Download or read book Introduction to Jared Fogle written by Gilad James, PhD and published by Gilad James Mystery School. This book was released on with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jared Fogle, born in 1977, is a former spokesperson for Subway, a fast-food chain known for its healthy sandwich options. Fogle gained popularity after losing over 200 pounds while eating Subway sandwiches as part of his daily diet. His weight loss journey caught the attention of Subway executives, who eventually featured him in a national advertising campaign. Fogle became known as "The Subway Guy," and his success story was a powerful marketing tool that helped the chain grow its customer base. Fogle's celebrity status also allowed him to launch a successful career as a motivational speaker. He visited schools across the United States, sharing his inspiring story and encouraging young people to follow a healthy diet and exercise routine. However, Fogle's reputation took a sour turn when he was arrested in 2015 on charges of possession of child pornography and paying for sex with minors. Fogle pleaded guilty and was sentenced to 15 years in prison. His story serves as a cautionary tale about the importance of being mindful of one's actions, even when in the public eye.
Download or read book Introduction to Criminology written by Pamela J. Schram and published by SAGE Publications. This book was released on 2020-01-21 with total page 706 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Criminology: Why Do They Do It? offers a contemporary and integrated discussion of key criminological theories to help students understand crime in the 21st century. Focusing on why offenders commit crimes, authors Pamela J. Schram and Stephen G. Tibbetts apply established theories to real-life examples to explain criminal behavior. Coverage of violent and property crimes is included throughout theory chapters so that students can clearly understand the application of theory to criminal behavior. The Third Edition includes new and expanded coverage of timely topics, such as victimization, measuring crime, multicide, gun control, and hate crimes. This title is accompanied by a complete teaching and learning package.
Download or read book Jared the Subway Guy written by Jared Fogle and published by St. Martin's Press. This book was released on 2007-04-01 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jared Fogel was, is, and will continue to be America's weight loss icon. As an obese college student in Indiana he lost 245 pounds on a self-devised diet of Subway sandwiches. Since 2000, he has appeared thousands of times on national television as the spokesperson for Subway's Eat healthy Platform; and he's slated to continue in this role indefinitely. In fact, Subway worried that he might be getting overexposed and decided to discontinue him. Sales fell off. Jared was quickly rehired. But to keep him from being overexposed, Subway's program runs Jared for six or eight weeks every three months. His book is not so much a diet book (his diet was pretty simple to grasp - eat Subway sandwiches) but it's more a motivational, self-help book which offers hope to people who want to change their lives. Jared has also appeared on Oprah, Larry King Live, the Today Show, Good Morning America, the Jane Pauly Show and has made hundreds of speaking appearances and public appearances at sports and civic events. Jared's lessons include: Find Your Own Personal Spark One Size Doesn't Fit All Change Your Mind to Change Your Life See the Big Picture Change is for Life The Harder You Work, the Luckier You Get
Download or read book The Equation written by Omar Tyree and published by John Wiley & Sons. This book was released on 2009-04-27 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than just another business self-help book, The Equation is a groundbreaking formula that looks at how all business is an art. The book will help business people rethink how they manage their art form and help businesses accelerate their productivity by creating a corporate culture driven by passion and zeal, as art is. The book will help entrepreneurs rethink how they manage their art form and help businesses accelerate their productivity by transforming corporate culture to be driven by passion and zeal, as art is. The Equation (L/A*S=B) reveals a foolproof blueprint for business and life. Readers will learn that, first you have to love what you do (L) and become a highly-skilled artist at it (A), while developing promotional and marketing tools to gather public and professional support (S), which ultimately leads to big business (B).
Download or read book An Introduction to the United States Legal System written by Alberto Manuel Benítez and published by . This book was released on 2006 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: This casebook is designed for foreign lawyers and law students who wish to familiarize themselves with the U.S. legal system. It discusses, among other things, the legal culture of the U.S., briefing cases, common law, civil procedure, trial techniques, and several highly charged constitutional law issues. Topics are arranged in a coherent sequence, each one building upon its predecessor, in order to give the reader a broad, yet rich, overview of the U.S. legal system in context. For example, pleadings from the Paula Corbin Jones v. William Jefferson Clinton lawsuit are used as examples when discussing civil procedure. And, there is a sample moot court problem included in the casebook, which gives foreign lawyers and law students an opportunity to test their trial skills. The author has succeeded in his objective to compress three years of U.S. legal education into one casebook.
Download or read book The Diet Mysteries written by Shakur Tisekar and published by Notion Press. This book was released on 2023-05-10 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you tired of confusing diet advice and expensive medical treatments? What if the key to reversing chronic illnesses lies in simple lifestyle changes? Discover the inspiring stories of individuals who defied the odds and achieved healing through diet and exercise in "The Diet Mysteries: Simplifying Nutrition, Exercise, and Well-being."
Download or read book Truth and Rumors written by Bill Brioux and published by Bloomsbury Publishing USA. This book was released on 2007-12-30 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: When you first heard it, you couldn't believe it: Jerry Mathers, from TV's Leave It To Beaver, had been killed in Vietnam. Then word came that Abe Vigoda, the actor who played the curmudgeonly cop Fish on Barney Miller, was dead; and that Mikey, who would eat anything as the Life Cereal tyke, had eaten too many Pop Rocks and exploded. Besides exposing us to things we couldn't otherwise believe, television can convince us of things that never actually happened. But how did these outrageous TV legends get started? How did they spread from classrooms to boardrooms across North America and beyond? And, most important, what do these rumors, so quickly transformed into facts and common knowledge, reveal about our relationship to reality through the medium of television? Put in other words, what exactly is it that were doing when were dealing in these fabulous rumors—are we chasing after surprising truths or simply more incredible entertainment? To take one telling example: Jerry Mathers was not actually killed in Vietnam—but the basic sense of this lie wasn't far removed from the emotions factually expressed in the two-page spread of the faces of the dead in Time magazine. In the course of this compelling work—which is supplemented with interviews with many of the people implicated in these rumors—author Bill Brioux exposes the reality behind the many stories that currently circulate in our culture. Through these stories (both true and false), he sheds a revealing light on just what role these rumors play in contemporary society—and what role our society plays in regard to these rumors as well.
Download or read book Marketing Strategy A Decision Focused Approach written by Orville Walker and published by McGraw-Hill/Irwin. This book was released on 2005-02-24 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Strategy 5/e is a flexible, short, paper-back text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing’s cross/inter-functional relationships. This book helps the student integrate what they have learned about analytical tools and the 4Ps of marketing within a broader framework of competitive strategy.
Download or read book A Rebranding Concept for the Brand Subway written by Alexandra S. Wiessner and published by GRIN Verlag. This book was released on 2018-08-08 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: Project Report from the year 2017 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, European Business School London / Regent's College, language: English, abstract: This report is based on the work previously done through a group work as a formative assignment. As a team we focused on the brands Tesco and Subway to find their problems and challenges, define their competitors and target audience and find specific solutions for each brand to overcome these challenges and help their brands to better their images. We each researched our assigned parts. I researched and came up with the suggestions for the rebranding of the brands. The suggestions for Subway included revamping the restaurants, creating a logo which in the mean time the brand already did, emphasising and communicating the fast food chains strengths tot he customer better and redoing their website to create a coherent brand appearance. For the supermarket brand Tesco the rebranding suggestions included redesigning their stores to create a more modern and up to date look to attract a whole other target market and also creating a new logo as the current on does not stand for a good brand image anymore and it is important that the customers see the change happening by noticing the new logo. Another suggestion for Tesco was emphasising their different in house brands more which are mostly higher quality products to move away from their low price and quality image and through attract a different kind of target audience who would normally not go to Tesco. For this report I chose Subway as the brand of my focus. The reason why I chose Subway is because even though it has several challenges and problems the brand has a lot of strengths and potential on which they can build to improve their brand.
Download or read book Carrying the Torch written by April Michelle Herndon and published by . This book was released on 2003 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Brand Relevance written by David A. Aaker and published by John Wiley & Sons. This book was released on 2011-01-25 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branding guru Aaker shows how to eliminate the competition and become the lead brand in your market This ground-breaking book defines the concept of brand relevance using dozens of case studies-Prius, Whole Foods, Westin, iPad and more-and explains how brand relevance drives market dynamics, which generates opportunities for your brand and threats for the competition. Aaker reveals how these companies have made other brands in their categories irrelevant. Key points: When managing a new category of product, treat it as if it were a brand; By failing to produce what customers want or losing momentum and visibility, your brand becomes irrelevant; and create barriers to competitors by supporting innovation at every level of the organization. Using dozens of case studies, shows how to create or dominate new categories or subcategories, making competitors irrelevant Shows how to manage the new category or subcategory as if it were a brand and how to create barriers to competitors Describes the threat of becoming irrelevant by failing to make what customer are buying or losing energy David Aaker, the author of four brand books, has been called the father of branding This book offers insight for creating and/or owning a new business arena. Instead of being the best, the goal is to be the only brand around-making competitors irrelevant.
Download or read book Fracturing the Founding written by John E. Finn and published by Rowman & Littlefield. This book was released on 2019-03-15 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many in the radical right, including the Tea Party, the militia movement, the Alt-right, Christian nationalists, the Oath Keepers, neo-Nazis, and a host of others, brand themselves as constitutional patriots. In Fracturing the Founding: How the Alt-Right Corrupts the Constitution, John E. Finn, one of America’s leading constitutional scholars, argues that these professions of constitutional devotion serve an important function in mainstreaming the radical right’s ideological and policy agenda: to camouflage its racism, bigotry, and sexism to appeal to a broader audience. The constitution the extreme right holds as its faith is an odd admixture of the forgotten, the rejected, the racist, and the bizarre. Finn illuminates the central precepts of the Alt-constitution and shows how and where it differs from the (true) American Constitution. The differences are disturbing. The Alt-constitution emphasizes absolute rights and unassailable liberties (especially for freedom of speech and guns, no matter the public interest), states’ rights and a corresponding suspicion of the federal government, racial classifications recognized and legitimated by law, and privilege for white Christians. Finn’s book will appeal to all readers interested in contemporary American politics, the contemporary radical right, the Founding and the history of America’s constitution.
Download or read book How Do We Reason written by Forrest E. Baird and published by InterVarsity Press. This book was released on 2021-04-20 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: How exactly does logic work? What makes some arguments valid and others not? What does a faithful use of logic look like? In this introduction to logic, philosopher Forrest Baird considers the basic building blocks of human reason, including types of arguments, fallacies, syllogisms, symbols, and proofs, all of which are demonstrated with exercises for students throughout.
Download or read book EBOOK Basic Marketing written by William Perreault and published by McGraw Hill. This book was released on 2013-04-16 with total page 783 pages. Available in PDF, EPUB and Kindle. Book excerpt: Built on a strong foundation, Basic Marketing 18e with ConnectPlus and LearnSmart provides an integrated teaching and learning solution for presenting the four Ps framework and managerial orientation with a strategy planning focus. The Perreault franchise was the pioneer of the “four Ps” in the introductory marketing course. The unifying focus of Basic Marketing has always been on how to make marketing decisions in deciding what customers to focus on and how best to meet their needs. Consistent with our belief in continuous quality improvement, this edition has been critically revised, updated, and rewritten to reflect new concepts, new examples, recent “best practices,” and to tightly integrate the best digital tools in the industry for ensuring that students are prepared to engage in classroom lectures and pursue future business and marketing careers.
Download or read book Restaurant Franchising written by Mahmood A. Khan and published by CRC Press. This book was released on 2014-10-08 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the only up-to-date book of its kind that will provide an introduction to franchising, its pros and cons, and other aspects pertinent to restaurant franchises. It is the only guide to franchising written exclusively for food service professionals and is an indispensable resource for anyone wishing to break into one of today's
Download or read book Snack Time Chronicles The Stories Behind Your Favorite Treats written by Randall "Firestorm" Knox and published by AGI Publishing. This book was released on 2024-08-13 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Listen up. This isn’t your run-of-the-mill food history book. Snack Time Chronicles: The Stories Behind Your Favorite Treats is a no-holds-barred dive into the legendary snacks that have shaped our lives. We’re not just talking about the fluff you get from some watered-down documentary. We’re talking about the real, gritty stories—the kind that reveal the blood, sweat, and genius that turned simple ideas into global icons. I’m Randall “Firestorm” Knox, and I don’t mince words. This book is your backstage pass to the snack world. From the fiery inception of Flamin’ Hot Cheetos to the century-long dominance of Oreos, I’m taking you on a raw, unfiltered journey through the histories of the snacks you’ve devoured since you were a kid. You’ll get the inside scoop on how Coca-Cola went from a medicinal tonic to a cultural phenomenon, and how Pop-Tarts toasted their way into breakfast history. This isn’t just about food. It’s about the high-stakes game of branding, marketing, and staying relevant in an industry that eats its own for breakfast. We’re going to dissect every iconic campaign, every flavor experiment, and every moment of pure genius (or sheer madness) that propelled these snacks into our everyday lives. Expect sharp insights, intense analysis, and no sugarcoating—except when it comes to the snacks themselves. Whether it’s the addictive crunch of Pringles or the melt-in-your-mouth allure of M&M’s, I’m breaking down the elements that made these products unstoppable forces in the global market. This book isn’t for the faint-hearted. It’s for those who crave the truth behind their favorite foods and have the guts to hear it straight from the mouth of someone who won’t let anything slide. So, grab your favorite snack and get ready to learn why you can’t resist it. But be warned—once you know what’s really behind these legendary products, you’ll never look at your snack cupboard the same way again. This is Snack Time Chronicles, and it’s as real as it gets.
Download or read book Food and Media written by Jonatan Leer and published by Routledge. This book was released on 2016-06-17 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Food is everywhere in contemporary mediascapes, as witnessed by the increase in cookbooks, food magazines, television cookery shows, online blogs, recipes, news items and social media posts about food. This mediatization of food means that the media often interplays between food consumption and everyday practices, between private and political matters and between individuals, groups, and societies. This volume argues that contemporary food studies need to pay more attention to the significance of media in relation to how we 'do' food. Understanding food media is particularly central to the diverse contemporary social and cultural practices of food where media use plays an increasingly important but also differentiated and differentiating role in both large-scale decisions and most people's everyday practices. The contributions in this book offer critical studies of food media discourses and of media users' interpretations, negotiations and uses that construct places and spaces as well as possible identities and everyday practices of sameness or otherness that might form new, or renew old food politics.
