Download or read book Just a Click Away written by Barbara K. Kaye and published by Addison-Wesley Longman. This book was released on 2001 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines online advertising its robust past, amazing present, and likely future directions. From its modest beginnings, advertising on the Internet quickly has become a multibillion dollar business. This text discusses the power and potential of the Internet as an advertising medium and focuses on how the Internet can be utilized best to deliver effective messages. Just a Click Away: Advertising on the Internet is the first in a series of three books that look at various aspects of mass communication and the Internet (the other two books, on broadcasting and public relations, will be published in the next two years). An accompanying website (www.abacon.com/kaye) provides further information and updates material in this ever-changing field.
Download or read book The Mac OS X Leopard Book written by Scott Kelby and published by Pearson Education. This book was released on 2010-04-09 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: With so many books out there on Mac OS X Leopard, what makes this one better and different is its focus. While other Leopard books can regularly be 500-plus pages, this book cuts through all the technical jargon and gives you exactly what you want: the most important, most requested, and just plain coolest things about Leopard that will change the way you work on your Mac. With Leopard's newest features, this book will show you how to customize your workspace with Spaces, search and view your files fast with Quick Look, restore any file on your system with Time Machine, and much more. Each page covers just one topic, complete with full-color photos and screenshots, making it easy to find what you're looking for fast.
Download or read book Convert Every Click written by Benji Rabhan and published by John Wiley & Sons. This book was released on 2013-09-23 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: A holistic approach to conversion rate optimization that encompasses an entire business—online and offline—to drive more sales and referrals, and increase bottom-line profits In order for your business to survive, you must convert anonymous traffic into sales. The better you do that, the more money you make. The science of tweaking and testing webpages to convert the maximum number of people is known as conversion rate optimization (CRO). Convert Every Click introduces an expanded vision of CRO that the author, Benji Rabhan, calls "holistic conversion rate optimization." Internet technology and innovation have changed the way you should be optimizing your business, your marketing, and your websites. The book looks at the psychology behind this new way of optimizing an entire business for more profits. It examines how your website plays a role in your overall business strategy, and details how to use CRO psychology and strategies to increase profits. Teaches proven strategies for increasing conversions across your entire business Details various split testing and data gathering methods and when to use each one Unveils a holistic approach to conversion rate optimization, using technology to create a more customer-centric experience that not only increases conversions, but also improves customer engagement and satisfaction With guidance from Convert Every Click, you'll learn how to boost conversions and consumption across your entire business by maximizing every bit of your hard-earned traffic before, during, and after a sale.
Download or read book Pastor Tim s Cleanlaugh Collection written by Tim Davis and published by Trafford Publishing. This book was released on 2001 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1998, Pastor Tim Davis created the CleanLaugh e-mail list as a way of quickly sharing clean humor with his family and friends. Soon after, people from around the world began to find the list and sign up for their daily joke. Over time Pastor Tim's CleanLaugh list has become a trusted source of humor that will lift one's spirit without causing one's face to blush. As such, it has often been printed and taken or snail mailed to nursing homes, prisons, and service men and women stationed around the world. Pastor Tim's CleanLaugh Collection is another convenient way to send clean humor to friends and family who are not online. Of course you don't have to give away every copy. Take one with you on your travels so you can easily find that "pick me up laugh" we all need from time to time.
Download or read book LAUNCHIFY360 SYSTEM written by Dr. Ope Banwo and published by Dr Ope Banwo. This book was released on with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to Launchify, the complete step by step blueprint and complete toolkit for making six figures with your product launch, even if you have never launched a product before. Seriously, we are talking about the complete step-by-step blueprint and the complete toolkit that I used to make six figures with my very first product launch ever on JVZoo. I know that sounds very difficult to believe, but I did it so I believe I’ve earned the right to show you how it’s done. A lot of stuff out there is pure don't really sense! I mean you buy lots and lots and lots of product launch stuff for hundreds and thousands of dollars but most of them don’t tell you the practical thing to do.
Download or read book PC Mag written by and published by . This book was released on 1994-06-28 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt: PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.
Download or read book PC Mag written by and published by . This book was released on 1992-12-22 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.
Download or read book Ambient Play written by Larissa Hjorth and published by MIT Press. This book was released on 2020-09-15 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: How mobile games are part of our day-to-day lives and the ways we interact across digital, material, and social landscapes. We often play games on our mobile devices when we have some time to kill—waiting in line, pausing between tasks, stuck on a bus. We play in solitude or in company, alone in a bedroom or with others in the family room. In Ambient Play, Larissa Hjorth and Ingrid Richardson examine how mobile gameplay fits into our day-to-day lives. They show that as mobile games spread across different genres, platforms, practices, and contexts, they become an important way of experiencing and navigating a digitally saturated world. Mobile games become conduits for what the authors call ambient play, pervading much of our social and communicative terrain. We become digital wayfarers, moving constantly among digital, social, and social worlds. Hjorth and Richardson explore how households are transformed by media—how idiosyncratic media use can alter the spatial composition and emotional cadence of the home. They show how mobile games connect domestic forms of play with more public forms of playfulness in urban spaces, how collaborative play (both networked and face-to-face) is incorporated into private and public play, and how touchscreens and haptic play emphasize the perception of the moving body. Hjorth and Richardson invite us to think of mobile gaming as more than a “casual” distraction but as a complex cultural practice embedded into our contemporary ways of being, knowing, and communicating.
Download or read book Buying Into Fair Trade written by Keith R. Brown and published by NYU Press. This book was released on 2013-04-15 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stamped on products from coffee to handicrafts, the term "fair trade" has quickly become one of today's most seductive consumer buzzwords. Purportedly created through fair labour practices, or in ways that are environmentally sustainable, fair-trade products give buyers peace of mind in knowing that, in theory, how they shop can help make the world a better place. Buying into Fair Trade turns the spotlight onto this growing trend, exploring how fair-trade shoppers think about their own altruism within an increasingly global economy. Using over 100 interviews with fair-trade consumers, national leaders of the movement, coffee farmers, and artisans, author Keith Brown describes both the strategies that consumers use to confront the moral contradictions involved in trying to shop ethically and the ways shopkeepers and suppliers reconcile their need to do good with the ever-present need to turn a profit. Brown also provides a how-to chapter that outlines strategies readers can use to appear altruistic, highlighting the ways that socially responsible markets have been detached from issues of morality. A fascinating account of how consumers first learn about, understand, and sometimes ignore the ethical implications of shopping, Buying into Fair Trade sheds new light on the potential for the fair trade market to reshape the world into a more socially-just place. Keith Brown is Assistant Professor of Sociology at Saint Joseph's University in Philadelphia, Pennsylvania.
Download or read book The Adobe Photoshop Book for Digital Photographers for Versions CS6 and CC written by Scott Kelby and published by Pearson Education. This book was released on 2013 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents a step-by-step handbook covering the principles and techniques of the digital photography editing process using Adobe Photoshop for CS6 and CC, describing everything from color correction and digital body-sculpting to organization and output.
Download or read book E Mail Etiquette written by Samantha Miller and published by Grand Central Publishing. This book was released on 2001-11-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Miss Manners for the Internet Age, "People" magazine's Samantha Miller delivers a highly original and valuable guide to smart and productive email usage.
Download or read book Pro Ajax and the NET 2 0 Platform written by Daniel Woolston and published by Apress. This book was released on 2006-12-06 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book follows on from the extremely successful Foundations of Ajax title. It takes the reader on a detailed journey through the Ajax technology and shows them how to integrate Ajax with Microsoft’s popular .NET 2.0 Framework to produce their own implementations of the functionality they’re beginning to see on the web. The keystone of the book is practicality. We show people how to put theory into practice and bring Ajax to their web applications in a professional manner.
Download or read book World Changers written by John A. Byrne and published by Penguin. This book was released on 2011-12-08 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if you could sit down with some of the world's most influential entrepreneurs and gain their knowledge and insights on how to create a game changing business? Imagine having the chance to listen to a John Mackey (Whole Foods) or a Fred Smith (FedEx) on the most important things they've learned from their experiences. Or having the benefit of the self-reflection of Howard Schultz of Starbucks, who had to come back to the company he originally built to reinvent it and himself? Of course it's not possible to deliver these rock star entrepreneurs to your dinner table. But John A. Byrne offers the next best thing: he spoke with many who have changed the face of business. In World Changers he captures the most important lessons they've learned, the biggest challenges they've tackled, and the most valuable advice they can offer others who have an entrepreneurial dream. You'll learn the inspiring stories of how these world changers discovered their disruptive ideas, then made them a reality; overcame a variety of obstacles; and created sustainable enterprises. You'll get the firsthand accounts of how: Bernie Marcus and Arthur Blank got the confidence to start The Home Depot after being fired from their jobs. Reed Hastings turned a forty-dollar video late fee into a disruptive upstart called Netflix. Herb Kohler, the "reluctant prince of porcelain," came back to the family business and made it number one in its industry again. Narayana Murthy, after one fateful train ride and wrongful incarceration, converted from communist to capitalist and cofounded one of the most successful entrepreneurial ventures in India. World Changers is an inspiration for those who want to create something meaningful on their own. It serves as both a celebration of entrepreneurial achievement as well as a practical handbook for everyone who dreams of starting his or her own world-changing business.
Download or read book Case Computer Marilyn Monroe written by Justin Tully and published by Lulu.com. This book was released on 2010-06-02 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Case Computer Marilyn Monroe is the story of a specially designed computer that was wrongly sold to a member of the general public.Gracie Holden invites her three friends round for an evening of discussing what really happened to Marilyn Monroe on that hot August night of 1962. Unfortunately for Gracie, Tommy, Mitch and Sheryl the case computer reacts to the crime scene and throws them back to two days before Marilyn died. They are now presented with the problem of knowing what's about to happen while wondering who will believe them when they tell them what's about to happen to the most famous and glamorous movie actress of all time. Will they be able to unravel a mystery that still remains to this day...find out in this latest installment in the case computer series!
Download or read book Conscious Money written by Patricia Aburdene and published by Simon and Schuster. This book was released on 2012-09-25 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why not make money and make a difference, too? A revolutionary blueprint for growing wealth, finding fulfillment, and changing the world by living your values. In the emerging era of Conscious Money, we achieve prosperity by tapping into the power of values, consciousness, and sound economic principles. By applying the wisdom of Conscious Money to your personal finances, you can build a foundation for sustainable wealth and true fulfillment. No longer will you need to choose between your core values and your paycheck. Instead you’ll expand on-the-job creativity, grow income through conscious practices, and change the world as you: • identify your unique personal values; • break down barriers to financial success; • partner with companies that reflect your values; • express your values through conscious shopping; • tap into higher consciousness at the office; • harness your intuition to clarify financial choices; and • invest in enterprises that honor the planet.
Download or read book Mac OS X Tiger Killer Tips written by Scott Kelby and published by New Riders. This book was released on 2005-08-08 with total page 772 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tips rule! Have you ever noticed that in just about every Mac book, the author will include a couple of tips in each chapter (you'll usually find them in the sidebar, or at the bottom of the page in a tinted box). Sometimes it's a shortcut, a faster way to do something, or a clever workaround that just makes your life easier. People really love those tips, but there's only one problem--there's never enough of them. That's why Scott Kelby, bestselling author and Editor-in-Chief of Mac Design magazine came up with the idea to create a book that¿s nothing but ¿sidebar¿ tips. That's right--this entire book, cover-to-cover is packed with nothing but those cool inside secrets, slick workarounds, undocumented shortcuts, and sneaky little tricks that will make you faster, better, and have more fun using Mac OS 10.4 (Tiger). Nothing but the tips! You're not going to find complicated descriptions on how to configure a network, how to partition a hard drive, or lines and lines of scary-looking UNIX code--instead this book is nothing but cool tips--and it's all written in Scott's casual, plain English style so you can start using these tips today. Plus, this book does the standard "sidebar tip" one better by including a clear screen capture with nearly every tip, so you can see exactly how it's all done. Not just tips. Killer tips! To be in this book, every tip has got to be a "Killer Tip" (the kind of tip that makes you nod and smile, then call all your Mac buddies to tune them up with your new-found power). Scott¿s a total "hip hound" (in fact, it was Scott who created the entire smash-bestselling "Killer Tips" book series), and he doesn't hold anything back--it's all here from the man who literally "wrote the book" on cool productivity tips. If you like doing things the easy way, if you like getting twice the work done in half the time, and if you get a kick out of knowing all the "inside secrets and undocumented shortcuts" that will wow your friends and coworkers, you're absolutely going to love this book.
Download or read book Welcome to My Jungle written by Craig Duswalt and published by BenBella Books, Inc.. This book was released on 2014-05-13 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guns N' Roses fans know the Use Your Illusion tour went on nonstop from 1991 to 1993. They know that concerts sold out in minutes all over the world so fans could hear chart-topping singles Welcome to the Jungle, Sweet Child of Mine, Paradise City, and November Rain live. They know the Use Your Illusion tour was the last for the band with Slash and Duff. But they've only heard rumors of the behind-the-scenes shenanigans. Fortunately for fans, Craig Duswalt hasn't just heard rumors—he knows what went on backstage on one of the longest and most popular music events because he lived it. As Axl Rose's personal assistant during the ridiculously long world tour, Duswalt experienced things that would make most people run the other way and never look back. And in Welcome to My Jungle, he shares the sometimes hilarious, sometimes just plain reckless, and always insane actual happenings on the tour. A true must-read for Guns N' Roses fans, Welcome to My Jungle delights readers with hilarious and entertaining exclusive firsthand stories like: •The day Axl Rose, Kurt Cobain, and Courtney Love got into a “huge war" backstage at the MTV Awards •Why Guns N' Roses are forever linked to Charles Manson •The night Liz Taylor walked in on a very nude Slash—and stayed a while Featuring little-known facts for the ultimate GN'R fan, Welcome To My Jungle gives an inside look at what it's really like to live and work with a hugely popular band, from the middle of a rock and roll hurricane.
