terrorist threat. What makes a terrorist organization attractive to some citizens? A better understanding of the reasons why individuals choose to join terror groups may well enhance efforts to disrupt the recruitment process of terrorist organizations and thereby support current and future counter-terrorism initiatives. This book presents the proceedings of the NATO Advanced Research Workshop, 'Countering Terrorist Recruitment in the Context of Armed Counter-Terrorism Operations', held in Antalya, Turkey, in May 2015. The goal of the workshop was to share existing ideas and develop new ones to tackle terrorist recruitment. The book contains 18 articles covering topics which include: the role of NATO and other international entities in counter-terrorism; understanding recruitment methods and socialization techniques of terror networks by comparing them to gangs; social media in terrorist recruitment; drug money links with terrorist financing; and counter-terrorism and human rights. The book will be of interest to all those involved in developing, planning and executing prevention programs and policies in relation to both armed and non-armed counter-terrorism operations.