Download or read book Emotional Design written by Don Norman and published by Basic Books. This book was released on 2007-03-20 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why attractive things work better and other crucial insights into human-centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.

Download or read book The Strategic Web Designer written by Christopher Butler and published by Simon and Schuster. This book was released on 2012-09-19 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents advice for designing web sites, discussing how to plan web projects, organize information in a meaningful way, optimize content, and use analytics to measure performance and customer satisfaction.

Download or read book Learning Web Design written by Jennifer Robbins and published by "O'Reilly Media, Inc.". This book was released on 2018-05-11 with total page 1096 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to build web pages but have no prior experience? This friendly guide is the perfect place to start. You’ll begin at square one, learning how the web and web pages work, and then steadily build from there. By the end of the book, you’ll have the skills to create a simple site with multicolumn pages that adapt for mobile devices. Each chapter provides exercises to help you learn various techniques and short quizzes to make sure you understand key concepts. This thoroughly revised edition is ideal for students and professionals of all backgrounds and skill levels. It is simple and clear enough for beginners, yet thorough enough to be a useful reference for experienced developers keeping their skills up to date. Build HTML pages with text, links, images, tables, and forms Use style sheets (CSS) for colors, backgrounds, formatting text, page layout, and even simple animation effects Learn how JavaScript works and why the language is so important in web design Create and optimize web images so they’ll download as quickly as possible NEW! Use CSS Flexbox and Grid for sophisticated and flexible page layout NEW! Learn the ins and outs of Responsive Web Design to make web pages look great on all devices NEW! Become familiar with the command line, Git, and other tools in the modern web developer’s toolkit NEW! Get to know the super-powers of SVG graphics

Download or read book Professional Web Design written by Smashing Magazine and published by John Wiley & Sons. This book was released on 2011-02-08 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create Fantastic Web Sites with Advice From Some of the Best in the Industry Professional Web Design presents guidelines for professional Web development, including communicating with clients, creating a road map to a successful portfolio, rules for professional networking, and tips on designing user interfaces for business Web applications. Inside you’ll find some of the best of Smashing Magazine’s coverage of professional Web design and the business side of Web development, with advice from trusted experts who will help you learn how to respond effectively to design criticism, use storytelling for a better user experience, and apply color theory to your professional designs. Topics covered include: Harsh Truths about Corporate Web Site – Paul Boag Portofolio Design Study: Design Patterns – Vitaly Friedman Creating a Successful Online Portfolio – Sean Hodge Better User Experience with Storytelling – Francisco Inchauste Designing User Interfaces for Business Web Applications – Janko Jovanovic Progressive Enhancement and Standards Do Not Limit Web Design – Christian Heilmann Color Theory for Professional Designers – Cameron Chapman Is John the Client Dense or Are You Failing Him? – Paul Boag How to Identify and Deal with Different Types of Clients – Robert Bowen How to Respond Effectively to Design Criticism – Andrew Follett Web Designer’s Guide to Professional Networking – Steven Snell Expert Advice for New Web Designers – Various Proving clear, concise advice from industry experts, Professional Web Design will help you get started on creating fantastic Web sites with top tips and advice from some of the best in the industry. Smashing Magazine (smashingmagazine.con) is one of the world’s most popular Web-design online magazines. True to the Smashing mission, the Smashing Magazine book series delivers useful and innovative information to Web designers and developers.

Download or read book AdvancED CSS written by Joe Lewis and published by Apress. This book was released on 2009-10-13 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: So you think you know CSS? Take your CSS skills to the next level and learn to write organized and optimized CSS that will improve the maintainability, performance, and appearance of your work. You'll learn how document flow and CSS positioning schemes will help you make your documents more accessible. You'll discover the great styling possibilities of CSS paired with semantic structures like Microformats and RDFa, while enriching the self-describing semantics of XHTML content. Learn how to group logically related declarations, minify style sheets, and prevent performance bottle necks such as reflows and repaints. With support for CSS enjoying unprecedented ubiquity, you can finally use such features as generated content, complex selector chains, and CSS3's visual properties, like box-shadow, in your projects.

Download or read book Shadows of Doubt written by Brendan O'Flaherty and published by Harvard University Press. This book was released on 2019-04-15 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shadows of Doubt reveals how deeply stereotypes distort our interactions, shape crime, and deform the criminal justice system. If you’re a robber, how do you choose your victims? As a police officer, how afraid are you of the young man you’re about to arrest? As a judge, do you think the suspect in front of you will show up in court if released from pretrial detention? As a juror, does the defendant seem guilty to you? Your answers may depend on the stereotypes you hold, and the stereotypes you believe others hold. In this provocative, pioneering book, economists Brendan O’Flaherty and Rajiv Sethi explore how stereotypes can shape the ways crimes unfold and how they contaminate the justice system through far more insidious, pervasive, and surprising paths than we have previously imagined. Crime and punishment occur under extreme uncertainty. Offenders, victims, police officers, judges, and jurors make high-stakes decisions with limited information, under severe time pressure. With compelling stories and extensive data on how people act as they try to commit, prevent, or punish crimes, O’Flaherty and Sethi reveal the extent to which we rely on stereotypes as shortcuts in our decision making. Sometimes it’s simple: Robbers tend to target those they stereotype as being more compliant. Other interactions display a complex and sometimes tragic interplay of assumptions: “If he thinks I’m dangerous, he might shoot. I’ll shoot first.” Shadows of Doubt shows how deeply stereotypes are implicated in the most controversial criminal justice issues of our time, and how a clearer understanding of their effects can guide us toward a more just society.

Download or read book User Interface Design for Programmers written by Avram Joel Spolsky and published by Apress. This book was released on 2008-01-01 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most programmers' fear of user interface (UI) programming comes from their fear of doing UI design. They think that UI design is like graphic design—the mysterious process by which creative, latte-drinking, all-black-wearing people produce cool-looking, artistic pieces. Most programmers see themselves as analytic, logical thinkers instead—strong at reasoning, weak on artistic judgment, and incapable of doing UI design. In this brilliantly readable book, author Joel Spolsky proposes simple, logical rules that can be applied without any artistic talent to improve any user interface, from traditional GUI applications to websites to consumer electronics. Spolsky's primary axiom, the importance of bringing the program model in line with the user model, is both rational and simple. In a fun and entertaining way, Spolky makes user interface design easy for programmers to grasp. After reading User Interface Design for Programmers, you'll know how to design interfaces with the user in mind. You'll learn the important principles that underlie all good UI design, and you'll learn how to perform usability testing that works.

Download or read book Hello Web Design written by Tracy Osborn and published by No Starch Press. This book was released on 2021-06-22 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book democratizes web development for everyone. It's a fun, clever guide that covers all of the key design principles, best practices, useful shortcuts, pro tips, real-world examples, and basic coding tutorials needed to produce a beautiful website that you'll feel confident sharing with the world. Because you, too, can design for the web! Hello Web Design contains everything you need to feel comfortable doing your own web development, including an abundance of real-life website examples that will inspire and motivate you. No need to spend time and money hiring an expensive graphic designer; this book will walk you through the fundamentals - and shortcuts - you need to do it all yourself, right now.

Download or read book Running a Web Design Business from Home written by Rob Cubbon and published by Createspace Independent Publishing Platform. This book was released on 2014-02-27 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete and authoritative guide to setting up a home business designing and developing websites. Available in both Kindle & paperback versions. You can run your own web design business from home - all you need is a computer and an internet connection. Working for a design company? Freelancing? Under-utilised, unappreciated or uninspired? This could be the book for you. Would you like to build websites for clients directly instead of going through middlemen? Would you like to work when you'd like, on what you'd like, and with whom you'd like? This could be the book for you. This book explains how to set up your business from home - the hardware and software you'll need. How to get clients - long term, quality clients that will recommend you and give you ongoing work. How to run web design projects. And how to diversify your business going forward. This is not a "get rich quick" book. You are encouraged to start in your spare time and slowly but surely build up your long-term professional contacts and online authority. This will provide you with a solid base for whatever you want to achieve with your online business in the future.

Download or read book Shaping Web Usability written by Albert Badre and published by Addison-Wesley Professional. This book was released on 2002 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text provides a complete web usability framework that reflects advanced research & practical experience. It addresses the issues that make web usability design unique including security, privacy, dynamic content, audience & navigation.

Download or read book The Principles of Beautiful Web Design written by Jason Beaird and published by SitePoint Pty Ltd. This book was released on 2020-09-04 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Principles of Beautiful Web Design is the ideal book for anyone who wants to design stunning websites that provide a great user experience. Perhaps you're a developer who wants to understand how to make your applications more visually appealing, or you're a novice who wants to start on the path to becoming a designer. This book will teach you how to: Understand what makes "good design," from discovery through to implementation Use color effectively, develop color schemes, and create a palette Create pleasing layouts using grids, the rule of thirds, and symmetry Employ textures: lines, points, shapes, volumes, and depth Apply typography to make ordinary designs look great Choose, edit, and position effective imagery This easy-to-follow guide is illustrated with beautiful, full-color examples, and will lead you through the process of creating great designs from start to finish. The fourth edition of this bestselling book has been greatly revised and now features: Updated and expanded coverage responsive web design techniques A new sample project New sections on pattern libraries and how design fits on modern app development workflows Common user-interface patterns and resources

Download or read book Smart and Gets Things Done written by Avram Joel Spolsky and published by Apress. This book was released on 2007-10-17 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: A "good" programmer can outproduce five, ten, and sometimes more run-of-the-mill programmers. The secret to success for any software company then is to hire the good programmers. But how to do that? In Joel on Hiring, Joel Spolsky draws from his experience both at Microsoft and running his own successful software company based in New York City. He writes humorously, but seriously about his methods for sorting resumes, for finding great candidates, and for interviewing, in person and by phone. Joel’s methods are not complex, but they do get to the heart of the matter: how to recognize a great developer when you see one.

Download or read book Didn t See It Coming written by Marc Stoiber and published by Createspace Independent Publishing Platform. This book was released on 2015-01-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marc Stoiber, a 25-year veteran of the marketing trenches, has stewarded the reputation of brands ranging from global multi-nationals to local pizza shops. He's witnessed tectonic shifts in the marketing landscape - from rapidly changing values and beliefs, to consumer hyper-engagement and the messy implosion of sacred marketing cows. In Didn't See It Coming, Stoiber describes a brave new world. He gets into the head and heart of skeptical consumers as they decide who they want to believe in - against the backdrop of economic meltdown, cultural chaos, climate change, and technological overload. Didn't See It Coming is honest, fun to read and packed with great thinking. There are ideas to mull, wisdom to consider, and practices to rip off and claim as your own. Best of all, there isn't a word of marketing bafflegab to be found. Join Marc as he pulls back the curtain, rolls up his sleeves and redefines how marketers can get their groove back.

Download or read book The Art Science of Web Design written by Jeffrey Veen and published by Que. This book was released on 2001 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art & Science of Web Design will help you understand the Web from the inside. It is structured around core Web concepts that often get only a passing mention in books on Web design. This book is not a reference book or a style guide. It is your mentor, whispering in your ear all the answers to those ubiquitous questions, and reminding us that there are now new rules and new ways to break them.

Download or read book Web Design For Dummies written by Lisa Lopuck and published by John Wiley & Sons. This book was released on 2012-03-21 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get up to speed on the newest technologies, tools, and possibilities in web design Have a great idea for a web site but don't know where or how to begin? Web Design For Dummies, 3rd Edition is an ideal starting point! Fully updated to cover the latest and the greatest in the world of web design, this fun-but-straightforward guide gets you caught up with everything you need to know to organize your ideas, create a template, start development, test to make sure everything is working properly, and launch your finished site. Packed with invaluable advice on incorporating social media aspects, linking content with social sites, and designing for mobile devices, this book will have you web designing like a pro in no time. Highlights the many significant changes in the world of web design since the previous edition, including the introduction of HTML5, new technologies for sharing media, mobile web design, and more Zeroes in on effectively using color, text, and navigation Reveals helpful advice for avoiding common pitfalls Details ways to connect with social sites like Twitter and Facebook Web Design For Dummies, 3rd Edition goes beyond just making a basic web site and instead encourages you to create a site that is appealing, practical, and useful.

Download or read book Simple and Usable Web Mobile and Interaction Design written by Giles Colborne and published by New Riders. This book was released on 2010-09-16 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a complex world, products that are easy to use win favor with consumers. This is the first book on the topic of simplicity aimed specifically at interaction designers. It shows how to drill down and simplify user experiences when designing digital tools and applications. It begins by explaining why simplicity is attractive, explores the laws of simplicity, and presents proven strategies for achieving simplicity. Remove, hide, organize and displace become guidelines for designers, who learn simplicity by seeing before and after examples and case studies where the results speak for themselves.

Download or read book Learning Web Design written by Jennifer Niederst and published by "O'Reilly Media, Inc.". This book was released on 2003 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Learning Web Design, author Jennifer Niederst shares the knowledge she's gained from years of web design experience, both as a designer and a teacher. This book starts from the beginning- defining the Internet, the Web, browsers, and URLs-so you don't need to have any previous knowledge about how the Web works. After reading this book, you'll have a solid foundation in HTML, graphics, and design principles that you can immediately put to use in creating effective web pages. In the second edition, Jennifer has updated the book to cover style sheets and reflect current web standards. She has also added exercises that help you to learn various techniques and short quizzes that make sure you're up to speed with key concepts. Learning Web Design: • Covers the nuts and bolts of basic HTML and style sheets, with detailed examples of formatting text, adding graphic elements, making links, creating tables and frames, and using color on the Web. Also contains tips on handling these tasks using three popular web authoring programs. • Explains whether to use GIFs or JPEGs for different types of images, includes important tips on optimizing graphics for web delivery, and provides step-by-step demonstrations of creating graphics using three popular web graphic tools. • Provides dozens of web design dos and don'ts, to help you make good web design decisions and avoid common beginner traps. • Contains hands-on exercises throughout the book that allow you to try out new techniques along the way. Unlike other beginner books, Learning Web Design leaves no holes in your education. It gives you everything you need to create basic web sites and will prepare you for more advanced web work. If you are interested in web design, this book is the place to start. The enclosed CD-ROM contains material for all the exercises in the book, as well as trial versions of Macromedia Fireworks MX and Homesite 5; Adobe Photoshop 7 and ImageReady 7; and BBEdit 7.