Download or read book Game Based Marketing written by Gabe Zichermann and published by John Wiley & Sons. This book was released on 2010-03-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of games to create extraordinary customer engagement with Game-Based Marketing. Gamification is revolutionizing the web and mobile apps. Innovative startups like Foursquare and Swoopo, growth companies like Gilt and Groupon and established brands like United Airlines and Nike all agree: the most powerful way to create and engage a vibrant community is with game mechanics. By leveraging points, levels, badges, challenges, rewards and leaderboards – these innovators are dramatically lowering their customer acquisition costs, increasing engagement and building sustainable, viral communities. Game-Based Marketing unlocks the design secrets of mega-successful games like Zynga’s Farmville, World of Warcraft, Bejeweled and Project Runway to give you the power to create winning game-like experiences on your site/apps. Avoid obvious pitfalls and learn from the masters with key insights, such as: Why good leaderboards shouldn’t feature the Top 10 players. Most games are played as an excuse to socialize, not to achieve. Status is worth 10x more than cash to most consumers. Badges are not enough: but they are important. You don’t need to offer real-world prizing to run a blockbuster sweepstakes. And learn even more: How to architect a point system that works Designing the funware loop: the basics of points, badges, levels, leaderboards and challenges Maximizing the value and impact of badges Future-proofing your design Challenging users without distraction Based on the groundbreaking work of game expert and successful entrepreneur Gabe Zichermann, Game-Based Marketing brings together the game mechanics expertise of a decade’s worth of research. Driven equally by big companies, startups, 40-year-old men and tween girls, the world is becoming increasingly more fun. Are you ready to play?

Download or read book Contemporary Morphology written by Wolfgang U. Dressler and published by Walter de Gruyter. This book was released on 2011-06-03 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: TRENDS IN LINGUISTICS is a series of books that open new perspectives in our understanding of language. The series publishes state-of-the-art work on core areas of linguistics across theoretical frameworks as well as studies that provide new insights by building bridges to neighbouring fields such as neuroscience and cognitive science. TRENDS IN LINGUISTICS considers itself a forum for cutting-edge research based on solid empirical data on language in its various manifestations, including sign languages. It regards linguistic variation in its synchronic and diachronic dimensions as well as in its social contexts as important sources of insight for a better understanding of the design of linguistic systems and the ecology and evolution of language. TRENDS IN LINGUISTICS publishes monographs and outstanding dissertations as well as edited volumes, which provide the opportunity to address controversial topics from different empirical and theoretical viewpoints. High quality standards are ensured through anonymous reviewing.

Download or read book Community in Quest written by and published by . This book was released on 1971 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: Accompanies the film: Community in quest. It analyzes a community trying to open communication between young and adults through the confrontation techniques of role playing, particularly in view to further dialogue in the area of drug abuse.

Download or read book Reality Is Broken written by Jane McGonigal and published by Penguin. This book was released on 2011-01-20 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: “McGonigal is a clear, methodical writer, and her ideas are well argued. Assertions are backed by countless psychological studies.” —The Boston Globe “Powerful and provocative . . . McGonigal makes a persuasive case that games have a lot to teach us about how to make our lives, and the world, better.” —San Jose Mercury News “Jane McGonigal's insights have the elegant, compact, deadly simplicity of plutonium, and the same explosive force.” —Cory Doctorow, author of Little Brother A visionary game designer reveals how we can harness the power of games to boost global happiness. With 174 million gamers in the United States alone, we now live in a world where every generation will be a gamer generation. But why, Jane McGonigal asks, should games be used for escapist entertainment alone? In this groundbreaking book, she shows how we can leverage the power of games to fix what is wrong with the real world-from social problems like depression and obesity to global issues like poverty and climate change-and introduces us to cutting-edge games that are already changing the business, education, and nonprofit worlds. Written for gamers and non-gamers alike, Reality Is Broken shows that the future will belong to those who can understand, design, and play games. Jane McGonigal is also the author of SuperBetter: A Revolutionary Approach to Getting Stronger, Happier, Braver and More Resilient.

Download or read book Information Structure and Its Interfaces written by Lunella Mereu and published by De Gruyter Mouton. This book was released on 2009 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: This series consists of collected volumes and monographs about specific issues dealing with interfaces among the subcomponents of linguistic structure: phonology-morphology, phonology-syntax, syntax-semantics, syntax-morphology, and syntax-lexicon. Recent linguistic research has recognized that the subcomponents of grammar interact in non-trivial ways. What is currently under debate is the actual range of such interactions and their most appropriate representation in grammar, and this is precisely the focus of this series. Specifically, it provides a general overview of various topics by examining them through the interaction of grammatical components. The books function as a state-of- the-art report of research.

Download or read book Queen written by Queen and published by Faber Music Limited. This book was released on 2007-05-01 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Queen: Greatest Hits Volume 2 - Recreate the flamboyance of rock's greatest! Packed with hits such as 'I Want to Break Free', 'It's A Hard Life' and 'The Show Must Go On' in manageable sheet music arrangements for voice and piano with guitar chords.

Download or read book Hot Stone Massage A Three Dimensional Approach Enhanced Edition written by Leslie Bruder and published by Jones & Bartlett Learning. This book was released on 2022-11-18 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hot Stone Massage: A Three-Dimensional Approach, by Leslie Bruder, is a user-friendly, easy-to-follow manual designed to teach professional massage therapists how to give a safe, effective, and artful hot stone massage. The book covers every aspect of administering a hot stone massage including the many types of stones along with their geological origin, equipment and accessories needed, room set up, benefits and precautions, diseases and conditions to avoid, physiological effects of heat and cold, effective stone temperatures, diagrams for stone placement, creative massage techniques, and a novel system for optimal stone management and flow. The book's centerpiece is a unique three-dimensional approach to hot stone massage, which involves working on both sides of the body at once, removing stones from beneath clients without their involvement, and transitioning seamlessly from one body part to another.

Download or read book Death in the Air written by Shane Peacock and published by Tundra Books. This book was released on 2009-10-13 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: After the harrowing experience of losing his mother while solving a brutal murder in London’s East End, young Sherlock Holmes commits himself to fighting crime … and is soon involved in another case. While visiting his father at the magnificent Crystal Palace, Sherlock stops to watch a remarkable and dangerous trapeze performance high above, framed by the stunning glass ceiling of the legendary building. Suddenly, the troupe’s star is dropping, screaming and flailing, toward the floor. He lands with a sickening thud just a few feet away, and rolls up almost onto the boy’s boots. Unconscious and bleeding profusely, his body is grotesquely twisted. In the mayhem that follows, Sherlock notices something that no one else sees — something is amiss with the trapeze bar! He knows that foul play is afoot. What he doesn’t know is that his discovery will put him on a frightening, twisted trail that leads to an entire gang of notorious criminals. Wrapped in the fascinating world of Victorian entertainment, its dangerous performances, and London’s dark underworld, Death in the Air raises The Boy Sherlock Holmes to a whole new level. Be sure not to miss Eye of the Crow, The Boy Sherlock Holmes, His First Case.

Download or read book Kamus Saku Bahasa Inggris written by and published by Pustaka Widyatama. This book was released on 2007 with total page 756 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book ParaNorman written by Elizabeth Cody Kimmel and published by Little, Brown Books for Young Readers. This book was released on 2012-06-05 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a quaint New England town with a history of witches and pilgrims, misunderstood eleven-year-old Norman Babcock can see and talk to ghosts. No one believes him, of course-everyone just thinks he's weird (including his parents). But when a folktale of a witch who cursed her accusers turns out to be true, it's up to Norman to save the town from pilgrim zombies! He'll also have to take on a very angry witch, an annoying sidekick, his boy-crazy teenage sister, and dozens of moronic grown-ups who get in his way. This young ghoul whisperer finds his paranormal talents pushed to their otherworldly limits in this hilarious and spooky adventure! Featuring gorgeous black-and-white interior illustrations and a story beyond what you'll see in the film, this novel is sure to delight!

Download or read book Jack Holmes and His Friend written by Edmund White and published by A&C Black. This book was released on 2012-01-05 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many straight men and gay men are best friends, but if the phenomenon is an urban commonplace it has never been treated before as the focus of a major novel. Jack Holmes is in love, but the man he loves never shares his bed. The other men Jack sleeps with never last long and he dallies with several women. He sees a shrink and practices extreme discretion about his gay adventures since the book begins in the 1960s, before gay liberation, and ends after the advent of AIDS in the 1980s. Jack's friend, Will Wright, comes from old stock, has aspirations to be a writer, and like Jack works on the Northern Review, a staid cultural quarterly. Will is shy and lonely-and Jack introduces him to the beautiful, brittle young woman he will marry. Over the years Will discovers his sensuality and almost destroys his marriage in doing so. Towards the end of the 1970s Jack's and Will's lives merge as they both become accomplished libertines. Jack Holmes and his Friend deploys Edmund White's wonderful perceptions of American society to dazzling effect, as character after character is delicately and colourfully rendered and one social milieu after another glows in the reader's mind. He is a connoisseur of the nuances of personality and mood, and here unveils his very human cast in all their radical individuality. New York itself is a principle character with its old society and its bohemians rich and poor, with its sleek European immigrants and its rough-and-tumble transplanted Midwesterners. With narrative daring and a gifted sense of the rueful submerged drama of life, the novel is a beautifully sculpted exploration of sexuality and sensibility.

Download or read book The History of the Nude written by Flaminio Gualdoni and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A richly illustrated and extremely enjoyable reference book on the historical evolution of the nude. From the Paleolithic "great mothers" to the Greek athletes, from the Venus of Urbino by Titian to Leonardo's Vitruvian Man, from the Odalisque by Boucher to those by Ingres, to the Amazons of Helmut Newton and the desolate, lifeless bodies of Andres Serrano, the nude is the theme of artistic representation par excellence. The nude body as the incarnation of perfect beauty and the suspicions concerning its sensuality imposed by Christian culture; the renewed triumph of ancient beauty in the Renaissance and the study of anatomy; the visual licentiousness of the eighteenth century and the photographic nude; ideal beauty, eroticism, pornography; the nude also as representation of the ugly and its flaunted truthfulness in the art of the twentieth century; the nude that itself becomes a work of art in the avant-garde of the post-WWII period, with performance, body art and experimental theater. These threads of the narration make for a deeply informative historical exploration of the nude in Western art, all conducted around a rich apparatus of images.

Download or read book 70s Concept Cars written by Rainer W. Schlegelmilch and published by TeNeues. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: *** Reduced from $210.00 while stocks last *** Starting in the late 1960s but especially in the 70s, the most innovative Italian coachbuilders from Bertone to Pininfarina followed a radical design path. With fantastical wedge-shaped speedsters, their goal was nothing less than reimagining the car. Many of their ideas--as reflected in the concept vehicles in this book--ended up on the scrap heap of design history, while other concepts have remained influential up to the present. Rainer W. Schlegelmilch, best known for his spectacular Formula 1 photography, captured all of this 70s explosion of automotive creativity with his unique photographic eye. With his artful staging, the angular concept car silhouettes took on the curvy and alluring forms of models. Through these futuristic design concepts from the 70s, we get even closer to the spirit of that decade--one that continues to hold us in its thrall. Text in English, German and French SELLING POINTS: *Contains all important background information on the cars featured: how they came about and what became of them ILLUSTRATIONS: 180 colour photographs

Download or read book More Nudes written by Andreas H. Bitesnich and published by TeNeues. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume captures some of Bitesnich's most graceful and alluring black and white nudes, acting as homage to light, shadow, composition and photography as much as it does to the human form.

Download or read book Love Among the Butterflies written by Margaret Fountaine and published by Virago Press. This book was released on 1997 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rejecting her traditional 19th-century upbringing as a country clergyman's daughter and being in possession of a private income, Margaret Fountaine set out on a wild and fearless life which took her all over the world. This volume of her diaries reveals her adventures.

Download or read book Guzzini written by Moreno Gentili and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overzicht in woord en beeld van geschiedenis en productie van de Italiaanse design-firma Guzzini.

Download or read book Batman written by Paul Cornell and published by Titan Publishing Company. This book was released on 2011-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Knight and Squire--Batman's allies in the United Kingdom--try to preserve the peace in London when a magical truce is broken and the land of Albion is threatened.