Download or read book Kodak and the Lens of Nostalgia written by Nancy Martha West and published by University of Virginia Press. This book was released on 2000 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: The advertising campaigns launched by Kodak in the early years of snapshot photography stand at the center of a shift in American domestic life that goes deeper than technological innovations in cameras and film. Before the advent of Kodak advertising in 1888, writes Nancy Martha West, Americans were much more willing to allow sorrow into the space of the domestic photograph, as evidenced by the popularity of postmortem photography in the mid-nineteenth century. Through the taking of snapshots, Kodak taught Americans to see their experiences as objects of nostalgia, to arrange their lives in such a way that painful or unpleasant aspects were systematically erased. West looks at a wide assortment of Kodak's most popular inventions and marketing strategies, including the "Kodak Girl," the momentous invention of the Brownie camera in 1900, the "Story Campaign" during World War I, and even the Vanity Kodak Ensemble, a camera introduced in 1926 that came fully equipped with lipstick. At the beginning of its campaign, Kodak advertising primarily sold the fun of taking pictures. Ads from this period celebrate the sheer pleasure of snapshot photography--the delight of handling a diminutive camera, of not worrying about developing and printing, of capturing subjects in candid moments. But after 1900, a crucial shift began to take place in the company's marketing strategy. The preservation of domestic memories became Kodak's most important mission. With the introduction of the Brownie camera at the turn of the century, the importance of home began to replace leisure activity as the subject of ads, and at the end of World War I, Americans seemed desperately to need photographs to confirm familial unity. By 1932, Kodak had become so intoxicated with the power of its own marketing that it came up with the most bizarre idea of all, the "Death Campaign." Initiated but never published, this campaign based on pictures of dead loved ones brought Kodak advertising full circle. Having launched one of the most successful campaigns in advertising history, the company did not seem to notice that selling a painful subject might be more difficult than selling momentary pleasure or nostalgia. Enhanced with over 50 reproductions of the ads themselves, 16 of them in color, Kodak and the Lens of Nostalgia vividly illustrates the fundamental changes in American culture and the function of memory in the formative years of the twentieth century.
Download or read book Kodak Girl written by Alison Devine Nordström and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the remarkable story of the Kodak Girl, one of the most durable and successful marketing campaigns in advertising history. Created by George Eastman, inventor of the inexpensive hand-held camera, the Kodak Girl traces the intersection of American culture with photography as it evolved from a studio-bound practice to a snapshot obsession for the masses. Martha Cooper's extensive collection of Kodak Girl material ranges from advertising, by Kodak and other camera manufacturers, to photographs from all periods, engravings, trading cards, matchbooks as well as commemorative stamps and Valentine's Days cards. This rich collection considers the relationship of the Kodak Girl to the birth of the snapshot during the late nineteenth to the mid-twentieth centuries, and is accompanied by two essays on the seminal role of women - on both sides of the camera - in photography's early history.
Download or read book The Company She Keeps written by Georgia Durante and published by Penguin. This book was released on 2008-10-07 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: A female Goodfellas—the true story of A supermodel turned getaway driver for the mob. All-American beauty Georgia Durante was one of the most photographed models in the country when she married mobster Joe Lamendola. It plunged her into a world she never dreamed of—and one she feared she’d never survive—as a getaway driver for the Mafia and an eyewitness to unspeakable violence, brutality, and murder, as she came to understand the terrifying risk of being married to the Mob.
Download or read book Camera Fiends Kodak Girls written by Peter E. Palmquist and published by . This book was released on 1989 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Eight Girls Taking Pictures written by Whitney Otto and published by Simon and Schuster. This book was released on 2012-11-06 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bestselling author Whitney Otto’ s Eight Girls Taking Pictures i s a profoundly moving portrayal of the lives of women, imagining the thoughts and circumstances that produced eight famous female photographers of the twentieth century. This captivating novel opens in 1917 as Cymbeline Kelley surveys the charred remains of her photography studio, destroyed in a fire started by a woman hired to help take care of the house while Cymbeline pursued her photography career. This tension— between wanting and needing to be two places at once; between domestic duty and ambition; between public and private life; between what’s seen and what’s hidden from view—echoes in the stories of the other seven women in the book. Among them: Amadora Allesbury, who creates a world of color and whimsy in an attempt to recapture the joy lost to WWI; Clara Argento, who finds her voice working alongside socialist revolutionaries in Mexico; Lenny Van Pelt, a gorgeous model who feels more comfortable photographing the deserted towns of the French countryside after WWII than she does at a couture fashion shoot; and Miri Marx, who has traveled the world taking pictures, but also loves her quiet life as a wife and mother in her New York apartment. Crisscrossing the world and a century, Eight Girls Taking Pictures is an affecting meditation on the conflicts women face and the choices they make. These memorable characters seek extraordinary lives through their work, yet they also find meaning and reward in the ordinary tasks of motherhood, marriage, and domesticity. Most of all, this novel is a vivid portrait of women in love—in love with men, other women, children, their careers, beauty, and freedom. As she did in her bestselling novel How to Make an American Quilt, Whitney Otto offers a finely woven, textured inquiry into the intersecting lives of women. Eight Girls Taking Pictures is her most ambitious book: a bold, immersive, and unforgettable narrative that shows how the art, loves, and lives of the past influence our present.
Download or read book Colonial Girlhood in Literature Culture and History 1840 1950 written by K. Moruzi and published by Springer. This book was released on 2014-08-25 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Colonial Girlhood in Literature, Culture and History, 1840-1950 explores a range of real and fictional colonial girlhood experiences from Jamaica, Mauritius, South Africa, India, New Zealand, Australia, England, Ireland, and Canada to reflect on the transitional state of girlhood between childhood and adulthood.
Download or read book The Advertising Age Encyclopedia of Advertising written by John McDonough and published by Routledge. This book was released on 2015-06-18 with total page 4291 pages. Available in PDF, EPUB and Kindle. Book excerpt: For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.
Download or read book Gender and Innovation in the New Economy written by Seppo Poutanen and published by Springer. This book was released on 2017-06-05 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a thorough and novel examination of the gendered nature of innovations in the new economy. It tracks the contemporary shift from heavy industry to game industry and how this has altered relationships between gender, identity, corporate culture, creative work, and the future of business. Through empirical research and theoretical analysis, the authors present their own carefully contextualized cases and conceptual frameworks relating themes of innovation and gender to recent theories concerning globalization and transnationalism. This wide-ranging and interdisciplinary text provides readers with insightful entries on what innovations are and the ways innovation processes become gendered. It explores the business landscape based on creative work and offers a wealth of information for scholars of entrepreneurship, management, sociology, cultural studies, and communication.
Download or read book Popular Culture Values and the Arts written by Ray B. Browne and published by McFarland. This book was released on 2014-01-10 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: In countries around the world, the rise of class divisions and unbridled capitalism are changing the conventional definitions of art and esthetics. Historically, the philanthropy of the elite has played a leading role in supporting, funding, and distributing artistic works. While such measures may be pure in intent, many worry that private funding may be gentrifying the arts and creating a situation in which art will only be valued for its prestige or, worse, its price tag. This collection of essays examines the current movement to democratize the arts and make the world of artistic endeavor open and accessible to all. Instructors considering this book for use in a course may request an examination copy here.
Download or read book Camera Fiends Kodak Girls II written by Peter E. Palmquist and published by . This book was released on 1995 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Charlotte Mew Poetics Bodies Ecologies written by Francesca Bratton and published by Springer Nature. This book was released on with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business Administration Advertising and salesmanship by A M Stryker W D Moody and others written by Walter Dwight Moody and published by . This book was released on 1911 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising Selling written by and published by . This book was released on 1909 with total page 1004 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Accountant Student and Accountants Journal written by and published by . This book was released on 1907 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Media and the Constitution of the Political written by Vasudevan, Ravi and published by SAGE Publishing India. This book was released on 2022-01-01 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume features the writings of leading media scholars from South Asia and Europe on the topic of how media articulates political energies and transformational logics. The research traverses the press, newsreels, entertainment cinema, photography, television, music, social media and data-driven politics. The authors consider how media industries, institutions and practices constitute sites where conflicts relating to wider social change are observable. Authors address media materiality and aesthetics in tracking political effects and resonances on subjects such as wire photo transfers, film set design, the formal structures of the newsreel, the role of television audience surveys, the relationship between digital and paper records, the place of media in courts of law and the phenomenon of the media trial. The overall approach in understanding media and the political is not only to access formal institutions, both of media and politics but also to expand perspective to trace the wider dispersed appearance of the political in and through media.
Download or read book Vivian Maier written by Pamela Bannos and published by University of Chicago Press. This book was released on 2018-09-19 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many know her as the reclusive Chicago nanny who wandered the city for decades, constantly snapping photographs, which were unseen until they were discovered in a seemingly abandoned storage locker. When the news broke that Maier had recently died and had no surviving relatives, Maier shot to stardom almost overnight. Bannos contrasts Maier's life has been created, mostly by the men who have profited from her work. Maier was extremely conscientious about how her work was developed, printed, and cropped, even though she also made a clear choice never to display it.
Download or read book Women in the Dark written by Katherine Manthorne and published by Schiffer + ORM. This book was released on 2020-09-28 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brings to light the hidden histories of two generations of women photographers in 19th-century America For all interested in photographic, 19th-century American, and women's history Includes stories of amazing ingenuity, including using a skirt as a “portable darkroom”
