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Download or read book Kodaks and Kodak Supplies written by Eastman Kodak Company and published by . This book was released on 1905 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Catalogue written by Montgomery Ward and published by . This book was released on 1928 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Catalog written by Sears, Roebuck and Company and published by . This book was released on 1922 with total page 1012 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Catalog of Copyright Entries Third Series written by Library of Congress. Copyright Office and published by Copyright Office, Library of Congress. This book was released on 1973 with total page 1620 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Catalog of Copyright Entries written by and published by . This book was released on 1954 with total page 860 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Popular Photography written by and published by . This book was released on 1984-02 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Popular Photography written by and published by . This book was released on 1985-12 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Popular Photography written by and published by . This book was released on 1984-10 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Popular Photography written by and published by . This book was released on 1984-11 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Catalog of Copyright Entries written by Library of Congress. Copyright Office and published by . This book was released on 1956 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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Download or read book Popular Photography written by and published by . This book was released on 1985-11 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Image Interpretation Equipment Catalog written by United States. Naval Air Systems Command and published by . This book was released on 1972 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Image Interpretation Equipment Catalog 1972 written by Naval Intelligence Support Center (U.S.) and published by . This book was released on 1973 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Popular Photography written by and published by . This book was released on 1984-12 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Kodak and the Lens of Nostalgia written by Nancy Martha West and published by University of Virginia Press. This book was released on 2000 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: The advertising campaigns launched by Kodak in the early years of snapshot photography stand at the center of a shift in American domestic life that goes deeper than technological innovations in cameras and film. Before the advent of Kodak advertising in 1888, writes Nancy Martha West, Americans were much more willing to allow sorrow into the space of the domestic photograph, as evidenced by the popularity of postmortem photography in the mid-nineteenth century. Through the taking of snapshots, Kodak taught Americans to see their experiences as objects of nostalgia, to arrange their lives in such a way that painful or unpleasant aspects were systematically erased. West looks at a wide assortment of Kodak's most popular inventions and marketing strategies, including the "Kodak Girl," the momentous invention of the Brownie camera in 1900, the "Story Campaign" during World War I, and even the Vanity Kodak Ensemble, a camera introduced in 1926 that came fully equipped with lipstick. At the beginning of its campaign, Kodak advertising primarily sold the fun of taking pictures. Ads from this period celebrate the sheer pleasure of snapshot photography--the delight of handling a diminutive camera, of not worrying about developing and printing, of capturing subjects in candid moments. But after 1900, a crucial shift began to take place in the company's marketing strategy. The preservation of domestic memories became Kodak's most important mission. With the introduction of the Brownie camera at the turn of the century, the importance of home began to replace leisure activity as the subject of ads, and at the end of World War I, Americans seemed desperately to need photographs to confirm familial unity. By 1932, Kodak had become so intoxicated with the power of its own marketing that it came up with the most bizarre idea of all, the "Death Campaign." Initiated but never published, this campaign based on pictures of dead loved ones brought Kodak advertising full circle. Having launched one of the most successful campaigns in advertising history, the company did not seem to notice that selling a painful subject might be more difficult than selling momentary pleasure or nostalgia. Enhanced with over 50 reproductions of the ads themselves, 16 of them in color, Kodak and the Lens of Nostalgia vividly illustrates the fundamental changes in American culture and the function of memory in the formative years of the twentieth century.