Download or read book The Live Streaming Handbook written by Peter Stewart and published by Routledge. This book was released on 2017-11-22 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Live-Streaming Handbook will teach you how to present live-video shows from your phone and stream them straight to Facebook and Twitter. With this book and your favourite social media apps, you will be able to run your own TV station for your home or work. Peter Stewart, an experienced TV and radio presenter, producer and author, now shares the training he’s given to professional broadcasters with you! From structuring and developing a show, to establishing an effective online persona and getting more people to watch you. The book includes dozens of tried and tested formats for your live-video show, alongside case studies highlighting how businesses and professionals are using live-streaming in their brand and marketing strategies. Also included are: a foreword by Al Roker (NBC's The Today Show); practical steps for using popular live-streaming apps, such as Facebook Live and Twitter; nearly 80 colour images of live-streaming events, screenshots and gadgets; a detailed walk-through of how to successfully present and produce your live-streaming show; advice on analysing and exploiting viewer metrics to increase followers; more than 130 quotes of real-world advice from expert producers of online media content; over 700 links to online case studies, articles, research and background reading. With this extensive manual you will gain a competitive edge in the world of online live-streaming. This book is invaluable to entrepreneurs, professionals and students working in journalism, public relations, marketing and digital media, as well as general readers interested in live-streaming at home.

Download or read book Live Streaming written by and published by yingchun an. This book was released on with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Live Streaming Kit written by Walt Roberts and published by One Jacked Monkey, LLC. This book was released on 2019-11-29 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s your worst fear. Trying to live stream video… But you don’t know where to start. Yes, it’s overwhelming at first, but this short book is going to help. From the co-host of Live Streaming Tech on YouTube, comes a new guide on the best first steps to live streaming video. Most gamers and video influencers make live streaming look way too easy. In practice, it’s much harder. After over two decades of learning and applying in computer technology, Walt Roberts shares his keen insights on what you need to do to start live streaming video immediately. Would you rather grind it out and hope for the best? Or, go into live streaming video with confidence? With dozens of platforms and tons of technology, discover exactly what you need including: · When is the right time for you to go live · What gear is the best to invest in & what to avoid · Why you don’t have to wait to get paid as a live streamer & gamer · How to save your money when buying microphones, webcams or other peripherals · Where is the best live streaming platform: YouTube, Twitch, Facebook or Periscope · And, so much more! You’ll love this short read, because it’s going to get you live streaming with confidence right away. Get it now.

Download or read book Watch Me Play written by T.L. Taylor and published by Princeton University Press. This book was released on 2018-10-16 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: A look at the revolution in game live streaming and esports broadcasting Every day thousands of people broadcast their gaming live to audiences over the internet using popular sites such as Twitch, which reaches more than one hundred million viewers a month. In these new platforms for interactive entertainment, big esports events featuring digital game competitors live stream globally, and audiences can interact with broadcasters—and each other—through chat in real time. What are the ramifications of this exploding online industry? Taking readers inside home studios and backstage at large esports events, Watch Me Play investigates the rise of game live streaming and how it is poised to alter how we understand media and audiences. Through extensive interviews and immersion in this gaming scene, T. L. Taylor delves into the inner workings of the live streaming platform Twitch. From branding to business practices, she shows the pleasures and work involved in this broadcasting activity, as well as the management and governance of game live streaming and its hosting communities. At a time when gaming is being reinvented through social media, the potential of an ever-growing audience is transforming user-generated content and alternative distribution methods. These changes will challenge the meaning of ownership and intellectual property and open the way to new forms of creativity. The first book to explore the online phenomenon Twitch and live streaming games, Watch Me Play offers a vibrant look at the melding of private play and public entertainment.

Download or read book Live Stream Platforms Social Network written by AMC College and published by Advanced Micro Systems Sdn Bhd. This book was released on 2022-11-01 with total page 83 pages. Available in PDF, EPUB and Kindle. Book excerpt: Live streaming platforms are video hosting solutions that allow users to upload and broadcast video content to their audience. Businesses use online video platforms to share videos for the purpose of lead generation, building brand awareness, advertising, and providing paid access to video streaming.

Download or read book Legal and Ethical Issues of Live Streaming written by Shing-Ling S. Chen and published by Rowman & Littlefield. This book was released on 2020-10-14 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Legal and Ethical Issues of Live Streaming explores the potential legal and ethical issues of using live streaming technology, citing that although live streaming has a broadcasting capability, it is not regulated by the Federal Communications Commission, unlike other broadcasting media such as radio or television. Without this regulation, live streaming is opened up for broad use and misuse, including broadcasts of horrifying incidents such as the mass shootings at mosques in Christchurch, New Zealand in 2019, sparking outrage and fear about the technology. Contributors provide a pathway to move forward with ethical and legal use of live streaming by analyzing the wide spectrum of critical issues through the lens of communication, ethics, and law. Scholars of legal studies, ethics, communication, and media studies will find this book particularly useful.

Download or read book Music and Video Streaming written by Carla Mooney and published by The Rosen Publishing Group, Inc. This book was released on 2015-12-15 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: This succinct title breaks down the complex mechanisms behind audio and video streaming and explains them in terms a middle-school-aged audience can understand. This volume introduces the concept of streaming and then explains how it works and what its uses are. Along the way, important digital terminology and concepts are introduced, such as bandwidth, codecs, plugins, and protocol. A discussion of Internet safety and how to produce and share streaming content wraps up this enlightening text.

Download or read book Consumer Psychology in Tourism and Hospitality written by Ying Qu and published by Frontiers Media SA. This book was released on 2023-06-30 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Unraveling the Role of Psychological Capital on Innovation from the Knowledge Management Perspective written by Yunlong Duan and published by Frontiers Media SA. This book was released on 2023-12-20 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Information and Communication Technologies in Tourism 2024 written by Katerina Berezina and published by Springer Nature. This book was released on with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Advances in Digital Marketing and eCommerce written by Francisco J. Martínez-López and published by Springer Nature. This book was released on 2022-06-07 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book highlights the latest research articles presented at the Third Digital Marketing & eCommerce Conference in June 2022. Papers include a varied set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social commerce, social media monetization strategies and social commerce characteristics. The papers also extends to the topics of branding, business models, user and data privacy, social video marketing and commerce, among others.

Download or read book Human Centered Design Operation and Evaluation of Mobile Communications written by June Wei and published by Springer Nature. This book was released on with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Digital Marketing written by Ira Kaufman and published by Taylor & Francis. This book was released on 2023-06-29 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketing: Integrating Strategy, Sustainability, and Purpose, Second Edition, draws on the latest digital tactics and strategic insights to help students understand how to generate sustainable growth through digital integration. It provides a roadmap to adopt a digital mindset, incorporate digital trends strategically, and integrate the most effective tactics and tools with organizational core values to achieve competitive advantage. Retaining the popular integrated approach that introduces students to each concept as it becomes relevant to the digital marketing plan, this edition: Combines a strong theoretical foundation with practical insights and activities that give students a comprehensive understanding of how to implement a digital marketing strategy in a modern business environment striving for purpose. Introduces the Sustainable Marketing Normal, a values-driven marketing model for the digital age which incorporates the 6Ps of marketing (product, price, place, promotion, participation, and purpose) to grow customer loyalty and advocacy and achieve sustainable outcomes for all stakeholders. Outlines the key Drivers of Change and leading digital marketing trends that students must understand and incorporate to be future ready and drive business opportunities. Demonstrates the impact of emerging technologies, such as virtual reality and augmented reality, on customers and other stakeholders. Highlights the concept of "network thinking," as an opportunity for marketers and organizations to engage in activities that create value through platforms and networks. Presents critical insights on the importance of using data analytics to inform and drive digital activities. Incorporates QR codes throughout the book, which link to the book’s companion website, Digital Marketing Resource Center, offering a truly interactive learning experience. Updated examples, a broader set of case studies, and interactive exercises support students at all stages of digital literacy, making Digital Marketing, Second Edition, the go-to guidebook. An updated companion website also offers instructors a richer set of support material, including a test bank.

Download or read book E Business New Challenges and Opportunities for Digital Enabled Intelligent Future written by Yiliu Paul Tu and published by Springer Nature. This book was released on with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book What Makes Leadership Responsible and Effective Reinventing Leadership in the COVID 19 Outbreak written by Samyia Safdar and published by Frontiers Media SA. This book was released on 2023-10-13 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Technology Management and Its Social Impact on Education written by Lai, P.C. and published by IGI Global. This book was released on 2023-08-18 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology Management and Its Social Impact on Education, edited by PC Lai from the University of Malaya, Malaysia, is an essential resource for anyone interested in understanding the transformative role of technology in education and its impact on society. The book covers a broad range of education concepts, strategies, and sectors, including innovation in education, green education, technology management in education, leadership, management & and HR practices, services, and more. It also examines the challenges and opportunities of education value creation, knowledge management, technology transfer, internationalization of education, innovative supply chain, social and economic impact, and social business in the education world. This book provides a forum for the exchange of research ideas and practices and is a reference convergence point for academicians, professionals, managers, and researchers in the entrepreneurship field, including development practitioners. It offers invaluable insights into the transformative role of technology in education and is a must-read for anyone interested in staying at the forefront of education and technology. Whether you are an academician, a practitioner, a researcher, a student, a writer, a blockchain or NFT community member, a corporate manager, a policy maker, or a government official, this book will equip you with the knowledge and skills necessary to navigate the complex relationship between technology, education, and society.

Download or read book Cross Cultural Design written by Pei-Luen Patrick Rau and published by Springer Nature. This book was released on 2023-07-08 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: This three-volume set of CCD 2023, constitutes the refereed proceedings of the 25th International Conference on Cross-Cultural Design, CCD 2023, held as Part of the 24th International Conference, HCI International 2023, which took place in July 2023 in Copenhagen, Denmark. The total of 1578 papers and 396 posters included in the HCII 2023 proceedings volumes was carefully reviewed and selected from 7472 submissions. The papers of CCD 2023, Part I address topics related to service and product design for cultural innovation, design for social change and development, sustainable design methods and practices, and cross-cultural perspectives on design and consumer behavior.