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EBookClubs

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Book Instagram Marketing  5 Manuals Collection  Absolute Beginners  Detailed Approach  Advanced Features  Tips   Tricks  Crash Course

Download or read book Instagram Marketing 5 Manuals Collection Absolute Beginners Detailed Approach Advanced Features Tips Tricks Crash Course written by Mark Gray and published by Instragram Marketing Instagram. This book was released on 2019-01-31 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★ Get the Kindle version FREE when purchasing the Paperback! ★★ Win the Instagram Warfare inn 2019 With millions of users online daily, Instagram has become among the leading social media networks around. Instagram''s popularity and potential have become so hard to ignore that if you''re not on the platform, you''re losing out as a business. Consumers are expecting a lot more from brands today than ever before, and the pressure to perform is real. A brand is expected to live up to the expectation of being able to communicate visually, be engaging, responsive, entertaining and consistent on the social media scene. Understand and master the basics of marketing, learn how to create and develop the right framework to help you build a successful marketing strategy, and learn how to tell your brand''s story in a unique and effective way with Instagram Marketing. What This Collection Includes From Zero To Hero The learning curve may be overwhelming in the beginning, but once you take all the pieces of the puzzle that is Instagram advertising, you will soar in your venture. To come out on top, you must be able to increase your chances of making yourself heard loud and clear, which is exactly what brings you to this collection today. The Growth Strategy Without a proper growth strategy in place, you would aimlessly be promoting your content without any sense of direction about whether your efforts are working or not. Your content is a big part of your growth strategy, and it is the content that you produce on your social media profile that starts to build the relationships between you and your audience. Practical Strategies Understand and master the basics of marketing, learn how to create and develop the right framework to help you build a successful marketing strategy, and learn how to tell your brand''s story in a unique and effective way with Instagram Marketing. Reach The Next Level This complete collection is going to take you through a detailed journey of how to take your Instagram game to the next level. Key Topics Why you should advertise on Instagram. Learn how this small, 30 million user photo-sharing company has become the behemoth among social media platforms for advertising Who your competition is and how to find them. Learn about their followers and how you can attract them to your brand and products All about Instagram campaigns and how to create your objectives Instagram''s ad specifications, formats, design, and most importantly answer the question of "How much will this cost?" Finding your target market, who are they, and what mix of elements do you need to know to be an effective marketer How to set effective advertising goals How to manage your Instagram ads Best practices to help you maximize your ads'' full potential How to use hashtags to your advantage Discover how to combine elements of different Instagram strategies and put them all together for your most effective ad campaign yet An introduction to some of the most advanced tools, features, and techniques to help you win the social media warfare How to work with Instagram influencers as part of your advertising strategy user-generated content is going to be your best bet when it comes to creating great content for Instagram. A quick guide on how to run successful Instagram contests with some of the best practice advice you can get. A list of hacks and features that you need to start trying right now!What you can do to get the most out of your Instagram advertising. The best tips and tricks for your most effective advertising on the social media platform yet Learn Instagram the Smart Way, Get Your Copy Today!

Book Youtube Marketing  5 Manuals Collection  Absolute Beginners  Detailed Approach  Advanced Features  Tips   Tricks  Crash Course

Download or read book Youtube Marketing 5 Manuals Collection Absolute Beginners Detailed Approach Advanced Features Tips Tricks Crash Course written by Mark Gray and published by Youtube Marketing. This book was released on 2019-02-17 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★ Get the Kindle version FREE when purchasing the Paperback! ★★ Win the YouTube Warfare The strategies you will learn in this collection will help increase your marketing arsenal. So, you won't have to worry about going to war with your competition unprepared. You will soon develop an edge over your competition in such a way that they won't know what hit them. We will determine the best course of action for your brand, and your YouTube channel, in order for you to seize the moment. The world is literally at your fingertips. Whether you are building your channel's viewership, or whether you already have thousands of subscribers, there is something here for you. When you learn how you can unlock the power that YouTube has to offer, you will automatically become convinced at how social media marketing is not the future, but the present. You will be able to gain a deeper understanding of who your customers are and how you can address their needs and expectations. What This Collection Includes Boost Your Channel Let's get started on how you can turbocharge your channel's growth by capitalizing on the advanced features that YouTube has to offer. Now is your chance to uncover these features and see how YouTube can help your brand grow to unprecedented heights. You can make the most of this opportunity to make your advertising count. Luck Not Needed When you uncover the hidden gems in social media marketing, you will be able to build on your brand's momentum and achieve success. Therefore, your success in social media marketing won't depend on luck, but on understanding who your customers are and what they really need. Be Successful For Real This collection is guaranteed to change your perspective on your brand, your value proposition, and your core customers. It will give you the insights that you need in order to become the most successful player in your field. You might be closer to achieving ultimate success than you think. Ready To Fight There is no time to waste. Your competition is certainly making the most of their opportunity to capture as much market share as they can. So, it's up to you to fight them and plant your own flag. Key Topics The three pillars of an online marketing strategy. How to understand your core customers. How to identify your brand. How to define your value proposition. How you can take advantage of monetization. The link between YouTube and other social media. The benefits and pitfalls of live streaming. The power of YouTube cards. Search Engine Optimization (SEO) for your video content. How to use captioning to boost your SEO rankings. The use of analytics in assessing your strategy's performance. Linking your content across all of the social media platforms you use. How to build an integrated online advertising campaign based on YouTube. How YouTube can become your hub for all your social media efforts. Integrating your entire strategy into a single one. How to measure your campaign's effectiveness. YouTube ad formats. Google ad option. In-stream and discover ads. Targeting options. Remarketing. User stories. Customer pain points. Developing killer content. Learn YouTube the Smart Way, Get Your Copy Today!

Book Facebook Marketing  5 Manuals Collection  Absolute Beginners  Detailed Approach  Advanced Features  Tips   Tricks  Crash Course

Download or read book Facebook Marketing 5 Manuals Collection Absolute Beginners Detailed Approach Advanced Features Tips Tricks Crash Course written by Mark Gray and published by Facebook Marketing. This book was released on 2019-03-09 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★ Get the Kindle version FREE when purchasing the Paperback! ★★Win the Facebook Warfare in 2019 One of the biggest challenges faced by business users of Facebook and other social media platforms who are using these as marketing tools are getting their followers to become paying customers. The goal for any business is to achieve success with their marketing campaigns. Facebook advertising does work, and yes, you should be investing in them if you want better ROIs for your campaigns moving forward. This practical collection will reveal exactly why this social media platform is perfect for targeting the right type of users effectively. Not just target them effectively, but target them with results. Facebook is not going anywhere anytime soon, and for a business, there is no better advertising platform or system out there that is going to deliver results quite as Facebook can. What This Collection IncludesFrom Zero To Hero The complete collection is here to teach you how to implement, develop, and even measure what constitutes a successful marketing and advertising campaign from start to finish. Hit The Target Without the right marketing strategy in place, it is going to be very challenging for your business to gain recognition among your target audience, even with new customers too. The Right Framework You will learn the exact framework you need for your best marketing efforts to take place. To be effective with your marketing efforts though, you must be disciplined right from the very beginning. It Is Simple Creating an immersive ad experience is what every business and marketer desires to do. With what you're going to uncover in this collection, getting the most out of your Facebook ad content may not be as complicated as you think. Be Unique Facebook is here to help your business create a human voice for your audience. To be more than just another brand looking hard to sell products. Key Topics An insightful introduction to the world of Facebook. Why a marketing strategy is important. How to set your most effective marketing goals yet. How to manage your Facebook ads effectively to track and measure your success. What it takes to achieve success on this social media site. The best way to choose the right audience for your campaigns. Best practices to follow for even greater Facebook marketing success. Why you should be using Facebook advertising to its fullest advantage. How to design ad content which is worthy of your audience's "clicks." Tips to help you create your first effective ad campaign. How to measure your ad success. A deeper understanding of Facebook's Insights feature. The best advertising tips to help you achieve the ROI that you want. Why a Call to Action can be a very powerful feature and why businesses need them. Influencer marketing and how to get the most out of it. How to use Facebook Live for your business. Content strategy know-how. The psychology of the Facebook advertising world, and what makes it tick. The 5 personalities that you will find on Facebook and why understanding these traits will help you create better marketing campaigns. How to get the most out of your ad content. The best marketing and advertising tips to help drive results. How to create amazing campaigns. Tips to boost your Facebook growth and sales. Biggest Facebook advertising mistakes that advertisers make. The rules for effective marketing on Facebook Learn Facebook the Smart Way, Get Your Copy Today!

Book Instagram Marketing  The Crash Course to Get Ahead in Advertising and Win the Social Media Warfare

Download or read book Instagram Marketing The Crash Course to Get Ahead in Advertising and Win the Social Media Warfare written by Mark Gray and published by Instagram Marketing. This book was released on 2019-01-22 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★ Get the Kindle version FREE when purchasing the Paperback! ★★Win the Instagram Warfare with The Crash Course Instagram is a global phenomenon. There will be millions of other brands competing and vying for the same attention from your audience just like what you are doing. As a business, it is important that you can distinguish your brand from the crowd through the right advertising techniques and strategies if you hope to win in the social media warfare. To come out on top, you must be able to increase your chances of making yourself heard loud and clear, which is exactly what brings you to this guidebook today. We have all got a lot of big, awesome ideas for fantastic campaigns. Unfortunately, sometimes, we're not quite sure in which direction we should be headed to turn that vision into a reality, especially for small businesses with an even more limited budget and resources to work with. What advertising strategies are going to work best to help you achieve the outcome that you're hoping for? What This Manual IncludesThe Growth StrategyWithout a proper growth strategy in place, you would aimlessly be promoting your content without any sense of direction about whether your efforts are working or not. Your content is a big part of your growth strategy, and it is the content that you produce on your social media profile that starts to build the relationships between you and your audience. Avoid Problems A lot of brands, especially the ones who are just starting out on social media, are often left baffled as to why they're marketing and advertising efforts did not work quite the way they hoped for. If you want to avoid becoming one of those brands, you need this guide to help you out. Content Is Still King? All the beautiful visuals and exciting videos in the world are not going to do you much good if the content that you produce doesn't align with your advertising and marketing strategies. Key Topics The key elements that go into building the perfect profile Why you should consider working with some of Instagram's most influential users The secrets and strategies to marketing with Instagram Live Best practices to make your Instagram Live content memorable Essential key insights to creating quality content How to track your success Learn Instagram the Smart Way, Get Your Copy Today!

Book Instagram Marketing Full Course

Download or read book Instagram Marketing Full Course written by thesurajkori and published by Dream Publisher. This book was released on 2022-02-27 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: thesurajkori is known to be the youngest digital entrepreneur and also a musical artist from Mumbai. He was born on 1 August 2002 in Bandra , Mumbai. he is doing a great job and making an effort the succeed in the campaign THE INDIES TIMES , INDFLUENCIVE He is also known as the youngest Blogger and Digital Entrepreneur in India and a very young age 19-year boy. Suraj Kori creaks Google Digital Unlocked and Google Ads Display Certificate Courses and Google provide Certificate online. Digital Marketing topic is an excellent topic for today and unique marketing strategies and customers dealing with a lot of celebrities and aids them in the field of digital promotions and marketing. He aims at creating creative content that is visually appealing in recent times as traditional media has taken the back seat and digital space is taking the lead. Suraj Kori Aka thesurajkori is the digital marketing expect , Blogger and youngest Digital Entrepreneur in India. He found the digital marketing company Bandra Tech . he has over 2+ years of experience in this industry. He films the majority of works with fashion, films, Influencer, and celebrities.

Book 7 Ways

    Book Details:
  • Author : Jamie Oliver
  • Publisher : Flatiron Books
  • Release : 2020-12-01
  • ISBN : 1250787580
  • Pages : 583 pages

Download or read book 7 Ways written by Jamie Oliver and published by Flatiron Books. This book was released on 2020-12-01 with total page 583 pages. Available in PDF, EPUB and Kindle. Book excerpt: 7 Ways to reinvent your favorite ingredients with more than 120 new, exciting and tasty recipes Naked Chef television personality Jamie Oliver has looked at the top ingredients we buy week in, week out. We’re talking about those meal staples we pick up without thinking – chicken breasts, salmon fillets, ground beef, eggs, potatoes, broccoli, mushrooms, to name but a few. We’re all busy, but that shouldn’t stop us from having a tasty, nutritious meal after a long day at work or looking after the kids. So, rather than trying to change what we buy, Jamie wants to give everyone new inspiration for their favorite supermarket ingredients. Jamie will share 7 achievable, exciting and tasty ways to cook 18 of our favorite ingredients, and each recipe will include no more than 8 ingredients. Across the book, at least 70% of the recipes will be everyday options from both an ease and nutritional point of view, meaning you’re covered for every day of the week. With everything from fakeaways and traybakes to family and freezer favorites, you’ll find bags of inspiration to help you mix things up in the kitchen. Step up, 7 Ways, the most reader-focused cookbook Jamie has ever written.

Book Linux Basics for Hackers

Download or read book Linux Basics for Hackers written by OccupyTheWeb and published by No Starch Press. This book was released on 2018-12-04 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical, tutorial-style book uses the Kali Linux distribution to teach Linux basics with a focus on how hackers would use them. Topics include Linux command line basics, filesystems, networking, BASH basics, package management, logging, and the Linux kernel and drivers. If you're getting started along the exciting path of hacking, cybersecurity, and pentesting, Linux Basics for Hackers is an excellent first step. Using Kali Linux, an advanced penetration testing distribution of Linux, you'll learn the basics of using the Linux operating system and acquire the tools and techniques you'll need to take control of a Linux environment. First, you'll learn how to install Kali on a virtual machine and get an introduction to basic Linux concepts. Next, you'll tackle broader Linux topics like manipulating text, controlling file and directory permissions, and managing user environment variables. You'll then focus in on foundational hacking concepts like security and anonymity and learn scripting skills with bash and Python. Practical tutorials and exercises throughout will reinforce and test your skills as you learn how to: - Cover your tracks by changing your network information and manipulating the rsyslog logging utility - Write a tool to scan for network connections, and connect and listen to wireless networks - Keep your internet activity stealthy using Tor, proxy servers, VPNs, and encrypted email - Write a bash script to scan open ports for potential targets - Use and abuse services like MySQL, Apache web server, and OpenSSH - Build your own hacking tools, such as a remote video spy camera and a password cracker Hacking is complex, and there is no single way in. Why not start at the beginning with Linux Basics for Hackers?

Book How to Sell Anything to Anybody

Download or read book How to Sell Anything to Anybody written by Joe Girard and published by Simon and Schuster. This book was released on 2006-02-07 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for the Detroit Free Press at nine years old, then a dishwasher, a delivery boy, stove assembler, and home building contractor. He was thrown out of high school, fired from more than forty jobs, and lasted only ninety-seven days in the U.S. Army. Some said that Joe was doomed for failure. He proved them wrong. When Joe started his job as a salesman with a Chevrolet agency in Eastpointe, Michigan, he finally found his niche. Before leaving Chevrolet, Joe sold enough cars to put him in the Guinness Book of World Records as 'the world's greatest salesman' for twelve consecutive years. Here, he shares his winning techniques in this step-by-step book, including how to: o Read a customer like a book and keep that customer for life o Convince people reluctant to buy by selling them the right way o Develop priceless information from a two-minute phone call o Make word-of-mouth your most successful tool Informative, entertaining, and inspiring, HOW TO SELL ANYTHING TO ANYBODY is a timeless classic and an indispensable tool for anyone new to the sales market.

Book Talent Chooses You

    Book Details:
  • Author : James Ellis
  • Publisher :
  • Release : 2020-06-03
  • ISBN :
  • Pages : 328 pages

Download or read book Talent Chooses You written by James Ellis and published by . This book was released on 2020-06-03 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your business to grow, you need to be able to rely on your ability to hire talent reliably and consistently. No talent pipeline? No growth, and no business. But your recruiting team is drowning (I asked them). They need help. Now, if you ask recruiters, they will ask for headcount. Or more technology. But more bodies and more tools won't solve the issue (though it will eat up your budget). What you need a is a better strategy. And that strategy is called employer branding.Employer branding is about understanding, distilling and communicating what your company is all about in order to attract all the talent you need. That will differentiate your company as a place where people will want to work, rather than a place they land because they didn't know better.If you've heard about employer branding in business magazines, it might seem like something only "big companies" can do. Something that requires a dedicated team, expensive platforms, or a bunch of consultants. That isn't true. If you understand where your brand comes from, and how to apply it, any company (especially yours) can hire better with it.And this book will teach you how to do all of that, and then some.In this book, you'll learn what employer branding really is, how to make a compelling argument internally to leadership that creates commitment, how to work with other teams and be creative in finding solutions. As a special bonus, we are including a handbook on how to work with recruiting teams. This hands-on workbook is chock full of examples, checklists, step-by-step instructions and even emails you can copy and paste to make things happen immediately.

Book Photography Masterclass

    Book Details:
  • Author : Alondra Gerke
  • Publisher :
  • Release : 2019-12-19
  • ISBN : 9781676777182
  • Pages : 214 pages

Download or read book Photography Masterclass written by Alondra Gerke and published by . This book was released on 2019-12-19 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Photography Masterclass book will teach you how to take amazing images and even sell them, whether you use a smartphone, mirrorless or DSLR camera.Photography Masterclass is a book designed to teach you the ins and outs of photography, even if you have little to no experience with it, to help create beautiful images that help you stand out from the crowd. Master Photography Techniques to Create Extraordinary Images! While there are plenty of digital photography books that focus on specific styles or how to use gear, it's hard to find a comprehensive book like this one, which is for beginner to advanced photographers. This book is designed for all levels of photographers who want to improve their skills, take stellar images, and make money with their photos - especially great for any DSLR or mirrorless camera user. This book is aimed at teaching photographers what it takes to improve your techniques to earn more money. You'll start with the basics and tackle how a camera operates, the types of cameras and lenses available, and equipment you'll need for accomplishing your goals. You'll then dive into the different styles of photography you can focus on.You'll learn about your camera settings (DSLR, mirrorless, or other), including how to shoot in manual mode. You'll use stabilization tools and master how to properly compose and light a scene. You'll even learn how to take great photos with a smartphone or tablet and how to edit images. So you can sell your photos, you'll learn how to brand yourself, create a portfolio and website, and find freelance work or a full-time position. Gain insight into licensing, fair use, and more. And if you want to get into wedding photography, you'll learn how to start your own business. By the end of Photography Masterclass book, your confidence as a photographer will soar. You'll have a thorough understanding of your camera and gear so you can use them to their fullest potential to take unforgettable photos and start a profitable photography career.

Book Mountain Light

Download or read book Mountain Light written by Galen A. Rowell and published by . This book was released on 1995 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The unique artistic vision of Galen Rowell, one of the world's greatest photographers, is presented in these spectacular landscapes. "The viewer's first reaction to these photographs is awe--they are sheer magic".--Publishers Weekly. 80 color photos.

Book The Social Media Marketing Book

Download or read book The Social Media Marketing Book written by Dan Zarrella and published by "O'Reilly Media, Inc.". This book was released on 2009-11-13 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging, forums, opinion and review sites, and social networks such as Twitter, Facebook, and LinkedIn, this book will help you choose the best -- and avoid the worst -- of the social web's unique marketing opportunities. The Social Media Marketing Book guides you through the maze of communities, platforms, and social media tools so you can decide which ones to use, and how to use them most effectively. With an objective approach and clear, straightforward language, Dan Zarrella, aka "The Social Media & Marketing Scientist," shows you how to plan and implement campaigns intelligently, and then measure results and track return on investment. Whether you're a seasoned pro or new to the social web, this book will take you beyond the jargon to social media marketing mastery. Make sense of this complicated environment with the help of screenshots, graphs, and visual explanations Understand the history and culture of each social media type, including features, functionality, and protocols Get clear-cut explanations of the methods you need to trigger viral marketing successes Choose the technologies and marketing tactics most relevant to your campaign goals Learn how to set specific goals for your campaigns and evaluate them according to key performance indicators Praise for The Social Media Marketing Book: "Let Zarrella take you to social-media marketing school. You'll learn more from reading this book than a month of research on the Internet."--Guy Kawasaki, co-founder of Alltop.com "If I could be any other person for a day, it would be Dan Zarella. Either him or Brad Pitt. But Dan's smarter. This book is why I say that."--Chris Brogan, President of New Marketing Labs "This book demonstrates a beginning to the endless possibilities of the Social Web."-- Brian Solis, publisher of leading marketing blog PR 2.0

Book Understanding Digital Marketing

Download or read book Understanding Digital Marketing written by Damian Ryan and published by Kogan Page Publishers. This book was released on 2012-03-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.

Book A Human s Guide to Machine Intelligence

Download or read book A Human s Guide to Machine Intelligence written by Kartik Hosanagar and published by Penguin. This book was released on 2020-03-10 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives, and how we can shape the way they impact us Through the technology embedded in almost every major tech platform and every web-enabled device, algorithms and the artificial intelligence that underlies them make a staggering number of everyday decisions for us, from what products we buy, to where we decide to eat, to how we consume our news, to whom we date, and how we find a job. We've even delegated life-and-death decisions to algorithms--decisions once made by doctors, pilots, and judges. In his new book, Kartik Hosanagar surveys the brave new world of algorithmic decision-making and reveals the potentially dangerous biases they can give rise to as they increasingly run our lives. He makes the compelling case that we need to arm ourselves with a better, deeper, more nuanced understanding of the phenomenon of algorithmic thinking. And he gives us a route in, pointing out that algorithms often think a lot like their creators--that is, like you and me. Hosanagar draws on his experiences designing algorithms professionally--as well as on history, computer science, and psychology--to explore how algorithms work and why they occasionally go rogue, what drives our trust in them, and the many ramifications of algorithmic decision-making. He examines episodes like Microsoft's chatbot Tay, which was designed to converse on social media like a teenage girl, but instead turned sexist and racist; the fatal accidents of self-driving cars; and even our own common, and often frustrating, experiences on services like Netflix and Amazon. A Human's Guide to Machine Intelligence is an entertaining and provocative look at one of the most important developments of our time and a practical user's guide to this first wave of practical artificial intelligence.

Book The Ultimate Guide to Author Productivity

Download or read book The Ultimate Guide to Author Productivity written by Nicholas Erik and published by . This book was released on 2020-06-30 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 80/20 author guide to productivity with a simple, flexible system to help you get what matters done (and avoid what doesn't). Covers setting objectives, habits, planning, and more.

Book Mathematics for Machine Learning

Download or read book Mathematics for Machine Learning written by Marc Peter Deisenroth and published by Cambridge University Press. This book was released on 2020-04-23 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fundamental mathematical tools needed to understand machine learning include linear algebra, analytic geometry, matrix decompositions, vector calculus, optimization, probability and statistics. These topics are traditionally taught in disparate courses, making it hard for data science or computer science students, or professionals, to efficiently learn the mathematics. This self-contained textbook bridges the gap between mathematical and machine learning texts, introducing the mathematical concepts with a minimum of prerequisites. It uses these concepts to derive four central machine learning methods: linear regression, principal component analysis, Gaussian mixture models and support vector machines. For students and others with a mathematical background, these derivations provide a starting point to machine learning texts. For those learning the mathematics for the first time, the methods help build intuition and practical experience with applying mathematical concepts. Every chapter includes worked examples and exercises to test understanding. Programming tutorials are offered on the book's web site.

Book The Ultimate Guide to Book Marketing

Download or read book The Ultimate Guide to Book Marketing written by Nicholas Erik and published by . This book was released on 2020-06-30 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to book marketing, from covers and blurbs to launching. Topics covered include: -how to get an effective cover-how to write an effective blurb-how Amazon's algorithms help you sell more books-how to launch your book...and more