Download or read book Successfully Doing Business Marketing In Eastern Europe written by V H Kirpalani and published by Routledge. This book was released on 2012-12-06 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successfully Doing Business/Marketing in Eastern Europe is a unique collection of instructive and detailed essays that will help readers to understand and navigate the complexities of the business world and marketplace of Eastern Europe. The respected authors in this collection seamlessly blend sophisticated analysis and practical advice to enlighten the reader to the peculiarities of consumer behavior, industry policy, and the economic and social demographics in the region. These informative essays are further complemented by a number of in-depth case studies that demonstrate the difficulties and potentials for success faced by any business person looking to trade in Eastern European markets. For students, educators, entrepreneurs, and business people everywhere, Successfully Doing Business/Marketing in Eastern Europe is an essential resource and guidebook to understanding and profiting in this unique and often unpredictable region.
Download or read book Alcohol And Emerging Markets written by Marcus Grant and published by Routledge. This book was released on 2013-05-13 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: Divided into two parts, Alcohol and Emerging Markets begins with a series of case studies that assess alcohol issues in four regions - Asia, Central and Eastern Europe, Latin America, and Sub-Saharan Africa - and four countries - China, India, Mexico, and Russia. Issues such as past and current public policy developments, prevention programs, and treatment of alcohol related disorders are addressed as well as the health consequences of alcohol use and abuse. In the second part, the contributors consider the issues relevant to the entire geographical region covered by the book. The book also includes a chapter that examines the role of the industry in emerging markets and suggests a set of guidelines that address alcohol misuse issues.
Download or read book Internationalization in Central and Eastern Europe written by Marin Alexandrov Marinov and published by Routledge. This book was released on 2018-04-27 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title was first published in 2002: This is a unique volume among the existing variety of publications on foreign direct investment (FDI) in Central and Eastern Europe (CEE) because it focuses on the internationalization process taking place there. It addresses the rapid changes of the business climate in the region that have led to intensive internationalization of companies, businesses and national economies. Existing FDI books have mostly taken the perspective of attracting inward FDI flows, missing the aspect of FDI outflows from CEE countries. While foreign investors face the specific context of a region that poses new requirements to their internationalization strategies, approaches and practices, domestic companies must strive to make their businesses international. Consequently, the book presents the features of internationalization in CEE from home and host company and country perspectives, providing a fresh perspective on this major economic problem.
Download or read book East Europe written by and published by . This book was released on 1996 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Guide to Business Information on Central and Eastern Europe written by Tania Konn and published by Routledge. This book was released on 2003-09-02 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide is an introduction to English language sources, in electronic and conventional print forms, dealing with Central and Eastern European business issues. It gives evaluative descriptions and costs of all listed sources, and concentrates on recent sources. Sources in respect of some of these countries can be difficult to locate, and the author provides guidance on how to go about finding them.
Download or read book Alcohol No Ordinary Commodity written by Thomas F. Babor and published by Oxford University Press. This book was released on 2022-10-31 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alcohol: No Ordinary Commodity is a collaborative effort by an international group of addiction scientists to improve the linkages between addiction science and alcohol policy. It presents, in a comprehensive, practical, and readily accessible form, the accumulated scientific knowledge on alcohol research that has a direct relevance to the development of alcohol policy on local, national, and international levels. It provides an objective basis on which to build relevant policies globally and informs policy makers who have direct responsibility for public health and social welfare. By locating alcohol policy primarily within the realm of public health, this book draws attention to the growing tendency for governments, both national and local, to consider alcohol misuse as a major determinant of ill health, and to organize societal responses accordingly. The scope of the book is comprehensive and global. The authors describe the conceptual basis for a rational alcohol policy and present new epidemiological data on the global dimensions of alcohol misuse. The core of the book is a critical review of the cumulative scientific evidence in seven general areas of alcohol policy: pricing and taxation, regulating the physical availability of alcohol, modifying the environment in which drinking occurs, drinking-driving countermeasures, marketing restrictions, primary prevention programs in schools and other settings, and treatment and early intervention services. The final chapters discuss the current state of alcohol policy in different parts of the world and describe the need for a new approach to alcohol policy that is evidence-based, global, and coordinated. A valuable resource for those involved in addiction science and drug policy, as well as those in the wider fields of public health, health policy, epidemiology, and practising clinicians.
Download or read book Consumption Culture in Europe Insight into the Beverage Industry written by Santos, Carmen R. and published by IGI Global. This book was released on 2013-01-31 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although studies indicate the assumption of one single European market, other research emphasizes European countries have distinct market identities. Meanwhile, as individual countries begin to have a more widespread understanding of culture, global culture still remains unshared between countries. Consumption Culture in Europe: Insight into the Beverage Industry brings the most relevant theories about culture and European market segmentation as well as providing updated data for the evaluation and analyses of the European consumption patterns in the beverage market. This comprehensive collection is an essential tool for policy-makers and those interested in end-markets and consumer affairs.
Download or read book Eastern Europe written by Tomek E. Jankowski and published by New Europe Books. This book was released on 2014-05-20 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eastern Europe! is a brief and concise (but informative) introduction to Eastern Europe and its myriad customs and history. When the legendary Romulus killed his brother Remus and founded the city of Rome in 753 BCE, Plovdiv -- today the second-largest city in Bulgaria -- was already thousands of years old. Indeed, London, Paris, Berlin, Vienna, Madrid, Brussels, Amsterdam are all are mere infants compared to Plovdiv. This is just one of the paradoxes that haunts and defines the New Europe, that part of Europe that was freed from Soviet bondage in 1989 which is at once both much older than the modern Atlantic-facing power centers of Western Europe while also being in some ways much younger than them. Even those knowledgeable about Western Europe often see Eastern Europe as terra incognita, with a sign on the border declaring "Here be monsters." This book is a gateway to understanding both what unites and separates Eastern Europeans from their Western brethren, and how this vital region has been shaped by, but has also left its mark on, Western Europe, Central Asia, the Middle East and North Africa. Ideal for students, businesspeople, and those who simply want to know more about where Grandma or Grandpa came from, Eastern Europe! is a user-friendly guide to a region that is all too often mischaracterized as remote, insular, and superstitious. Illustrations throughout include: 40 photos, 40 maps and 40 figures (tables, charts, etc.) From the Trade Paperback edition.
Download or read book Guide to Business Info on Russia the NIS and the Baltic States written by Tania Konn and published by Routledge. This book was released on 2014-02-04 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide is an introduction to English-language sources, in electronic and conventional print forms, dealing with Russia/NIS/Baltic states business issues. It provides evaluative descriptions and costs of all listed sources, and concentrates on recent sources. Sources in respect of some of these countries can be very difficult to locate, and the author provides guidance on how to go about finding them. Contents: Under each country, information sources are grouped in broad categories: Overview (sources designed to answer general, exploratory, country and regional questions; eg. population, politics, how to do business, etc); Current developments (eg. recent changes in tax and other laws, trends in foreign direct investment, latest project tenders); Companies and contacts; Industries and services; Legislation; Organisations (a listing of agencies able to provide assistance, information and business data); Index. The countries covered are: Armenia; Azerbaijan; Belarus; Central Asia and Transcaucasia; Estonia; Georgia; Kazakhstan; Kyrgyztan; Latvia; Lithuania; Moldova; Russian Federation; Ukraine; Uzbekistan.
Download or read book Guide to Business Information on Russia the NIS and the Baltic States written by Tania Konn and published by Routledge. This book was released on 2003-09-02 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide is an introduction to English language sources, in electronic and print form, dealing with business issues in Russia, the NIS and the Baltic States. It gives evaluative descriptions and costs of all listed sources, concentrating on recent sources. Sources of information on some of these countries can be difficult to locate, and the author gives guidance on how to go about finding them. Contents: Under each country, information sources are grouped in broad categories: Overview (sources designed to answer general, exploratory, country and regional questions, e.g. population, politics, how to do business etc); Current developments (e.g. recent changes in tax and other laws, trends in foreign direct investment, latest project tenders); Companies and contacts; Industries and services; Legislation; Organisations (a listing of agencies and bodies able to provide assistance, information and data to business people).
Download or read book The New Role of Regional Management written by B. Ambos and published by Springer. This book was released on 2009-12-10 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Regional management has taken on a new role and is becoming more important. This book explores the challenges of European, US and Asian companies. It outlinines how regional headquarters can develop into Dynamic Competence Relay centers to master these challenges.
Download or read book Alcohol No Ordinary Commodity written by Thomas F. Babor and published by Oxford University Press. This book was released on 2010-02-25 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a public health perspective, alcohol is a major contributor to morbidity and mortality, and impacts on many aspects of social life. This text describes advances in alcohol research with direct relevance to the development of effective policies at local, national and international level.
Download or read book Contemporary Strategic Marketing written by Ross Brennan and published by Bloomsbury Publishing. This book was released on 2007-10-12 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: An extremely fluent and effective text designed to be a complete resource for single semester modules, this new edition has a unique combination of text, case studies. The emphasis is on practicality and the text encourages the student to engage with the debate itself and not just the theory. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/brennan/
Download or read book Tackling Harmful Alcohol Use Economics and Public Health Policy written by OECD and published by OECD Publishing. This book was released on 2015-05-12 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines trends and social disparities in alcohol consumption. It assesses the health, social and economic impacts of key policy options for tackling alcohol-related harms in Canada, the Czech Republic and Germany, extracting policy messages for a broader set of countries.
Download or read book ITJEMAST 11 4 2020 written by and published by International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies publishes a wide spectrum of research and technical articles as well as reviews, experiments, experiences, modelings, simulations, designs, and innovations from engineering, sciences, life sciences, and related disciplines as well as interdisciplinary/cross-disciplinary/multidisciplinary subjects. Original work is required. Article submitted must not be under consideration of other publishers for publications.
Download or read book Alcohol in the European Union written by Peter Anderson and published by Emro Publication. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: At head of title: World Health Organization, regional office for Europe.
Download or read book The Economics of Beer written by Johan F. M. Swinnen and published by OUP Oxford. This book was released on 2011-10-27 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beer has been consumed across the globe for centuries and was the drink of choice in many ancient societies. Today it is the most important alcoholic drink worldwide, in terms of volume and value. The largest brewing companies have developed into global multinationals, and the beer market has enjoyed strong growth in emerging economies, but there has been a substantial decline of beer consumption in traditional markets and a shift to new products. There is close interaction between governments and markets in the beer industry. For centuries, taxes on beer or its raw materials have been a major source of tax revenue and governments have regulated the beer industry for reasons related to quality, health, and competition. This book is the first economic analysis of the beer market and brewing industry. The introduction provides an economic history of beer, from monasteries in the early Middle Ages to the recent 'microbrewery movement', whilst other chapters consider whether people drink more beer during recessions, the effect of television on local breweries, and what makes a country a 'beer drinking' nation. It comprises a comprehensive and unique set of economic research and analysis on the economics of beer and brewing and covers economic history and development, supply and demand, trade and investment, geography and scale economies, technology and innovation, health and nutrition, quantity and quality, industrial organization and competition, taxation and regulation, and regional beer market developments.
