Download or read book Loose leaf Version for Media Essentials written by Richard Campbell and published by Macmillan Higher Education. This book was released on 2015-10-28 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Essentials focuses on the most pivotal aspects of mass communication, and its new edition is more effective than ever at helping students understand the everchanging mass-media landscape. It features new Media Convergence and Media Literacy boxes plus specific, detailed case studies; a newly integrated chapter on the history of journalism; and an expanded program of video clips on LaunchPad that drive home the book's approach to media literacy and analysis.
Download or read book Loose leaf Version for Media Essentials written by Richard Campbell and published by Bedford/St. Martin's. This book was released on 2015-11-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Essentials focuses on the fundamentals of mass communication, helping students keep pace with today's rapidly evolving and converging media. Best-selling authors Richard Campbell, Christopher R. Martin, and Bettina Fabos distill the essential information on media industries and major concepts, incorporate their accessible critical approach, and give students all the study tools they need to succeed in the course and be savvy media consumers. For the second edition of Media Essentials, the authors have added and enriched coverage of media topics instructors asked for, including videogames, convergence, media literacy, streaming music, online journalism, and more.
Download or read book Media Essentials Launchpad Media Essentials Six months Access Card written by Richard Campbell and published by . This book was released on 2017-12-20 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Essentials Launchpad for Media Essentials 5th Ed Six months Access the Essential Guide to Visual Communication written by Richard Campbell and published by . This book was released on 2019-11-08 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Essentials Launchpad for Media Essentials 5th Ed Six months Access written by Richard Campbell and published by . This book was released on 2019-11-08 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Essentials Launchpad Solo for Mass Communication Six Month Access written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Essentials written by Richard Campbell and published by Macmillan Higher Education. This book was released on 2019-10-02 with total page 1306 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise and affordable resource for the mass communication course, Media Essentials provides a flexible, informative, and relevant breakdown of what the media is, how it works, and how it impacts today’s most talked-about subjects. From #metoo to content streaming to social media and politics, students learn how a wide variety of recent developments have impacted the mass-media landscape—and how past innovation and change have informed our current media world. Media Essentials is available with LaunchPad, a robust online platform designed to help students fully engage with course content—and with the world of mass media. From our acclaimed LearningCurve adaptive quizzing, which helps students learn and retain concepts, to compelling features like an interactive e-book and a variety of entertaining and thought-provoking video clips, LaunchPad gets students connected with—and interested in—the information they need to succeed in class.
Download or read book Media Essentials Launchpad for Media Essentials Six Month Access I clicker2 Student Remote written by RICHARD. CAMPBELL and published by . This book was released on 2017-07-31 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media Culture written by Richard Campbell and published by Bedford Books. This book was released on 2002 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rev. ed. of: Media and culture. 2nd ed. c2000. Includes bibliographical references (p. 575-582) and index.
Download or read book Media Essentials Iclicker Reef Polling Six Months Access Standalone Launchpad for Media Essentials Six Month Access written by Richard Campbell and published by . This book was released on 2017-12-20 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Loose leaf Version for Discovering the Essential Universe written by Neil F. Comins and published by Macmillan Higher Education. This book was released on 2014-12-22 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neil Comins’ Discovering the Universe confronts the challenges of the one-term astronomy course by heightening student curiosities about the cosmos, by using the context of astronomy to teach the process of science, and by highlighting common misconceptions and showing students how to think their way past them.
Download or read book Loose leaf Version for Essential Earth written by Thomas H. Jordan and published by Macmillan Higher Education. This book was released on 2011-12-23 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Essential Earth is a whole new way to open students’ eyes to the physical world around them, to learn how scientists explore it, and what we need to do to both protect ourselves from it (hazards) as well as protect it from us (global change). In just 14 chapters, it offers a well-focused introduction to the basics of geology that emphasize the process of science and how humans interact with our home, Spaceship Earth.
Download or read book Loose Leaf for Essentials of Biology written by Sylvia S. Mader, Dr. and published by McGraw-Hill Education. This book was released on 2020-01-09 with total page 720 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essentials of Biology, sixth edition is designed to provide students who are not majoring in science with a fundamental understanding of the science of biology. Even though these students are not scientists, an understanding of how science can help identify, analyze, and offer solutions to the many challenges facing human society is critical to our species’ health and survival.
Download or read book ISE Essentials of Life Span Development written by John W. Santrock and published by . This book was released on 2021-03-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Loose Leaf for Computing Essentials 2021 written by Linda I. O'Leary and published by McGraw-Hill Education. This book was released on 2020-02-10 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rate of change in the digital information age is clearly increasing, and computer literacy is becoming a prerequisite. The goal of the 28th edition of Computing Essentials is to provide students with an introductory understanding of the concepts necessary for success and to instill an appreciation for the effect of information technology on people, privacy, ethics, and our environment. Today's students put much effort toward the things that are relevant to them, yet it is sometimes difficult to engage them in other equally important topics like personal privacy and technological advances. Each chapter highlights a most promising career in ITincluding webmaster, software engineer, and database administratorby presenting job titles, responsibilities, educational requirements, and salary ranges. Students see the material relate directly to potential career paths. Each chapter describes how its content is relevant to students' lives today and critical to their future. Each chapter presents practical tips related to key concepts through the demonstration of interesting and relevant applications. Topics presented focus first on outputs rather than processes and then dive into the concepts and processes. Motivation and relevance are the keys. This text has several features specifically designed to engage and demonstrate the relevance of technology in our lives. These elements are combined with thorough coverage of the concepts and sound pedagogical devices. The text uses graphics to reinforce key concepts and offers unique features and benefits found in few other texts: Making IT Work for You addresses topics and discussion questions that cover issues like online entertainment, gaming, virtual assistants, and the mobile office. Look to the Future boxes in each chapter have been revised to show that the expected breakthroughs of tomorrow are rooted in today's advances. Why Should I Read This? sections present a visually engaging and concise presentation of the chapter's relevance to the reader's life in the digital world. Visual summaries review major concepts covered throughout the chapter. Environment marginal boxes cover topics like plagiarism, editing images to promote a message, and the use of monitoring software. Privacy marginal boxes cover topics like protecting personal information on a free Wi-Fi network or disposing of an outdated computer to help students think critically and communicate effectively. Ethics marginal boxes cover related technologies and topics like proper disposal of older monitors, empty inkjet cartridges, and old computers. Concept Check segments cue students to note which topics have been covered and to self-test their understanding of the material presented. Brief discussions at the close of each chapter address recent technological advancements related to the chapter material. A test bank with more than 2,200 questions is categorized by level of learning. Using IT at MoviesOnline, a case study of a fictitious organization, provides an up-close look at what students might find on the job in the real world. New to This Edition Every chapter's Making IT Work for You, Privacy, Ethics, and Environment features have been carefully reevaluated, enhanced, or replaced. Every chapters Look to the Future feature has been revised to show that tomorrow's expected breakthroughs are rooted in today's advances. Expanded coverage includes Web 1.0, 2.0, and 3.0; social media; Windows 10; VR hardware; cloud storage; cybersecurity; drones and robotics; and gaming. Updated and expanded descriptions of programming languages highlight popular choices.
Download or read book Essentials of Marketing Research written by Joseph F. Hair and published by McGraw-Hill/Irwin. This book was released on 2007-07-02 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essentials of Marketing Research concisely delivers an up-to-date review of a broad variety of marketing research topics. It takes an application-oriented approach, providing students with the tools and skills necessary to solve business problems and exploit business opportunities. The authors' years of experience in real-world marketing research is evident throughout, from their thorough treatment of qualitative research (given short shrift in many other books) to their knowledgeable coverage of sample size rules-of-thumb, conducting a background literature review, and the importance of new market research tools and techniques. Essentials of Marketing Research gives your students a strong command of market research principles, while being short enough to use alongside your favorite cases or projects.
Download or read book Computing Essentials 2004 written by Timothy J. O'Leary and published by . This book was released on 2003 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt:
