Download or read book Coping with the Future written by Hans Christian Garmann Johnsen and published by Routledge. This book was released on 2018-03-21 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Coping with the Future has been written in response to widespread international awareness that the future is not predictable. In political and economic terms, we are in unknown territory, with daily developments around Brexit and the Trump Presidency, and "Kodak moments" in business. On the other hand, business leaders demand certainty, which is not available. This book redefines the nature of modern business. In contrast to recent trends, it has a focus on human-centred manufacturing and on decision-making which goes beyond a focus on short-term profit. The liberal capitalism of the USA and the UK is not the only current variety of capitalism. Business is not just about managers, but requires participation and engagement by workers. Since the financial crash of 2008, there has been much talk about the need for fresh approaches to business, but little has changed. This book pulls together current research and practice and poses new questions based on case studies. There is no one simple best way, but an uncertain future can be addressed, drawing on diverse past experience and cases. The book addresses an intended audience in business and universities, including business schools, around the world. The debate takes a broader approach, involving research in the social sciences and approaches from philosophy. The world has always been unpredictable, but we have allowed ourselves to be comforted by convenient myths. It is time to wake up.
Download or read book Picture World written by Rachel Teukolsky and published by Oxford University Press, USA. This book was released on 2020-08-15 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: The modern media world came into being in the nineteenth century, when machines were harnessed to produce texts and images in unprecedented numbers. In the visual realm, new industrial techniques generated a deluge of affordable pictorial items, mass-printed photographs, posters, cartoons, and illustrations. These alluring objects of the Victorian parlor were miniaturized spectacles that served as portals onto phantasmagoric versions of 'the world.' Although new kinds of pictures transformed everyday life, these ephemeral items have received remarkably little scholarly attention. Picture World shines a welcome new light onto these critically neglected yet fascinating visual objects. They serve as entryways into the nineteenth century's key aesthetic concepts. Each chapter pairs a new type of picture with a foundational keyword in Victorian aesthetics, a familiar term reconceived through the lens of new media. 'Character' appears differently when considered with caricature, in the new comics and cartoons appearing in the mass press in the 1830s; likewise, the book approaches 'realism' through pictorial journalism; 'illustration' via illustrated Bibles; 'sensation' through carte-de-visite portrait photographs; 'the picturesque' by way of stereoscopic views; and 'decadence' through advertising posters. Picture World studies the aesthetic effects of the nineteenth century's media revolution: it uses the relics of a previous era's cultural life to interrogate the Victorian world's most deeply-held values, arriving at insights still relevant in our own media age.
Download or read book Brandwashed written by Martin Lindstrom and published by Kogan Page Publishers. This book was released on 2012-01-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing visionary Martin Lindstrom has been on the front line of the branding for over twenty years. In Brandwashed, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned money. Lindstrom reveals eye opening details such as how advertisers and marketers target children at an alarmingly young age (starting when they are still in the womb), what heterosexual men really think about when they see sexually provocative advertising, how marketers and retailers stoke the flames of public panic and capitalize on paranoia over diseases, extreme weather events, and food contamination scares. It also presents the first ever evidence to prove how addicted we are to our smartphones, and how certain companies (like the maker of a very popular lip balm), purposely adjust their formulas in order to make their products chemically addictive, and much, much more. Brandwashed is a shocking insider's look at how today's global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Download or read book Images Ethics Technology written by Sharrona Pearl and published by Routledge. This book was released on 2015-10-05 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Images, Ethics, Technology explores the changing ethical implications of images and the ways they are communicated and understood. It emphasises how images change not only through their modes of representation, but through our relationship to them. In order to understand images, we must understand how they are produced, communicated, and displayed. Each of the 14 essays chart the relationship to technology as part of a larger complex social and cultural matrix, highlighting how these relations constrain and enable notions of responsibility with respect to images and what they represent. They demonstrate that as technology develops and changes, the images themselves change, not just with respect to content, but in the very meanings and indices they produce. This is a collection that not only asks: who speaks for the art? But also: who speaks for the witnesses, the cameras, the documented, the landscape, the institutional platforms, the taboos, those wishing to be forgotten, those being seen and the experience of viewing itself? Images, Ethics, Technology is ideal for advanced level students and researchers in media and communications, visual culture and cultural studies.
Download or read book Energy s Digital Future written by Amy Myers Jaffe and published by Columbia University Press. This book was released on 2021-05-11 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Disruptive digital technologies are poised to reshape world energy markets. A new wave of industrial innovation, driven by the convergence of automation, artificial intelligence, and big data analytics, is remaking energy and transportation systems in ways that could someday end the age of oil. What are the consequences—not only for the environment and for daily life but also for geopolitics and the international order? Amy Myers Jaffe provides an expert look at the promises and challenges of the future of energy, highlighting what the United States needs to do to maintain its global influence in a post-oil era. She surveys new advances coming to market in on-demand travel services, automation, logistics, energy storage, artificial intelligence, and 3-D printing and explores how this rapid pace of innovation is altering international security dynamics in fundamental ways. As the United States vacillates politically about its energy trajectory, China is proactively striving to become the global frontrunner in a full-scale global energy transformation. In order to maintain its leadership role, Jaffe argues, the United States must embrace the digital revolution and foster American achievement. Bringing together analyses of technological innovation, energy policy, and geopolitics, Energy’s Digital Future gives indispensable insight into the path the United States will need to pursue to ensure its lasting economic competitiveness and national security in a new energy age.
Download or read book What Matters written by Andrew Pridham AO and published by Andrew Pridham AO. This book was released on 2021-10-08 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Matters offers real-life, practical advice on business, managing people and building value. What Matters is not an academic text. Unlike other business books, it provides little in the way of statistical research, academically robust surveys, deep data capture or carefully researched case studies. It is based purely on personal experiences, philosophies and perspectives, tried and tested over 30-plus years in business. All proceeds from the sale of the eBook will be donated to the MA Foundation. The MA Foundation supports a range of charities including community partners, Beyond Blue and the GO Foundation.
Download or read book Brand Fusion written by Terry Smith and published by Walter de Gruyter GmbH & Co KG. This book was released on 2022-07-05 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brand Fusion: Purpose-driven brand strategy presents a compelling case for what consumers, customers, employees, and wider society are now demanding from companies – the development of brands that deliver profi t with purpose, are sustainable, and create mutually benefi cial meaning. It fuses theory-practice-application to purpose-driven brand strategies in order to develop a unique approach that has comprehensive theoretical underpinning as well as practical and thought-provoking lessons from industry. Data-driven case studies from a broad range of brands and contexts show the application of this learning–from micro-brands to corporates; charities to technology companies; retirement villages to aspiring high-growth start-ups. Brand Fusion: Purpose-driven brand strategy is an in-depth analysis of the philosophy and practice behind creating a purposeful brand.
Download or read book Letters from Palestine written by Kenneth Ring and published by Wheatmark, Inc.. This book was released on 2010 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many books have dealt with the Israeli-Palestinian conflict from the Israeli perspective. However, few reflect the Palestinian point of view. Letters from Palestine offers an American audience a rare opportunity to listen to actual Palestinian people as they describe what it is like to live in the occupied territories of the West Bank or Gaza, or to grow up as a Palestinian in the U.S. Their accounts are lively, poignant, searing, and tragic, yet often laced with touches of surreal humor. By showing Palestinians in all their humanity, Letters from Palestine enables American readers to see beyond the usual stereotypes. About the Authors Kenneth Ring, PhD, is professor emeritus of psychology at the University of Connecticut. He has published five other books. Letters from Palestine is his first book on Palestinian issues, though he has written articles about contemporary events in Palestine. Ghassan Abdullah studied mathematics and computing in England and lived in Syria, Lebanon, Italy, and Jordan before moving to Palestine in 1994. He worked at Birzeit University for nearly a decade. Ghassan is currently active in several Palestinian civil society NGOs concerned with heritage, human rights, development, and the arts. Endorsements "The letters in this book will break your heart and they will make you laugh. I am excited to invite others to learn from them as I have. It is my hope that these Palestinian voices will inspire you, as they have inspired me, to believe that a peaceful and just future in Palestine is not only essential, but indeed possible." --Anna Baltzer, author of Witness in Palestine "[A] powerful testimony to collective heartbreak and pain, but also a story of continued Palestinian determination and the endurance of their quest for justice." --Kathy Christison, author of Palestine in Pieces "Letters from Palestine is searching and powerful, remarkable and daring. It's a serious attempt at understanding what the media has missed, deliberately or otherwise, for many years. It must be read and recounted for years to come." --Ramzy Baroud, author of My Father Was a Freedom Fighter
Download or read book Appreciative Moments written by Edward Jacobson and published by iUniverse. This book was released on 2008 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Appreciative Moments leads us on an exploration of what it means to live appreciatively in every corner of our busy lives. Using stories, humor, and self-reflection, Ed Jacobson, Ph.D. distills his 40 years as a psychologist and 64 years of living into engaging chapters which offer practical exercises for applying his experience and wisdom. A savory blend of the personal and the professional, Appreciative Moments guides us through intriguing topics such as: Welcome to Your Life's Work; Letting Your Soul Catch Up With You; Refrigerator Magnet Thinking; The Appreciative Art of Savoring; Deeply Grounded Listening; A Year of Living Appreciatively; Advance Praise for Appreciative Moments: "Appreciative Moments is a treasure! If your life is far too busy, this is the book for you. It comes in small bites to be read and savored in those spare minutes when you want to be entertained, encouraged, energized and excited. Take it with you and you will find a new friend, counselor, and companion at your side!" Jane Macgruder Watkins, co-author of Appreciative Inquiry: Change at the Speed of Imagination; "Along with your blackberry and cell phone, this is the book that people in business should take with them everywhere they go!" Jim Armstrong, Founder and Creative Director of Good for Business and author of Beyond the Mission Statement
Download or read book Shift Ahead written by Allen Adamson and published by AMACOM. This book was released on 2017-11-09 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book taps into both success stories and cautionary tales from others to provide you with a smart, calculated approach to knowing both: 1) when to change course and 2) how to pull it off. In a world that's changing faster and more furiously than ever, the ability to shift focus is critical. Why is it that some organizations can continually evolve to meet the times and the marketplace, and others can't? How do some companies always seem to know the perfect season to shift gears, as well as the rights methods to implement when doing so, while others go down sinking when a simple shift would’ve saved everything? Packed with insightful interviews from leaders at HBO, Adobe, BlackBerry, National Geographic, Microsoft, Kodak, and elsewhere, Shift Ahead explains how to: Spot warning signs that it’s time for a reinvention Overcome obstacles standing in the way of your company’s future goals Maintain authenticity when shifting gears Execute changes seamlessly, no matter how bold they are Today more than at any other time before, knowing when to shift, and how to do so successfully, is the key to remaining competitive. With Shift Ahead, this difficult yet imperative maneuver will become the key to your company’s long-term success!
Download or read book Sticky Fingers written by Steven Fink and published by iUniverse. This book was released on 2003-12 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Steven Fink has done us all an invaluable service by examining in depth an important type of crisis, namely, economic espionage. Ideally, all top corporate executives would do well to read his book to be prepared to combat one of the most significant crises we face." Ian I. Mitroff, Harold Quinton Distinguished Professor of Business Policy and Professor, Annenberg School for Communications, University of Southern California "There is an old saying, 'Business is War, ' and Sticky Fingers shows us just how true that is! It presents a sobering message all across corporate America: be proactive in mitigating your risks or others will be proactive in exploiting them." Stephen Barish Manager of Security Technology Solutions, Ernst & Young, LLP
Download or read book Sign Wars written by Robert Goldman and published by Guilford Press. This book was released on 1996-05-21 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television has become so saturated with commercials that it is difficult at times to tell the different images apart, much less remember or care about them. But, on closer look, television commercials can tell us a great deal about the interplay of market forces, contemporary culture, and corporate politics. This book views contemporary ad culture as an ever-accelerating war of meaning. The authors show how corporate symbols or signs vie for attention-span and market share by appropriating and quickly abandoning diverse elements of culture to differentiate products that may be in themselves virtually indistinguishable. The resulting "sign wars" are both a cause and a consequence of a media culture that is cynical and jaded, but striving for authenticity. Including more than 100 illustrations and numerous examples from recent campaigns, this book provides a critical review of the culture of advertising. It exposes the contradictions that stem from turning culture into a commodity, and illuminates the impact of television commercials on the way we see and understand the world around us.
Download or read book Strategic Management written by John A. Parnell and published by SAGE Publications. This book was released on 2013-01-15 with total page 665 pages. Available in PDF, EPUB and Kindle. Book excerpt: Balancing theory with practice, this fully updated fourth edition of John A. Parnell’s acclaimed text continues to provide detailed, accessible coverage of the strategic management field. Taking a global perspective, the text addresses concepts sequentially, from external and internal analysis to strategy formulation, strategy execution, and strategic control. To help readers build their analytic skills as they master course concepts, Parnell aligns each chapter’s key concepts with 25 case analysis steps. Current examples and high interest cases, largely drawn from The Wall Street Journal and Financial Times, illustrate the key role of strategic management in the United States and around the world. Ideal for the capstone strategic management course, Strategic Management is appropriate for a range of undergraduate and graduate courses.
Download or read book Design to Grow written by David Butler and published by Simon and Schuster. This book was released on 2016-02-23 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Expert advice from Coca-Cola's vice president of Innovation and Entrepreneurship: Learn how Coca-Cola uses design to grow its business by combining the advantages of scale with the agility to respond to fast-changing market conditions"--
Download or read book You better watch out written by A.Venkatasubramanian and published by Notion Press. This book was released on 2023-02-27 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you prepared for the future? Are you clued into how future technologies are going to impact your life? Do you know change is going to hit you on many fronts and at many levels? Do you have technological situational awareness? Do you at least have an inkling of what you are going to be hit by or are you going to be caught napping? Fasten your seat belts and brace yourself for the ride. This century’s technologies are going to sweep into your life like a tsunami and turn it over, over and over again. The technologies and the pace of change are going to be like nothing you have seen before. From every aspect of life from food, transportation, jobs, popular culture, ownership, money, entertainment, education, gaming, networking, healthcare, marriage, travel, commerce to the balance of power in the world; everything is going to undergo a sea change. Your entire world is going to turn topsy-turvy. So are you prepared? Are you going to be toast or are you going to raise a toast? Technology is going to impact businesses, societies and cultures around the world in a manner and at a pace you cannot even fathom. Those who are prepared for this new future are going to surf the waves of change, while the rest are going to drown in the high tides of this change. So, read on and embrace the future and turn it to your advantage. Welcome to the brave new world where relentless change is the only constant.
Download or read book Foundations of Mobile Media Studies written by Jason Farman and published by Routledge. This book was released on 2015-11-19 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foundations of Mobile Media Studies gathers some of the most important texts in this emerging field, offering readers key approaches to understanding our moment and our media. The impact of mobile media is far reaching and this book discusses topics such as human intimacy, social space, political uprisings, labor, mobile phones in the developing world, gender, the mobile device’s impact on reading, mobile television, and mobile photography, among others. This carefully curated collection will serve as the central text to introduce this field to anyone eager to understand the rise of mobile technology, its impact on our relationships, and how these media have transformed the ways we understand the world around us.
Download or read book The Internet Is Not the Answer written by Andrew Keen and published by Open Road + Grove/Atlantic. This book was released on 2015-01-06 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: The renowned Internet commentator and author of How to Fix the Future“expos[es] the greed, egotism and narcissism that fuels the tech world” (Chicago Tribune). The digital revolution has contributed to the world in many positive ways, but we are less aware of the Internet’s deeply negative effects. The Internet Is Not the Answer, by longtime Internet skeptic Andrew Keen, offers a comprehensive look at what the Internet is doing to our lives. The book traces the technological and economic history of the Internet, from its founding in the 1960s through the rise of big data companies to the increasing attempts to monetize almost every human activity. In this sharp, witty narrative, informed by the work of other writers, reporters, and academics, as well as his own research and interviews, Keen shows us the tech world, warts and all. Startling and important, The Internet Is Not the Answer is a big-picture look at what the Internet is doing to our society and an investigation of what we can do to try to make sure the decisions we are making about the reconfiguring of our world do not lead to unpleasant, unforeseen aftershocks. “Andrew Keen has written a very powerful and daring manifesto questioning whether the Internet lives up to its own espoused values. He is not an opponent of Internet culture, he is its conscience, and must be heard.” —Po Bronson, #1 New York Times–bestselling author