Download or read book The Power of Licensing written by Michael Stone and published by . This book was released on 2018-10-07 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: As CEO of Beanstalk, a leading, New York City-based global brand licensing agency and part of the Omnicom Group (NYSE: OMC), author Michael Stone has worked with companies as diverse as HGTV, the Ford Motor Company, the Coca-Cola Company and AT&T to create highly ambitious and successful strategic licensing and brand extension programs for Beanstalk's clients. At an increasing pace over the past decade, all types of organizations with strong brands have been clamoring for information and expertise about how to make a licensing-branding strategy work that is aligned with and supports their corporate goals and objectives. This book takes a look at exciting, new and emerging ways licensing can be used to achieve specific brand objectives, illustrated by stories of how some iconic brands have done it well.

Download or read book Content Licensing written by Michael Upshall and published by Elsevier. This book was released on 2014-01-23 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It outlines a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it examines licensing from a range of perspectives. Practical tips for cost-effective licensing Guidance on how to ensure the most effective use is made of electronic resources Invaluable for publishers, libraries and distributors

Download or read book Special Libraries written by and published by . This book was released on 1922 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: Also includes 1st-5th SLA triennial salary surveys.

Download or read book The Legal News written by James Kirby and published by . This book was released on 1883 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Configuring the Field of Character and Entertainment Licensing written by Avi Santo and published by Taylor & Francis. This book was released on 2022-12-23 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners’ occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property. Offering a study of the spatial logics and fantasies employed by the licensing field via its annual trade show, the Licensing Expo, this volume investigates how space and place are instrumental in both fortifying and exposing the political-economic, infrastructural, as well as ideological structures that constrain and enable participation in the licensing field. Further supplemented by participant observation and interviews with 23 industry professionals, the book explores how the licensing field understands its increasingly central role in the entertainment industry’s operations, and how it responds to changes in retail environments, digital platforms, and international markets, phenomena which have required a recalibration of the field’s occupational identity. An exploration of an understudied aspect of the entertainment industry, this book will primarily appeal to scholars within media studies, and those studying media industries, media franchises, and media work cultures. It will also be of interest to people studying consumer culture, brand culture, advertising, organizational communication, as well as fan cultures.

Download or read book Medical Licensing and Discipline in America written by David A. Johnson and published by Rowman & Littlefield. This book was released on 2012 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: Medical Licensing and Discipline in America traces the evolution of the U.S. medical licensing system from its historical antecedents in the 18th and 19th century to its modern structure, emphasizing a focus on public accountability and the policies, guidelines and practices of medical boards. In doing so, the book underscores the role of the Federation of State Medical Boards in facilitating state-based licensure and discipline and the promotion of quality health care.

Download or read book Licensing Best Practices written by Robert Goldscheider and published by John Wiley & Sons. This book was released on 2006-06-26 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The LESI Guide to Licensing Best Practices, to which I was proudto contribute, has found solid acceptance in the internationallicensing community. The new volume of Licensing BestPractices maintains this high standard. It was designed to becomplementary to its predecessor and broadens the scope of thescholarship. Standing alone, Licensing Best Practices is avaluable source of contemporary information. In combination withThe LESI Guide to Licensing Best Practices, we have a veryvaluable source of insights and practical knowledge." —Heinz Goddar Partner Boehmert & Boehmert "Few if any other intellectual property references lay therequired geographic foundation for the scientific, business, andlegal issues presented. Goldscheider and Gordon demonstrate thattech transfer occurs in a global arena. The book lives up to itstitle: Licensing Best Practices." —James E. Malackowski President & CEO, Ocean Tomo, LLCpast president, LES-USA & Canada An invaluable complement to the field's acclaimed book onlicensing best practices Spanning the globe, from Scandinavia to Japan and Mexico toKorea, Licensing Best Practices provides a comprehensive anduser-friendly resource for professionals in licensing andtechnology management. Featuring contributions from some of themost highly regarded LESI professionals, this definitive guideincludes detailed discussions on some of the hottest topics inlicensing, including: Licensing and Technology Transfer to China Software Licensing as a Driver of the Indian Economy Secrets of Successful Dealmaking in Asia Licensing in Scandinavia-Home of Entrepreneurial Inventors,Industrialists, and Philanthropists Global Innovation and Licensing Opportunities on theInternet Energy and Environment Driving Technology and Licensing Licensing Nanotechnology Assuring Royalty Compliance in High Technology Licensing Intellectual Property Allocation Strategies in JointVentures Applications of Game Theory to IP Royalty Negotiations

Download or read book Editor Publisher written by and published by . This book was released on 1922 with total page 1508 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Social Licensing and Mining in South Africa written by Sethulego Matebesi and published by Routledge. This book was released on 2019-12-05 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book highlights the role of community trusts in social licencing through the lens of mining and mining disputes in South Africa. Employing elements of trust, acceptance and elite interaction as a framework, this book critically investigates the underlying dynamics of community development trusts and also the response of host communities to the inherent dilemma of the SLO concept, namely social legitimation versus corporate profits. Looking at formal versus informal regulatory requirements, popular mobilisation, and the interaction between the local population and mining companies, this book constitutes a thorough look at the issues surrounding mining in South Africa and its effect on society. This book will be of interest to students and scholars of African studies, business in Africa, corporate responsibility, and development studies.

Download or read book Street s Pandex of the News and Cumulative Index to Current History written by and published by . This book was released on 1909 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book TV Licensing and Renewal Act of 1981 written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Communications and published by . This book was released on 1981 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Source Licensing written by United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Patents, Copyrights, and Trademarks and published by . This book was released on 1987 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book State and Provincial Licensing Systems written by United States. National Highway Traffic Safety Administration and published by . This book was released on 1990 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Fourth Estate written by and published by . This book was released on 1918 with total page 996 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book State and Provincial Licensing Systems written by and published by . This book was released on 1990 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Issues in General Economic Research and Application 2013 Edition written by and published by ScholarlyEditions. This book was released on 2013-05-01 with total page 1193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Issues in General Economic Research and Application: 2013 Edition is a ScholarlyEditions™ book that delivers timely, authoritative, and comprehensive information about Theoretical Economics. The editors have built Issues in General Economic Research and Application: 2013 Edition on the vast information databases of ScholarlyNews.™ You can expect the information about Theoretical Economics in this book to be deeper than what you can access anywhere else, as well as consistently reliable, authoritative, informed, and relevant. The content of Issues in General Economic Research and Application: 2013 Edition has been produced by the world’s leading scientists, engineers, analysts, research institutions, and companies. All of the content is from peer-reviewed sources, and all of it is written, assembled, and edited by the editors at ScholarlyEditions™ and available exclusively from us. You now have a source you can cite with authority, confidence, and credibility. More information is available at http://www.ScholarlyEditions.com/.

Download or read book U S and International Sales Lease and Licensing Law written by Bryan D. Hull and published by Aspen Publishing. This book was released on 2022-10-26 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a logical and persuasive manner, this class-tested casebook first provides background information about UCC Article 2 and the CISG, then addresses key issues in the order in which a lawyer is likely to encounter them in practice: Which law is applicable? Has a contract been formed? What are the terms of the contract? Has the contract been performed? If not, what are the available remedies for the injured party? Finally, the text concludes by considering third parties involved in the sales transactions and the law governing their obligations.Many problems refer students to international collections found on the Internet, and the text provides references to both unrevised and revised UCC Article 1. The Second Edition has been updated to reflect the newer version of the INCOTERMS (INCOTERMS 2010), and the Uniform Customs and Practice for Documentary Credits (UCP 600). Discussion of UCC Article 2 has been revised as a result of the Uniform Law Commission and American Law Institute dropping the proposed amendments. Features: Provides background information about UCC Article 2 and the CISG Addresses key issues in the order encountered in practice Which law is applicable? Has a contract been formed? What are the terms of the contract? Has the contract been performed? If not, what are the available remedies for the injured party? Covers third parties involved and the law governing their obligations Combines cases and problems for teaching flexibility a case analysis structure a problems approach a combination of the two. Provides explanatory material to teach basic principles before casesandproblems introduced Presents contemporary, carefully edited cases Includes such cases as Hill v. Gateway (contract formation), Medical Marketing International v. Internazionale Medico Scientifica (warranties under the CISG and confirmation of an arbitral award), MCC-Marble Ceramic Center v. Ceramica Nuova D’Agostino (parol evidence and the CISG), Zabriskie Chevrolet v. Smith (contract performance under the UCC), Delchi Carrier SpA v. Rotorex Corp. (remedies under the CISG), Chatlos Systems v. National Cash Register (calculation of damages under the UCC), Robinson Helicopter Company v. Dana Corporation (availability of tort remedies), and Specht v. Netscape Communications Corp. (contract formation in licensing transaction over the Internet). Many problems refer to international collections on the Internet Provides references to both unrevised and revised UCC Article 1