Download or read book Making a Mark An Introduction to Trademarks for Small and Medium sized Enterprises written by and published by . This book was released on 2003 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Making a Mark An Introduction to Trademarks for Small and Medium Sized Enterprises written by World Intellectual Property Organization and published by WIPO. This book was released on 2004-10-12 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide is the first in a series of guides on “Intellectual Property for Business.” It is devoted to trademarks, a central element in the marketing and branding strategy of any company. It seeks to explain trademarks from a business perspective.
Download or read book Making a Mark An Introduction to Trademarks for Small and Medium Sized Enterprises Portuguese version written by World Intellectual Property Organization and published by WIPO. This book was released on with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Download or read book Making a Mark written by World Intellectual Property Organization and published by WIPO. This book was released on 2017-03-10 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Download or read book Making a Mark An Introduction to Trademarks for Small and Medium Sized Enterprises Italian version written by World Intellectual Property Organization and published by WIPO. This book was released on with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Download or read book Making a Mark An Introduction to Trademarks for Small and Medium Sized Enterprises Chinese version written by World Intellectual Property Organization and published by WIPO. This book was released on 2006 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Download or read book Making Intellectual Property Work for Business A Handbook for Chambers of Commerce and Business Associations Setting Up Intellectual Property Services written by World Intellectual Property Organization and published by WIPO. This book was released on 2012-01-01 with total page 85 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication provides practical guidance on the key areas where business membership organizations can integrate intellectual property into their services. This user-friendly handbook is written to support a wide range of basic to more advanced intellectual property services and contains a large number of references to online resources.
Download or read book Enterprising Ideas written by World Intellectual Property Organization and published by WIPO. This book was released on 2021-04-29 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication introduces startups to IP. Through step-by-step guidance, useful case studies and simple checklists, it illustrates how small
Download or read book WIPO Overview written by World Intellectual Property Organization and published by WIPO. This book was released on 2015-03-09 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides access to information, publications, documents, and services related to the organization.
Download or read book Creative Expression An Introduction to Copyright and Related Rights for Small and Medium sized Enterprises written by and published by WIPO. This book was released on 2006 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the fourth in the series of guides on “Intellectual Property for Business.” It provides an introduction to copyright and related rights for business managers and entrepreneurs. It explains, in simple language, mainly those aspects of copyright law and practice that affect the business strategies of enterprises.
Download or read book In Good Company written by World Intellectual Property Organization and published by WIPO. This book was released on 2019-03-04 with total page 71 pages. Available in PDF, EPUB and Kindle. Book excerpt: Franchising is one of the fastest and most popular means of business expansion. At the core of franchising is the licensing of intellectual property rights. Packed with examples and tips, this practical guide for business people outlines different types of franchise and takes you through the franchising process, identifying the key issues to consider at each stage.
Download or read book Creative Expression An Introduction to Copyright and Related Rights for Small and Medium sized Enterprises written by World Intellectual Property Organization and published by WIPO. This book was released on 2023-03-08 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creative Expression in the "Intellectual Property for Business” series of guides provides an introduction to copyright and related rights for business managers and entrepreneurs, explaining in simple language those aspects of copyright law and practice that affect the business strategies of enterprises. This revised and updated version has added content on some of the pressing issues of the day arising from the digital revolution; on levy systems, cloud storage, etc., as well as updated information on the new WIPO treaties such as the rights of performers in audiovisual performances in the Beijing Treaty on Audiovisual Performances and access to the visually impaired under the Marrakesh treaty.
Download or read book Research Handbook on Intellectual Property and Geographical Indications written by Dev S. Gangjee and published by Edward Elgar Publishing. This book was released on 2016-02-26 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an increasingly globalised world, place and provenance matter like never before. The law relating to Geographical Indications (GIs) regulates designations which signal this provenance. While Champagne, Prosciutto di Parma, Café de Colombia and Darjeeling are familiar designations, the relevant legal regimes have existed at the margins for over a century. In recent years, a critical mass of scholarship has emerged and this book celebrates its coming of age. Its objective is to facilitate an interdisciplinary conversation, by providing sure-footed guidance across contested terrain as well as enabling future avenues of enquiry to emerge. The distinctive feature of this volume is that it reflects a multi-disciplinary conversation between legal scholars, policy makers, legal practitioners, historians, geographers, sociologists, economists and anthropologists. Experienced contributors from across these domains have thematically explored: (1) the history and conceptual underpinnings of the GI as a legal category; (2) the effectiveness of international protection regimes; (3) the practical operation of domestic protection systems; and (4) long-unresolved as well as emerging critical issues. Specific topics include a detailed interrogation of the history and functions of terroir; the present state as well as future potential of international GI protection, including the Lisbon Agreement, 2015; conflicts between trade marks and GIs; the potential for GIs to contribute to rural or territorial development as well as sustain traditional or Indigenous knowledge; and the vexed question of generic use. This book is therefore intended for all those with an interest in GIs across a range of disciplinary backgrounds. Students, scholars, policy makers and practitioners will find this Handbook to be an invaluable resource.
Download or read book Inventing the Future written by World Intellectual Property Organization and published by WIPO. This book was released on 2018-09-17 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the third in the series of guides on Intellectual Property for Business. It focuses on patents, a crucial tool to enable a company to draw maximum benefit from new technological ideas.
Download or read book A Stitch in Time Smart Use of Intellectual Property by Textile Companies written by World Intellectual Property Organization and published by WIPO. This book was released on 2006-08-31 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: By relying on a wide range of short case studies taken from traditional as well as modern enterprises, this booklet provides a snapshot of the value of effective use of the different tools of the intellectual property system (industrial designs, copyright, patents, trademarks, geographical indications, trade secrets) for enhancing the competitiveness of products in the textiles, clothing, footwear, and fashion industries, both in the domestic and export markets.
Download or read book Looking Good written by World Intellectual Property Organization and published by WIPO. This book was released on 2019-02-14 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the second in a series of guides on "Intellectual Property for Business". It focuses on industrial designs, a key factor in determining the success of products in the market.
Download or read book Protect and Promote Your Culture written by World Intellectual Property Organization and published by WIPO. This book was released on 2018-06-01 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intellectual property can be a powerful tool for indigenous peoples and local communities (IPLCs). Used strategically, it can help you promote your own products and services, and prevent the misappropriation of your traditional knowledge and culture. This short guide explains how, with plenty of examples of IPLCs who have made the most of their intellectual property rights.
