Download or read book iPhone App Design for Entrepreneurs written by Megan Holstein and published by Apress. This book was released on 2019-03-20 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make an app from start to finish on your own or with a dedicated team. This book is your all-in-one, go-to resource for designing, building, and marketing, a trending app that others flock to buy. Use detailed analysis to decide what designs you should choose and whether you should learn to code or hire someone else to do the trench work for you. If you plan carefully and make intelligent decisions when establishing your viral app business, you will find success on the App Store. Remember, though, the App Store is not a lottery. Apps are not randomly featured, and it is not happenstance that makes your app successful. Luck and fortuitous timing tempered by hard work and a good app idea are key factors to success. You can't aimlessly create an app, throw it on the App Store, and watch the dollars roll in. You’ll get back what you put in. This book lays the foundation and outlines the skills needed by aspiring entrepreneurs with no coding experience for selling a killer app. What You'll LearnDesign apps that are impressive, wow users, and most importantly, are easy to use. Build a business model around an app that turns a profit Determine when its OK to build your own app or when it's better to hire a third party to do so. Who This Book Is For Small business owners who want to create an app, but have no programming experience

Download or read book App Empire written by Chad Mureta and published by John Wiley & Sons. This book was released on 2012-03-27 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to building wealth by designing, creating, and marketing a successful app across any platform Chad Mureta has made millions starting and running his own successful app business, and now he explains how you can do it, too, in this non-technical, easy-to-follow guide. App Empire provides the confidence and the tools necessary for taking the next step towards financial success and freedom. The book caters to many platforms including iPhone, iPad, Android, and BlackBerry. This book includes real-world examples to inspire those who are looking to cash in on the App gold rush. Learn how to set up your business so that it works while you don't, and turn a simple idea into a passive revenue stream. Discover marketing strategies that few developers know and/or use Learn the success formula for getting thousands of downloads a day for one App Learn the secret to why some Apps get visibility while others don't Get insights to help you understand the App store market App Empire delivers advice on the most essential things you must do in order to achieve success with an app. Turn your simple app idea into cash flow today!

Download or read book App Savvy written by Ken Yarmosh and published by "O'Reilly Media, Inc.". This book was released on 2010-08-31 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your app, and launching it with a bang. Author Ken Yarmosh details a proven process for developing successful apps, and presents numerous interviews with the App Store's most prominent publishers. Learn about the App Store and how Apple's mobile devices function Follow guidelines for vetting and researching app ideas Validate your ideas with customers -- and create an app they’ll be passionate about Assemble your development team, understand costs, and establish a workable process Build your marketing plan while you develop your application Test your working app extensively before submitting it to the App Store Assess your app's performance and keep potential buyers engaged and enthusiastic

Download or read book The iPhone App Design Manual written by Dave Brown and published by Simon and Schuster. This book was released on 2014-02-18 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: App creation is now a huge, global business, with hundreds of thousands of developers, entrepreneurs, and companies attracted by the potential rewards. But games, functional apps, and promotional apps alike depend on attractive, intuitive design for their appeal, and most fail to find a significant audience. With this book, you'll be able to turn your great app idea into a functioning design ready for coding, or apply graphic design skills to this exciting new field, and create an app that will stand out in a market that is worth over a billion dollars every year. Understand the design process that underlies the best and most successful apps Learn how to create a friendly interface and smooth user experience, and avoid the pitfalls that plague first-time designers Master the tricks of the trade that make apps stand out: effective visuals, punchy copy, and attractive colors

Download or read book Appsters written by Bobby Gill and published by . This book was released on 2012-11-27 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you have an idea for a mobile app that you want to bring to life? From Bobby Gill and Jordan Gurrieri, the creators of the popular app entrepreneurship blog 'Idea To Appster', comes 'Appsters: A Beginner's Guide to App Entrepreneurship'. You don't need to be a programmer or technical wizard to create a successful app business, Appsters will show you how. Using their first hand experience launching multiple successful mobile apps, along with interviews conducted with other successful app entrepreneurs, Bobby and Jordan give you an easy-to-understand and comprehensive look at everything you need to know to take your idea and turn it into a successful app business. Written for a non-technical audience, Appsters breaks through the technical jargon to give you a plain-spoken, entertaining and end-to-end understanding of app entrepreneurship. From designing engaging user experiences, to choosing the right mobile platform, to effective marketing and promotion, follow along as Bobby and Jordan go step-by-step through the entire process of designing, building and releasing a mobile app for the iPhone from scratch. Appsters is a must have guide for the aspiring app entrepreneur. With Appsters you'll learn: What separates the great money making apps from the rest of the pack. How to design beautiful apps that users will love to use and tell their friends about. How to use paid-downloads, 'freemium' functionality and advertising to monetize your app from day 1. How to manage the app development process from managing off-shore development teams to finding the right engineers to work on your app. The secrets to marketing your app. Learn how successful app entrepreneurs use press releases, web sites, and social media to help their apps go viral and get thousands of downloads within a few weeks.

Download or read book Introduction to the Music Industry written by Catherine Fitterman Radbill and published by Routledge. This book was released on 2013 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to the Music Industry: An Entrepreneurial Approach is an introductory textbook that offers a fresh look at one of the fastest-changing businesses int eh world today. Emphasizing the importance of entrepreneurial thinking for the music industry, this textbook engages college-level students in learning the fundamentals of the music business while discovering ways to shape the industry's future. Every chapter explores the inner workings of the music industry, using creative problem-solving exercises, and inspiring stories of actual music entrepreneurs. The textbook's companion website provides multimedia content, study guides, and an instructor's manual with lesson plans and suggestions for assessing students' work.

Download or read book The Business of iPhone App Development written by Dave Wooldridge and published by Apress. This book was released on 2010-08-26 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The phenomenal success of the iPhone and the iPod touch has ushered in a “gold rush” for developers, but with well over 100,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iPhone app requires a lot of organization and some strategic planning. This book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iPhone app creators—perfect for independent developers on shoestring budgets. Although there are a few iPhone app marketing books on the horizon, they appear to tackle the subject from purely a marketer’s perspective. What makes this book unique is that it was written by developers for developers, showing you not only what to do, but also how to do it, complete with time-saving resources and ready-to-use code examples. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

Download or read book The iPhone App Design Manual written by Dave Brown and published by Ilex Press. This book was released on 2014-03-17 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creation of apps for Apple's iPhone is now a huge, and global business, with hundreds of thousands of developers, entrepreneurs and companies attracted by the potential rewards. But games, functional apps and promotional apps alike depend on attractive, intuitive design for their appeal, and most fail to find a significant audience. With this book, you'll be able to turn your great app idea into a functioning design that is ready for coding, or apply graphic design skills to this exciting and lucrative marketplace. You will have a clearly visualised concept and a focused sales plan - and your app will stand out in an App Store that is worth well over a billion pounds every year.

Download or read book Becoming a Design Entrepreneur written by Lita Talarico and published by Simon and Schuster. This book was released on 2016-11-01 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Any designer who runs a studio, office, or firm is entrepreneurial. In fact, anyone with a studio already has an infrastructure for entrepreneurial content development, and with the technological developments over the last few decades, there are more opportunities now than ever. The use of computers has allowed not only new tools for creating design, but also enables makers with entirely new ways to prototype, promote, and sell their products. Becoming a Design Entrepreneur is the guide for these designers and a breakdown of the prospects and challenges they face. Topics include: •Methods for launching a venture into the market •Tips on presentation, pitch and public relations •How to legally protect intellectual property •Ways to do effective research, and crowd source •How to benefit from social media •Sources for funding and investment and incubators •Case studies from successful and startup entrepreneurs. The ability to produce and market has helped to reposition graphic design in the new entrepreneurial economy, in which graphic design entrepreneurs are constantly raising design bars and standards. Everyone harbors at least one viable product idea, and designers can be "social entrepreneurs," creating campaigns or events that serve the greater good aside from profit-making. Readers will learn to grow as innovators and creators from Becoming a Design Entrepreneur. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Download or read book iPhone App Development The Missing Manual written by Craig Hockenberry and published by "O'Reilly Media, Inc.". This book was released on 2010-05-03 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anyone with programming experience can learn how to write an iPhone app. But if you want to build a great app, there's a lot more to it than simple coding: you also need to know how design and market your creation. This easy-to-follow guide walks you through the entire process, from sketching out your idea to promoting the finished product. Get to know the tools for developing your iPhone app Design a great app before you start coding Build a complex app with Xcode and Interface Builder Decide how to brand your app-then beta-test that brand in the real world Learn the inside scoop on how to get your app into the App Store Promote your product, track sales, and build a strong customer following

Download or read book Designing the iPhone User Experience written by Suzanne Ginsburg and published by Pearson Education. This book was released on 2010-08-12 with total page 557 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In her book Designing the iPhone User Experience, Suzanne Ginsburg takes a fresh look at cutting-edge, user-centered design from the perspective of designing mobile user experiences for the iPhone. Her book brings together everything you need to know to design great products for mobile contexts." —Pabini Gabriel-Petit, UX Strategy & Design Consultant and Publisher and Editor in Chief of UXmatters “It’s about time! Suzanne Ginsburg takes the best of User-Centered Design (UCD) principles and tweaks them with a dash of mobile and a lot of hints about what it means to implement the Apple Human Interface Guidelines for iPhone. Your idea for an iPhone app has much better chances of being accepted by iPhone owners (and by the iTunes watchdogs guarding entry to the App Store) if you follow even half of the suggestions in this book.” —Nancy Frishberg, Ph.D., User Experience Strategist and past Chair of BayCHI Given the fiercely competitive state of the iPhone app landscape, it has become increasingly challenging for app designers and developers to differentiate their apps. The days are long gone when it was possible to crank out an app over the weekend and refine it after receiving a few not so flattering user reviews. Users now have choices -- lots of them. If your app is difficult to use or doesn’t meet their needs, finding another one is just a tap away. To illustrate, consider the ever-growing field of Twitter clients. There are hundreds of variations in the App Store but only a handful stand out from the pack (such as Tweetie or Twitterific). For most apps, it boils down to one thing: the user experience. The same is true for countless other categories within the App Store; well-designed apps are more likely to attract and retain users. Of course there are other critical aspects of iPhone app development: the coding, the marketing, the customer support. All of the elements must come together. Designing the iPhone User Experience will help you tackle the user experience part of the iPhone challenge. Three key themes will be reinforced throughout the book: Know thy user, the Design Lifecycle, and Attention to Detail: Know Thy User Millions of people depend on iPhone apps to get them to work, find their next meal, and stay in touch with family and friends. Professionals of all kinds also rely on iPhone apps: doctors look up drug interactions; photographers fine-tune lighting; cyclists find the best routes. To truly understand how your apps can fit into their lives, designers and developers must learn how users do things today, what’s important to them, and what needs have not been met. Part II, Introduction to User Research, will introduce a variety of user research methods. The Design Lifecycle Award-winning designs rarely happen overnight; they usually only occur after many rigorous design cycles. To illustrate this point, consider USA TODAY's iPhone application, which went through at least seven iterations for the article view in their app. These kinds of iterations should happen before you launch your app, since it will save valuable time and money, not to mention the headaches a bad design could create for your user. More importantly, you may only have one chance to impress your users -- you do not want to sell them half-baked ideas. Part III, Developing your App Concept, will explain how to iteratively design and test your app concepts. Attention to Detail Most professionals know that attention to detail is important, but hundreds of apps fail to incorporate even the most basic design principles. This lack of attention is not merely an aesthetic issue (which is important) it also affects the way apps function. For example, a news article without proper alignment will be difficult to read, and a poorly rendered icon will be challenging to interpret. Apps with a razor sharp attention to detail will stand out because their apps will look good and perform well. Part IV, Refining your App Concept, will show you how to make to your app shine, from visual design and branding to accessibility and localization. Mastering these three areas will help set your app apart from the crowd. You may not have an award-winning app over night. But knowing your users, iterative design, and attention to detail are important first steps.

Download or read book Technology Entrepreneurship and Sustainable Development written by Pradeep Ray and published by Springer Nature. This book was released on 2022-06-16 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the need for entrepreneurship for sustainable development from the perspective of Asia, the fastest growing region in the world. The world is now witnessing a spectacular rise of technology entrepreneurship, involving mobile phones, artificial intelligence, geospatial information systems and social media. On the other hand, governments all over the world, particularly those in low and medium income countries, are facing severe resource constraints in developing the livelihood and well-being of citizens. Although many non-government organizations (NGOs) have worked on various development projects in a number of social sectors such as health, education, disabilities, poverty alleviation and environment, there is still substantial scope for technological innovation, including more efficient, effective and user-friendly solutions in different parts of the world. This book is organized into 2 parts and consists of 17 chapters. The first part explores education and well-being, and the second part discusses the climate, environment and disaster management.

Download or read book Mobile Design and Development written by Brian Fling and published by "O'Reilly Media, Inc.". This book was released on 2009-08-14 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile devices outnumber desktop and laptop computers three to one worldwide, yet little information is available for designing and developing mobile applications. Mobile Design and Development fills that void with practical guidelines, standards, techniques, and best practices for building mobile products from start to finish. With this book, you'll learn basic design and development principles for all mobile devices and platforms. You'll also explore the more advanced capabilities of the mobile web, including markup, advanced styling techniques, and mobile Ajax. If you're a web designer, web developer, information architect, product manager, usability professional, content publisher, or an entrepreneur new to the mobile web, Mobile Design and Development provides you with the knowledge you need to work with this rapidly developing technology. Mobile Design and Development will help you: Understand how the mobile ecosystem works, how it differs from other mediums, and how to design products for the mobile context Learn the pros and cons of building native applications sold through operators or app stores versus mobile websites or web apps Work with flows, prototypes, usability practices, and screen-size-independent visual designs Use and test cross-platform mobile web standards for older devices, as well as devices that may be available in the future Learn how to justify a mobile product by building it on a budget

Download or read book Starting a Successful Business written by Michael J Morris and published by Kogan Page Publishers. This book was released on 2017-08-03 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first 18 months of your business is crucial. This is when the majority of new businesses fail and where a lack of proper preparation and forward planning can be your downfall. This eighth edition of Starting a Successful Business is your definitive guide to setting up a business that will thrive. Starting a Successful Business contains the crucial, practical information needed to turn your exciting new idea into a stable and profitable business. It covers each important step in the start-up process in a clear and accessible way. The major problems facing any new business are discussed, potential pitfalls are highlighted and practical advice is offered on key topics such as: ideas for new start-ups, business planning, marketing, franchising, selling and advertising, finances and financial control, taxation, business law and employing staff. Case studies from around the world provide inspiration and real-world guidance to support you as an entrepreneur. Brand new content on cloud computing, digital developments and making your business environmentally sustainable makes this Starting a Successful Business a cutting-edge and modern resource to show you how to make your business a success.

Download or read book Designing Games for Children written by Carla Fisher and published by CRC Press. This book was released on 2014-12-03 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: When making games for kids, it’s tempting to simply wing-it on the design. We were all children once, right? The reality is that adults are far removed from the cognitive changes and the motor skill challenges that are the hallmark of the developing child. Designing Games for Children, helps you understand these developmental needs of children and how to effectively apply them to games. Whether you’re a seasoned game designer, a children's media professional, or an instructor teaching the next generation of game designers, Designing Games for Children is the first book dedicated to service the specific needs of children's game designers. This is a hands-on manual of child psychology as it relates to game design and the common challenges designers face. Designing Games for Children is the definitive, comprehensive guide to making great games for kids, featuring: Guidelines and recommendations divided by the most common target audiences – babies and toddlers (0-2), preschoolers (3-5), early elementary students (6-8), and tweens (9-12). Approachable and actionable breakdown of child developmental psychology, including cognitive, physical, social, and emotional development, as it applies to game design Game design insights and guidelines for all aspects of game production, from ideation to marketing

Download or read book Digital Natives as a Disruptive Force in Asian Businesses and Societies written by Dastane, Omkar and published by IGI Global. This book was released on 2023-07-03 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new generation of Asian entrepreneurs is bringing their creativity, innovation, and digital expertise to market, assisting the region in becoming a disruptive force on the global stage. Live commerce, which combines fast purchases with entertainment, is revolutionizing China's retail industry, and new applications are making users' lives easier and more intertwined. A relatively young and increasingly well-educated population, driven by Millennials and Gen Zs, is driving such high levels of internet and mobile usage. In the following decade, these "digital natives" (born between 1997 to 2012) will account for one-third of Asia's consumption. Despite its relevance, there is a scarcity of research on digital natives and transformation in Asia or reflections of the same in a global context. Digital Natives as a Disruptive Force in Asian Businesses and Societies fosters multidisciplinary collaboration in order to uncover fresh theoretical and empirical views on digital natives, digital technology, and digital revolutions in Asian enterprises and society. Covering key topics such as the digital divide, internet marketing, and social commerce, this major reference work is ideal for government officials, business owners, managers, policymakers, scholars, researchers, academicians, practitioners, instructors, and students.

Download or read book The Universal Traveler written by Don Koberg and published by Crisp Learning. This book was released on 1991 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a guide to creativity, problem solving and the process of reaching goals. Updated, New Horizons edition of the 1992 edition.