Download or read book The Human Centered Brand written by Nela Dunato and published by . This book was released on 2018-10-04 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com

Download or read book The Sketchbook Idea Generator Mix And Match Flip Book written by Jennifer Orkin Lewis and published by Abrams Noterie. This book was released on 2020-09 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique mix-and-match book that generates thousands of ideas for tackling a blank sketchbook page Designed to kickstart creativity for artists and hobbyists, the pages of this book are divided into three separate sections that can be flipped, mixed, and matched to generate more than 100,000 unique sketchbook prompts! Jennifer Orkin Lewis, author of Draw Every Day, Draw Every Way and 100 Days of Drawing, has gained a dedicated following on Instagram by posting her daily sketches. The Sketchbook Idea Generator begins with an introductory section, in which Jennifer provides examples of her work as well as insight into her process of interpreting a prompt. The rest of the book consists of pages that are sliced into three mix-and-match sections that represent the three essential elements of a good drawing prompt: medium, color, and subject. With those basic decisions made, you can get right down to it!

Download or read book Classic Sketchbook Cats written by Patricia J. Wynne and published by Rockport Publishers. This book was released on 2017-07-18 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Classic Sketchbook: Cats shows how it's done by showing museum-quality works, then coaching you to try the techniques with the help an expert's suggestions. Whether scribbling out a quick sketch with minimal detail, or making a finished portrait where every silky hair and polished whisker stands out, the best cat artists can capture the very essence of feline-ness. How do they do it? Firsthand observation of cats will tell you a lot about the way they sit, yawn, tweak their tails, and curl up to sleep, but it won't tell you how to get those things down on paper. Classic Sketchbook: Cats is the second in a series of instructional books that began with Classic Sketchbook: Botanicals. The series shows how to draw your subjects by looking at the details of museum-quality works, then coaching you through the techniques with the help an expert's suggestions. In this case the expert is Patricia Wynne, a noted illustrator with a specialty in animals. Wynne will guide you through fur, paws, and eyes, as well as cats sleeping, playing, or pouncing. Her unique instructions places a close-up of a drawing or painting by a noted artist like Gauguin, Chardin, Gwen John, and Theodore Steinlen on the left side of the page. And on the right side of the page Patricia Wynne coaches you with detailed, step-by-step drawings, that illuminate the process.

Download or read book Screenprinting written by Print Club London and published by Princeton Architectural Press. This book was released on 2018-02-13 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although the technique of screen printing dates back to first-century China, it became the preferred printing method of choice for musical and political counterculture movements of the 1960s, thanks to its ease, cost, and flexibility. It moved into the mainstream with Andy Warhol's iconic screen print of Marilyn Monroe, and was quickly adopted by artists such as Roy Lichtenstein and Robert Rauschenberg. Screen printing has become even more widespread with the many demonstrations, marches, and grassroots protests in the wake of the American presidential election of 2016. Screen Printing: The Ultimate Studio Guide is a definitive, fully illustrated manual on the techniques, materials, and processes of screen printing. An essential and highly practical reference, this book is equally suited for beginning and experienced printers, with step-by-step tutorials on basic and advanced techniques, as well as "workshops" by several of the world's best-known screen printers, including Ben Eine and Bob Gill.

Download or read book Draw Your World written by Samantha Dion Baker and published by Watson-Guptill. This book was released on 2021-06-22 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: See the world around you in a whole new way with this inspiring guide to nature drawing, urban sketching, travel drawing, drawing from memory or photos, and sketch journaling. In Draw Your World, Samantha Dion Baker gives you everything you need to begin a new art practice or enliven an existing one. She shares her favorite tools and materials, simple technical lessons such as composition, shadows and light, symmetry, and perspective, plus fun motivational exercises like drawing from memory, urban sketching, travel journaling, and experimental art. With helpful step-by-steps and stunning visual examples from Baker's own work, Draw Your World will help you hone your skills and capture the details of your unique and remarkable life in a sketch journal or as finished artwork.

Download or read book The 30 Day Sketchbook Project written by Minnie Small and published by Page Street Publishing. This book was released on 2022-08-09 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build a Consistent Art Habit With One Inspiring Challenge a Day The 30-Day Sketchbook Project will forever transform the way you view your sketchbook. Through gorgeous yet simple step-by-step projects for each day of the month, illustrator Minnie Small will help you improve your skills, build your confidence and eradicate your fears of the blank page. Each day presents a new practice with three forms of inspiration: first, an overview of the topic with an approachable tutorial, followed by a prompt to help you make the lesson your own. Last, you’ll get a glimpse into Minnie’s process, as she shares some of her own sketchbook pages. Through this insight, you’ll not only learn how to put the prompts into practice, but you’ll also gain a greater appreciation of intuitive learning and the beauty of creative imperfection. Get started in the first days with exciting exercises like the Timed Challenge and Master Study before easing into more elaborate ones like Observational Drawing and Monochrome Paintings. Keep the rhythm going with Collage Paintings and Ink Illustration. Then, see how far you’ve come when you reach more advanced lessons like Plein Air, Realism and Alternative Self-Portrait. Whether your artwork lives only in the pages of your sketchbook or you use these exercises as a launching point for other work, it won’t take long to see the positive impact of this daily practice in your art. Let your imagination run wild, your love of creativity renew and your faith in your skills flourish, one day at a time.

Download or read book The World of Urban Sketching written by Stephanie Bower and published by . This book was released on 2022-11-29 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visual feast of more than 600 images, this comprehensive compendium presents the latest developments and innovations in the creative and rewarding pursuit of on-location drawing and painting. Urban Sketchers (urbansketchers.org), a community of artists founded in 2007 by Seattle journalist and illustrator Gabriel Campanario, promotes the artistic, storytelling, and educational value of on-location drawing and painting. This movement brings together an international group of people who see--and show--the world one drawing or painting at a time. The goal is simple: sketch what you see, in- or outdoors, and share it, either in person or online. You don't need to be an artist, expert, or someone who draws all the time to participate. The remarkable work and inspiring words of this vibrant community were first documented in The Art of Urban Sketching by Gabriel Campanario, which remains influential among artists who are inspired to draw and paint the places where they live and visit. This book, The World of Urban Sketching, written by noted artist and Urban Sketcher correspondent Stephanie Bower, presents a spectacular, all-new collection from an impressive international roster of artists and illustrators. New Artwork. Meet and discover the stunning and informative work of both established and emerging urban sketchers. New Techniques. Consider new creative options in color and linework, including digital approaches, through step-by-step demonstrations. New Stories. Get invaluable insights into creating artwork on location through artists' first-hand accounts, observations, and tips. Expand your urban sketching skills and find new inspiration as you document your travels, or your own city, town, or backyard, through on-location drawing and painting.

Download or read book Essentials Fashion Sketchbook written by Inc Peter Pauper Press and published by Peter Pauper Press. This book was released on 2013-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A5 size (148mm x 210mm, or 5-1/2" x 8"). 192 pages. Elastic band place holder. Ribbon bookmark. Acid-free/archival paper. Binding lies flat for ease of use. Inside back cover pocket. Create your own original designs with this sleek Fashion Sketchbook! Packed with fashion-proportional figures in varied poses, this journal will help bring your inspirations to life. The figures (called croquis from the French meaning to sketch, rough out, to crunch) will not show up when photocopied or scanned. From understated effects to outrageous accents, let this Fashion Sketchbook help you render your vision. There are also templates for shoes and hats in the back of the journal, plus helpful industry terms and descriptions, size equivalent information, measuring tips, descriptions of basic garments, and more.

Download or read book Expressive Sketchbooks written by Helen Wells and published by Quarry Books. This book was released on 2020-04-14 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expressive Sketchbooks shares a host of creative ideas and prompts, tools and techniques, methods for working around obstacles and barriers, and tons of visual inspiration to help you grow in your sketchbooking practice. An expressive sketchbook is a place for you to explore, express, and enjoy your own innate creativity on your own terms. It is a safe playground for the imagination—a place to mess about, play, and experiment—and to gain confidence in your abilities as you develop your skills. Expressive Sketchbooks offers techniques and creative exercises that incorporate mark making, watercolor, mixed media, collage, words and text, and more. It unpacks some of the obstacles and barriers that you may face along the way and offers wisdom and encouragement to help you decide why and how to start your sketchbook and how to develop and expand your artistic practice. This book is packed with ideas and exercises, including: Exploratory drawing exercises How to utilize color in your sketchbook How to create dynamic and varied sketchbook pages How to find inspiration in nature and in your everyday life Ways to mix media and art supplies Ways to kickstart your creativity How to find and develop a process that feels personal to you Through this book, you'll find out what lights you up, what makes you curious and fascinated, and what makes you expansive. Discover how to magnify your creativity and enliven your art skills by using an expressive sketchbook as your daily companion.

Download or read book Paint Watercolors that Dance with Light written by Elizabeth Kincaid and published by North Light Books. This book was released on 2008-10-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover simple and effective techniques that will infuse your watercolor paintings with stunning highlights and vivid depths, all demonstrated in clear step-by-step exercises. Inside you will learn how to: Create paintings brimming with color using transparent layering techniques Innovate with masking materials to create crisp edges and eye-catching light effects Use tone and contrast to bring your paintings to life Packed with practical information for using color and light, Paint Watercolors that Dance with Light will transform your art.

Download or read book A World of Artist Journal Pages written by Dawn DeVries Sokol and published by Abrams. This book was released on 2019-10-15 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: By nature, art journaling is a private activity. But when Dawn Sokol’s first book, 1000 Artist Journal Pages, broke the fourth wall and shared the work of artists all over North America and parts of Europe, it created a ripple of inspiration throughout the art journaling community. In this much-anticipated follow-up, Sokol features more than 1,000 new, captivating pages, this time—by popular demand—from artists across the globe. Lists of techniques and materials used for each page, plus behind-the-scenes interviews, give readers a glimpse inside the minds of new and established artists, making this a stimulating compilation sure to inspire beginners and seasoned art journalers alike.

Download or read book Interaction of Color written by Josef Albers and published by Yale University Press. This book was released on 2013-06-28 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: An experimental approach to the study and teaching of color is comprised of exercises in seeing color action and feeling color relatedness before arriving at color theory.

Download or read book WPA Sketchbook for the City of Los Angeles written by Mike Callahan and published by Endangered History Project. This book was released on 2023-03-31 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: A six volume collection of architectural sketches created by the WPA in 1940 to assist in the construction of a scale model of downtown Los Angeles, a portion of which currently resides at the Natural History Museum in Exposition Park. The physical sketches are held by the City of Los Angeles City Clerk, City Archive and Records.

Download or read book Artist s Sketchbook written by Cathy Johnson and published by Penguin. This book was released on 2016-07-13 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grab your pen and seize the day! Make art a part of your everyday life, and everyday life a part of your art. Vast opportunities and great joy await you as you learn sketching "on the spot"--be it in your own backyard, amid the bustle of a busy market, on a hike or wherever you happen to find yourself. Cathy Johnson leads you on this thrilling expedition as you explore ways to turn everyday sights and experiences into a cache of visual memories. She and other artists have opened their sketchbooks to share their favorite subjects, ranging from nature's paraphernalia to aging buildings, crashing waves and beloved pets. You will travel the world through sketches and stories, through deserts and deep woods, cities and small towns. Along the way, you'll pick up helpful tips and clever, on-location improvisations for making your sketching sessions pleasurable, safe and productive. • Chapters focus on sketching subjects close to home, on travels, in nature, in urban settings and from everyday life. • 10+ artists share favorite sketches, tips and techniques. • 15+ demos reveal on-the-spot sketches as they come together. • Includes expert advice on getting the best results from a range of mediums, including graphite, ink, colored pencil, watercolor and gouache. The Artist's Sketchbook is pure delight, full of passion and possibility, ideas and inspirations. You'll learn ways to be prepared, simplify, still your inner critic, embrace the here and now, and in doing so, discover wonders you never thought to look for.

Download or read book Botanical Drawing written by Wendy Hollender and published by . This book was released on 2007 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Botanical Drawing, A Beginner's Guide" and Botanical Drawing Sketchbooks" use a unique spiral binding that allows you to open the book to add and remove paper. You can purchase re-fills of Legion Stonehenge Aqua 140 lb. hot pressed water color paper to use with both books.Once you have practiced in the Beginner's Guide with the paper in the book, I recommend you purchase the hot pressed watercolor paper to use for the color exercises. You can put the watercolor paper right inside the book and re-do the exercises on the good paper!In the Sketchbooks you can take out finished work and put in new blank paper to continue re-using the sketchbook without having to get a new sketchbook or cut your finished art out of this book. You can also take out the sketch pages to display and then return them to the book!

Download or read book Pedagogical Sketchbook written by Paul Klee and published by . This book was released on 1968 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'One of the most famous of modern art documents - a poetic primer, prepared by the artist for his Bauhaus pupils, which has deeply affected modern thinking about art . . . This little handbook leads us into the mysterious world where science and imagination fuse.' Observer

Download or read book WATSON GUPTILL SKETCHBK BLACK written by Jerry Glenwright and published by . This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: