Download or read book Innovative Pricing Strategies to Increase Profi ts written by Daniel Marburger and published by Business Expert Press. This book was released on 2012-08-09 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to the economic theory of the firm, businesses strive to determine the single price that maximizes profits. In fact, many firms can extract more revenue and increase profits with pricing strategies that are far more innovative than the single-price strategy. However, in the world of pricing, there is no “one size fits all” strategy. Some pricing strategies are better suited to some situations than others. Sam’s Clubs, owned by Walmart Stores, Inc., for example, charge a membership fee for the right to purchase the store’s inventory whereas Walmart Supercenters do not. If Suddenlink Communications bundles Internet, cable, and phone service to increase profits, why does it also sell the same items separately? Is it true that passengers seated next to each other on the same flight might pay dramatically different fares? Inside you’ll learn how various pricing strategies, including price discrimination, two-part tariffs, bundling, peak-load pricing, and dynamic pricing need specific and necessary ingredients in order to succeed. The authors show you how to use microeconomic theory to determine which pricing strategies will succeed, and under what conditions.
Download or read book Industrial Organization written by Paul Belleflamme and published by Cambridge University Press. This book was released on 2015-07-30 with total page 827 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thoroughly revised according to classroom feedback, Industrial Organization: Markets and Strategies offers an up-to-date and rigorous presentation of modern industrial organization that blends theory with real-world applications and derives implications for firm strategy and competition policy. This comprehensive textbook acquaints readers with the most important models for understanding strategies chosen by firms with market power and shows how such firms adapt to different market environments. The second edition includes new and revised formal models and case studies. Formal models are presented in detail, and analyses are summarized in 'lessons' which highlight the main insights. Theories are complemented by numerous real-world cases that engage students and lead them to connect theories to real situations. Chapters include review questions, exercises, and suggestions for further reading to enhance the learning experience, and an accompanying website offers additional student exercises, as well as teaching slides.
Download or read book Innovative Pricing Strategies to Increase Profits Second Edition written by Daniel Marburger and published by Business Expert Press. This book was released on 2015-09-08 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perhaps the most confounding characteristic of the competitive marketplace is that everyone wants a piece of the action. If a firm successfully enters a new market, creates a new product, or designs new innovations for an existing product, it's just a matter of time before competitors follow suit. And the influx of competition inevitably places downward pressure on both price and profitability. Whether you're an economics student or a manager with absolutely no background in economics, this book will help you make better decisions and learn more about the Five Forces Model, (first published in 1979 by Harvard economist Michael Porter) which identifies the characteristics that can help insulate a firm from competitive forces. This book brings microeconomic theory into the world of the business manager rather than the other way around. The author expounds on microeconomic theory, enabling economists to take the knowledge back to the office and apply it.
Download or read book Pricing Tactics Strategies and Outcomes written by Michael Waldman and published by . This book was released on 2007 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Handbook of Pricing Research in Marketing written by Vithala R. Rao and published by Edward Elgar Publishing. This book was released on 2009 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing in a single, authoritative volume and brings together new cutting-edge research by established marketing scholars on a range of topics in the area. The environment in which pricing decisions and transactions are implemented has changed dramatically, mainly due to the advent of the Internet and the practices of advance selling and yield management. Over the years, marketing scholars have incorporated developments in game theory and microeconomics, behavioral decision theory, psychological and social dimensions and newer market mechanisms of auctions in their contributions to pricing research. These chapters, specifically written for this Handbook, cover these various developments and concepts as applied to tackling pricing problems. Academics and doctoral students in marketing and applied economics, as well as pricing-focused business practitioners and consultants, will appreciate the state-of-the-art research herein.
Download or read book The Regulation of Agricultural Biotechnology written by Robert E. Evenson and published by CABI. This book was released on 2004-03-29 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: The regulatory systems in place prior to the development and expansion of agricultural biotechnology are still responding to this new form of technology. Such systems include trade law, intellectual property law, contract law, environmental regulations and biosafety regulations.This book reviews these regulatory changes and consists of 24 chapters developed from papers presented at a conference of the International Consortium on Agricultural Biotechnology Research, held in Italy in July 2002. It primarily considers the relationship between these changes and innovation, market development and international trade.
Download or read book Ubiquitous and Pervasive Commerce written by George Roussos and published by Springer Science & Business Media. This book was released on 2006-02-20 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the core of this book is the interplay between technological and business innovation and social practice. Although the bene?ts of 50 years of rapid advances in digital telecommunications and computing technology have not bene?ted everyone equally, they have nevertheless transformed almost every aspectofthewaywelive.Oneareawheretechnologyhashada clearimpactis in the way we conduct business. The rate of change that brings about mod- nity has been considerably strengthened by technological advances applied to product manufacturing, distribution, ?nancing, and management, which arguably form the substrate for globalization and consumerism. It is thus no surprise that businesses closely monitor advances in techn- ogy and invest considerable resources in exploring possible new applications and market opportunities. Yet, consumers’ acceptance of new ways of buying and selling depends as much on business and technology as on our society’s culture and the culture of the material environment that de?nes our values, sensibilities, and thus our commitments. Moreover, the rate of technological innovation is such that to the c- sumer, technology implementation is fully opaque.Nonetheless, opportunities to carry out commerce in novel ways also introduce risk to established - cial structures, conventions, and institutions. In modernity, risk management is one of the core functions of society and to be successful in this, societies depend on their trust of experts. Experts take risks on behalf of society and are responsible for evaluating the full extent of a particular set of hazards including those associated with a particular technology.
Download or read book Trade Finance during the Great Trade Collapse written by Jean-Pierre Chauffour and published by World Bank Publications. This book was released on 2011-06-22 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: On September 15, 2008, Lehman Brothers, the fourth largest U.S. investment bank filed for bankruptcy. Global credit markets tightened. Spreads skyrocketed. International trade plummeted by double digits. Banks were reportedly unable to meet the demand from their customers to finance their international trade operations, leaving a trade finance 'gap' estimated at around US$25 billion. Governments and international institutions felt compelled to intervene based on the information that some 80-90 percent of world trade relies on some form of trade finance. As the recovery unfolds, the time has come to provide policy makers and analysts with a comprehensive assessment of the role of trade finance in the 2008-09 great trade collapse and the subsequent role of governments and institutions to help restore trade finance markets. After reviewing the underpinning of trade finance and interfirm trade credit, 'Trade Finance during the Great Trade Collapse' aims to answer the following questions: - Was the availability and cost of trade finance a major constraint on trade during the 2008-09 global economic crisis? - What are the underpinnings and limits of national and international public interventions in support of trade finance markets in times of crisis? - How effective were the public and private sector mechanisms put in place during the crisis to support trade and trade finance? - To what extent have the new banking regulations under Basel II and Basel III exacerbated the trade finance shortfall during the crisis and in the post-crisis environment, respectively? 'Trade Finance during the Great Trade Collapse' is the product of a fruitful collaboration during the crisis among the World Bank Group, international financial partners, private banks, and academia. 'Trade is the lifeblood of the world economy, and the sharp collapse in trade volumes was one of the most dramatic consequences of the global financial crisis. It was the moment the financial crisis hit the real economy, and when parts of the world far from the epicenter of financial turbulence felt its full fury. This book is extremely timely and full of critical insights into the role of trade finance and the potential damaging impact from the unintended consequences of regulatory changes.' --Peter Sands, CEO, Standard Chartered Bank
Download or read book Handbook of the Economics of Marketing written by and published by North Holland. This book was released on 2019-09-21 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt: Handbook of the Economics of Marketing, Volume One: Marketing and Economics mixes empirical work in industrial organization with quantitative marketing tools, presenting tactics that help researchers tackle problems with a balance of intuition and skepticism. It offers critical perspectives on theoretical work within economics, delivering a comprehensive, critical, up-to-date, and accessible review of the field that has always been missing. This literature summary of research at the intersection of economics and marketing is written by, and for, economists, and the book's authors share a belief in analytical and integrated approaches to marketing, emphasizing data-driven, result-oriented, pragmatic strategies.
Download or read book Pricing Behaviour and Non Price Characteristics in the Airline Industry written by James Peoples and published by Emerald Group Publishing. This book was released on 2012-01-03 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provokes the reader to think critically about the emergence of corporate styles of governance, management and leadership in higher education institutions (HEIs) and ways in which the demands of public management and the knowledge economy has shaped and re-shaped scholarly work and identity.
Download or read book Nasdaq written by Lucy Heckman and published by Routledge. This book was released on 2013-09-13 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: NASDAQ brings together, in one volume, a comprehensive annotated bibliography of books, theses and dissertations, US Government reports, journal articles, journals and serials, indexes and abstracts, databases, and websites from 1939 to May 2000.
Download or read book Strategies for OPEC s Pricing Decisions Revisited written by Dermot Gately and published by . This book was released on 1994 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Industrial Organization written by Pak-Sing Choi and published by Springer Nature. This book was released on 2023-12-29 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised and updated for the second edition, this textbook presents over 100 exercises on industrial organization with detailed answer keys. While most textbooks on industrial organization focus on theory and empirical findings, this textbook offers practical examples and exercises helping predict firm behavior in different industries. The book emphasizes the game-theoretic tools used in each type of exercise, so students can systematically apply them to other markets, forms of competition, or information environments where firms, consumers, and regulating agencies interact. The book begins with examples that analyze different models of firm behavior and interaction; starting with monopoly and moving through the Cournot model of simultaneous quantity competition, the Bertrand model simultaneous price competition, and sequential competition. The following chapters apply game-theoretic tools to situations of increasing complexity: regulation; R&D incentives; mergers and collusion; bundling incentives; incomplete information, signaling, and competition; networks and switching costs. In addition to providing algebraic simplifications, some chapters also offer the unique feature of worked exercises based on published journal articles by leading scholars in the field. Finally, exercises are ranked according to their difficulty, with a letter (A-C) next to the exercise number, which allows students to pace their studies and instructors to structure their classes accordingly. The second edition contains additional exercises optimized for study at the upper undergraduate level. Providing a rigorous, yet practical introduction to the field of industrial organization, this textbook is appropriate for advanced undergraduate and graduate students in economics and finance.
Download or read book New Perspectives on Industrial Organization written by Victor J. Tremblay and published by Springer Science & Business Media. This book was released on 2012-07-20 with total page 820 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers the main topics that students need to learn in a course on Industrial Organization. It reviews the classic models and important empirical evidence related to the field. However, it will differ from prior textbooks in two ways. First, this book incorporates contributions from behavioral economics and neuroeconomics, providing the reader with a richer understanding of consumer preferences and the motivation for many of the business practices we see today. The book discusses how firms exploit consumers who are prone to making mistakes and who suffer from cognitive dissonance, attention lapses, and bounded rationality, for example and will help explain why firms invest in persuasive advertising, offer 30-day free trials, offer money-back guarantees, and engage in other observed phenomena that cannot be explained by the traditional approaches to industrial organization. A second difference is that this book achieves a balance between textbooks that emphasize formal modeling and those that emphasize the history of the field, empirical evidence, case studies, and policy analysis. This text puts more emphasis on the micro-foundations (i.e., consumer and producer theory), classic game theoretic models, and recent contributions from behavioral economics that are pertinent to industrial organization. Each topic will begin with a discussion of relevant theory and models and will also include a discussion of concrete examples, empirical evidence, and evidence from case studies. This will provide students with a deeper understanding of firm and consumer behavior, of the factors that influence market structure and economic performance, and of policy issues involving imperfectly competitive markets. The book is intended to be a textbook for graduate students, MBAs and upper-level undergraduates and will use examples, graphical analysis, algebra, and simple calculus to explain important ideas and theories in industrial organization.
Download or read book Proceedings of the 7th International Conference on Economic Management and Green Development written by Xiaolong Li and published by Springer Nature. This book was released on with total page 2095 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Industrial Organization written by Kenneth George and published by Taylor & Francis. This book was released on 2005-08-11 with total page 483 pages. Available in PDF, EPUB and Kindle. Book excerpt: 4th edition of a successful and popular book |s it has been selling over 700 copies a year (even though it's 10 years since previous edition). 3rd edition sold c.8500 copies. More accessible and less mathematical than many of its rivals making it an excellent introductory text Revisions for latest edition add to the international scope of the book
Download or read book Competition and Profitability in European Financial Services written by Morten Balling and published by Routledge. This book was released on 2006-04-18 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Financial services firms play a key role in the European economy. The efficiency and profitability of these firms and the competition among them have an impact on allocation of savings, financing of investment, economic growth, the stability of the financial system and the transmission of monetary policy. This collection of research contributions includes evaluations of trends in the European financial service industry and examinations of the driving forces of efficiency, competition and profitability of financial firms and institutions in Europe. The papers have been written by leading academics and researchers in the field, who specialize in strategic, systematic and policy issues related to the European financial services industry. This edited collection will be will be essential reading for students and academics but will also be of interest to financial practitioners and government officials interested in acquiring a deeper understanding of this complex issue.
