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Book Marketing and Sales in the Chemical Industry

Download or read book Marketing and Sales in the Chemical Industry written by Rolf Jakobi and published by Wiley-VCH. This book was released on 2002-04-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If manufacturers of chemical products are to survive in today's global marketplace, they not only have to produce economically but they must also be able to market both chemicals and technology effectively. In the chemical industry, more and more chemists and chemical engineers are faced with challenging marketing tasks. This book gives an overview of the specific factors for marketing chemical products and their major markets. "Marketing and Sales in the Chemical Industry" is customized for an increasing audience. It not only covers the principles of marketing and the market structure of the chemical industry in great detail, but also discusses such modern marketing tools like the internet as well as the latest trends and developments. In addition, economical, political and sociological aspects are also dealt with.

Book Marketing and Sales in the Chemical Industry

Download or read book Marketing and Sales in the Chemical Industry written by Jakobi and published by Wiley-VCH. This book was released on 2003-06-10 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: If manufacturers of chemical products are to survive in today's global marketplace, they not only have to produce economically but they must also be able to market both chemicals and technology effectively. In the chemical industry, more and more chemists and chemical engineers are faced with challenging marketing tasks. This book gives an overview of the specific factors for marketing chemical products and their major markets. "Marketing and Sales in the Chemical Industry" is customized for an increasing audience. It not only covers the principles of marketing and the market structure of the chemical industry in great detail but also discusses such modern marketing tools as the Internet as well as the latest trends and developments. In addition, economical, political and sociological aspects are also dealt with.

Book Chemical Marketing

Download or read book Chemical Marketing written by Robert Lake Bateman and published by . This book was released on 1968 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book How to Organize for International Marketing in the Chemical Industry

Download or read book How to Organize for International Marketing in the Chemical Industry written by Conrad Berenson and published by . This book was released on 1962 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Chemical Marketing in the Competitive Sixties

Download or read book Chemical Marketing in the Competitive Sixties written by and published by . This book was released on 1959 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Marketing of Chemical Products

Download or read book The Marketing of Chemical Products written by Robert Sancier Aries and published by . This book was released on 1951 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Chemistry and the Chemical Industry

Download or read book Chemistry and the Chemical Industry written by Robert A. Smiley and published by CRC Press. This book was released on 2016-04-19 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: As chemical companies strive to be more competitive in the world economy, it is essential that their employees, including sales and marketing personnel, as well as administrative support groups understand the basic concepts of the science upon which the industry is based. The authors, who have over 100 years of combined experience in the chemical i

Book Marketing Research in the Chemical Industry

Download or read book Marketing Research in the Chemical Industry written by R.S. Aries and Associates and published by . This book was released on 1954 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Business Chemistry

    Book Details:
  • Author : Jens Leker
  • Publisher : John Wiley & Sons
  • Release : 2018-02-20
  • ISBN : 1118858492
  • Pages : 351 pages

Download or read book Business Chemistry written by Jens Leker and published by John Wiley & Sons. This book was released on 2018-02-20 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry is a concise text aimed at chemists, other natural scientists, and engineers who want to develop essential management skills. Written in an accessible style with the needs of managers in mind, this book provides an introduction to essential management theory, models, and practical tools relevant to the chemical industry and associated branches such as pharmaceuticals and consumer goods. Drawing on first-hand management experience and in-depth research projects, the authors of this book outline the key topics to build and sustain businesses in the chemical industry. The book addresses important topics such as strategy and new business development, describes global trends that shape chemical companies, and looks at recent issues such as business model innovation. Features of this practitioner-oriented book include: Eight chapters covering all the management topics relevant to chemists, other natural scientists and engineers. Chapters co-authored by experienced practitioners from companies such as Altana, A.T. Kearney, and Evonik Industries. Featured examples and cases from the chemical industry and associated branches throughout chapters to illustrate the practical relevance of the topics covered. Contemporary issues such as business model design, customer and supplier integration, and business co-operation.

Book Symposia on Information Problems in Chemical Marketing  joint with Division of Chemical Literature

Download or read book Symposia on Information Problems in Chemical Marketing joint with Division of Chemical Literature written by American Chemical Society. Division of Chemical Marketing and Economics and published by . This book was released on 1964* with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Effective Chemical Marketing  Advertising  and Promotion

Download or read book Effective Chemical Marketing Advertising and Promotion written by J. Roger Hart and published by William Andrew. This book was released on 1983 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Symposia on Competing in International Chemical Markets  Opportunities for Chemicals in the Electronics Industry  Public and Governmental Relations in the Chemical Industry  Managing the Sales  Marketing  and R   D Interface

Download or read book Symposia on Competing in International Chemical Markets Opportunities for Chemicals in the Electronics Industry Public and Governmental Relations in the Chemical Industry Managing the Sales Marketing and R D Interface written by American Chemical Society. Division of Chemical Marketing and Economics and published by . This book was released on 1985 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Guide to the Chemical Industry

Download or read book Guide to the Chemical Industry written by William Stevenson Emerson and published by . This book was released on 1991 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Value Chain Management in the Chemical Industry

Download or read book Value Chain Management in the Chemical Industry written by Matthias Kannegiesser and published by Springer Science & Business Media. This book was released on 2008-06-11 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Supply chain management helped companies to manage volumes, fulfil customer demand and optimize costs in production and distribution. Specifically, chemical industry companies with high complexity in production and distribution used supply chain management to steer their operations. Confronted with globalization and increasing raw material and sales price volatility, optimizing supply chain costs is no longer sufficient to ensure the overall profitability of the business. Value chain management takes supply chain management to the next level by integrating all volume and value decisions from sales to procurement. The book presents the value chain management concept and demonstrates how it is applied in a global value chain planning model for commodities in the chemical industry. A comprehensive industry case study illustrates the effects of decision making integration, e.g. the influence of raw material prices or exchange rates on optimal sales, production, distribution and procurement plans as well as overall company profitability.

Book MARKETING Guide to the Chemical Industry

Download or read book MARKETING Guide to the Chemical Industry written by and published by . This book was released on 1971 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Symposia on Information Problems in Chemical Marketing  joint with Division of Chemical Literature    Some Aspects of Acquisitions   The Role of Advertising in the Chemical Industry

Download or read book Symposia on Information Problems in Chemical Marketing joint with Division of Chemical Literature Some Aspects of Acquisitions The Role of Advertising in the Chemical Industry written by American Chemical Society. Division of Chemical Marketing and Economics and published by . This book was released on 1964 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Directory of Marketing Information on the Chemical Process Industries

Download or read book Directory of Marketing Information on the Chemical Process Industries written by Chemical Engineering. Marketing Research Department and published by . This book was released on 1966 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: