Download or read book Kodak Cameras written by Brian Coe and published by Steyning Photo Books LLP. This book was released on 2003-08-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential book for the Kodak collector by the former curator of the Kodak museum.ÿ 600 cameras listed alphabetically and by type, most illustrated, with technical specification.ÿ Very comprehensive NEW index which will make it more usable for quick reference.
Download or read book Collectors Guide to Kodak Cameras written by Jim McKeown and published by . This book was released on 1981 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book George Eastman written by Carin T. Ford and published by Enslow Elementary. This book was released on 2004 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes the life and career of the man who revolutionized photography by developing a camera simple enough for anyone to use.
Download or read book George Eastman and the Kodak Camera written by Jennifer Fandel and published by Capstone. This book was released on 2007 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt: In graphic novel format, tells the story of how George Eastman developed the Kodak camera, and how his company changed the way people captured the moments of their lives.
Download or read book Kodak and the Lens of Nostalgia written by Nancy Martha West and published by University of Virginia Press. This book was released on 2000 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: The advertising campaigns launched by Kodak in the early years of snapshot photography stand at the center of a shift in American domestic life that goes deeper than technological innovations in cameras and film. Before the advent of Kodak advertising in 1888, writes Nancy Martha West, Americans were much more willing to allow sorrow into the space of the domestic photograph, as evidenced by the popularity of postmortem photography in the mid-nineteenth century. Through the taking of snapshots, Kodak taught Americans to see their experiences as objects of nostalgia, to arrange their lives in such a way that painful or unpleasant aspects were systematically erased. West looks at a wide assortment of Kodak's most popular inventions and marketing strategies, including the "Kodak Girl," the momentous invention of the Brownie camera in 1900, the "Story Campaign" during World War I, and even the Vanity Kodak Ensemble, a camera introduced in 1926 that came fully equipped with lipstick. At the beginning of its campaign, Kodak advertising primarily sold the fun of taking pictures. Ads from this period celebrate the sheer pleasure of snapshot photography--the delight of handling a diminutive camera, of not worrying about developing and printing, of capturing subjects in candid moments. But after 1900, a crucial shift began to take place in the company's marketing strategy. The preservation of domestic memories became Kodak's most important mission. With the introduction of the Brownie camera at the turn of the century, the importance of home began to replace leisure activity as the subject of ads, and at the end of World War I, Americans seemed desperately to need photographs to confirm familial unity. By 1932, Kodak had become so intoxicated with the power of its own marketing that it came up with the most bizarre idea of all, the "Death Campaign." Initiated but never published, this campaign based on pictures of dead loved ones brought Kodak advertising full circle. Having launched one of the most successful campaigns in advertising history, the company did not seem to notice that selling a painful subject might be more difficult than selling momentary pleasure or nostalgia. Enhanced with over 50 reproductions of the ads themselves, 16 of them in color, Kodak and the Lens of Nostalgia vividly illustrates the fundamental changes in American culture and the function of memory in the formative years of the twentieth century.
Download or read book Camera written by and published by . This book was released on 1927 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Vest Pocket Kodak and the First World War written by JON. COOKSEY and published by Ammonite Press. This book was released on 2017-05 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Camera Magazine written by and published by . This book was released on 1917 with total page 1032 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Bicycle Kodaks written by Eastman Kodak Company and published by . This book was released on 1897 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Large format Photography written by Eastman Kodak Company and published by Kodak. This book was released on 1995 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: Large-format photographs are often admired for their superior sharpness, exquisite tonal range, and minute detail. The advantages of large-format film and the broad capabilities of the large-format view camera make it the preferred tool of many professional photographers. Whether your interest is in landscapes, portraits or commercial and industrial photography, this book will instruct you on all the special techniques required to master large-format view cameras.
Download or read book Camera written by Todd Gustavson and published by . This book was released on 2009 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Few inventions have had as powerful an influence as the camera, and few modes of expression have enjoyed the enduring artistic, scientific, and popular appeal of photography. We are so focused on the products of the camera, the indelible images marking our lives and times, that it's easy to forget the instrument itself has a history. Now that history has been comprehensively traced for photography buffs and amateurs alike by Todd Gustavson, Curator of Technology at George Eastman House. In this ... volume, hundreds of new and archival images from George Eastman House bring the story to life and provide an unmatched reference source. Vast in its scope, this ... book is an in-depth visual and narrative look at the camera, and consequently photography itself"--Jacket.
Download or read book Kodakery written by and published by . This book was released on 1917 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Camera Craft written by and published by . This book was released on 1917 with total page 634 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Kodak Girl written by Alison Devine Nordström and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book tells the remarkable story of the Kodak Girl, one of the most durable and successful marketing campaigns in advertising history. Created by George Eastman, inventor of the inexpensive hand-held camera, the Kodak Girl traces the intersection of American culture with photography as it evolved from a studio-bound practice to a snapshot obsession for the masses. Martha Cooper's extensive collection of Kodak Girl material ranges from advertising, by Kodak and other camera manufacturers, to photographs from all periods, engravings, trading cards, matchbooks as well as commemorative stamps and Valentine's Days cards. This rich collection considers the relationship of the Kodak Girl to the birth of the snapshot during the late nineteenth to the mid-twentieth centuries, and is accompanied by two essays on the seminal role of women - on both sides of the camera - in photography's early history.
Download or read book Kodak Master Photoguide written by Eastman Kodak Company and published by . This book was released on 1973 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Photographic News written by William Crookes and published by . This book was released on 1908 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Global Strategic Management written by Gerardo R. Ungson and published by M.E. Sharpe. This book was released on 2008-07-30 with total page 598 pages. Available in PDF, EPUB and Kindle. Book excerpt: International business is undergoing continuous transformation as multinational firms and comparative management evolve in the changing global economy. To succeed in this challenging environment, firms need a well-developed capability for sound strategic decisions. This comprehensive work provides an applied and integrated strategic framework for developing capabilities that lead to global success. It is designed to help readers achieve three essential objectives. First, it provides intellectual and practical guidelines for readers to execute goals and strategies that lead to meaningful and productive results. The book is packed with frameworks, cases, anchoring exercises, techniques, and tools to help readers emerge with a completed business plan after the last chapter. Second, it focuses on strategy and how firms build competitive presence and advantages in a global context. A primary learning objective is to enable readers to understand and evaluate the major issues in strategy formulation and implementation in a global context. Third, it provides an accessible framework that will help guide readers in making strategic decisions that are sound and effective. It offers a unifying process that delineates the necessary steps in analyzing the readiness of a firm to do business abroad. In addition to core issues, each chapter presents frameworks, analytical tools, action-oriented items, and a real-world case - all designed to provide insights on the challenges imposed by globalization and technology on managers operating in a global context.