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Book Strategic Approaches to Successful Crowdfunding

Download or read book Strategic Approaches to Successful Crowdfunding written by Assadi, Djamchid and published by IGI Global. This book was released on 2015-12-02 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: The integration of technology into entrepreneurial initiatives has led to the use of online communities to raise funds for projects and ventures. Through the use of social media platforms and the social web, crowdfunding has provided an innovative, large-scale fundraising solution for both personal and professional initiatives. Strategic Approaches to Successful Crowdfunding brings together a collection of research-based chapters relating to the use of the social web to raise funds and provide financial support for start-up companies, individual pursuits, and philanthropic endeavors. Focusing on a diverse set of topics relating to e-commerce, capital investment, peer-to-peer lending, digital philanthropy, and virtual communities, this timely publication is an essential reference source for academicians, researchers, professionals, and graduate students interested in understanding the dynamics, best practices, and managerial solutions for drawing funds and financial support from online communities.

Book Advances in Urbanism  Smart Cities  and Sustainability

Download or read book Advances in Urbanism Smart Cities and Sustainability written by Uday Chatterjee and published by CRC Press. This book was released on 2022-04-21 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: While technology is developing at a fast pace, urban planners and cities are still behind in finding effective ways to use technology to address citizen’s needs. Multiple aspects of sustainable urbanism are brought together in this book, along with advanced technologies and their connections to urban planning and management. It integrates urban studies, smart cities, AI, IoT, remote sensing, and GIS. Highlights include land use planning, spatial planning, and ecosystem-based information to improve economic opportunities. Urban planners and engineers will understand the use of AI in disaster management and the use of GIS in finding suitable landfill sites for sustainable waste management. Features Explains the process of urban heritage conservation, including the process of urban renewal and its regeneration and the role of citizens in urban renewal, planning, and management. Includes several case studies highlighting urban environmental problems and challenges in developed and developing countries and the ways for converting urban areas into smart cities. Focuses on urban resources, the supply of energy in smart cities, and their proper management practices. Introduces the role of remote sensing, GIS, and IoT in making a smart city and meeting sustainable goals. Analyzes unique case studies, their challenges and obstacles, and proposes a set of factors to understanding smart city initiatives and projects.

Book Crowdfunding

    Book Details:
  • Author : Douglas J. Cumming
  • Publisher : Academic Press
  • Release : 2019-09-15
  • ISBN : 0128146370
  • Pages : 506 pages

Download or read book Crowdfunding written by Douglas J. Cumming and published by Academic Press. This book was released on 2019-09-15 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crowdfunding: Fundamental Cases, Facts, and Insights presents fundamental knowledge on this maturing economic field. Assembling and arranging datasets, case analyses, and other foundational materials on subjects associated with crowdfunding, the book systematically, comprehensively and authoritatively provides access to a consistent body of crowdfunding research. With the crowdfunding industry now consolidated, this core reference can serve as the basis for research projects and applied work. Presents a complete scope of crowdfunding areas in the international landscape Combines economics with international business, management, law and finance Enables practitioners and researchers to compare regulatory frameworks, best practices and market opportunities Includes a freely available website of supplementary pedagogical material

Book A Companion to American Indie Film

Download or read book A Companion to American Indie Film written by Geoff King and published by John Wiley & Sons. This book was released on 2016-12-19 with total page 542 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Companion to American Indie Film features a comprehensive collection of newly commissioned essays that represent a state-of-the-art resource for understanding key aspects of the field of indie films produced in the United States. Takes a comprehensive and fresh new look at the topic of American indie film Features newly commissioned essays from top film experts and emerging scholars that represent the state-of-the-art reference to the indie film field Topics covered include: indie film culture; key historical moments and movements in indie film history; relationships between indie film and other indie media; and issues including class, gender, regional identity and stardom in in the indie field Includes studies of many types of indie films and film genres, along with various filmmakers and performers that have come to define the field

Book Sustainable Crowdfunding

Download or read book Sustainable Crowdfunding written by Adam R. Pope and published by Taylor & Francis. This book was released on 2023-06-23 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the communication and writing strategies necessary to craft and maintain ongoing crowdfunding campaigns to support businesses, nonprofits, artists, and others. Drawing on theory from technical communication and user experience, as well as mixed methods research, and text mining, this book takes an evidence-based approach to understanding the successes and failures of crowdfunding campaigns. It examines campaigns across a range of platforms, including Kickstarter, GoFundMe, IndieGoGo, and Patreon. The book breaks down successful exemplar campaigns that have proven long-term success to show what has worked and why, giving readers a solid foundation to research and create a campaign of their own. Sustainable Crowdfunding serves as a supplemental text for courses in technical and professional communication, user experience, communication research methods, and digital marketing, and will be of interest to both communication scholars and advanced crowdfunding professionals. Online interactive tools for qualitative and quantitative analysis are available at https://rhetoricaldata.com. A stop word appendix for the book can be accessed at www.routledge.com/9781032312736

Book Bottlenecks

    Book Details:
  • Author : David C. Evans
  • Publisher : Apress
  • Release : 2017-02-11
  • ISBN : 1484225805
  • Pages : 269 pages

Download or read book Bottlenecks written by David C. Evans and published by Apress. This book was released on 2017-02-11 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that determine whether customers will be receptive to your digital innovations. Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing professionals in the application of foundational psychology to user-experience design. The first generation of books on the topic focused on web pages and cognitive psychology. This book covers apps, social media, in-car infotainment, and multiplayer video games, and it explores the crucial roles played by behaviorism, development, personality, and social psychology. Author David Evans is an experimental psychology Ph.D. and senior manager of consumer research at Microsoft who recounts high-stakes case studies in which behavioral theory aligned digital designs with the bottlenecks in human nature to the benefit of users and businesses alike. Innova tors in design and students of psychology will learn: The psychological processes determining users’ perception of, engagement with, and recommendation of digital innovations Examples of interfaces before and after simple psychological alignments that vastly enhanced their effectiveness Strategies for marketing and product development in an age of social media and behavioral targeting Hypotheses for research that both academics and enterprises can perform to better meet users’ needs Who This Book Is For Designers and entrepreneurs will use this book to give their innovations an edge on what are increasingly competitive platforms such as apps, bots, in-car apps, augmented reality content. Usability researchers and market researchers will leverage it to enhance their consulting and reporting. Students and lecturers in psychology departments will want it to help land employment in the private sector. Praise “Bottlenecks’ is a tight and eminently actionable read for business leaders in startups and enterprises alike. Evans gives us a rich sense of key psychological processes and even richer examples of them in action.” - Nir Eyal, Author of Hooked: How to Build Habit-Forming Products “Clients frequently ask our UX researchers and designers for deeper truths about why certain designs work and others fail. Bottlenecks offers practical explanations and evidence based on the idea that human cognition did not begin with the digital age.” - John Dirks, UX Director and Partner, Blink UX “Bottlenecks brings together two very important aspects of user experience design: understanding users and translating this into business impact. A must-read for anyone who wants to learn both.” - Josh Lamar, Sr. UX Lead, Microsoft Outlook

Book A Crowdfunder   s Strategy Guide

Download or read book A Crowdfunder s Strategy Guide written by Jamey Stegmaier and published by Berrett-Koehler Publishers. This book was released on 2015-09-14 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: More Than Money Jamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over $3.2 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, demonstrating that it can be a powerful way for entrepreneurs to grow their businesses by building community and putting their customers first. This book includes over forty stories of inspiring successes and sobering disasters. Stegmaier uses these examples to demonstrate how to (and how not to) prepare for a campaign, grow a fan base, structure a pitch, find new backers, and execute many other crucially important “nuts and bolts” elements of a successful crowdfunding project. But Stegmaier emphasizes that the benefits of crowdfunding are much more about the “crowd” than the “funding.” He shows that if you treat your backers as people, not pocketbooks—communicate regularly and transparently with them, ask their opinions, attend to their needs—they'll become advocates as well as funders, exponentially increasing your project's chances of succeeding.

Book Crowdfunding  The Story of People

Download or read book Crowdfunding The Story of People written by Irfan Bashir and published by Project Nile. This book was released on 2020-12-25 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: If we can acknowledge that our fate is connected with the fate of others and that of the collective world, then we must ask ourselves how we can improve the world within our capacity. How do we progress while ensuring the socio-economic and emotional wellbeing of others? One of the answers is through Crowdfunding. ‘Crowdfunding: The Story Of People’ uses a data-driven storytelling approach to capture the impact and potential of crowdfunding in a world governed by inequality. It does so while maintaining a constant grip on both the micro and macro perspectives of collective giving, social collaboration, and financial inclusion. As people, we see life from a shared prism, but how we interpret it often varies. All of us have a unique way of deriving meaning from the stories around us. We all share an inherent tendency to look at something small and connect it with larger patterns. It is how we make sense of our world: through connections, patterns, and shared interpretations. By stitching together stories and data from around the world, the authors have successfully mapped the crowdfunding universe in a lucid and riveting manner. The authors flip through the pages of history to shed light on people’s collective efforts and diverse fundraising techniques that have evolved into modern-day crowdfunding. They explore the current industry trends of crowdfunding, the challenges it faces, and piece together the potential solutions to those problems.

Book Crowdsourcing  Concepts  Methodologies  Tools  and Applications

Download or read book Crowdsourcing Concepts Methodologies Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2019-05-03 with total page 1677 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the growth of information technology, many new communication channels and platforms have emerged. This growth has advanced the work of crowdsourcing, allowing individuals and companies in various industries to coordinate efforts on different levels and in different areas. Providing new and unique sources of knowledge outside organizations enables innovation and shapes competitive advantage. Crowdsourcing: Concepts, Methodologies, Tools, and Applications is a collection of innovative research on the methods and applications of crowdsourcing in business operations and management, science, healthcare, education, and politics. Highlighting a range of topics such as crowd computing, macrotasking, and observational crowdsourcing, this multi-volume book is ideally designed for business executives, professionals, policymakers, academicians, and researchers interested in all aspects of crowdsourcing.

Book OECD Digital Economy Outlook 2015

Download or read book OECD Digital Economy Outlook 2015 written by OECD and published by OECD Publishing. This book was released on 2015-07-15 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an integrated analysis of trends, indicators and policy developments in the expanding digital economy.

Book Crowdfunding and Entrepreneurial Finance

Download or read book Crowdfunding and Entrepreneurial Finance written by Richard T. Harrison and published by Routledge. This book was released on 2017-10-02 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: An increase in the restrictions on the availability of funding for new and growing businesses in the aftermath of the global financial crisis has been accompanied by the emergence and growth of crowdfunding as an alternative method of raising capital. Crowdfunding contributes towards the disintermediation of the finance market as funders and promoters are brought together directly, democratising both fundraising by businesses and investment by individuals. This book extends entrepreneurial finance research to the study of crowdfunding. Contributions review the history, status and future of crowdfunding, analyse the patterns of fundraising, assess the potential of crowdfunding for the financing of social ventures in particular, and discuss the regulatory implications of recent developments. What is clear from this collection is that the crowdfunding space is still evolving, institutional forms are still developing as models are refined, new institutional collaborations (e.g. between equity platforms and business angel networks) are emerging, and new challenges, particularly regulatory challenges, are being encountered. While crowdfunding is not a universal solution for SME finance in a post-crisis financial landscape, it remains too early to determine whether crowdfunding represents a large-scale transformation of the early stage risk capital market or a minor addition to it. This book was originally published as a special issue of Venture Capital.

Book Sharing Economy and the Impact of Collaborative Consumption

Download or read book Sharing Economy and the Impact of Collaborative Consumption written by de Luna, Iviane Ramos and published by IGI Global. This book was released on 2019-09-20 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: The introduction of new technology and technological services worldwide has ushered in a new wave of peer-to-peer and access-driven companies that are disrupting the most established business categories. The emergence of these new business models has upset the flow in contemporary society and transformed people's behavior towards sharing-based economies. Companies and entrepreneurs can see this significant change in people’s behavior as both an opportunity and a threat. Sharing Economy and the Impact of Collaborative Consumption provides emerging research on the impact that the sharing services are having on society as well as the importance of the sharing economy development in the coming years, dealing with relevant issues such as regulations, the technological aspects involved in these platforms, the impact in the tourism sector, and consumer behavior in relation to these services. Multidisciplinary in nature, this publication establishes links between economics, finance, marketing, consumer behavior, and IT, and covers topics that include e-commerce, consumer behavior, and peer economy. It is ideally designed for researchers, students, business professionals, and entrepreneurs seeking current research on the impact that this industry has on various economic, marketing, and societal aspects of different countries.

Book Transmedia Genre

    Book Details:
  • Author : Matthew Freeman
  • Publisher : Springer Nature
  • Release : 2023-02-05
  • ISBN : 3031155831
  • Pages : 177 pages

Download or read book Transmedia Genre written by Matthew Freeman and published by Springer Nature. This book was released on 2023-02-05 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings genre back to the forefront of the current transmedia trend. Genres are perhaps the most innately transmedial of media constructs, formed as they are from all kinds of industrial, technological and discursive phenomena. Yet, few have considered how genre works in a multiplatform context. This book does precisely that, making a uniquely transmedial contribution to the study of genre in the age of media convergence. The book interrogates how industrial, technological and participatory transformations of digital platforms and emerging technologies reshape workings of genre. The authors consider franchises such as Star Wars, streaming platforms such as Netflix, catch-up services such as ITV Hub, creative technologies such as virtual reality, and beyond. In setting the stage for the revival of genre theory in contemporary transmedia scholarship, this book pushes forward understandings of multiplatform media and the emerging form and function of genre across contemporary culture.

Book Six Figure Crowdfunding

Download or read book Six Figure Crowdfunding written by Derek Miller and published by Boom! Studios. This book was released on 2018-08-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: HOW THE HELL DO YOU CROWDFUND $100,000? HERE’S THE ULTIMATE HANDBOOK! In this bold, irreverent, hilarious how-to guide, bestselling Kickstarter campaign manager Derek Miller takes his millions of dollars of supercrowdfunding experience and delivers everything you need to know about being a modern entrepreneur in today’s global marketplace. In other words, this ain’t your parent’s business book. Accompanied by laugh-out-loud illustrations by cartoonist Joy Ho, enjoy an exhaustive look into what it takes to manage and execute a successful six-figure crowdfunding campaign.

Book Connected Gaming

    Book Details:
  • Author : Yasmin B. Kafai
  • Publisher : MIT Press
  • Release : 2024-03-19
  • ISBN : 0262551551
  • Pages : 221 pages

Download or read book Connected Gaming written by Yasmin B. Kafai and published by MIT Press. This book was released on 2024-03-19 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: How making and sharing video games offer educational benefits for coding, collaboration, and creativity. Over the last decade, video games designed to teach academic content have multiplied. Students can learn about Newtonian physics from a game or prep for entry into the army. An emphasis on the instructionist approach to gaming, however, has overshadowed the constructionist approach, in which students learn by designing their own games themselves. In this book, Yasmin Kafai and Quinn Burke discuss the educational benefits of constructionist gaming—coding, collaboration, and creativity—and the move from “computational thinking” toward “computational participation.” Kafai and Burke point to recent developments that support a shift to game making from game playing, including the game industry's acceptance, and even promotion, of “modding” and the growth of a DIY culture. Kafai and Burke show that student-designed games teach not only such technical skills as programming but also academic subjects. Making games also teaches collaboration, as students frequently work in teams to produce content and then share their games with in class or with others online. Yet Kafai and Burke don't advocate abandoning instructionist for constructionist approaches. Rather, they argue for a more comprehensive, inclusive idea of connected gaming in which both making and gaming play a part.

Book Fintech Business Models

Download or read book Fintech Business Models written by Matthias Fischer and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-02-08 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book on fintechs shows an international comparison on a global level. It is the first book where 10 years of financing rounds for fintechs have been analyzed for 10 different fintech segments. It is the first book to show the Canvas business model for fintechs. Professionals and students get a global understanding of fintechs. The case examples in the book cover Europe, the U.S. and China. Teaser of the OPEN vhb course "Principles of Fintech Business Models": https://www.youtube.com/watch?v=UN38YmzzvXQ

Book International Perspectives on Business Innovation and Disruption in the Creative Industries

Download or read book International Perspectives on Business Innovation and Disruption in the Creative Industries written by Robert DeFillippi and published by Edward Elgar Publishing. This book was released on 2014-07-31 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume examines how disruptive innovations are reshaping industry boundaries and challenging conventional business models and practices in the industries for film, video and photography.