Download or read book Infopromotion written by Feona Hamilton and published by Gower Publishing Company, Limited. This book was released on 1990 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a clear strategy for the improvement of communication between the library and its users through the use of graphics and a corporate identity. It shows how the development of such an approach can produce benefits for the library while at the same time allowing the flexibility and individuality of the constituent parts of the system often needed. Areas covered include the creation of an overall plan for the library's communication programme, guiding buildings and collections, explaining and promoting services, stationery design, publishing for sale, and how graphics can be used effectively throughout the library service.
Download or read book France Doing Business Investing in France Guide Volume 1 Strategic Practical Information Regulations Contacts written by IBP, Inc. and published by Lulu.com. This book was released on 2019-02-06 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: France: Doing Business and Investing in ... Guide Volume 1 Strategic, Practical Information, Regulations, Contacts
Download or read book Personnel Training and Education written by and published by . This book was released on 1990 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Management Marketing and Promotion of Library Services Based on Statistics Analyses and Evaluation written by Trine Kolderup Flaten and published by Walter de Gruyter. This book was released on 2008-11-03 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rapid developments in information technology and media have resulted in increasingly diverse strategies for information retrieval by readers and users. The duty to cope with this phenomenon and to master the situation forms one of the biggest challenges facing libraries. In order to strengthen the awareness of the potential of tools for management and strategic planning, a two-day meeting was held under the auspices of IFLA's Management & Marketing Section in Bergen, Norway in August 2005. Managers of different types of libraries, researchers and educators from five continents shared their experiences with research methods, data collection, evaluation, performance measurement, best practice strategies and policies. This book contains their presentations in the form of full length articles.
Download or read book France Business Law Handbook Volume 1 Strategic Information and Basic Laws written by IBP, Inc and published by Lulu.com. This book was released on 2013-08 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: France Business Law Handbook - Strategic Information and Basic Laws
Download or read book Management Skills for the Information Manager written by Ann Lawes and published by Routledge. This book was released on 2018-08-13 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1993, this volume explains the diverse and numerous management skills required to run a special library. Whether the unit is within a private or public company, a charity, a research organization, governmental department or a professional association, the manager of that unit has to cope with problems and decisions that range from staffing, recruitment and training to budgeting, purchasing, PR and marketing. This book, with contributions from practising information specialists, will aid both the new and in-position information manager in the difficult day-to-day management role.
Download or read book Preparing a Guide to your Library and Information Service written by Sylvia P Webb and published by Routledge. This book was released on 2017-10-03 with total page 79 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the choice of information that can be included as well as the different styles in which it can be presented.Covers not just the physical preparation but also distribution and publicity.Selected examples of interesting features.
Download or read book Creating a Successful E information Service written by Sheila Pantry and published by Scarecrow Press. This book was released on 2003 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: To be successful, information managers constantly need to reassess the effectiveness of their information services, and to ascertain whether they are delivering the services their users actually need. Given that information services can now transcend the restrictions of a particular physical location or specific opening hours, it is more essential than ever to take advantage of the opportunities afforded by new technologies. Through the use of case studies, this resource shows how to revamp an existing service, as well as how to create one from scratch. Key issues covered include: . Introducing the concept of the e-information service . What kind of an information service do you want to provide? . Where are the customers? . What kind of information do your customers need and in what formats? . Who needs to be involved in your plans? . Budgeting for your e-information service . Keeping in touch with your customers . Keeping one step ahead of your competitors. Also includes an illustrated glossary of sample electronic services and a list of further information sources. Regardless of the type or size of your organization, this reference will help broaden your horizons, as well as those of your users."
Download or read book Paris Business Directory written by Fashola Olajide and published by iUniverse. This book was released on 2005-08 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paris business directory contains over one thousand active web links to enable in-house travel planners, tour operators, relocation agents, day trippers and other visitors, plan their stay in Paris. The links are compiled on the basis of timely downloads, the ease of web navigation, usability, the possibility of online transaction and divided into the following sections: Business framework City Hall institutions Travel facilities Finance and venture capital funding Estate agents and relocation firms Business services Serviced business offices High tech incubators French and English language learning centers Business intelligence agencies Corporate hospitality Exhibition organizers & events Seminars and conferences centers Restaurants, bars and cafés Shopping centers and gift shops English language bookshops Business networking
Download or read book InfoWorld written by and published by . This book was released on 2004-03-15 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.
Download or read book The Other 51 Weeks written by Lee Welch and published by Woodhead Publishing Limited. This book was released on 1999 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: The title The Other 51 Weeks reflects the authors conviction that the concept of marketing for libraries goes far beyond the single week of promotional displays for Library and Information Week. There are many definitions of marketing but most come down to the same thing - it is the process of identifying and meeting client needs. Marketing is a vital building block in the process of managing and fostering our libraries. The book has an easy to follow step-by-step format to allow the reader to formulate his or her own marketing strategy. The book is intended to distil the theory and strip the hype from what is a simple but vital process that can assist todays libraries to thrive in a changing world. It puts marketing in its proper place in the librarians management tool kit. The author has worked in public, special and academic libraries at various stages of her career, as well as the library trade sector and consultancy. As a professional project manager and consultant for over ten years, she has wide experience in identifying the needs of her clients to market and communicate effectively with their audiences. The book draws on her experience as a consultant and draws on material developed for clients by AIMA Training and Consultancy Services over many years in the field.
Download or read book Establishing an Information Center written by Karen Kreizman and published by . This book was released on 1999 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book sets out to show a new librarian, student or librarian taking on a new role how to establish an information center from scratch, and then how to not only maintain it but to build it into an important part of the organization's structure. It covers most aspects of establishing and running a special library including space planning, budgeting, staffing, collection development, liaising with upper management and establishing relationships with vendors. Case studies give real-world examples of how these processes have been undertaken by successful information professionals. There are also appendices containing useful contact information.
Download or read book The Future of Marketing written by P. Kitchen and published by Springer. This book was released on 2003-02-04 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is intended for practitioners and academics who wish to develop an understanding of marketing in an international context. The book provides a series of critical perspectives on marketing from senior authors around the world. The book is not about 'what marketing is' for this is already recorded in innumerable texts. Rather the text gives comments, views, positive statements, criticisms and doubts from leading authors, concerning marketing and its role within business and as an academic subject in the 21st century.
Download or read book Presenting with Power written by Feona Hamilton and published by . This book was released on 1992 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Translating Tourism written by Sofia Malamatidou and published by Springer Nature. This book was released on with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Cumulative Book Index written by and published by . This book was released on 1990 with total page 2280 pages. Available in PDF, EPUB and Kindle. Book excerpt: A world list of books in the English language.
Download or read book Translation and Tourism written by M. Zain Sulaiman and published by Springer. This book was released on 2019-03-05 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses one of the most central, yet criticised, solutions for international tourism promotion, namely translation. It brings together theory and practice, explores the various challenges involved in translating tourism promotional materials (TPMs), and puts forward a sustainable solution capable of achieving maximum impact in the industry and society. The solution, in the form of a Cultural-Conceptual Translation (CCT) model, identifies effective translation strategies and offers a platform for making TPM translation more streamlined, efficient and easily communicated. Using the English-Malay language combination as a case study, the book analyses tourism discourse and includes a road test of the CCT model on actual end-users of TPMs as well as tourism marketers in the industry. Guidelines for best practices in the industry round out the book, which offers valuable insights not only for researchers but also, and more importantly, various stakeholders in the translation, tourism and advertising industries.
